County profile · Ohio
Champaign County, OH market data
Population, household spending and competition for 56 business types in Champaign County, each scored against other counties.
- Population, 2025
- 38,820
- +0.2% since 2020
- Households
- 15,646
- Median household income
- $75,556
- +25.7% vs. 2015–2019, before inflation
- Median home value
- $204,000
- Jobs located here
- 10,575
- Highest market score
- 77
- Primary care and pediatrics, #120 of 1,656 scored counties
A site report maps the competitors on map listings around any address in Champaign County by name and distance, and the households and spending within reach. Or open the report at the center of Champaign County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 38,820 people live in Champaign County, in 15,646 households. Population estimates show Champaign County grew 0.2% from 2020 to 2025, slower than the U.S. (+3.1%). The median household income in Champaign County is $75,556 a year, 6% below the U.S. median of $80,734. That rose 25.7% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Champaign County spend the most on vehicle maintenance and repairs (an index of 123, where 100 is the U.S. average) and the least on child care and other personal services (62).
The highest Groundwork market scores in Champaign County are for primary care and pediatric clinics (77), dentists and orthodontists (76) and sit-down restaurants (74). Champaign County ranks #120 of 1,656 scored counties for primary care and pediatric clinics.
Champaign County is part of the Urbana area. For its number of households, Champaign County has the most map listings, relative to the U.S., for landscaping and lawn care companies (85% above the U.S. rate) and the fewest for clothing and shoe stores (60% below the U.S. rate).
All 56 business types in Champaign County
Highest Groundwork market score first. Each score compares Champaign County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Primary care and pediatrics | 77 | #120 of 1,656 | 6 | 3.8 | $3.6M | 200 | 9 |
| Dentists and orthodontists | 76 | #125 of 1,886 | 10 | 6.4 | $2.1M | 217 | 7 |
| Sit-down restaurants | 74 | #270 of 2,405 | 56 | 35.8 | $1M | 157 | 15 |
| Salons, barbers and spas | 73 | #211 of 2,385 | 40 | 25.6 | $375K | 176 | 6 |
| Hair salons | 72 | #234 of 2,339 | 22 | 14.1 | $681K | 158 | 5 |
| Doctors, dentists and clinics | 72 | #284 of 2,394 | 65 | 41.5 | $328K | 215 | 20 |
| Gas stations | 72 | #343 of 2,358 | 17 | 10.9 | $2.8M | 117 | 10 |
| Restaurants and cafes | 70 | #401 of 2,405 | 114 | 72.9 | $513K | 138 | 45 |
| Fast food and sandwich shops | 69 | #398 of 2,222 | 15 | 9.6 | $3.9M | 128 | 21 |
| Chiropractors | 68 | #255 of 1,490 | 6 | 3.8 | $3.6M | 149 | Under 3 |
| Clothing and shoe stores | 68 | #422 of 2,087 | 10 | 6.4 | $2.9M | 231 | Under 3 |
| Spas and skin care | 66 | #324 of 1,769 | 9 | 5.8 | $1.7M | 190 | Under 3 |
| Clothing, shoes and laundry | 66 | #476 of 2,210 | 16 | 10.2 | $1.8M | 209 | Under 3 |
| Nail salons | 65 | #262 of 1,328 | 5 | 3.2 | $3M | 179 | Under 3 |
| Convenience stores | 65 | #569 of 2,261 | 6 | 3.8 | $15.5M | 196 | 5 |
| Home repair trades | 64 | #405 of 2,057 | 15 | 9.6 | $2.7M | 113 | 13 |
| Tire shops | 63 | #442 of 1,530 | 6 | 3.8 | $3.1M | 123 | 3 |
| Insurance agencies | 61 | #756 of 2,272 | 16 | 10.2 | $1.8M | 144 | 7 |
| Auto repair and car care | 60 | #740 of 2,401 | 63 | 40.3 | $293K | 109 | 23 |
| Grocery and convenience stores | 60 | #784 of 2,402 | 21 | 13.4 | $4.4M | 130 | 12 |
| Real estate | 59 | #625 of 2,229 | 29 | 18.5 | Index only | 170 | 6 |
| Auto repair shops | 59 | #782 of 2,378 | 41 | 26.2 | $451K | 101 | 14 |
| Collision repair and body shops | 58 | #491 of 1,327 | 6 | 3.8 | $3.1M | 100 | 4 |
| Car washes and detailing | 57 | #534 of 1,451 | 6 | 3.8 | $3.1M | 122 | 4 |
| HVAC and plumbing | 55 | #685 of 1,707 | 10 | 6.4 | $4.1M | 86 | 7 |
| Bakeries and dessert shops | 55 | #732 of 1,889 | 12 | 7.7 | $4.9M | 118 | 8 |
| Real estate agents and brokers | 54 | #829 of 2,176 | 26 | 16.6 | Index only | 151 | 6 |
| Gyms, studios and classes | 54 | #873 of 2,088 | 21 | 13.4 | $603K | 91 | 4 |
| Pizza | 49 | #1,092 of 2,090 | 18 | 11.5 | $3.2M | 64 | 21 |
| Coffee shops and cafes | 46 | #1,177 of 2,063 | 17 | 10.9 | $3.4M | 93 | 8 |
| Gyms | 45 | #1,104 of 1,792 | 13 | 8.3 | $975K | 75 | 4 |
| Grocery stores | 45 | #1,181 of 2,070 | 12 | 7.7 | $7.7M | 83 | 7 |
| Martial arts and dance studios | 44 | #843 of 1,334 | 7 | 4.5 | $1.8M | 90 | Under 3 |
| Veterinarians | 36 | #1,069 of 1,485 | 7 | 4.5 | $1.8M | 66 | 5 |
| Pet businesses | 34 | #1,764 of 2,200 | 24 | 15.3 | $523K | 60 | 9 |
| Pet grooming and boarding | 31 | #1,167 of 1,461 | 9 | 5.8 | $1.4M | 55 | 4 |
| House cleaning | 24 | #795 of 847 | 6 | 3.8 | $3.1M | 48 | 8 |
| Landscaping and lawn care | 24 | #1,404 of 1,493 | 14 | 8.9 | $1.3M | 45 | 15 |
| Lawn, cleaning and pest control | 23 | #1,700 of 1,771 | 21 | 13.4 | $883K | 53 | 23 |
| Barbershops | Not scored | Not scored | 4 | 2.6 | $3.7M | 199 | Under 3 |
| Funeral homes | Not scored | Not scored | 4 | 2.6 | $585K | 86 | 3 |
| Optometrists and eye care | Not scored | Not scored | 4 | 2.6 | $5.3M | 170 | 4 |
| Pet stores | Not scored | Not scored | 4 | 2.6 | $3.1M | 69 | Under 3 |
| Child care and preschools | Not scored | Not scored | 3 | 1.9 | $1.9M | 188 | 6 |
| Electricians | Not scored | Not scored | 3 | 1.9 | $13.7M | 114 | 3 |
| Laundromats | Not scored | Not scored | 3 | 1.9 | $9.8M | 78 | Under 3 |
| Physical therapy | Not scored | Not scored | 3 | 1.9 | $7.1M | 296 | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.3 | Index only | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 2 | 1.3 | $20.5M | Too few | 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 1.3 | $10.7M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.6 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.6 | $18.5M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.6 | $18.6M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.6 | $12.7M | Too few | 4 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Champaign County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $18.5M | $1,181 | 123 |
| Gasoline and other fuels | $47.5M | $3,036 | 117 |
| Food away from home | $58.4M | $3,734 | 92 |
| Groceries | $92.8M | $5,934 | 94 |
| Personal care products and services | $15M | $958 | 95 |
| Child care and other personal services | $5.6M | $361 | 62 |
| Memberships, classes and admissions | $12.7M | $810 | 82 |
| Medical and dental services | $21.3M | $1,365 | 106 |
| Pets | $12.5M | $802 | 88 |
| Clothing, shoes and related services | $29.4M | $1,878 | 91 |
| Vehicle insurance | $29M | $1,851 | 95 |
| Home repairs, maintenance and insurance | $41M | $2,621 | 87 |
| Lawn care, cleaning and other household services | $18.6M | $1,186 | 84 |
| Rent and homeowner costs | $213.5M | $13,646 | 82 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Champaign County
- Population, 2025 estimate
- 38,820+0.2% since 2020
- Households
- 15,646
- Median age
- 42.9
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.1
- Land area
- 429 sq. mi.
- People per square mile
- 90
- Median household income
- $75,556+25.7% vs. 2015–2019, before inflation
- Average household income
- $89,744
- Median home value
- $204,000
- Jobs located here
- 10,575
- Daytime population
- 32,816Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Champaign County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Champaign County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Champaign County, OH growing?
Population estimates put Champaign County at 38,820 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 15,646 households. Against the 2015–2019 survey, median household income rose 25.7%, before inflation.
How much do households in Champaign County, OH spend?
Households in Champaign County spend about $213.5M a year on rent and homeowner costs, $92.8M on groceries and $58.4M on food away from home. Relative to the U.S., household spending in Champaign County runs highest on vehicle maintenance and repairs (an index of 123, where 100 is the U.S. average) and lowest on child care and other personal services (62).
Which business types have the highest market scores in Champaign County, OH?
Of the business types scored in Champaign County, primary care and pediatric clinics (77), dentists and orthodontists (76) and sit-down restaurants (74) have the highest Groundwork market scores. For primary care and pediatric clinics, that ranks #120 of 1,656 scored counties.
How does Champaign County, OH compare with the U.S.?
Median household income in Champaign County is $75,556, 6% below the U.S. median of $80,734. The population rose 0.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $204,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for landscaping and lawn care companies (85% above the U.S. rate) and lowest for clothing and shoe stores (60% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 39 of the 56 business types have a score in Champaign County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Champaign County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Champaign County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Champaign County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.