Groundwork

County profile · Ohio

Henry County, OH market data

Population, household spending and competition for 56 business types in Henry County, each scored against other counties.

Population, 2025
27,598
−0.2% since 2020
Households
11,451
Median household income
$80,099
+34.2% vs. 2015–2019, before inflation
Median home value
$168,600
Jobs located here
10,592
Highest market score
78
Auto repair shops, #149 of 2,378 scored counties

A site report maps the competitors on map listings around any address in Henry County by name and distance, and the households and spending within reach. Or open the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 27,598 people live in Henry County, in 11,451 households. Population estimates show Henry County declined 0.2% from 2020 to 2025, against +3.1% for the U.S. The median household income in Henry County is $80,099 a year, in line with the U.S. median of $80,734. That rose 34.2% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Henry County spend the most on vehicle maintenance and repairs (an index of 128, where 100 is the U.S. average) and the least on child care and other personal services (65).

The highest Groundwork market scores in Henry County are for auto repair shops (78), auto repair and car care businesses (77) and coffee shops and cafes (74). Henry County ranks #149 of 2,378 scored counties for auto repair shops.

For its number of households, Henry County has the most map listings, relative to the U.S., for gas stations (61% above the U.S. rate) and the fewest for real estate businesses (75% below the U.S. rate).

All 56 business types in Henry County

Highest Groundwork market score first. Each score compares Henry County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Henry County, OH, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Auto repair shops78#149 of 2,3781916.6$739K1668
Auto repair and car care77#187 of 2,4013833.2$370K13811
Coffee shops and cafes74#195 of 2,06354.4$8.7M2354
Gyms, studios and classes72#191 of 2,08876.1$1.4M211Under 3
Clothing, shoes and laundry72#304 of 2,21087.0$2.7M312Under 3
Real estate71#178 of 2,229119.6Index only3354
Salons, barbers and spas71#249 of 2,3852723.6$415K1956
Doctors, dentists and clinics70#341 of 2,3944741.0$338K22220
Pet businesses69#298 of 2,20054.4$1.9M214Under 3
Sit-down restaurants67#455 of 2,4054539.3$969K14616
Chiropractors65#329 of 1,49054.4$3.2M133Under 3
Real estate agents and brokers64#372 of 2,17687.0Index only366Under 3
Grocery stores64#565 of 2,07065.2$11.5M1244
Hair salons63#532 of 2,3392017.5$561K1305
Restaurants and cafes62#665 of 2,4059078.6$484K13143
Grocery and convenience stores59#836 of 2,4022320.1$3M896
Bakeries and dessert shops58#626 of 1,889108.7$4.4M1054
Home repair trades54#848 of 2,0571311.4$2.4M9715
Fast food and sandwich shops54#981 of 2,2221412.2$3.1M10221
Convenience stores53#1,019 of 2,261119.6$6.3M80Under 3
Dentists and orthodontists49#968 of 1,8861311.4$1.2M12410
Gas stations45#1,403 of 2,3582017.5$1.8M7416
HVAC and plumbing44#1,050 of 1,70776.1$4.4M9211
Pizza42#1,374 of 2,0901311.4$3.4M6621
Electricians41#809 of 1,16054.4$6.2M514
Insurance agencies35#1,633 of 2,2721513.1$1.4M11516
Child care and preschools33#1,275 of 1,61187.0$542K546
Funeral homes28#1,259 of 1,47276.1$262K396
Car washes and detailingNot scoredNot scored43.5$3.5M139Under 3
Optometrists and eye careNot scoredNot scored43.5$4M1273
Primary care and pediatricsNot scoredNot scored43.5$4M2234
BarbershopsNot scoredNot scored32.6$3.7M198Under 3
Clothing and shoe storesNot scoredNot scored32.6$7.3M576Under 3
GymsNot scoredNot scored32.6$3.3M250Under 3
Spas and skin careNot scoredNot scored32.6$3.7M427Under 3
Tire shopsNot scoredNot scored32.6$4.7M187Under 3
Collision repair and body shopsNot scoredNot scored21.7$7MToo few3
LaundromatsNot scoredNot scored21.7$11MToo fewUnder 3
Lawn, cleaning and pest controlNot scoredNot scored21.7$6.9MToo few10
Martial arts and dance studiosNot scoredNot scored21.7$4.9MToo fewUnder 3
Oil change and quick lubeNot scoredNot scored21.7$7MToo fewUnder 3
Pest controlNot scoredNot scored21.7$6.9MToo fewUnder 3
Physical therapyNot scoredNot scored21.7$7.9MToo few3
VeterinariansNot scoredNot scored21.7$4.7MToo fewUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored21.7$4.9MToo fewUnder 3
Dry cleanersNot scoredNot scored10.9$21.9MToo fewUnder 3
Home inspectorsNot scoredNot scored10.9Index onlyToo fewUnder 3
Mortgage brokers and lendersNot scoredNot scored10.9Index onlyToo fewUnder 3
Nail salonsNot scoredNot scored10.9$11.2MToo fewUnder 3
Pet storesNot scoredNot scored10.9$9.4MToo fewUnder 3
Property managementNot scoredNot scored10.9Index onlyToo fewUnder 3
Roofing and guttersNot scoredNot scored10.9$30.8MToo fewUnder 3
House cleaningNot scoredNot scored00.0None listedNone listed5
Landscaping and lawn careNot scoredNot scored00.0None listedNone listed5
Pet grooming and boardingNot scoredNot scored00.0None listedNone listedUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Henry County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Henry County, OH by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$14M$1,226128
Gasoline and other fuels$35.5M$3,103120
Food away from home$43.6M$3,80894
Groceries$69M$6,02495
Personal care products and services$11.2M$98097
Child care and other personal services$4.3M$37965
Memberships, classes and admissions$9.8M$85487
Medical and dental services$15.9M$1,387108
Pets$9.4M$82190
Clothing, shoes and related services$21.9M$1,91693
Vehicle insurance$21.7M$1,89397
Home repairs, maintenance and insurance$30.8M$2,68789
Lawn care, cleaning and other household services$13.9M$1,21186
Rent and homeowner costs$159.4M$13,92484

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Henry County

Population, 2025 estimate
27,598−0.2% since 2020
Households
11,451
Median age
42.4
Homes lived in by their owners
83%
Vehicles per household
2.1
Land area
416 sq. mi.
People per square mile
66
Median household income
$80,099+34.2% vs. 2015–2019, before inflation
Average household income
$101,804
Median home value
$168,600
Jobs located here
10,592
Daytime population
25,626Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Henry County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Henry County, OH growing?

Population estimates put Henry County at 27,598 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 11,451 households. Against the 2015–2019 survey, median household income rose 34.2%, before inflation.

How much do households in Henry County, OH spend?

Households in Henry County spend about $159.4M a year on rent and homeowner costs, $69M on groceries and $43.6M on food away from home. Relative to the U.S., household spending in Henry County runs highest on vehicle maintenance and repairs (an index of 128, where 100 is the U.S. average) and lowest on child care and other personal services (65).

Which business types have the highest market scores in Henry County, OH?

Of the business types scored in Henry County, auto repair shops (78), auto repair and car care businesses (77) and coffee shops and cafes (74) have the highest Groundwork market scores. For auto repair shops, that ranks #149 of 2,378 scored counties.

How does Henry County, OH compare with the U.S.?

Median household income in Henry County is $80,099, in line with the U.S. median of $80,734. The population fell 0.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $168,600, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (61% above the U.S. rate) and lowest for real estate businesses (75% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 28 of the 56 business types have a score in Henry County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Henry County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Henry County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Henry County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.