Groundwork

County profile · Tennessee

Smith County, TN market data

How Smith County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
20,981
+5.1% since 2020
Households
7,932
Median household income
$66,293
+37.9% vs. 2015–2019, before inflation
Median home value
$243,800
Jobs located here
5,086
Highest market score
93
Insurance agencies, #26 of 2,272 scored counties

A site report maps the competitors on map listings around any address in Smith County by name and distance, and the households and spending within reach. Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Smith County has an estimated 20,981 people and 7,932 households. Population estimates put the population change in Smith County from 2020 to 2025 at +5.1%, faster than the U.S. (+3.1%). Median household income in Smith County is $66,293, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.9%, before inflation.

Relative to the U.S., household spending in Smith County runs highest on vehicle insurance (an index of 152, where 100 is the U.S. average) and lowest on memberships, classes and admissions (65).

Of the business types scored in Smith County, insurance agencies (93), real estate businesses (80) and gas stations (79) have the highest Groundwork market scores. For insurance agencies, that ranks #26 of 2,272 scored counties.

Smith County is part of the Nashville-Davidson–Murfreesboro–Franklin metro area. Against the U.S., map listings per household run highest for primary care and pediatric clinics (75% above the U.S. rate) and lowest for salons, barbers and spas (52% below the U.S. rate).

All 56 business types in Smith County

Highest Groundwork market score first. Each score compares Smith County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Smith County, TN, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Insurance agencies93#26 of 2,27256.3$4.7M376Under 3
Real estate80#26 of 2,229911.3Index only2954
Gas stations79#175 of 2,3581012.6$2.8M1168
Restaurants and cafes77#201 of 2,4055265.6$539K14522
Sit-down restaurants74#279 of 2,4053037.8$934K1419
Real estate agents and brokers73#131 of 2,176911.3Index only2344
Hair salons72#236 of 2,3391012.6$672K156Under 3
Auto repair and car care72#326 of 2,4013139.1$273K1025
Salons, barbers and spas71#255 of 2,3851822.7$373K176Under 3
HVAC and plumbing68#261 of 1,70756.3$4.3M914
Home repair trades64#415 of 2,057911.3$2.4M9911
Auto repair shops61#703 of 2,3781924.0$445K100Under 3
Gyms, studios and classes59#637 of 2,08878.8$723K109Under 3
Grocery and convenience stores59#824 of 2,4021316.4$3.6M1057
Doctors, dentists and clinics58#848 of 2,3944253.0$198K13011
Fast food and sandwich shops57#876 of 2,2221215.1$2.3M7710
Convenience stores47#1,234 of 2,261810.1$5.8M735
Pet businesses46#1,305 of 2,2001417.7$472K544
Gyms45#1,099 of 1,79256.3$1M78Under 3
Pet grooming and boarding43#899 of 1,46156.3$1.3M52Under 3
Tire shops43#967 of 1,53078.8$1.2M48Under 3
Primary care and pediatrics39#1,199 of 1,6561012.6$831K478
Veterinarians34#1,125 of 1,48556.3$1.3M494
Clothing, shoes and laundryNot scoredNot scored45.0$3.5M398Under 3
Coffee shops and cafesNot scoredNot scored45.0$7M1893
Grocery storesNot scoredNot scored45.0$11.6M125Under 3
Landscaping and lawn careNot scoredNot scored45.0$2.8M956
Lawn, cleaning and pest controlNot scoredNot scored45.0$2.8M1656
Optometrists and eye careNot scoredNot scored45.0$2.1M66Under 3
Spas and skin careNot scoredNot scored45.0$1.7M192Under 3
Bakeries and dessert shopsNot scoredNot scored33.8$9.3M2253
BarbershopsNot scoredNot scored33.8$2.2M119Under 3
Clothing and shoe storesNot scoredNot scored33.8$4.7M368Under 3
Dentists and orthodontistsNot scoredNot scored33.8$2.8M2823
Funeral homesNot scoredNot scored33.8$360K534
Physical therapyNot scoredNot scored33.8$2.8M115Under 3
PizzaNot scoredNot scored33.8$9.3M18410
Roofing and guttersNot scoredNot scored33.8$7.2M863
Car washes and detailingNot scoredNot scored22.5$4.2MToo fewUnder 3
Child care and preschoolsNot scoredNot scored22.5$1.6MToo few5
Collision repair and body shopsNot scoredNot scored22.5$4.2MToo fewUnder 3
ChiropractorsNot scoredNot scored11.3$8.3MToo fewUnder 3
ElectriciansNot scoredNot scored11.3$21.7MToo few4
LaundromatsNot scoredNot scored11.3$14MToo fewUnder 3
Martial arts and dance studiosNot scoredNot scored11.3$5.1MToo fewUnder 3
Nail salonsNot scoredNot scored11.3$6.7MToo fewUnder 3
Pet storesNot scoredNot scored11.3$6.6MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored11.3$8.3MToo fewUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored11.3$5.1MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
House cleaningNot scoredNot scored00.0None listedNone listedUnder 3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Pest controlNot scoredNot scored00.0None listedNone listedUnder 3
Property managementNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Smith County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Smith County, TN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$8.5M$1,067111
Gasoline and other fuels$27.6M$3,473134
Food away from home$28M$3,53287
Groceries$46.3M$5,83692
Personal care products and services$6.7M$84784
Child care and other personal services$3.1M$39368
Memberships, classes and admissions$5.1M$63865
Medical and dental services$8.3M$1,04881
Pets$6.6M$83492
Clothing, shoes and related services$14M$1,76886
Vehicle insurance$23.6M$2,977152
Home repairs, maintenance and insurance$21.7M$2,73891
Lawn care, cleaning and other household services$11.1M$1,40099
Rent and homeowner costs$114.8M$14,47587

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Smith County

Population, 2025 estimate
20,981+5.1% since 2020
Households
7,932
Median age
40.7
Homes lived in by their owners
77%
Vehicles per household
2.3
Land area
314 sq. mi.
People per square mile
65
Median household income
$66,293+37.9% vs. 2015–2019, before inflation
Average household income
$85,956
Median home value
$243,800
Jobs located here
5,086
Daytime population
15,463Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Smith County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Smith County is part of the Nashville-Davidson–Murfreesboro–Franklin, TN metro area.

Questions

How fast is Smith County, TN growing?

Population estimates put Smith County at 20,981 people in 2025, up 5.1% since 2020, faster than the U.S. (+3.1%). It has 7,932 households. Median household income rose 37.9% from the 2015–2019 survey, before inflation.

How much do households in Smith County, TN spend?

Households in Smith County spend about $114.8M a year on rent and homeowner costs, $46.3M on groceries and $28M on food away from home. Set against the U.S., households in Smith County spend the most on vehicle insurance (an index of 152, where 100 is the U.S. average) and the least on memberships, classes and admissions (65).

Which business types have the highest market scores in Smith County, TN?

The highest Groundwork market scores in Smith County are for insurance agencies (93), real estate businesses (80) and gas stations (79). Smith County ranks #26 of 2,272 scored counties for insurance agencies.

How does Smith County, TN compare with the U.S.?

The median household income in Smith County is $66,293 a year, 18% below the U.S. median of $80,734. The population rose 5.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $243,800, against $332,700 for the U.S. For its number of households, Smith County has the most map listings, relative to the U.S., for primary care and pediatric clinics (75% above the U.S. rate) and the fewest for salons, barbers and spas (52% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 23 of the 56 business types have a score in Smith County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Smith County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Tennessee · Every U.S. market · How we measure

Screening a site or an acquisition in Smith County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.