Groundwork

Market rankings · Tennessee

Bakeries and dessert shops in Tennessee

Every metro area, small-town market and county in Tennessee, ranked by the Groundwork market score for bakeries and dessert shops, with competitor counts and household spending for each.

Listings
2,305
845 chain locations (37%)
Official establishments
1,623
All snack bars and retail bakeries · +60.1% since 2019
Household spending a year
$10.4B
On food away from home
Listings per 10k households
8.2
16% below the U.S.
Spending per listing
$4.5M
9% above the U.S.
Rank among states
#17 of 51
Market score 56 · Upper middle

A site report maps the bakeries and dessert shops on map listings around any address in Tennessee by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Tennessee has 2,305 bakeries and dessert shops on map listings as of September 2026. Of those, 845 are chain locations, or 37%, against 35% across the U.S. Per 10,000 households, that is 8.2, 16% below the U.S. rate of 9.8.

Household spending on food away from home in Tennessee comes to about $10.4B a year: $3,670 per household, 10% below the U.S. average. Spread across 2,305 bakeries and dessert shops, that is $4.5M per shop, 9% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

In 2023, official counts showed 1,623 businesses with payroll in Tennessee classed as snack bars and retail bakeries, up 60.1% from 2019. That is one for every 1,740 households, against one for every 1,369 across the U.S. Across the U.S., the count rose 24.6% over the same years. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 80 SBA-backed loans worth $44.8M have gone to businesses classed as snack bars and retail bakeries in Tennessee.

Among the 50 states and DC, Tennessee ranks #17 for bakeries and dessert shops, with a Groundwork market score of 56 (upper middle). Of the 10 scored metro areas in or partly in Tennessee, the Knoxville metro area scores highest (69). Of the 16 scored small-town markets in or partly in Tennessee, the Shelbyville area scores highest (77).

Every market in Tennessee for bakeries and dessert shops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Tennessee, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Tennessee, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Knoxville, TN692657.0$5.3M+6.9%#45 of 387
2Chattanooga, TN-GA651777.7$4.9M+5.3%#73 of 387
3Nashville-Davidson–Murfreesboro–Franklin, TN647248.7$4.7M+8.7%#83 of 387
4Kingsport-Bristol, TN-VA63826.3$5.3M+2.3%#90 of 387
5Clarksville, TN-KY60917.3$4.8M+8.5%#116 of 387
6Cleveland, TN57377.4$4.7M+6.1%#142 of 387
7Johnson City, TN54667.4$4.4M+4.3%#165 of 387
8Morristown, TN54398.1$4.1M+7.9%#166 of 387
9Memphis, TN-MS-AR464348.3$4.4M−0.3%#235 of 387
10Jackson, TN40567.7$4.3M+2.2%#276 of 387

Small-town markets

Small-town markets reaching Tennessee, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelbyville, TN77136.7$5.2M+9.7%#24 of 507
2Fayetteville, TN74106.7$5.1M+4.3%#36 of 507
3Greeneville, TN73134.6$6.9M+5.0%#37 of 507
4Athens, TN73145.3$6.3M+8.2%#38 of 507
5Crossville, TN72155.3$6M+8.0%#44 of 507
6Winchester, TN66116.3$5.4M+6.4%#83 of 507
7Newport, TN6574.5$6.4M+5.1%#91 of 507
8Tullahoma-Manchester, TN56187.0$4.7M+7.3%#189 of 507
9Paris, TN53107.4$4.1M+2.3%#225 of 507
10Lawrenceburg, TN52148.2$3.9M+6.2%#235 of 507
11Cookeville, TN42508.5$3.8M+7.6%#332 of 507
12Dyersburg, TN42138.8$3.7M−1.1%#334 of 507
13McMinnville, TN42159.3$3.4M+6.5%#338 of 507
14Martin, TN40129.0$3.4M+1.1%#359 of 507
15Union City, TN32118.8$3.5M−2.3%#433 of 507
16Sevierville, TN2314235.2$968K+2.5%#491 of 507
Lewisburg, TNNot scored42.9$12.4M+10.5%

Counties

Counties in Tennessee, ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN9352.9$13.8M+7.7%#5 of 1,889
2Roane County, TN8683.5$10.3M+7.0%#33 of 1,889
3Cheatham County, TN8453.1$12.9M+4.1%#54 of 1,889
4Jefferson County, TN82104.6$7.6M+9.3%#69 of 1,889
5Loudon County, TN81145.8$6.8M+15.6%#75 of 1,889
6Robertson County, TN78165.7$6.8M+9.9%#109 of 1,889
7Sumner County, TN78516.5$6.4M+9.2%#114 of 1,889
8Hawkins County, TN7783.4$9.3M+5.0%#123 of 1,889
9Giles County, TN7475.8$6M+3.6%#185 of 1,889
10Bedford County, TN74136.7$5.2M+9.7%#193 of 1,889
11Greene County, TN71134.6$6.9M+5.0%#233 of 1,889
12Cumberland County, TN70155.3$6M+8.0%#262 of 1,889
13Blount County, TN69376.7$5.7M+6.0%#296 of 1,889
14Anderson County, TN69216.4$5.6M+6.1%#297 of 1,889
15Lincoln County, TN69106.7$5.1M+4.3%#300 of 1,889
16Campbell County, TN6763.5$8.7M+2.5%#323 of 1,889
17Wilson County, TN67528.8$4.9M+17.8%#344 of 1,889
18Carroll County, TN6654.3$7.2M+2.7%#356 of 1,889
19Grainger County, TN6655.2$5.9M+9.2%#363 of 1,889
20Maury County, TN66307.1$5.3M+16.0%#371 of 1,889
21Rutherford County, TN661108.5$4.7M+12.6%#376 of 1,889
22White County, TN6576.2$4.9M+7.9%#396 of 1,889
23Dickson County, TN64136.0$6.3M+7.7%#415 of 1,889
24Franklin County, TN64116.3$5.4M+6.4%#420 of 1,889
25Cocke County, TN6274.5$6.4M+5.1%#461 of 1,889
Show all 95 counties
Counties in Tennessee, ranked for bakeries and dessert shops by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26McMinn County, TN62146.6$5.1M+7.6%#470 of 1,889
27Sullivan County, TN62476.8$4.9M+3.5%#473 of 1,889
28Henderson County, TN6165.5$5.7M+2.5%#499 of 1,889
29Montgomery County, TN61697.9$4.7M+13.0%#513 of 1,889
30Williamson County, TN6110811.7$4.5M+9.0%#516 of 1,889
31Overton County, TN6066.6$4.8M+5.3%#544 of 1,889
32Carter County, TN5983.3$9.1M+1.7%#562 of 1,889
33Knox County, TN591718.5$4.5M+6.5%#589 of 1,889
34Gibson County, TN58136.4$5.2M+2.7%#614 of 1,889
35Tipton County, TN58198.4$4.4M+2.0%#625 of 1,889
36Hamilton County, TN561429.2$4.2M+6.2%#708 of 1,889
37Coffee County, TN55146.1$5.3M+7.4%#729 of 1,889
38Bradley County, TN52348.0$4.3M+6.1%#855 of 1,889
39Henry County, TN50107.4$4.1M+2.3%#935 of 1,889
40Lawrence County, TN50148.2$3.9M+6.2%#938 of 1,889
41Scott County, TN4955.7$4.9M+3.6%#949 of 1,889
42Davidson County, TN4932810.1$3.9M+4.2%#968 of 1,889
43Monroe County, TN49168.1$3.9M+7.2%#970 of 1,889
44Humphreys County, TN4668.3$4M+3.4%#1,077 of 1,889
45Washington County, TN45539.3$3.7M+6.0%#1,125 of 1,889
46Rhea County, TN44118.2$3.9M+4.6%#1,151 of 1,889
47Shelby County, TN433178.7$4.1M−2.1%#1,177 of 1,889
48DeKalb County, TN4378.1$3.9M+8.4%#1,187 of 1,889
49Unicoi County, TN4256.4$4.9M−0.1%#1,208 of 1,889
50Lauderdale County, TN4266.4$4.7M−2.0%#1,210 of 1,889
51Warren County, TN42159.3$3.4M+6.5%#1,224 of 1,889
52Dyer County, TN40138.8$3.7M−1.1%#1,298 of 1,889
53Fentress County, TN4067.7$3.7M+9.7%#1,299 of 1,889
54Weakley County, TN38129.0$3.4M+1.1%#1,368 of 1,889
55Madison County, TN36389.5$3.5M+2.0%#1,439 of 1,889
56Hamblen County, TN352911.1$2.9M+6.7%#1,486 of 1,889
57Obion County, TN32118.8$3.5M−2.3%#1,562 of 1,889
58Putnam County, TN323510.4$3.2M+8.1%#1,569 of 1,889
59Hardin County, TN2998.2$3.7M+3.8%#1,640 of 1,889
60Hardeman County, TN1888.8$3.3M−0.6%#1,831 of 1,889
61Sevier County, TN1814235.2$968K+2.5%#1,841 of 1,889
Marshall County, TNNot scored42.9$12.4M+10.5%
Claiborne County, TNNot scored32.2$13.9M+3.6%
Marion County, TNNot scored43.4$9.9M+3.2%
Macon County, TNNot scored33.2$10.2M+9.5%
McNairy County, TNNot scored44.0$7.7M+1.4%
Hickman County, TNNot scored22.1$16.1M+5.0%
Morgan County, TNNot scored11.4$24M+5.3%
Union County, TNNot scored22.5$13.1M+8.1%
Smith County, TNNot scored33.8$9.3M+5.1%
Johnson County, TNNot scored34.1$7.5M+4.1%
Polk County, TNNot scored34.0$8.4M+5.9%
Chester County, TNNot scored34.7$6.9M+3.5%
Haywood County, TNNot scored34.2$7.3M−4.4%
Sequatchie County, TNNot scored46.5$5M+12.7%
Wayne County, TNNot scored11.7$18.3M+1.2%
Benton County, TNNot scored34.2$7.1M+2.1%
Bledsoe County, TNNot scored48.2$3.8M+6.5%
Cannon County, TNNot scored35.2$6.3M+5.0%
Stewart County, TNNot scored00.0n/a+5.3%
Crockett County, TNNot scored23.6$9M+0.7%
Grundy County, TNNot scored47.8$3.7M+4.3%
Meigs County, TNNot scored00.0n/a+10.8%
Lewis County, TNNot scored11.9$17M+7.0%
Jackson County, TNNot scored24.2$7.3M+7.1%
Trousdale County, TNNot scored00.0n/a+8.4%
Decatur County, TNNot scored12.2$13.5M+3.4%
Perry County, TNNot scored00.0n/a+8.9%
Houston County, TNNot scored411.9$2.7M+2.2%
Clay County, TNNot scored38.6$3.2M+3.1%
Hancock County, TNNot scored13.5$7.6M+6.7%
Moore County, TNNot scored414.6$2.4M+6.9%
Lake County, TNNot scored14.8$5.4M−10.6%
Van Buren County, TNNot scored13.9$8M+11.3%
Pickett County, TNNot scored29.2$3.1M+4.3%

Markets with fewer than 5 bakeries and dessert shops on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many bakeries and dessert shops are in Tennessee?

Map listings as of September 2026 show 2,305 bakeries and dessert shops in Tennessee. 845 of them (37%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 1,623 businesses with payroll classed as snack bars and retail bakeries in 2023, up 60.1% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 436 one-person businesses without payroll.

How much do households in Tennessee spend on food away from home?

About $10.4B a year, or $3,670 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 2,305 bakeries and dessert shops on map listings, it comes to $4.5M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 2,824,277 households in Tennessee and national spending patterns by income.

How does Tennessee compare with the U.S. for bakeries and dessert shops?

Tennessee has 8.2 bakeries and dessert shops per 10,000 households, 16% below the U.S. rate of 9.8. Spending per shop is $4.5M, 9% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Tennessee would have about 2,501, against 2,305 on map listings. There is one business with payroll in the industry for every 1,740 households, against one for every 1,369 across the U.S. The official count rose 60.1% from 2019 to 2023, against +24.6% for the U.S.

Which market in Tennessee has the highest market score for bakeries and dessert shops?

Among 10 scored metro areas in or partly in Tennessee, the Knoxville metro area scores highest, at 69 (upper middle). Among 16 scored small-town markets in or partly in Tennessee, the Shelbyville area scores highest, at 77 (high). Among 61 scored counties in Tennessee, Fayette County scores highest, at 93 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Tennessee scores 56 for bakeries and dessert shops (upper middle), #17 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Tennessee. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Bakeries and dessert shops in other states

All 51 states

Top markets for bakeries and dessert shops across the U.S. · All business types in Tennessee

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.