Groundwork

County profile · Tennessee

Gibson County, TN market data

Population, household spending and competition for 56 business types in Gibson County, each scored against other counties.

Population, 2025
51,779
+2.7% since 2020
Households
20,360
Median household income
$62,755
+45.4% vs. 2015–2019, before inflation
Median home value
$156,900
Jobs located here
14,756
Highest market score
75
Real estate agents and brokers, #84 of 2,176 scored counties

A site report maps the competitors on map listings around any address in Gibson County by name and distance, and the households and spending within reach. Or open the report at the center of Gibson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 51,779 people live in Gibson County, in 20,360 households. Population estimates show Gibson County grew 2.7% from 2020 to 2025, in step with the U.S. (+3.1%). The median household income in Gibson County is $62,755 a year, 22% below the U.S. median of $80,734. That rose 45.4% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Gibson County spend the most on vehicle insurance (an index of 128, where 100 is the U.S. average) and the least on memberships, classes and admissions (59).

The highest Groundwork market scores in Gibson County are for real estate agents and brokers (75); real estate businesses (75); and lawn care, cleaning and pest control companies (73). Gibson County ranks #84 of 2,176 scored counties for real estate agents and brokers.

Gibson County is part of the Jackson metro area. For its number of households, Gibson County has the most map listings, relative to the U.S., for funeral homes (3.5 times the U.S. rate) and the fewest for real estate businesses (71% below the U.S. rate).

All 56 business types in Gibson County

Highest Groundwork market score first. Each score compares Gibson County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Gibson County, TN, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Real estate agents and brokers75#84 of 2,176209.8Index only2594
Real estate75#104 of 2,2292311.3Index only2838
Lawn, cleaning and pest control73#168 of 1,771104.9$2.7M16123
Pet businesses68#354 of 2,200188.8$881K1007
Landscaping and lawn care67#294 of 1,49362.9$4.5M15419
Car washes and detailing66#314 of 1,45152.5$3.6M144Under 3
Insurance agencies64#672 of 2,2723416.7$1.5M12014
Dentists and orthodontists63#472 of 1,886136.4$1.6M1599
Spas and skin care62#439 of 1,76994.4$1.8M207Under 3
Bakeries and dessert shops58#614 of 1,889136.4$5.2M1269
Salons, barbers and spas57#806 of 2,3856632.4$247K1166
Chiropractors55#599 of 1,49094.4$2.3M943
Home repair trades54#828 of 2,057209.8$2.6M10834
Coffee shops and cafes53#886 of 2,063167.9$4.2M1149
Gyms, studios and classes51#998 of 2,088188.8$658K997
Convenience stores51#1,099 of 2,2612311.3$5M634
Doctors, dentists and clinics51#1,127 of 2,3949848.1$207K13638
Restaurants and cafes51#1,160 of 2,40518791.8$363K9866
Pet grooming and boarding49#762 of 1,46183.9$2M78Under 3
Sit-down restaurants49#1,237 of 2,40510451.1$652K9827
Physical therapy48#770 of 1,42294.4$2.3M946
Hair salons47#1,346 of 2,3395024.6$326K763
Primary care and pediatrics46#986 of 1,656157.4$1.4M7615
Pizza46#1,200 of 2,0902110.3$3.2M6429
Gas stations46#1,363 of 2,3583316.2$1.8M7630
Fast food and sandwich shops45#1,358 of 2,2223115.2$2.2M7229
Auto repair and car care45#1,430 of 2,4017637.3$239K8928
Tire shops44#921 of 1,53073.4$2.6M1046
Auto repair shops44#1,486 of 2,3784723.1$386K8719
Clothing, shoes and laundry40#1,512 of 2,2104120.1$834K9514
HVAC and plumbing39#1,246 of 1,707157.4$3.5M7419
Grocery and convenience stores39#1,635 of 2,4024823.6$2.4M7017
Veterinarians38#1,020 of 1,48594.4$1.8M657
Clothing and shoe stores35#1,577 of 2,0873517.2$977K7714
Collision repair and body shops34#1,012 of 1,32773.4$2.6M849
Gyms31#1,475 of 1,792146.9$846K657
Grocery stores31#1,623 of 2,070209.8$5.7M6213
Child care and preschools30#1,331 of 1,611136.4$572K5716
Optometrists and eye care24#1,160 of 1,302115.4$1.8M595
Funeral homes22#1,379 of 1,472157.4$185K278
Martial arts and dance studiosNot scoredNot scored42.0$3M147Under 3
Nail salonsNot scoredNot scored42.0$4.1M244Under 3
Roofing and guttersNot scoredNot scored42.0$13.1M155Under 3
BarbershopsNot scoredNot scored31.5$5.4M288Under 3
LaundromatsNot scoredNot scored31.5$11.4M91Under 3
House cleaningNot scoredNot scored21.0$13.5MToo few4
Pest controlNot scoredNot scored21.0$13.5MToo fewUnder 3
Property managementNot scoredNot scored21.0Index onlyToo fewUnder 3
ElectriciansNot scoredNot scored10.5$52.5MToo few15
Mortgage brokers and lendersNot scoredNot scored10.5Index onlyToo fewUnder 3
Oil change and quick lubeNot scoredNot scored10.5$18.2MToo fewUnder 3
Pet storesNot scoredNot scored10.5$15.9MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored10.5$20.3MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listed7

Household spending in Gibson County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Gibson County, TN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$18.2M$89293
Gasoline and other fuels$59.7M$2,933113
Food away from home$67.8M$3,33282
Groceries$114.5M$5,62289
Personal care products and services$16.3M$80180
Child care and other personal services$7.4M$36563
Memberships, classes and admissions$11.8M$58159
Medical and dental services$20.3M$99978
Pets$15.9M$77986
Clothing, shoes and related services$34.2M$1,68082
Vehicle insurance$51.1M$2,511128
Home repairs, maintenance and insurance$52.5M$2,57785
Lawn care, cleaning and other household services$27M$1,32794
Rent and homeowner costs$282.2M$13,86083

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Gibson County

Population, 2025 estimate
51,779+2.7% since 2020
Households
20,360
Median age
39.7
Homes lived in by their owners
69%
Vehicles per household
1.9
Land area
603 sq. mi.
People per square mile
84
Median household income
$62,755+45.4% vs. 2015–2019, before inflation
Average household income
$77,915
Median home value
$156,900
Jobs located here
14,756
Daytime population
43,637Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Gibson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Gibson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gibson County is part of the Jackson, TN metro area.

Questions

How fast is Gibson County, TN growing?

Population estimates put Gibson County at 51,779 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 20,360 households. Against the 2015–2019 survey, median household income rose 45.4%, before inflation.

How much do households in Gibson County, TN spend?

Households in Gibson County spend about $282.2M a year on rent and homeowner costs, $114.5M on groceries and $67.8M on food away from home. Relative to the U.S., household spending in Gibson County runs highest on vehicle insurance (an index of 128, where 100 is the U.S. average) and lowest on memberships, classes and admissions (59).

Which business types have the highest market scores in Gibson County, TN?

Of the business types scored in Gibson County, real estate agents and brokers (75); real estate businesses (75); and lawn care, cleaning and pest control companies (73) have the highest Groundwork market scores. For real estate agents and brokers, that ranks #84 of 2,176 scored counties.

How does Gibson County, TN compare with the U.S.?

Median household income in Gibson County is $62,755, 22% below the U.S. median of $80,734. The population rose 2.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $156,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for funeral homes (3.5 times the U.S. rate) and lowest for real estate businesses (71% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 40 of the 56 business types have a score in Gibson County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Gibson County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Gibson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Gibson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.