County profile · Tennessee
Maury County, TN market data
How Maury County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 118,131
- +16.0% since 2020
- Households
- 42,306
- Median household income
- $76,130
- +33.2% vs. 2015–2019, before inflation
- Median home value
- $355,700
- Jobs located here
- 40,109
- Highest market score
- 85
- Tire shops, #42 of 1,530 scored counties
A site report maps the competitors on map listings around any address in Maury County by name and distance, and the households and spending within reach. Or open the report at the center of Maury County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Maury County has an estimated 118,131 people and 42,306 households. Population estimates show Maury County grew 16.0% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Maury County is $76,130, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.2%, before inflation.
Relative to the U.S., household spending in Maury County runs highest on vehicle insurance (an index of 136, where 100 is the U.S. average) and lowest on memberships, classes and admissions (72).
Of the business types scored in Maury County, tire shops (85), veterinarians (82) and electricians (81) have the highest Groundwork market scores. For tire shops, that ranks #42 of 1,530 scored counties.
Maury County is part of the Nashville-Davidson–Murfreesboro–Franklin metro area. Against the U.S., map listings per household run highest for collision repair and body shops (45% above the U.S. rate) and lowest for martial arts and dance studios (43% below the U.S. rate).
All 56 business types in Maury County
Highest Groundwork market score first. Each score compares Maury County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Tire shops | 85 | #42 of 1,530 | 9 | 2.1 | $4.6M | 182 | 4 |
| Veterinarians | 82 | #69 of 1,485 | 13 | 3.1 | $2.9M | 107 | 8 |
| Electricians | 81 | #45 of 1,160 | 9 | 2.1 | $13.4M | 112 | 15 |
| Pet stores | 81 | #47 of 974 | 6 | 1.4 | $6.3M | 139 | 3 |
| Grocery stores | 81 | #177 of 2,070 | 23 | 5.4 | $11.1M | 119 | 12 |
| Nail salons | 78 | #62 of 1,328 | 16 | 3.8 | $2.4M | 141 | 3 |
| Hair salons | 76 | #147 of 2,339 | 71 | 16.8 | $531K | 123 | 11 |
| Property management | 75 | #81 of 910 | 6 | 1.4 | Index only | 191 | 16 |
| Gas stations | 75 | #266 of 2,358 | 53 | 12.5 | $2.5M | 105 | 46 |
| Grocery and convenience stores | 75 | #300 of 2,402 | 73 | 17.3 | $3.5M | 103 | 24 |
| Roofing and gutters | 74 | #115 of 1,177 | 16 | 3.8 | $7.5M | 89 | 4 |
| Gyms | 72 | #189 of 1,792 | 20 | 4.7 | $1.5M | 116 | 10 |
| Child care and preschools | 72 | #223 of 1,611 | 20 | 4.7 | $938K | 94 | 17 |
| Insurance agencies | 71 | #446 of 2,272 | 64 | 15.1 | $1.8M | 140 | 41 |
| Spas and skin care | 70 | #233 of 1,769 | 31 | 7.3 | $1.2M | 139 | 6 |
| Pizza | 70 | #305 of 2,090 | 26 | 6.1 | $6.1M | 120 | 85 |
| Home repair trades | 69 | #249 of 2,057 | 53 | 12.5 | $2.3M | 94 | 56 |
| Convenience stores | 69 | #469 of 2,261 | 37 | 8.7 | $6.9M | 87 | 12 |
| Martial arts and dance studios | 68 | #204 of 1,334 | 12 | 2.8 | $2.5M | 124 | 10 |
| Pet businesses | 68 | #369 of 2,200 | 50 | 11.8 | $755K | 86 | 22 |
| Yoga, Pilates and fitness studios | 67 | #128 of 777 | 6 | 1.4 | $5M | 124 | 10 |
| Pest control | 67 | #132 of 699 | 7 | 1.7 | $8.8M | 87 | 5 |
| Salons, barbers and spas | 67 | #398 of 2,385 | 141 | 33.3 | $268K | 126 | 22 |
| Clothing, shoes and laundry | 67 | #467 of 2,210 | 69 | 16.3 | $1.1M | 130 | 21 |
| Sit-down restaurants | 67 | #474 of 2,405 | 217 | 51.3 | $731K | 110 | 61 |
| Clothing and shoe stores | 67 | #475 of 2,087 | 52 | 12.3 | $1.5M | 119 | 17 |
| Chiropractors | 66 | #305 of 1,490 | 15 | 3.5 | $3.1M | 130 | 12 |
| Real estate agents and brokers | 66 | #340 of 2,176 | 98 | 23.2 | Index only | 119 | 15 |
| Bakeries and dessert shops | 66 | #371 of 1,889 | 30 | 7.1 | $5.3M | 128 | 28 |
| Landscaping and lawn care | 65 | #357 of 1,493 | 25 | 5.9 | $2.5M | 85 | 43 |
| Gyms, studios and classes | 65 | #415 of 2,088 | 38 | 9.0 | $793K | 120 | 20 |
| HVAC and plumbing | 64 | #376 of 1,707 | 28 | 6.6 | $4.3M | 91 | 37 |
| House cleaning | 63 | #188 of 847 | 11 | 2.6 | $5.6M | 88 | 22 |
| Restaurants and cafes | 63 | #649 of 2,405 | 392 | 92.7 | $405K | 109 | 176 |
| Real estate | 61 | #554 of 2,229 | 111 | 26.2 | Index only | 132 | 44 |
| Coffee shops and cafes | 61 | #569 of 2,063 | 37 | 8.7 | $4.3M | 116 | 28 |
| Lawn, cleaning and pest control | 60 | #513 of 1,771 | 43 | 10.2 | $1.4M | 86 | 70 |
| Physical therapy | 58 | #517 of 1,422 | 27 | 6.4 | $1.7M | 72 | 7 |
| Fast food and sandwich shops | 58 | #837 of 2,222 | 58 | 13.7 | $2.7M | 90 | 85 |
| Auto repair and car care | 58 | #857 of 2,401 | 159 | 37.6 | $258K | 96 | 60 |
| Barbershops | 57 | #531 of 1,356 | 21 | 5.0 | $1.8M | 95 | Under 3 |
| Car washes and detailing | 57 | #546 of 1,451 | 18 | 4.3 | $2.3M | 91 | 8 |
| Auto repair shops | 57 | #871 of 2,378 | 93 | 22.0 | $442K | 99 | 46 |
| Optometrists and eye care | 55 | #569 of 1,302 | 19 | 4.5 | $2.5M | 78 | 6 |
| Funeral homes | 55 | #586 of 1,472 | 11 | 2.6 | $493K | 73 | Under 3 |
| Pet grooming and boarding | 55 | #620 of 1,461 | 22 | 5.2 | $1.7M | 67 | 11 |
| Primary care and pediatrics | 53 | #749 of 1,656 | 27 | 6.4 | $1.7M | 97 | 62 |
| Dry cleaners | 52 | #242 of 507 | 6 | 1.4 | $13.1M | 84 | 4 |
| Dentists and orthodontists | 50 | #950 of 1,886 | 46 | 10.9 | $1M | 103 | 32 |
| Collision repair and body shops | 49 | #687 of 1,327 | 19 | 4.5 | $2.2M | 70 | 12 |
| Oil change and quick lube | 43 | #321 of 479 | 7 | 1.7 | $5.9M | 43 | Under 3 |
| Doctors, dentists and clinics | 43 | #1,552 of 2,394 | 344 | 81.3 | $136K | 89 | 123 |
| Urgent care and walk-in clinics | 35 | #256 of 325 | 5 | 1.2 | $9.3M | 38 | 4 |
| Laundromats | Not scored | Not scored | 4 | 0.9 | $19.7M | 158 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 4 | 0.9 | Index only | 408 | 7 |
| Home inspectors | Not scored | Not scored | 3 | 0.7 | Index only | 81 | Under 3 |
Household spending in Maury County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $41.1M | $971 | 101 |
| Gasoline and other fuels | $132.1M | $3,123 | 120 |
| Food away from home | $158.7M | $3,751 | 92 |
| Groceries | $254.7M | $6,022 | 95 |
| Personal care products and services | $37.7M | $892 | 89 |
| Child care and other personal services | $18.8M | $444 | 76 |
| Memberships, classes and admissions | $30.1M | $712 | 72 |
| Medical and dental services | $46.7M | $1,105 | 86 |
| Pets | $37.7M | $892 | 98 |
| Clothing, shoes and related services | $78.8M | $1,863 | 91 |
| Vehicle insurance | $112.7M | $2,664 | 136 |
| Home repairs, maintenance and insurance | $120.7M | $2,854 | 95 |
| Lawn care, cleaning and other household services | $61.9M | $1,464 | 104 |
| Rent and homeowner costs | $636.5M | $15,045 | 90 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Maury County
- Population, 2025 estimate
- 118,131+16.0% since 2020
- Households
- 42,306
- Median age
- 39.1
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 613 sq. mi.
- People per square mile
- 176
- Median household income
- $76,130+33.2% vs. 2015–2019, before inflation
- Average household income
- $94,120
- Median home value
- $355,700
- Jobs located here
- 40,109
- Daytime population
- 95,489Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Maury County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Maury County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Tennessee 8
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- Williamson County, TN260,351 people
- Hickman County, TN25,436 people
- Lewis County, TN12,992 people
- Giles County, TN30,620 people
- Bedford County, TN52,237 people
- Lawrence County, TN45,385 people
- Rutherford County, TN360,646 people
Questions
How fast is Maury County, TN growing?
Population estimates put Maury County at 118,131 people in 2025, up 16.0% since 2020, faster than the U.S. (+3.1%). It has 42,306 households. Median household income rose 33.2% from the 2015–2019 survey, before inflation.
How much do households in Maury County, TN spend?
Households in Maury County spend about $636.5M a year on rent and homeowner costs, $254.7M on groceries and $158.7M on food away from home. Set against the U.S., households in Maury County spend the most on vehicle insurance (an index of 136, where 100 is the U.S. average) and the least on memberships, classes and admissions (72).
Which business types have the highest market scores in Maury County, TN?
The highest Groundwork market scores in Maury County are for tire shops (85), veterinarians (82) and electricians (81). Maury County ranks #42 of 1,530 scored counties for tire shops.
How does Maury County, TN compare with the U.S.?
The median household income in Maury County is $76,130 a year, 6% below the U.S. median of $80,734. The population rose 16.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $355,700, against $332,700 for the U.S. For its number of households, Maury County has the most map listings, relative to the U.S., for collision repair and body shops (45% above the U.S. rate) and the fewest for martial arts and dance studios (43% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 53 of the 56 business types have a score in Maury County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Maury County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Maury County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Maury County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.