State profile · 56 business types
Ohio market data
How Ohio compares with the 50 states and DC for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 11,900,510
- +0.9% since 2020
- Households
- 4,863,191
- Median household income
- $71,389
- +26.1% vs. 2015–2019, before inflation
- Median home value
- $214,800
- Jobs located here
- 5,407,282
A site report maps the competitors on map listings around any address in Ohio by name and distance, and the households and spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Ohio has an estimated 11,900,510 people and 4,863,191 households. Population estimates show Ohio grew 0.9% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Ohio is $71,389, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.1%, before inflation.
Relative to the U.S., household spending in Ohio runs highest on medical and dental services (an index of 109, where 100 is the U.S. average) and lowest on child care and other personal services (70).
By the Groundwork market score, Ohio’s highest ranks among the 50 states and DC are for physical therapy clinics (#3), spas and skin care studios (#4) and medical and dental practices (#5).
Against the U.S., map listings per household run highest for funeral homes (33% above the U.S. rate) and lowest for mortgage brokers and lenders (33% below the U.S. rate).
All 56 business types in Ohio
Listings per 10,000 households, and the same as an index where 100 is the U.S. rate. Spending per listing is a year of household spending on the type’s whole line over its listings (for the real estate types, an index of housing costs per listing, where 100 is the U.S.). The rank puts the state’s Groundwork market score against the other 50 states and DC.
| Business type | Listings | Per 10k households | Vs. U.S. (100) | Spending per listing | Official establishments | Score | Rank among states |
|---|---|---|---|---|---|---|---|
| Food and drink | |||||||
| Restaurants and cafes | 45,462 | 93.5 | 85 | $410K | 20,682 | 58 | #17 of 51 |
| Sit-down restaurants | 23,791 | 48.9 | 80 | $783K | 7,698 | 65 | #10 of 51 |
| Fast food and sandwich shops | 6,625 | 13.6 | 102 | $2.8M | 10,404 | 31 | #44 of 51 |
| Pizza | 4,676 | 9.6 | 120 | $4M | 10,404 | 24 | #50 of 51 |
| Coffee shops and cafes | 3,914 | 8.0 | 73 | $4.8M | 2,437 | 64 | #11 of 51 |
| Bakeries and dessert shops | 4,025 | 8.3 | 85 | $4.6M | 2,704 | 52 | #24 of 51 |
| Groceries and convenience | |||||||
| Grocery and convenience stores | 8,315 | 17.1 | 91 | $3.5M | 3,420 | 43 | #34 of 51 |
| Grocery stores | 2,950 | 6.1 | 90 | $9.8M | 1,893 | 50 | #25 of 51 |
| Convenience stores | 3,698 | 7.6 | 95 | $7.8M | 1,527 | 38 | #41 of 51 |
| Auto | |||||||
| Auto repair and car care | 16,793 | 34.5 | 97 | $299K | 6,252 | 68 | #6 of 51 |
| Auto repair shops | 9,690 | 19.9 | 93 | $518K | 4,363 | 67 | #8 of 51 |
| Collision repair and body shops | 1,308 | 2.7 | 87 | $3.8M | 1,068 | 67 | #12 of 51 |
| Car washes and detailing | 2,136 | 4.4 | 116 | $2.4M | 716 | 44 | #35 of 51 |
| Tire shops | 1,861 | 3.8 | 100 | $2.7M | 764 | 49 | #26 of 51 |
| Oil change and quick lube | 380 | 0.8 | 114 | $13.2M | 306 | 47 | #27 of 50 |
| Gas stations | 5,012 | 10.3 | 94 | $2.5M | 3,873 | 47 | #28 of 51 |
| Insurance agencies | 6,904 | 14.2 | 91 | $1.1M | 4,382 | 34 | #38 of 51 |
| Beauty and personal care | |||||||
| Salons, barbers and spas | 18,731 | 38.5 | 82 | $253K | 4,523 | 57 | #14 of 51 |
| Hair salons | 10,199 | 21.0 | 90 | $465K | 2,718 | 48 | #27 of 51 |
| Barbershops | 2,294 | 4.7 | 89 | $2.1M | 154 | 49 | #25 of 51 |
| Nail salons | 1,936 | 4.0 | 67 | $2.5M | 757 | 59 | #16 of 51 |
| Spas and skin care | 3,931 | 8.1 | 70 | $1.2M | 829 | 66 | #4 of 51 |
| Fitness and classes | |||||||
| Gyms, studios and classes | 6,169 | 12.7 | 85 | $697K | 2,196 | 57 | #16 of 51 |
| Gyms | 3,389 | 7.0 | 92 | $1.3M | 1,294 | 51 | #23 of 51 |
| Yoga, Pilates and fitness studios | 861 | 1.8 | 75 | $5M | 1,294 | 59 | #15 of 51 |
| Martial arts and dance studios | 1,919 | 3.9 | 80 | $2.2M | 902 | 59 | #12 of 51 |
| Health care | |||||||
| Doctors, dentists and clinics | 34,654 | 71.3 | 84 | $196K | 13,271 | 75 | #5 of 51 |
| Dentists and orthodontists | 5,079 | 10.4 | 79 | $1.3M | 3,814 | 71 | #8 of 51 |
| Primary care and pediatrics | 2,964 | 6.1 | 85 | $2.3M | 5,838 | 68 | #10 of 51 |
| Urgent care and walk-in clinics | 303 | 0.6 | 120 | $22.4M | 351 | 41 | #33 of 50 |
| Chiropractors | 2,115 | 4.3 | 80 | $3.2M | 1,240 | 67 | #7 of 51 |
| Physical therapy | 1,940 | 4.0 | 74 | $3.5M | 1,151 | 79 | #3 of 51 |
| Optometrists and eye care | 1,988 | 4.1 | 100 | $3.4M | 877 | 51 | #25 of 51 |
| Pets | |||||||
| Pet businesses | 5,114 | 10.5 | 101 | $791K | 2,396 | 46 | #32 of 51 |
| Veterinarians | 1,515 | 3.1 | 94 | $2.7M | 1,199 | 51 | #27 of 51 |
| Pet grooming and boarding | 1,805 | 3.7 | 103 | $2.2M | 844 | 44 | #34 of 51 |
| Pet stores | 969 | 2.0 | 100 | $4.2M | 353 | 38 | #39 of 51 |
| Child care | |||||||
| Child care and preschools | 2,692 | 5.5 | 95 | $736K | 2,813 | 35 | #39 of 51 |
| Clothing and laundry | |||||||
| Clothing, shoes and laundry | 8,758 | 18.0 | 77 | $1.1M | 3,536 | 66 | #12 of 51 |
| Clothing and shoe stores | 6,256 | 12.9 | 80 | $1.5M | 2,900 | 61 | #15 of 51 |
| Laundromats | 638 | 1.3 | 81 | $14.9M | 264 | 52 | #23 of 51 |
| Dry cleaners | 458 | 0.9 | 69 | $20.7M | 372 | 52 | #25 of 51 |
| Home services | |||||||
| Home repair trades | 5,832 | 12.0 | 97 | $2.2M | 5,856 | 47 | #32 of 51 |
| HVAC and plumbing | 2,899 | 6.0 | 95 | $4.5M | 2,970 | 48 | #30 of 51 |
| Electricians | 1,006 | 2.1 | 84 | $13M | 1,978 | 57 | #19 of 51 |
| Roofing and gutters | 1,927 | 4.0 | 111 | $6.8M | 908 | 32 | #40 of 51 |
| Lawn, cleaning and pest control | 4,146 | 8.5 | 101 | $1.4M | 6,800 | 35 | #36 of 51 |
| Landscaping and lawn care | 2,705 | 5.6 | 117 | $2.2M | 4,228 | 30 | #41 of 51 |
| House cleaning | 909 | 1.9 | 86 | $6.5M | 2,194 | 46 | #28 of 51 |
| Pest control | 532 | 1.1 | 79 | $11.1M | 378 | 46 | #29 of 51 |
| Real estate | |||||||
| Real estate | 12,819 | 26.4 | 69 | 122 (index) | 6,684 | 55 | #18 of 51 |
| Real estate agents and brokers | 10,076 | 20.7 | 68 | 123 (index) | 3,312 | 53 | #20 of 51 |
| Property management | 1,004 | 2.1 | 70 | 121 (index) | 1,883 | 53 | #20 of 51 |
| Mortgage brokers and lenders | 1,406 | 2.9 | 67 | 123 (index) | 553 | 48 | #25 of 51 |
| Home inspectors | 333 | 0.7 | 117 | 77 (index) | 190 | 28 | #49 of 50 |
| Funeral services | |||||||
| Funeral homes | 1,346 | 2.8 | 133 | $507K | 784 | 30 | #40 of 51 |
Markets in Ohio
Each market’s page covers every business type, with its figures against the state and the U.S.
Metro areas 15
- Cincinnati, OH-KY-IN metro area2,270,706 people
- Columbus, OH metro area2,175,788 people
- Cleveland, OH metro area2,171,526 people
- Dayton-Kettering-Beavercreek, OH metro area816,080 people
- Akron, OH metro area699,820 people
- Toledo, OH metro area602,322 people
- Youngstown-Warren, OH metro area427,420 people
- Canton-Massillon, OH metro area400,372 people
- Huntington-Ashland, WV-KY-OH metro areaBased in another state · 370,729 people
- Wheeling, WV-OH metro areaBased in another state · 136,920 people
- Springfield, OH metro area135,158 people
- Mansfield, OH metro area125,099 people
- Weirton-Steubenville, WV-OH metro areaBased in another state · 114,754 people
- Sandusky, OH metro area114,575 people
- Lima, OH metro area101,348 people
Small-town markets 29
- Wooster, OH area116,588 people
- Salem, OH area100,704 people
- New Philadelphia-Dover, OH area92,385 people
- Zanesville, OH area86,411 people
- Chillicothe, OH area76,492 people
- Findlay, OH area74,866 people
- Portsmouth, OH area72,627 people
- Marion, OH area65,020 people
- Mount Vernon, OH area63,142 people
- Athens, OH area61,737 people
- Marietta, OH area58,978 people
- Fremont, OH area58,778 people
- Norwalk, OH area58,319 people
- Tiffin, OH area54,770 people
- Ashland, OH area52,256 people
- Greenville, OH area51,594 people
- Sidney, OH area47,929 people
- Wapakoneta, OH area46,125 people
- Bellefontaine, OH area46,089 people
- Celina, OH area42,484 people
- Wilmington, OH area42,012 people
- Bucyrus, OH area41,711 people
- Urbana, OH area38,804 people
- Defiance, OH area38,343 people
- Cambridge, OH area38,223 people
- Coshocton, OH area36,744 people
- Gallipolis, OH area29,068 people
- Washington Court House, OH area28,876 people
- Van Wert, OH area28,826 people
Counties 88
- Franklin County, OH1,333,048 people
- Cuyahoga County, OH1,245,873 people
- Hamilton County, OH830,774 people
- Summit County, OH537,864 people
- Montgomery County, OH536,096 people
- Lucas County, OH428,018 people
- Butler County, OH392,876 people
- Stark County, OH373,713 people
- Lorain County, OH317,129 people
- Warren County, OH250,008 people
- Lake County, OH232,216 people
- Delaware County, OH226,834 people
- Mahoning County, OH226,491 people
- Clermont County, OH211,181 people
- Trumbull County, OH200,929 people
- Medina County, OH183,660 people
- Licking County, OH181,837 people
- Greene County, OH169,688 people
- Fairfield County, OH163,453 people
- Portage County, OH161,956 people
- Clark County, OH135,158 people
- Wood County, OH132,064 people
- Richland County, OH125,099 people
- Wayne County, OH116,588 people
- Miami County, OH110,296 people
- Allen County, OH101,348 people
- Columbiana County, OH100,704 people
- Ashtabula County, OH97,167 people
- Geauga County, OH95,481 people
- Tuscarawas County, OH92,385 people
- Muskingum County, OH86,411 people
- Ross County, OH76,492 people
- Hancock County, OH74,866 people
- Erie County, OH74,581 people
- Scioto County, OH72,627 people
- Union County, OH67,324 people
- Belmont County, OH65,473 people
- Marion County, OH65,020 people
- Jefferson County, OH64,518 people
- Knox County, OH63,142 people
- Athens County, OH61,737 people
- Pickaway County, OH60,131 people
- Washington County, OH58,978 people
- Sandusky County, OH58,778 people
- Huron County, OH58,319 people
- Lawrence County, OH56,819 people
- Seneca County, OH54,770 people
- Ashland County, OH52,256 people
- Darke County, OH51,594 people
- Shelby County, OH47,929 people
- Auglaize County, OH46,125 people
- Logan County, OH46,089 people
- Madison County, OH44,423 people
- Holmes County, OH44,418 people
- Brown County, OH43,845 people
- Highland County, OH43,517 people
- Mercer County, OH42,484 people
- Fulton County, OH42,240 people
- Clinton County, OH42,012 people
- Crawford County, OH41,711 people
- Preble County, OH40,765 people
- Ottawa County, OH39,994 people
- Champaign County, OH38,804 people
- Defiance County, OH38,343 people
- Guernsey County, OH38,223 people
- Coshocton County, OH36,744 people
- Williams County, OH36,719 people
- Perry County, OH35,535 people
- Morrow County, OH35,404 people
- Putnam County, OH34,314 people
- Jackson County, OH32,650 people
- Hardin County, OH30,475 people
- Gallia County, OH29,068 people
- Fayette County, OH28,876 people
- Van Wert County, OH28,826 people
- Hocking County, OH27,799 people
- Henry County, OH27,567 people
- Adams County, OH27,540 people
- Pike County, OH27,044 people
- Carroll County, OH26,659 people
- Meigs County, OH21,896 people
- Wyandot County, OH21,598 people
- Paulding County, OH18,791 people
- Harrison County, OH14,306 people
- Noble County, OH14,282 people
- Morgan County, OH13,651 people
- Monroe County, OH13,227 people
- Vinton County, OH12,630 people
Questions
How fast is Ohio growing?
Population estimates put Ohio at 11,900,510 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 4,863,191 households. Median household income rose 26.1% from the 2015–2019 survey, before inflation.
How much do households in Ohio spend?
Households in Ohio spend about $67.5B a year on rent and homeowner costs, $29B on groceries and $18.6B on food away from home. Set against the U.S., households in Ohio spend the most on medical and dental services (an index of 109, where 100 is the U.S. average) and the least on child care and other personal services (70).
Which business types rank highest in Ohio?
Among the 50 states and DC, Ohio ranks highest for physical therapy clinics (#3), spas and skin care studios (#4) and medical and dental practices (#5) by the Groundwork market score.
How does Ohio compare with the U.S.?
The median household income in Ohio is $71,389 a year, 12% below the U.S. median of $80,734. The population rose 0.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $214,800, against $332,700 for the U.S. For its number of households, Ohio has the most map listings, relative to the U.S., for funeral homes (33% above the U.S. rate) and the fewest for mortgage brokers and lenders (33% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Each business type is scored on its own, so a state can rank high for one type and low for another.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Ohio. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Every state and business type · How we measure
Screening a site or an acquisition in Ohio?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.