Groundwork

County profile · Tennessee

Union County, TN market data

How Union County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
21,450
+8.1% since 2020
Households
7,931
Median household income
$62,727
+40.4% vs. 2015–2019, before inflation
Median home value
$204,000
Jobs located here
2,637
Highest market score
97
Insurance agencies, #4 of 2,272 scored counties

A site report maps the competitors on map listings around any address in Union County by name and distance, and the households and spending within reach. Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Union County has an estimated 21,450 people and 7,931 households. Population estimates put the population change in Union County from 2020 to 2025 at +8.1%, faster than the U.S. (+3.1%). Median household income in Union County is $62,727, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.4%, before inflation.

Relative to the U.S., household spending in Union County runs highest on vehicle insurance (an index of 158, where 100 is the U.S. average) and lowest on memberships, classes and admissions (58).

Of the business types scored in Union County, insurance agencies (97), auto repair shops (89) and auto repair and car care businesses (82) have the highest Groundwork market scores. For insurance agencies, that ranks #4 of 2,272 scored counties.

Union County is part of the Knoxville metro area. Against the U.S., map listings per household run highest for gas stations (39% above the U.S. rate) and lowest for salons, barbers and spas (68% below the U.S. rate).

All 56 business types in Union County

Highest Groundwork market score first. Each score compares Union County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Union County, TN, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Insurance agencies97#4 of 2,27256.3$4.9M390Under 3
Auto repair shops89#28 of 2,3781012.6$865K1944
Auto repair and car care82#97 of 2,4012632.8$333K1247
Real estate80#20 of 2,22967.6Index only421Under 3
Restaurants and cafes80#130 of 2,4053847.9$689K18619
Real estate agents and brokers79#39 of 2,17667.6Index only334Under 3
Sit-down restaurants78#161 of 2,4052430.3$1.1M1647
Salons, barbers and spas75#161 of 2,3851215.1$526K247Under 3
Grocery and convenience stores75#289 of 2,4021012.6$4.4M131Under 3
Doctors, dentists and clinics74#237 of 2,3942329.0$346K2278
Fast food and sandwich shops74#256 of 2,22278.8$3.7M1239
Pet businesses72#229 of 2,20078.8$885K101Under 3
Hair salons72#231 of 2,339911.3$701K163Under 3
Gas stations71#384 of 2,3581215.1$2.4M9911
Home repair trades64#409 of 2,057810.1$2.5M10511
Grocery stores58#753 of 2,07056.3$8.9M96Under 3
Pizza55#847 of 2,090810.1$3.3M649
Car washes and detailingNot scoredNot scored45.0$2.2M86Under 3
Clothing, shoes and laundryNot scoredNot scored45.0$3.3M376Under 3
Convenience storesNot scoredNot scored45.0$11.1M141Under 3
Physical therapyNot scoredNot scored45.0$2M833
Primary care and pediatricsNot scoredNot scored45.0$2M1125
Child care and preschoolsNot scoredNot scored33.8$919K923
Collision repair and body shopsNot scoredNot scored33.8$2.9M94Under 3
HVAC and plumbingNot scoredNot scored33.8$6.8M1435
Roofing and guttersNot scoredNot scored33.8$6.8M803
VeterinariansNot scoredNot scored33.8$2.1M76Under 3
Bakeries and dessert shopsNot scoredNot scored22.5$13.1MToo few3
ChiropractorsNot scoredNot scored22.5$4MToo fewUnder 3
Clothing and shoe storesNot scoredNot scored22.5$6.6MToo fewUnder 3
Coffee shops and cafesNot scoredNot scored22.5$13.1MToo few3
ElectriciansNot scoredNot scored22.5$10.2MToo few3
Funeral homesNot scoredNot scored22.5$554KToo fewUnder 3
Pet grooming and boardingNot scoredNot scored22.5$3.1MToo fewUnder 3
Spas and skin careNot scoredNot scored22.5$3.2MToo fewUnder 3
BarbershopsNot scoredNot scored11.3$6.3MToo fewUnder 3
Dentists and orthodontistsNot scoredNot scored11.3$8MToo fewUnder 3
GymsNot scoredNot scored11.3$4.5MToo fewUnder 3
Gyms, studios and classesNot scoredNot scored11.3$4.5MToo fewUnder 3
Landscaping and lawn careNot scoredNot scored11.3$10.5MToo few8
LaundromatsNot scoredNot scored11.3$13.2MToo fewUnder 3
Lawn, cleaning and pest controlNot scoredNot scored11.3$10.5MToo few11
Pet storesNot scoredNot scored11.3$6.2MToo fewUnder 3
Tire shopsNot scoredNot scored11.3$8.6MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored11.3$8MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
House cleaningNot scoredNot scored00.0None listedNone listed3
Martial arts and dance studiosNot scoredNot scored00.0None listedNone listedUnder 3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Nail salonsNot scoredNot scored00.0None listedNone listedUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Optometrists and eye careNot scoredNot scored00.0None listedNone listedUnder 3
Pest controlNot scoredNot scored00.0None listedNone listedUnder 3
Property managementNot scoredNot scored00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Union County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Union County, TN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$8.6M$1,090114
Gasoline and other fuels$28.4M$3,586138
Food away from home$26.2M$3,30181
Groceries$44.4M$5,60189
Personal care products and services$6.3M$79579
Child care and other personal services$2.8M$34860
Memberships, classes and admissions$4.5M$57058
Medical and dental services$8M$1,00378
Pets$6.2M$78186
Clothing, shoes and related services$13.2M$1,67181
Vehicle insurance$24.5M$3,085158
Home repairs, maintenance and insurance$20.4M$2,56685
Lawn care, cleaning and other household services$10.5M$1,32394
Rent and homeowner costs$109.4M$13,78883

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Union County

Population, 2025 estimate
21,450+8.1% since 2020
Households
7,931
Median age
42.9
Homes lived in by their owners
80%
Vehicles per household
2.4
Land area
224 sq. mi.
People per square mile
91
Median household income
$62,727+40.4% vs. 2015–2019, before inflation
Average household income
$75,767
Median home value
$204,000
Jobs located here
2,637
Daytime population
14,910Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Union County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Union County is part of the Knoxville, TN metro area.

Questions

How fast is Union County, TN growing?

Population estimates put Union County at 21,450 people in 2025, up 8.1% since 2020, faster than the U.S. (+3.1%). It has 7,931 households. Median household income rose 40.4% from the 2015–2019 survey, before inflation.

How much do households in Union County, TN spend?

Households in Union County spend about $109.4M a year on rent and homeowner costs, $44.4M on groceries and $28.4M on gasoline and other fuels. Set against the U.S., households in Union County spend the most on vehicle insurance (an index of 158, where 100 is the U.S. average) and the least on memberships, classes and admissions (58).

Which business types have the highest market scores in Union County, TN?

The highest Groundwork market scores in Union County are for insurance agencies (97), auto repair shops (89) and auto repair and car care businesses (82). Union County ranks #4 of 2,272 scored counties for insurance agencies.

How does Union County, TN compare with the U.S.?

The median household income in Union County is $62,727 a year, 22% below the U.S. median of $80,734. The population rose 8.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $204,000, against $332,700 for the U.S. For its number of households, Union County has the most map listings, relative to the U.S., for gas stations (39% above the U.S. rate) and the fewest for salons, barbers and spas (68% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 17 of the 56 business types have a score in Union County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Union County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Tennessee · Every U.S. market · How we measure

Screening a site or an acquisition in Union County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.