Groundwork

County profile · Tennessee

Knox County, TN market data

Population, household spending and competition for 56 business types in Knox County, each scored against other counties.

Population, 2025
511,453
+6.5% since 2020
Households
201,146
Median household income
$74,222
+29.2% vs. 2015–2019, before inflation
Median home value
$320,900
Jobs located here
270,203
Highest market score
78
Collision repair and body shops, #86 of 1,327 scored counties

A site report maps the competitors on map listings around any address in Knox County by name and distance, and the households and spending within reach. Or open the report at the center of Knox County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 511,453 people live in Knox County, in 201,146 households. Population estimates show Knox County grew 6.5% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Knox County is $74,222 a year, 8% below the U.S. median of $80,734. That rose 29.2% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Knox County spend the most on vehicle insurance (an index of 128, where 100 is the U.S. average) and the least on memberships, classes and admissions (77).

The highest Groundwork market scores in Knox County are for collision repair and body shops (78), electricians (72) and gas stations (72). Knox County ranks #86 of 1,327 scored counties for collision repair and body shops.

Knox County is part of the Knoxville metro area. For its number of households, Knox County has the most map listings, relative to the U.S., for oil change and quick-lube shops (71% above the U.S. rate) and the fewest for collision repair and body shops (45% below the U.S. rate).

All 56 business types in Knox County

Highest Groundwork market score first. Each score compares Knox County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Knox County, TN, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Collision repair and body shops78#86 of 1,327351.7$5.3M17337
Electricians72#141 of 1,160472.3$12.5M104107
Gas stations72#345 of 2,35821710.8$2.7M114200
Grocery stores72#354 of 2,0701055.2$11.6M12578
Grocery and convenience stores72#390 of 2,40232015.9$3.8M112127
Convenience stores71#408 of 2,2611678.3$7.3M9349
Laundromats67#193 of 785301.5$12.8M1039
Landscaping and lawn care67#311 of 1,4931226.1$2.5M84172
Dry cleaners66#94 of 507211.0$18.3M11714
Child care and preschools65#401 of 1,6111045.2$912K91101
Funeral homes64#376 of 1,472321.6$799K11825
House cleaning63#186 of 847482.4$6.3M98113
Auto repair shops63#620 of 2,37837518.6$496K112179
Pet stores62#284 of 974371.8$5M10922
Pet grooming and boarding61#457 of 1,461834.1$2.2M8752
HVAC and plumbing60#505 of 1,7071457.2$4.1M85169
Bakeries and dessert shops59#589 of 1,8891718.5$4.5M109131
Coffee shops and cafes59#658 of 2,0631979.8$3.9M105117
Pet businesses58#736 of 2,20024612.2$745K85139
Auto repair and car care58#849 of 2,40167733.7$275K102277
Chiropractors57#550 of 1,490964.8$2.4M9953
Home repair trades57#715 of 2,05729614.7$2M82310
Lawn, cleaning and pest control56#664 of 1,77121810.8$1.4M82329
Pizza56#794 of 2,0901698.4$4.6M90448
Roofing and gutters55#491 of 1,1771045.2$5.7M6734
Tire shops55#649 of 1,530814.0$2.3M9236
Veterinarians54#650 of 1,485964.8$1.9M7065
Nail salons52#636 of 1,3281256.2$1.5M8735
Car washes and detailing52#686 of 1,451824.1$2.3M9036
Urgent care and walk-in clinics51#154 of 325110.5$20.6M8416
Home inspectors51#194 of 415211.0Index only569
Yoga, Pilates and fitness studios51#371 of 777341.7$4.5M11076
Insurance agencies51#1,097 of 2,27241520.6$1.2M97227
Sit-down restaurants51#1,143 of 2,4051,19659.5$643K97383
Restaurants and cafes50#1,201 of 2,4052,160107.4$356K96954
Property management49#462 of 910613.0Index only91114
Optometrists and eye care48#734 of 1,302894.4$2.5M8137
Hair salons46#1,395 of 2,33952326.0$349K81105
Fast food and sandwich shops45#1,357 of 2,22234617.2$2.2M73448
Pest control44#428 of 699482.4$6.3M6144
Clothing and shoe stores44#1,275 of 2,08737218.5$1M81206
Clothing, shoes and laundry44#1,353 of 2,21050225.0$767K87229
Martial arts and dance studios43#872 of 1,3341095.4$1.4M6951
Gyms43#1,166 of 1,7921628.1$942K7276
Barbershops42#898 of 1,3561185.9$1.5M8220
Real estate agents and brokers42#1,497 of 2,17684842.2Index only66172
Gyms, studios and classes41#1,464 of 2,08830515.2$500K76127
Real estate39#1,708 of 2,2291,07553.4Index only66385
Salons, barbers and spas38#1,831 of 2,3851,07453.4$170K80228
Oil change and quick lube36#364 of 479251.2$7.4M5422
Physical therapy36#1,088 of 1,4221457.2$1.6M6594
Primary care and pediatrics36#1,261 of 1,6561849.1$1.2M69432
Spas and skin care36#1,398 of 1,76929014.4$629K7260
Dentists and orthodontists36#1,468 of 1,88627613.7$822K84184
Mortgage brokers and lenders35#716 of 8871457.2Index only5446
Doctors, dentists and clinics33#1,996 of 2,3941,88093.5$121K79816

Household spending in Knox County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Knox County, TN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$186.2M$92697
Gasoline and other fuels$592.2M$2,944113
Food away from home$769.5M$3,82694
Groceries$1.2B$6,06196
Personal care products and services$182.5M$90790
Child care and other personal services$94.9M$47281
Memberships, classes and admissions$152.5M$75877
Medical and dental services$226.9M$1,12888
Pets$183.2M$911100
Clothing, shoes and related services$385M$1,91493
Vehicle insurance$505.7M$2,514128
Home repairs, maintenance and insurance$587.8M$2,92297
Lawn care, cleaning and other household services$301.3M$1,498106
Rent and homeowner costs$3.1B$15,27992

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Knox County

Population, 2025 estimate
511,453+6.5% since 2020
Households
201,146
Median age
38.9
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
508 sq. mi.
People per square mile
972
Median household income
$74,222+29.2% vs. 2015–2019, before inflation
Average household income
$104,460
Median home value
$320,900
Jobs located here
270,203
Daytime population
541,810Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Knox County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Knox County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Knox County is part of the Knoxville, TN metro area.

Questions

How fast is Knox County, TN growing?

Population estimates put Knox County at 511,453 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 201,146 households. Against the 2015–2019 survey, median household income rose 29.2%, before inflation.

How much do households in Knox County, TN spend?

Households in Knox County spend about $3.1B a year on rent and homeowner costs, $1.2B on groceries and $769.5M on food away from home. Relative to the U.S., household spending in Knox County runs highest on vehicle insurance (an index of 128, where 100 is the U.S. average) and lowest on memberships, classes and admissions (77).

Which business types have the highest market scores in Knox County, TN?

Of the business types scored in Knox County, collision repair and body shops (78), electricians (72) and gas stations (72) have the highest Groundwork market scores. For collision repair and body shops, that ranks #86 of 1,327 scored counties.

How does Knox County, TN compare with the U.S.?

Median household income in Knox County is $74,222, 8% below the U.S. median of $80,734. The population rose 6.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $320,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for oil change and quick-lube shops (71% above the U.S. rate) and lowest for collision repair and body shops (45% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Knox County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Knox County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Tennessee · Every U.S. market · How we measure

Screening a site or an acquisition in Knox County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Knox County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.