State profile · 56 business types
Tennessee market data
Population, household spending and competition for 56 business types across Tennessee, with each type’s rank among the 50 states and DC.
- Population, 2025
- 7,315,076
- +5.6% since 2020
- Households
- 2,824,277
- Median household income
- $69,595
- +30.5% vs. 2015–2019, before inflation
- Median home value
- $286,700
- Jobs located here
- 3,187,461
A site report maps the competitors on map listings around any address in Tennessee by name and distance, and the households and spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 7,315,076 people live in Tennessee, in 2,824,277 households. Population estimates put the population change in Tennessee from 2020 to 2025 at +5.6%, faster than the U.S. (+3.1%). The median household income in Tennessee is $69,595 a year, 14% below the U.S. median of $80,734. That rose 30.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Tennessee spend the most on vehicle insurance (an index of 133, where 100 is the U.S. average) and the least on memberships, classes and admissions (71).
Among the 50 states and DC, Tennessee ranks highest for lawn care, cleaning and pest control companies (#3); insurance agencies (#5); and house cleaning businesses (#5) by the Groundwork market score.
For its number of households, Tennessee has the most map listings, relative to the U.S., for gas stations (32% above the U.S. rate) and the fewest for yoga, Pilates and fitness studios (33% below the U.S. rate).
All 56 business types in Tennessee
Listings per 10,000 households, and the same as an index where 100 is the U.S. rate. Spending per listing is a year of household spending on the type’s whole line over its listings (for the real estate types, an index of housing costs per listing, where 100 is the U.S.). The rank puts the state’s Groundwork market score against the other 50 states and DC.
| Business type | Listings | Per 10k households | Vs. U.S. (100) | Spending per listing | Official establishments | Score | Rank among states |
|---|---|---|---|---|---|---|---|
| Food and drink | |||||||
| Restaurants and cafes | 29,063 | 102.9 | 94 | $357K | 12,351 | 49 | #28 of 51 |
| Sit-down restaurants | 16,762 | 59.3 | 97 | $618K | 4,962 | 49 | #27 of 51 |
| Fast food and sandwich shops | 4,273 | 15.1 | 114 | $2.4M | 5,735 | 34 | #42 of 51 |
| Pizza | 2,034 | 7.2 | 90 | $5.1M | 5,735 | 48 | #30 of 51 |
| Coffee shops and cafes | 2,614 | 9.3 | 85 | $4M | 1,511 | 59 | #20 of 51 |
| Bakeries and dessert shops | 2,305 | 8.2 | 84 | $4.5M | 1,623 | 56 | #17 of 51 |
| Groceries and convenience | |||||||
| Grocery and convenience stores | 5,533 | 19.6 | 105 | $3M | 1,752 | 47 | #32 of 51 |
| Grocery stores | 1,997 | 7.1 | 104 | $8.4M | 1,077 | 50 | #26 of 51 |
| Convenience stores | 2,664 | 9.4 | 118 | $6.3M | 675 | 42 | #35 of 51 |
| Auto | |||||||
| Auto repair and car care | 9,788 | 34.7 | 97 | $272K | 3,407 | 64 | #15 of 51 |
| Auto repair shops | 5,671 | 20.1 | 93 | $470K | 2,256 | 67 | #9 of 51 |
| Collision repair and body shops | 717 | 2.5 | 81 | $3.7M | 613 | 74 | #7 of 51 |
| Car washes and detailing | 1,113 | 3.9 | 103 | $2.4M | 371 | 59 | #15 of 51 |
| Tire shops | 1,196 | 4.2 | 111 | $2.2M | 464 | 46 | #30 of 51 |
| Oil change and quick lube | 241 | 0.9 | 129 | $11.1M | 249 | 38 | #39 of 50 |
| Gas stations | 4,056 | 14.4 | 132 | $2.1M | 3,442 | 57 | #19 of 51 |
| Insurance agencies | 4,564 | 16.2 | 104 | $1.6M | 2,565 | 78 | #5 of 51 |
| Beauty and personal care | |||||||
| Salons, barbers and spas | 12,856 | 45.5 | 96 | $192K | 2,127 | 49 | #26 of 51 |
| Hair salons | 6,516 | 23.1 | 99 | $379K | 1,062 | 51 | #23 of 51 |
| Barbershops | 1,468 | 5.2 | 98 | $1.7M | 115 | 44 | #32 of 51 |
| Nail salons | 1,660 | 5.9 | 98 | $1.5M | 314 | 48 | #27 of 51 |
| Spas and skin care | 2,972 | 10.5 | 91 | $830K | 572 | 44 | #34 of 51 |
| Fitness and classes | |||||||
| Gyms, studios and classes | 3,468 | 12.3 | 83 | $572K | 1,340 | 50 | #24 of 51 |
| Gyms | 1,941 | 6.9 | 91 | $1M | 786 | 46 | #28 of 51 |
| Yoga, Pilates and fitness studios | 439 | 1.6 | 67 | $4.5M | 786 | 57 | #19 of 51 |
| Martial arts and dance studios | 1,088 | 3.9 | 80 | $1.8M | 554 | 52 | #23 of 51 |
| Health care | |||||||
| Doctors, dentists and clinics | 21,160 | 74.9 | 89 | $145K | 8,839 | 48 | #27 of 51 |
| Dentists and orthodontists | 3,141 | 11.1 | 85 | $978K | 2,225 | 53 | #20 of 51 |
| Primary care and pediatrics | 2,200 | 7.8 | 108 | $1.4M | 4,471 | 36 | #40 of 51 |
| Urgent care and walk-in clinics | 170 | 0.6 | 120 | $18.1M | 257 | 31 | #42 of 50 |
| Chiropractors | 1,175 | 4.2 | 78 | $2.6M | 668 | 61 | #15 of 51 |
| Physical therapy | 1,477 | 5.2 | 96 | $2.1M | 773 | 56 | #24 of 51 |
| Optometrists and eye care | 1,036 | 3.7 | 90 | $3M | 445 | 49 | #27 of 51 |
| Pets | |||||||
| Pet businesses | 3,032 | 10.7 | 103 | $811K | 1,419 | 62 | #13 of 51 |
| Veterinarians | 1,029 | 3.6 | 109 | $2.4M | 720 | 55 | #23 of 51 |
| Pet grooming and boarding | 1,037 | 3.7 | 103 | $2.4M | 514 | 63 | #14 of 51 |
| Pet stores | 503 | 1.8 | 90 | $4.9M | 185 | 70 | #10 of 51 |
| Child care | |||||||
| Child care and preschools | 1,423 | 5.0 | 86 | $869K | 1,242 | 64 | #12 of 51 |
| Clothing and laundry | |||||||
| Clothing, shoes and laundry | 6,360 | 22.5 | 97 | $818K | 2,637 | 44 | #36 of 51 |
| Clothing and shoe stores | 4,794 | 17.0 | 105 | $1.1M | 2,276 | 38 | #39 of 51 |
| Laundromats | 366 | 1.3 | 81 | $14.2M | 136 | 59 | #17 of 51 |
| Dry cleaners | 250 | 0.9 | 69 | $20.8M | 225 | 58 | #17 of 51 |
| Home services | |||||||
| Home repair trades | 3,411 | 12.1 | 98 | $2.3M | 3,637 | 66 | #9 of 51 |
| HVAC and plumbing | 1,724 | 6.1 | 97 | $4.6M | 1,899 | 65 | #11 of 51 |
| Electricians | 613 | 2.2 | 88 | $13M | 1,315 | 73 | #6 of 51 |
| Roofing and gutters | 1,074 | 3.8 | 106 | $7.4M | 423 | 56 | #20 of 51 |
| Lawn, cleaning and pest control | 2,382 | 8.4 | 100 | $1.7M | 3,708 | 74 | #3 of 51 |
| Landscaping and lawn care | 1,316 | 4.7 | 98 | $3.1M | 1,991 | 72 | #5 of 51 |
| House cleaning | 564 | 2.0 | 91 | $7.2M | 1,293 | 76 | #5 of 51 |
| Pest control | 502 | 1.8 | 129 | $8.1M | 424 | 44 | #32 of 51 |
| Real estate | |||||||
| Real estate | 10,377 | 36.7 | 95 | 93 (index) | 3,838 | 55 | #20 of 51 |
| Real estate agents and brokers | 8,365 | 29.6 | 97 | 92 (index) | 1,637 | 55 | #16 of 51 |
| Property management | 697 | 2.5 | 83 | 108 (index) | 1,250 | 63 | #13 of 51 |
| Mortgage brokers and lenders | 1,124 | 4.0 | 93 | 96 (index) | 440 | 48 | #27 of 51 |
| Home inspectors | 191 | 0.7 | 117 | 84 (index) | 115 | 48 | #31 of 50 |
| Funeral services | |||||||
| Funeral homes | 673 | 2.4 | 114 | $554K | 438 | 41 | #33 of 51 |
Markets in Tennessee
Each market’s page covers every business type, with its figures against the state and the U.S.
Metro areas 10
- Nashville-Davidson–Murfreesboro–Franklin, TN metro area2,079,596 people
- Memphis, TN-MS-AR metro area1,341,924 people
- Knoxville, TN metro area932,241 people
- Chattanooga, TN-GA metro area575,812 people
- Clarksville, TN-KY metro area334,564 people
- Kingsport-Bristol, TN-VA metro area310,842 people
- Johnson City, TN metro area210,729 people
- Jackson, TN metro area181,719 people
- Cleveland, TN metro area128,963 people
- Morristown, TN metro area122,533 people
Small-town markets 17
- Cookeville, TN area145,812 people
- Sevierville, TN area99,652 people
- Greeneville, TN area71,628 people
- Athens, TN area68,227 people
- Tullahoma-Manchester, TN area66,384 people
- Crossville, TN area63,553 people
- Shelbyville, TN area52,237 people
- Lawrenceburg, TN area45,385 people
- Winchester, TN area43,990 people
- McMinnville, TN area42,166 people
- Newport, TN area36,813 people
- Dyersburg, TN area36,508 people
- Lewisburg, TN area36,049 people
- Fayetteville, TN area35,946 people
- Martin, TN area33,016 people
- Paris, TN area32,412 people
- Union City, TN area30,453 people
Counties 95
- Shelby County, TN919,173 people
- Davidson County, TN715,388 people
- Knox County, TN494,148 people
- Hamilton County, TN376,192 people
- Rutherford County, TN360,646 people
- Williamson County, TN260,351 people
- Montgomery County, TN234,153 people
- Sumner County, TN204,424 people
- Sullivan County, TN160,624 people
- Wilson County, TN158,805 people
- Blount County, TN139,333 people
- Washington County, TN136,261 people
- Bradley County, TN111,065 people
- Maury County, TN107,791 people
- Sevier County, TN99,652 people
- Madison County, TN99,295 people
- Putnam County, TN82,558 people
- Anderson County, TN79,153 people
- Robertson County, TN75,539 people
- Greene County, TN71,628 people
- Hamblen County, TN65,669 people
- Cumberland County, TN63,553 people
- Tipton County, TN61,553 people
- Coffee County, TN59,710 people
- Loudon County, TN58,580 people
- Hawkins County, TN57,964 people
- Jefferson County, TN56,864 people
- Carter County, TN56,712 people
- Dickson County, TN55,983 people
- Roane County, TN55,208 people
- McMinn County, TN54,884 people
- Bedford County, TN52,237 people
- Gibson County, TN50,869 people
- Monroe County, TN47,695 people
- Lawrence County, TN45,385 people
- Franklin County, TN43,990 people
- Fayette County, TN43,267 people
- Warren County, TN42,166 people
- Cheatham County, TN41,829 people
- Campbell County, TN39,761 people
- Cocke County, TN36,813 people
- Dyer County, TN36,508 people
- Marshall County, TN36,049 people
- Lincoln County, TN35,946 people
- Rhea County, TN33,992 people
- Weakley County, TN33,016 people
- Claiborne County, TN32,466 people
- Henry County, TN32,412 people
- Giles County, TN30,620 people
- Obion County, TN30,453 people
- Marion County, TN29,250 people
- Carroll County, TN28,641 people
- White County, TN28,160 people
- Henderson County, TN27,980 people
- Hardin County, TN27,249 people
- Macon County, TN26,240 people
- McNairy County, TN25,970 people
- Hickman County, TN25,436 people
- Hardeman County, TN25,433 people
- Lauderdale County, TN24,784 people
- Grainger County, TN24,266 people
- Overton County, TN23,065 people
- Scott County, TN22,113 people
- Morgan County, TN21,361 people
- DeKalb County, TN20,959 people
- Union County, TN20,431 people
- Smith County, TN20,389 people
- Fentress County, TN19,309 people
- Humphreys County, TN19,214 people
- Johnson County, TN18,196 people
- Polk County, TN17,898 people
- Unicoi County, TN17,756 people
- Chester County, TN17,611 people
- Haywood County, TN17,475 people
- Sequatchie County, TN16,809 people
- Wayne County, TN16,168 people
- Benton County, TN16,006 people
- Bledsoe County, TN15,032 people
- Cannon County, TN14,818 people
- Stewart County, TN14,027 people
- Crockett County, TN13,944 people
- Grundy County, TN13,819 people
- Meigs County, TN13,343 people
- Lewis County, TN12,992 people
- Jackson County, TN12,029 people
- Trousdale County, TN11,957 people
- Decatur County, TN11,579 people
- Perry County, TN8,697 people
- Houston County, TN8,353 people
- Clay County, TN7,670 people
- Hancock County, TN6,852 people
- Moore County, TN6,674 people
- Lake County, TN6,579 people
- Van Buren County, TN6,437 people
- Pickett County, TN5,079 people
Questions
How fast is Tennessee growing?
Population estimates put Tennessee at 7,315,076 people in 2025, up 5.6% since 2020, faster than the U.S. (+3.1%). It has 2,824,277 households. Against the 2015–2019 survey, median household income rose 30.5%, before inflation.
How much do households in Tennessee spend?
Households in Tennessee spend about $41.9B a year on rent and homeowner costs, $16.7B on groceries and $10.4B on food away from home. Relative to the U.S., household spending in Tennessee runs highest on vehicle insurance (an index of 133, where 100 is the U.S. average) and lowest on memberships, classes and admissions (71).
Which business types rank highest in Tennessee?
By the Groundwork market score, Tennessee’s highest ranks among the 50 states and DC are for lawn care, cleaning and pest control companies (#3); insurance agencies (#5); and house cleaning businesses (#5).
How does Tennessee compare with the U.S.?
Median household income in Tennessee is $69,595, 14% below the U.S. median of $80,734. The population rose 5.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $286,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (32% above the U.S. rate) and lowest for yoga, Pilates and fitness studios (33% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Each business type is scored on its own, so a state can rank high for one type and low for another.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Tennessee. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Every state and business type · How we measure
Screening a site or an acquisition in Tennessee?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.