County profile · Tennessee
Lauderdale County, TN market data
Population, household spending and competition for 56 business types in Lauderdale County, each scored against other counties.
- Population, 2025
- 24,617
- −2.0% since 2020
- Households
- 9,325
- Median household income
- $49,879
- +25.0% vs. 2015–2019, before inflation
- Median home value
- $143,200
- Jobs located here
- 6,626
- Highest market score
- 70
- Insurance agencies, #456 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Lauderdale County by name and distance, and the households and spending within reach. Or open the report at the center of Lauderdale County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 24,617 people live in Lauderdale County, in 9,325 households. Between 2020 and 2025, the population of Lauderdale County declined 2.0%, against +3.1% for the U.S. The median household income in Lauderdale County is $49,879 a year, 38% below the U.S. median of $80,734. That rose 25.0% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Lauderdale County spend the most on vehicle insurance (an index of 122, where 100 is the U.S. average) and the least on memberships, classes and admissions (50).
The highest Groundwork market scores in Lauderdale County are for insurance agencies (70), auto repair shops (63) and auto repair and car care businesses (60). Lauderdale County ranks #456 of 2,272 scored counties for insurance agencies.
For its number of households, Lauderdale County has the most map listings, relative to the U.S., for convenience stores (2.7 times the U.S. rate) and the fewest for sit-down restaurants (58% below the U.S. rate).
All 56 business types in Lauderdale County
Highest Groundwork market score first. Each score compares Lauderdale County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 70 | #456 of 2,272 | 9 | 9.7 | $2.5M | 198 | 4 |
| Auto repair shops | 63 | #587 of 2,378 | 10 | 10.7 | $783K | 176 | 4 |
| Auto repair and car care | 60 | #722 of 2,401 | 22 | 23.6 | $356K | 133 | 6 |
| Sit-down restaurants | 59 | #763 of 2,405 | 24 | 25.7 | $1.2M | 177 | 10 |
| Restaurants and cafes | 56 | #901 of 2,405 | 57 | 61.1 | $494K | 133 | 23 |
| Home repair trades | 53 | #878 of 2,057 | 8 | 8.6 | $2.7M | 112 | 3 |
| Real estate agents and brokers | 50 | #1,017 of 2,176 | 7 | 7.5 | Index only | 315 | Under 3 |
| Real estate | 50 | #1,052 of 2,229 | 8 | 8.6 | Index only | 347 | Under 3 |
| Fast food and sandwich shops | 47 | #1,261 of 2,222 | 10 | 10.7 | $2.8M | 92 | 8 |
| HVAC and plumbing | 46 | #989 of 1,707 | 5 | 5.4 | $4.3M | 91 | 3 |
| Lawn, cleaning and pest control | 45 | #1,035 of 1,771 | 6 | 6.4 | $1.9M | 113 | Under 3 |
| Coffee shops and cafes | 45 | #1,194 of 2,063 | 6 | 6.4 | $4.7M | 127 | 4 |
| Doctors, dentists and clinics | 43 | #1,514 of 2,394 | 40 | 42.9 | $217K | 142 | 13 |
| Bakeries and dessert shops | 42 | #1,210 of 1,889 | 6 | 6.4 | $4.7M | 113 | 4 |
| Salons, barbers and spas | 38 | #1,801 of 2,385 | 23 | 24.7 | $295K | 139 | Under 3 |
| Hair salons | 34 | #1,894 of 2,339 | 14 | 15.0 | $485K | 113 | Under 3 |
| Primary care and pediatrics | 32 | #1,346 of 1,656 | 7 | 7.5 | $1.2M | 70 | 7 |
| Grocery stores | 31 | #1,626 of 2,070 | 9 | 9.7 | $5.5M | 59 | 3 |
| Grocery and convenience stores | 28 | #2,028 of 2,402 | 33 | 35.4 | $1.5M | 44 | 4 |
| Clothing, shoes and laundry | 23 | #2,010 of 2,210 | 16 | 17.2 | $905K | 103 | Under 3 |
| Funeral homes | 21 | #1,387 of 1,472 | 5 | 5.4 | $263K | 39 | 3 |
| Gas stations | 20 | #2,208 of 2,358 | 19 | 20.4 | $1.4M | 58 | 20 |
| Clothing and shoe stores | 18 | #1,977 of 2,087 | 14 | 15.0 | $1M | 81 | Under 3 |
| Convenience stores | 8 | #2,219 of 2,261 | 20 | 21.4 | $2.5M | 31 | Under 3 |
| Child care and preschools | Not scored | Not scored | 4 | 4.3 | $744K | 74 | Under 3 |
| Gyms, studios and classes | Not scored | Not scored | 4 | 4.3 | $1.1M | 173 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 4 | 4.3 | $2.2M | 69 | 3 |
| Pet businesses | Not scored | Not scored | 4 | 4.3 | $1.6M | 187 | Under 3 |
| Pizza | Not scored | Not scored | 4 | 4.3 | $7M | 139 | 8 |
| Spas and skin care | Not scored | Not scored | 4 | 4.3 | $1.7M | 194 | Under 3 |
| Tire shops | Not scored | Not scored | 4 | 4.3 | $2M | 78 | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 3 | 3.2 | $2.9M | 294 | 3 |
| Electricians | Not scored | Not scored | 3 | 3.2 | $7.2M | 60 | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 3 | 3.2 | $3.8M | 130 | Under 3 |
| Nail salons | Not scored | Not scored | 3 | 3.2 | $2.3M | 135 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 3.2 | $3.8M | 37 | Under 3 |
| Barbershops | Not scored | Not scored | 2 | 2.1 | $3.4M | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 2 | 2.1 | $3.9M | Too few | Under 3 |
| Gyms | Not scored | Not scored | 2 | 2.1 | $2.3M | Too few | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 2.1 | $2.3M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 2 | 2.1 | $4.3M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 2 | 2.1 | $3.3M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 1.1 | $14.5M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 1.1 | $7.8M | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 1 | 1.1 | $6.6M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 1.1 | $6.6M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 1.1 | Index only | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Laundromats | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Lauderdale County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $7.8M | $840 | 88 |
| Gasoline and other fuels | $26.1M | $2,800 | 108 |
| Food away from home | $28.2M | $3,021 | 74 |
| Groceries | $49.3M | $5,289 | 84 |
| Personal care products and services | $6.8M | $728 | 72 |
| Child care and other personal services | $3M | $319 | 55 |
| Memberships, classes and admissions | $4.6M | $491 | 50 |
| Medical and dental services | $8.7M | $930 | 72 |
| Pets | $6.6M | $703 | 77 |
| Clothing, shoes and related services | $14.5M | $1,553 | 76 |
| Vehicle insurance | $22.3M | $2,394 | 122 |
| Home repairs, maintenance and insurance | $21.7M | $2,323 | 77 |
| Lawn care, cleaning and other household services | $11.4M | $1,220 | 86 |
| Rent and homeowner costs | $120.1M | $12,881 | 77 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Lauderdale County
- Population, 2025 estimate
- 24,617−2.0% since 2020
- Households
- 9,325
- Median age
- 38.9
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.8
- Land area
- 472 sq. mi.
- People per square mile
- 53
- Median household income
- $49,879+25.0% vs. 2015–2019, before inflation
- Average household income
- $66,819
- Median home value
- $143,200
- Jobs located here
- 6,626
- Daytime population
- 21,291Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Lauderdale County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Lauderdale County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Tennessee 8
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- Dyer County, TN36,508 people
- Tipton County, TN61,553 people
- Crockett County, TN13,944 people
- Fayette County, TN43,267 people
- Gibson County, TN50,869 people
- Lake County, TN6,579 people
- Madison County, TN99,295 people
Questions
How fast is Lauderdale County, TN growing?
Population estimates put Lauderdale County at 24,617 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 9,325 households. Against the 2015–2019 survey, median household income rose 25.0%, before inflation.
How much do households in Lauderdale County, TN spend?
Households in Lauderdale County spend about $120.1M a year on rent and homeowner costs, $49.3M on groceries and $28.2M on food away from home. Relative to the U.S., household spending in Lauderdale County runs highest on vehicle insurance (an index of 122, where 100 is the U.S. average) and lowest on memberships, classes and admissions (50).
Which business types have the highest market scores in Lauderdale County, TN?
Of the business types scored in Lauderdale County, insurance agencies (70), auto repair shops (63) and auto repair and car care businesses (60) have the highest Groundwork market scores. For insurance agencies, that ranks #456 of 2,272 scored counties.
How does Lauderdale County, TN compare with the U.S.?
Median household income in Lauderdale County is $49,879, 38% below the U.S. median of $80,734. The population fell 2.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $143,200, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (2.7 times the U.S. rate) and lowest for sit-down restaurants (58% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 24 of the 56 business types have a score in Lauderdale County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Lauderdale County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Lauderdale County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Lauderdale County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.