Groundwork

Market rankings · Ohio

Funeral homes in Ohio

Markets across Ohio ranked by the Groundwork market score for funeral homes, with competitor counts and household spending for each.

Listings
1,346
161 chain locations (12%)
Official establishments
784
−6.0% since 2019
Household spending a year
$681.8M
On funerals
Listings per 10k households
2.8
33% above the U.S.
Spending per listing
$507K
25% below the U.S.
Rank among states
#40 of 51
Market score 30 · Lower middle

A site report maps the funeral homes on map listings around any address in Ohio by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1,346 funeral homes in Ohio. Chain locations make up 12% of them, against 10% across the U.S. Per 10,000 households, that is 2.8, 33% above the U.S. rate of 2.1.

At $140 per household (2% below the U.S. average), households in Ohio spend about $681.8M a year on funerals. That is about $507K of household spending for each home on map listings, 25% below the U.S. figure of $679K.

In 2023, official counts showed 784 businesses with payroll in Ohio classed as funeral homes and funeral services, down 6.0% from 2019. That is one for every 6,203 households, against one for every 8,510 across the U.S. Across the U.S., the count fell 1.7% over the same years. Since fiscal 2022, 44 SBA-backed loans worth $35.5M have gone to businesses classed as funeral homes and funeral services in Ohio.

Among the 50 states and DC, Ohio ranks #40 for funeral homes, with a Groundwork market score of 30 (lower middle). Of the 15 scored metro areas in or partly in Ohio, the Columbus metro area scores highest (55). Of the 28 scored small-town markets in or partly in Ohio, the Mount Vernon area scores highest (69).

Every market in Ohio for funeral homes

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Numbered by Groundwork market score among the markets based in Ohio, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Ohio, ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbus, OH551381.6$734K+4.7%#147 of 377
2Dayton-Kettering-Beavercreek, OH48661.9$727K+1.5%#190 of 377
3Canton-Massillon, OH43442.6$587K−0.2%#227 of 377
4Akron, OH40672.3$633K0.0%#245 of 377
5Cincinnati, OH-KY-IN362152.4$556K+2.7%#274 of 377
6Springfield, OH36162.9$529K−0.4%#276 of 377
7Lima, OH35102.4$608K−1.2%#278 of 377
8Cleveland, OH312632.8$522K−0.8%#305 of 377
9Toledo, OH26632.5$522K−1.0%#333 of 377
10Mansfield, OH26193.8$409K−0.1%#336 of 377
11Sandusky, OH24214.1$412K−2.6%#341 of 377
12Youngstown-Warren, OH23754.1$396K−1.4%#350 of 377
Weirton-Steubenville, WV-OH19326.4$261K−3.6%#368 of 377
Huntington-Ashland, WV-KY-OH18593.9$386K−2.6%#370 of 377
Wheeling, WV-OH17345.9$274K−3.6%#375 of 377

Small-town markets

Small-town markets reaching Ohio, ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Mount Vernon, OH6983.4$475K+1.9%#70 of 365
2Greenville, OH6883.8$441K−0.7%#78 of 365
3Wilmington, OH6753.0$510K+0.6%#80 of 365
4Ashland, OH6783.9$417K+0.1%#84 of 365
5Findlay, OH6582.5$562K+0.1%#92 of 365
6Wooster, OH64143.2$489K−0.1%#94 of 365
7Chillicothe, OH6062.0$710K−0.8%#116 of 365
8Celina, OH5963.7$438K+0.5%#123 of 365
9Marion, OH5793.6$422K−0.4%#134 of 365
10Sidney, OH5463.2$454K−0.2%#151 of 365
11Defiance, OH5463.9$383K+0.1%#154 of 365
12Norwalk, OH4993.8$366K−0.4%#186 of 365
13Coshocton, OH4974.7$337K+1.6%#187 of 365
14Van Wert, OH4754.3$356K+0.3%#191 of 365
15Zanesville, OH46133.8$383K+0.7%#195 of 365
16Marietta, OH45104.0$412K−2.1%#203 of 365
17Salem, OH45194.6$368K−2.2%#205 of 365
18Fremont, OH45104.1$366K−0.4%#206 of 365
19Cambridge, OH4463.7$384K−0.1%#210 of 365
20New Philadelphia-Dover, OH42164.2$354K−0.9%#225 of 365
21Tiffin, OH3783.6$398K−1.0%#261 of 365
22Bucyrus, OH35105.5$283K−0.3%#278 of 365
23Athens, OH33114.8$267K+1.3%#296 of 365
24Gallipolis, OH3254.3$350K−0.5%#298 of 365
25Wapakoneta, OH23126.3$247K−1.2%#333 of 365
26Portsmouth, OH22165.5$270K−3.4%#337 of 365
27Washington Court House, OH2154.3$317K−1.4%#340 of 365
28Bellefontaine, OH21105.1$264K+0.4%#341 of 365
Urbana, OHNot scored42.6$585K+0.2%

Counties

Counties in Ohio, ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Delaware County, OH8091.1$1.2M+12.5%#69 of 1,472
2Fairfield County, OH7571.2$1.3M+6.5%#131 of 1,472
3Warren County, OH71111.2$1.1M+5.7%#214 of 1,472
4Portage County, OH7060.9$1.5M+1.0%#227 of 1,472
5Clermont County, OH69151.8$778K+3.9%#259 of 1,472
6Medina County, OH69152.1$745K+1.3%#262 of 1,472
7Geauga County, OH6882.2$861K+0.3%#279 of 1,472
8Licking County, OH66152.2$672K+3.8%#331 of 1,472
9Greene County, OH64121.8$801K+3.7%#374 of 1,472
10Lorain County, OH63322.5$618K+3.1%#417 of 1,472
11Franklin County, OH62761.4$754K+2.8%#433 of 1,472
12Butler County, OH62292.0$696K+2.4%#436 of 1,472
13Montgomery County, OH57431.9$739K+0.5%#532 of 1,472
14Stark County, OH57392.5$618K−0.2%#536 of 1,472
15Miami County, OH57112.4$600K+3.4%#540 of 1,472
16Lake County, OH55303.0$522K−0.1%#584 of 1,472
17Clark County, OH53162.9$529K−0.4%#633 of 1,472
18Union County, OH5362.5$493K+16.5%#637 of 1,472
19Knox County, OH5383.4$475K+1.9%#639 of 1,472
20Darke County, OH5383.8$441K−0.7%#641 of 1,472
21Ashland County, OH5283.9$417K+0.1%#670 of 1,472
22Clinton County, OH5153.0$510K+0.6%#685 of 1,472
23Hancock County, OH5082.5$562K+0.1%#694 of 1,472
24Ross County, OH4962.0$710K−0.8%#713 of 1,472
25Allen County, OH49102.4$608K−1.2%#719 of 1,472
Show all 88 counties
Counties in Ohio, ranked for funeral homes by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Wayne County, OH49143.2$489K−0.1%#728 of 1,472
27Summit County, OH48612.6$544K−0.3%#750 of 1,472
28Ottawa County, OH4873.8$468K−2.0%#756 of 1,472
29Wood County, OH48162.9$437K+1.5%#758 of 1,472
30Mercer County, OH4763.7$438K+0.5%#788 of 1,472
31Madison County, OH4763.8$392K+7.1%#796 of 1,472
32Lucas County, OH46362.0$649K−1.7%#810 of 1,472
33Trumbull County, OH46273.1$509K−1.3%#812 of 1,472
34Hamilton County, OH45942.6$478K+1.0%#836 of 1,472
35Marion County, OH4493.6$422K−0.4%#866 of 1,472
36Richland County, OH44193.8$409K−0.1%#870 of 1,472
37Shelby County, OH4263.2$454K−0.2%#919 of 1,472
38Defiance County, OH4263.9$383K+0.1%#923 of 1,472
39Coshocton County, OH4274.7$337K+1.6%#928 of 1,472
40Cuyahoga County, OH411602.9$486K−2.3%#940 of 1,472
41Lawrence County, OH4083.5$427K−4.2%#975 of 1,472
42Erie County, OH40144.3$384K−2.9%#979 of 1,472
43Washington County, OH39104.0$412K−2.1%#999 of 1,472
44Van Wert County, OH3954.3$356K+0.3%#1,001 of 1,472
45Carroll County, OH3954.5$346K−1.1%#1,004 of 1,472
46Highland County, OH3995.3$306K+1.1%#1,013 of 1,472
47Muskingum County, OH38133.8$383K+0.7%#1,033 of 1,472
48Brown County, OH3874.1$371K+1.6%#1,034 of 1,472
49Columbiana County, OH38194.6$368K−2.2%#1,035 of 1,472
50Huron County, OH3893.8$366K−0.4%#1,037 of 1,472
51Putnam County, OH3875.3$295K0.0%#1,044 of 1,472
52Sandusky County, OH37104.1$366K−0.4%#1,052 of 1,472
53Pike County, OH3654.6$345K0.0%#1,076 of 1,472
54Mahoning County, OH36484.9$333K−1.4%#1,078 of 1,472
55Guernsey County, OH3563.7$384K−0.1%#1,089 of 1,472
56Tuscarawas County, OH35164.2$354K−0.9%#1,095 of 1,472
57Ashtabula County, OH34184.6$333K−0.8%#1,122 of 1,472
58Crawford County, OH33105.5$283K−0.3%#1,162 of 1,472
59Seneca County, OH3283.6$398K−1.0%#1,173 of 1,472
60Monroe County, OH31610.6$173K−2.7%#1,207 of 1,472
61Gallia County, OH3054.3$350K−0.5%#1,210 of 1,472
62Wyandot County, OH3055.6$300K−1.4%#1,217 of 1,472
63Meigs County, OH3066.6$246K−2.6%#1,222 of 1,472
64Preble County, OH30127.2$209K−0.8%#1,230 of 1,472
65Athens County, OH28114.8$267K+1.3%#1,257 of 1,472
66Henry County, OH2876.1$262K−0.2%#1,259 of 1,472
67Adams County, OH2865.8$246K+1.5%#1,260 of 1,472
68Jefferson County, OH28197.0$238K−2.4%#1,261 of 1,472
69Paulding County, OH2856.6$229K−0.4%#1,263 of 1,472
70Auglaize County, OH26126.3$247K−1.2%#1,292 of 1,472
71Jackson County, OH2686.2$225K+0.5%#1,299 of 1,472
72Harrison County, OH2658.4$193K−2.9%#1,305 of 1,472
73Belmont County, OH25176.3$255K−2.8%#1,319 of 1,472
74Perry County, OH2585.9$238K+1.3%#1,324 of 1,472
75Scioto County, OH24165.5$270K−3.4%#1,335 of 1,472
76Logan County, OH22105.1$264K+0.4%#1,365 of 1,472
77Fulton County, OH22116.5$227K−1.9%#1,371 of 1,472
78Fayette County, OH2154.3$317K−1.4%#1,384 of 1,472
79Williams County, OH2195.8$250K−1.4%#1,388 of 1,472
80Hardin County, OH1865.1$273K−2.1%#1,415 of 1,472
Pickaway County, OHNot scored41.8$764K+7.4%
Holmes County, OHNot scored10.7$2.2M+1.7%
Champaign County, OHNot scored42.6$585K+0.2%
Morrow County, OHNot scored32.2$678K+3.7%
Hocking County, OHNot scored43.5$409K−1.9%
Noble County, OHNot scored36.5$422K+1.3%
Morgan County, OHNot scored35.3$308K−0.9%
Vinton County, OHNot scored11.9$669K−1.2%

Markets with fewer than 5 funeral homes on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many funeral homes are in Ohio?

Ohio has 1,346 funeral homes on map listings as of September 2026. 161 of them (12%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 784 businesses with payroll classed as funeral homes and funeral services in 2023, down 6.0% from 2019.

How much do households in Ohio spend on funerals?

About $681.8M a year, or $140 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 1,346 funeral homes on map listings, it comes to $507K per home. It is estimated from the incomes of the 4,863,191 households in Ohio and national spending patterns by income.

How does Ohio compare with the U.S. for funeral homes?

Ohio has 2.8 funeral homes per 10,000 households, 33% above the U.S. rate of 2.1. Spending per home is $507K, 25% below the U.S. figure of $679K. At the national ratio of funeral homes to household spending, Ohio would have about 1,005, against 1,346 on map listings. There is one business with payroll in the industry for every 6,203 households, against one for every 8,510 across the U.S. The official count fell 6.0% from 2019 to 2023, against −1.7% for the U.S.

Which market in Ohio has the highest market score for funeral homes?

Among 15 scored metro areas in or partly in Ohio, the Columbus metro area scores highest, at 55 (upper middle). Among 28 scored small-town markets in or partly in Ohio, the Mount Vernon area scores highest, at 69 (upper middle). Among 80 scored counties in Ohio, Delaware County scores highest, at 80 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ohio scores 30 for funeral homes (lower middle), #40 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ohio. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Funeral homes in other states

All 51 states

Top markets for funeral homes across the U.S. · All business types in Ohio

Screening a site or an acquisition in Ohio?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.