Groundwork

County profile · Tennessee

Hickman County, TN market data

How Hickman County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
26,219
+5.0% since 2020
Households
9,435
Median household income
$68,247
+56.5% vs. 2015–2019, before inflation
Median home value
$224,100
Jobs located here
4,018
Highest market score
94
Insurance agencies, #24 of 2,272 scored counties

A site report maps the competitors on map listings around any address in Hickman County by name and distance, and the households and spending within reach. Or open the report at the center of Hickman County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Hickman County has an estimated 26,219 people and 9,435 households. Between 2020 and 2025, the population of Hickman County grew 5.0%, faster than the U.S. (+3.1%). Median household income in Hickman County is $68,247, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 56.5%, before inflation.

Relative to the U.S., household spending in Hickman County runs highest on vehicle insurance (an index of 158, where 100 is the U.S. average) and lowest on memberships, classes and admissions (61).

Of the business types scored in Hickman County, insurance agencies (94), gas stations (83) and fast food and sandwich shops (82) have the highest Groundwork market scores. For insurance agencies, that ranks #24 of 2,272 scored counties.

Hickman County is part of the Nashville-Davidson–Murfreesboro–Franklin metro area. Against the U.S., map listings per household run highest for gas stations (17% above the U.S. rate) and lowest for salons, barbers and spas (73% below the U.S. rate).

All 56 business types in Hickman County

Highest Groundwork market score first. Each score compares Hickman County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Hickman County, TN, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Insurance agencies94#24 of 2,27277.4$4.2M3314
Gas stations83#100 of 2,3581212.7$2.8M1188
Fast food and sandwich shops82#92 of 2,22266.4$5.4M1766
Restaurants and cafes81#116 of 2,4054749.8$687K18519
Real estate80#18 of 2,22955.3Index only620Under 3
Auto repair and car care78#162 of 2,4012728.6$382K14212
Clothing, shoes and laundry76#200 of 2,21055.3$3.2M367Under 3
Salons, barbers and spas75#156 of 2,3851212.7$650K306Under 3
Sit-down restaurants75#234 of 2,4052829.7$1.2M17412
Hair salons74#166 of 2,33999.5$867K201Under 3
Home repair trades72#168 of 2,0571010.6$2.5M1057
Pet businesses72#231 of 2,20099.5$841K963
Gyms, studios and classes71#219 of 2,08855.3$1.1M171Under 3
Coffee shops and cafes71#265 of 2,06355.3$6.5M174Under 3
Doctors, dentists and clinics70#347 of 2,3943436.0$285K1877
Auto repair shops68#411 of 2,3781617.0$645K14512
Landscaping and lawn care66#340 of 1,49366.4$2.1M733
Grocery stores59#734 of 2,07077.4$7.7M833
Lawn, cleaning and pest control58#566 of 1,77188.5$1.6M9615
HVAC and plumbing54#727 of 1,70777.4$3.6M767
Convenience stores51#1,079 of 2,26188.5$6.8M865
Grocery and convenience stores51#1,163 of 2,4021920.1$2.9M848
Collision repair and body shops47#741 of 1,32755.3$2.1M673
Clothing and shoe storesNot scoredNot scored44.2$4M318Under 3
PizzaNot scoredNot scored44.2$8.1M1596
Real estate agents and brokersNot scoredNot scored44.2Index only616Under 3
Tire shopsNot scoredNot scored44.2$2.6M103Under 3
Car washes and detailingNot scoredNot scored33.2$3.4M137Under 3
Dentists and orthodontistsNot scoredNot scored33.2$3.2M329Under 3
GymsNot scoredNot scored33.2$1.9M145Under 3
Pet grooming and boardingNot scoredNot scored33.2$2.5M993
Spas and skin careNot scoredNot scored33.2$2.6M297Under 3
Urgent care and walk-in clinicsNot scoredNot scored33.2$3.2M13Under 3
Bakeries and dessert shopsNot scoredNot scored22.1$16.1MToo fewUnder 3
ChiropractorsNot scoredNot scored22.1$4.8MToo fewUnder 3
Martial arts and dance studiosNot scoredNot scored22.1$2.8MToo fewUnder 3
Pet storesNot scoredNot scored22.1$3.8MToo fewUnder 3
Physical therapyNot scoredNot scored22.1$4.8MToo fewUnder 3
Roofing and guttersNot scoredNot scored22.1$12.7MToo fewUnder 3
VeterinariansNot scoredNot scored22.1$3.8MToo fewUnder 3
Child care and preschoolsNot scoredNot scored11.1$3.4MToo few3
ElectriciansNot scoredNot scored11.1$25.4MToo fewUnder 3
Funeral homesNot scoredNot scored11.1$1.4MToo fewUnder 3
House cleaningNot scoredNot scored11.1$12.9MToo few12
LaundromatsNot scoredNot scored11.1$16.1MToo fewUnder 3
Oil change and quick lubeNot scoredNot scored11.1$10.3MToo fewUnder 3
Pest controlNot scoredNot scored11.1$12.9MToo fewUnder 3
Primary care and pediatricsNot scoredNot scored11.1$9.7MToo few7
Property managementNot scoredNot scored11.1Index onlyToo fewUnder 3
BarbershopsNot scoredNot scored00.0None listedNone listedUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Nail salonsNot scoredNot scored00.0None listedNone listedUnder 3
Optometrists and eye careNot scoredNot scored00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Hickman County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Hickman County, TN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$10.3M$1,094114
Gasoline and other fuels$33.8M$3,586138
Food away from home$32.3M$3,42084
Groceries$54.2M$5,74991
Personal care products and services$7.8M$82782
Child care and other personal services$3.4M$36563
Memberships, classes and admissions$5.7M$60261
Medical and dental services$9.7M$1,02780
Pets$7.6M$80288
Clothing, shoes and related services$16.1M$1,71283
Vehicle insurance$29.1M$3,084158
Home repairs, maintenance and insurance$25.4M$2,69789
Lawn care, cleaning and other household services$12.9M$1,36697
Rent and homeowner costs$134.3M$14,23785

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Hickman County

Population, 2025 estimate
26,219+5.0% since 2020
Households
9,435
Median age
42.0
Homes lived in by their owners
79%
Vehicles per household
2.3
Land area
613 sq. mi.
People per square mile
42
Median household income
$68,247+56.5% vs. 2015–2019, before inflation
Average household income
$86,308
Median home value
$224,100
Jobs located here
4,018
Daytime population
20,397Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hickman County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Hickman County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hickman County is part of the Nashville-Davidson–Murfreesboro–Franklin, TN metro area.

Questions

How fast is Hickman County, TN growing?

Population estimates put Hickman County at 26,219 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 9,435 households. Median household income rose 56.5% from the 2015–2019 survey, before inflation.

How much do households in Hickman County, TN spend?

Households in Hickman County spend about $134.3M a year on rent and homeowner costs, $54.2M on groceries and $33.8M on gasoline and other fuels. Set against the U.S., households in Hickman County spend the most on vehicle insurance (an index of 158, where 100 is the U.S. average) and the least on memberships, classes and admissions (61).

Which business types have the highest market scores in Hickman County, TN?

The highest Groundwork market scores in Hickman County are for insurance agencies (94), gas stations (83) and fast food and sandwich shops (82). Hickman County ranks #24 of 2,272 scored counties for insurance agencies.

How does Hickman County, TN compare with the U.S.?

The median household income in Hickman County is $68,247 a year, 15% below the U.S. median of $80,734. The population rose 5.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $224,100, against $332,700 for the U.S. For its number of households, Hickman County has the most map listings, relative to the U.S., for gas stations (17% above the U.S. rate) and the fewest for salons, barbers and spas (73% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 23 of the 56 business types have a score in Hickman County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hickman County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Hickman County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hickman County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.