County profile · Ohio
Holmes County, OH market data
How Holmes County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 44,970
- +1.7% since 2020
- Households
- 13,395
- Median household income
- $76,140
- +19.4% vs. 2015–2019, before inflation
- Median home value
- $267,700
- Jobs located here
- 21,845
- Highest market score
- 84
- Dentists and orthodontists, #27 of 1,886 scored counties
A site report maps the competitors on map listings around any address in Holmes County by name and distance, and the households and spending within reach. Or open the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Holmes County has an estimated 44,970 people and 13,395 households. Between 2020 and 2025, the population of Holmes County grew 1.7%, slower than the U.S. (+3.1%). Median household income in Holmes County is $76,140, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.4%, before inflation.
Relative to the U.S., household spending in Holmes County runs highest on medical and dental services (an index of 111, where 100 is the U.S. average) and lowest on child care and other personal services (73).
Of the business types scored in Holmes County, dentists and orthodontists (84), fast food and sandwich shops (81) and real estate agents and brokers (78) have the highest Groundwork market scores. For dentists and orthodontists, that ranks #27 of 1,886 scored counties.
Against the U.S., map listings per household run highest for pet stores (4.5 times the U.S. rate) and lowest for real estate agents and brokers (75% below the U.S. rate).
All 56 business types in Holmes County
Highest Groundwork market score first. Each score compares Holmes County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Dentists and orthodontists | 84 | #27 of 1,886 | 5 | 3.7 | $3.8M | 391 | 6 |
| Fast food and sandwich shops | 81 | #106 of 2,222 | 10 | 7.5 | $5.4M | 175 | 17 |
| Real estate agents and brokers | 78 | #49 of 2,176 | 10 | 7.5 | Index only | 352 | 3 |
| Sit-down restaurants | 78 | #156 of 2,405 | 42 | 31.4 | $1.3M | 192 | 18 |
| Real estate | 76 | #82 of 2,229 | 13 | 9.7 | Index only | 341 | 6 |
| Gyms, studios and classes | 76 | #126 of 2,088 | 13 | 9.7 | $956K | 144 | Under 3 |
| Hair salons | 75 | #151 of 2,339 | 16 | 11.9 | $853K | 198 | 6 |
| Salons, barbers and spas | 75 | #160 of 2,385 | 25 | 18.7 | $546K | 257 | 9 |
| Doctors, dentists and clinics | 74 | #226 of 2,394 | 42 | 31.4 | $458K | 300 | 30 |
| Restaurants and cafes | 74 | #263 of 2,405 | 99 | 73.9 | $541K | 146 | 45 |
| Gyms | 72 | #184 of 1,792 | 8 | 6.0 | $1.6M | 119 | Under 3 |
| Clothing, shoes and laundry | 72 | #325 of 2,210 | 21 | 15.7 | $1.3M | 146 | 3 |
| Clothing and shoe stores | 72 | #331 of 2,087 | 15 | 11.2 | $1.8M | 142 | 3 |
| Martial arts and dance studios | 69 | #183 of 1,334 | 5 | 3.7 | $2.5M | 123 | Under 3 |
| Insurance agencies | 67 | #540 of 2,272 | 7 | 5.2 | $2.8M | 221 | 5 |
| Pizza | 66 | #464 of 2,090 | 12 | 9.0 | $4.5M | 88 | 17 |
| Convenience stores | 64 | #628 of 2,261 | 12 | 9.0 | $6.9M | 87 | Under 3 |
| Coffee shops and cafes | 60 | #597 of 2,063 | 10 | 7.5 | $5.4M | 145 | 9 |
| Tire shops | 48 | #818 of 1,530 | 5 | 3.7 | $2.6M | 102 | 3 |
| Gas stations | 44 | #1,444 of 2,358 | 20 | 14.9 | $1.6M | 67 | 11 |
| Collision repair and body shops | 43 | #835 of 1,327 | 6 | 4.5 | $2.1M | 69 | 3 |
| Chiropractors | 42 | #958 of 1,490 | 10 | 7.5 | $1.9M | 80 | 8 |
| Lawn, cleaning and pest control | 37 | #1,347 of 1,771 | 12 | 9.0 | $1.4M | 84 | 27 |
| Veterinarians | 36 | #1,075 of 1,485 | 7 | 5.2 | $1.7M | 61 | 6 |
| Auto repair and car care | 34 | #1,880 of 2,401 | 55 | 41.1 | $233K | 87 | 26 |
| Bakeries and dessert shops | 33 | #1,541 of 1,889 | 18 | 13.4 | $3M | 72 | 13 |
| Auto repair shops | 31 | #1,991 of 2,378 | 38 | 28.4 | $337K | 76 | 18 |
| Grocery stores | 30 | #1,652 of 2,070 | 17 | 12.7 | $4.9M | 52 | 16 |
| Pet businesses | 30 | #1,885 of 2,200 | 61 | 45.5 | $191K | 22 | 9 |
| Home repair trades | 29 | #1,869 of 2,057 | 23 | 17.2 | $1.6M | 67 | 48 |
| Grocery and convenience stores | 28 | #2,030 of 2,402 | 59 | 44.0 | $1.4M | 41 | 17 |
| Car washes and detailing | 25 | #1,302 of 1,451 | 8 | 6.0 | $1.6M | 64 | 4 |
| Landscaping and lawn care | 24 | #1,401 of 1,493 | 11 | 8.2 | $1.5M | 53 | 22 |
| Pet stores | 20 | #904 of 974 | 12 | 9.0 | $973K | 21 | 3 |
| Roofing and gutters | 19 | #1,125 of 1,177 | 18 | 13.4 | $2.1M | 25 | 20 |
| HVAC and plumbing | Not scored | Not scored | 4 | 3.0 | $9.4M | 197 | 15 |
| Primary care and pediatrics | Not scored | Not scored | 4 | 3.0 | $4.8M | 270 | 13 |
| Spas and skin care | Not scored | Not scored | 4 | 3.0 | $3.4M | 389 | Under 3 |
| Nail salons | Not scored | Not scored | 3 | 2.2 | $4.5M | 272 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 2.2 | $6.4M | 205 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 2.2 | $3.9M | 153 | Under 3 |
| Physical therapy | Not scored | Not scored | 3 | 2.2 | $6.4M | 267 | 3 |
| Barbershops | Not scored | Not scored | 2 | 1.5 | $6.8M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 1.5 | $6.4M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.5 | Index only | Too few | Under 3 |
| Child care and preschools | Not scored | Not scored | 1 | 0.7 | $5.7M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 0.7 | $37.5M | Too few | 13 |
| Funeral homes | Not scored | Not scored | 1 | 0.7 | $2.2M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 0.7 | $27.1M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.7 | Index only | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.7 | $16.9M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 5 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Holmes County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $12.8M | $956 | 100 |
| Gasoline and other fuels | $32.2M | $2,403 | 93 |
| Food away from home | $53.5M | $3,995 | 98 |
| Groceries | $82.5M | $6,161 | 97 |
| Personal care products and services | $13.6M | $1,018 | 101 |
| Child care and other personal services | $5.7M | $425 | 73 |
| Memberships, classes and admissions | $12.4M | $928 | 94 |
| Medical and dental services | $19.2M | $1,436 | 111 |
| Pets | $11.7M | $871 | 96 |
| Clothing, shoes and related services | $27.1M | $2,021 | 98 |
| Vehicle insurance | $19.5M | $1,453 | 74 |
| Home repairs, maintenance and insurance | $37.5M | $2,800 | 93 |
| Lawn care, cleaning and other household services | $16.9M | $1,264 | 89 |
| Rent and homeowner costs | $192.1M | $14,340 | 86 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Holmes County
- Population, 2025 estimate
- 44,970+1.7% since 2020
- Households
- 13,395
- Median age
- 34.1
- Homes lived in by their owners
- 79%
- Vehicles per household
- 1.6
- Land area
- 423 sq. mi.
- People per square mile
- 105
- Median household income
- $76,140+19.4% vs. 2015–2019, before inflation
- Average household income
- $101,211
- Median home value
- $267,700
- Jobs located here
- 21,845
- Daytime population
- 47,930Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Holmes County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- Tuscarawas County, OH92,385 people
- Ashland County, OH52,256 people
- Stark County, OH373,713 people
- Knox County, OH63,142 people
- Richland County, OH125,099 people
- Carroll County, OH26,659 people
Questions
How fast is Holmes County, OH growing?
Population estimates put Holmes County at 44,970 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 13,395 households. Median household income rose 19.4% from the 2015–2019 survey, before inflation.
How much do households in Holmes County, OH spend?
Households in Holmes County spend about $192.1M a year on rent and homeowner costs, $82.5M on groceries and $53.5M on food away from home. Set against the U.S., households in Holmes County spend the most on medical and dental services (an index of 111, where 100 is the U.S. average) and the least on child care and other personal services (73).
Which business types have the highest market scores in Holmes County, OH?
The highest Groundwork market scores in Holmes County are for dentists and orthodontists (84), fast food and sandwich shops (81) and real estate agents and brokers (78). Holmes County ranks #27 of 1,886 scored counties for dentists and orthodontists.
How does Holmes County, OH compare with the U.S.?
The median household income in Holmes County is $76,140 a year, 6% below the U.S. median of $80,734. The population rose 1.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $267,700, against $332,700 for the U.S. For its number of households, Holmes County has the most map listings, relative to the U.S., for pet stores (4.5 times the U.S. rate) and the fewest for real estate agents and brokers (75% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 35 of the 56 business types have a score in Holmes County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Holmes County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Holmes County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.