Groundwork

County profile · Ohio

Jefferson County, OH market data

Population, household spending and competition for 56 business types in Jefferson County, each scored against other counties.

Population, 2025
63,597
−2.4% since 2020
Households
27,143
Median household income
$59,055
+26.8% vs. 2015–2019, before inflation
Median home value
$127,800
Jobs located here
19,612
Highest market score
68
Collision repair and body shops, #249 of 1,327 scored counties

A site report maps the competitors on map listings around any address in Jefferson County by name and distance, and the households and spending within reach. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 63,597 people live in Jefferson County, in 27,143 households. Population estimates show Jefferson County declined 2.4% from 2020 to 2025, against +3.1% for the U.S. The median household income in Jefferson County is $59,055 a year, 27% below the U.S. median of $80,734. That rose 26.8% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Jefferson County spend the most on vehicle maintenance and repairs (an index of 103, where 100 is the U.S. average) and the least on child care and other personal services (53).

The highest Groundwork market scores in Jefferson County are for collision repair and body shops (68), chiropractors (66) and dentists and orthodontists (61). Jefferson County ranks #249 of 1,327 scored counties for collision repair and body shops.

Jefferson County is part of the Weirton-Steubenville metro area. For its number of households, Jefferson County has the most map listings, relative to the U.S., for funeral homes (3.3 times the U.S. rate) and the fewest for real estate agents and brokers (72% below the U.S. rate).

All 56 business types in Jefferson County

Highest Groundwork market score first. Each score compares Jefferson County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Jefferson County, OH, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Collision repair and body shops68#249 of 1,32751.8$5.4M1744
Chiropractors66#294 of 1,49072.6$4.8M1995
Dentists and orthodontists61#523 of 1,886176.3$2M19916
Tire shops60#513 of 1,53093.3$3M1193
Real estate agents and brokers58#630 of 2,176238.5Index only2717
Coffee shops and cafes57#709 of 2,063103.7$9M24212
Auto repair shops57#852 of 2,3785018.4$535K12021
Auto repair and car care57#873 of 2,4018932.8$301K11229
Optometrists and eye care56#520 of 1,302103.7$3.3M1063
Spas and skin care56#637 of 1,76993.3$2.6M294Under 3
Salons, barbers and spas55#876 of 2,3856724.7$346K16216
Real estate54#848 of 2,2293011.1Index only26116
Clothing and shoe stores54#885 of 2,0872810.3$1.7M1305
Clothing, shoes and laundry54#943 of 2,2103814.0$1.2M1385
Primary care and pediatrics53#731 of 1,656134.8$2.6M14433
Car washes and detailing50#725 of 1,451124.4$2.2M893
Grocery stores50#1,006 of 2,070145.2$10.7M1159
Pet businesses50#1,087 of 2,200259.2$767K877
Convenience stores50#1,119 of 2,261238.5$6.5M834
Grocery and convenience stores50#1,196 of 2,4024616.9$3.3M9613
Hair salons49#1,221 of 2,3394315.8$538K12513
Fast food and sandwich shops48#1,205 of 2,222279.9$3.3M10945
Electricians47#651 of 1,16062.2$10.6M887
Gyms, studios and classes47#1,215 of 2,0883111.4$580K883
Restaurants and cafes47#1,298 of 2,40520876.6$430K11698
Veterinarians46#839 of 1,48572.6$2.7M1017
Home repair trades46#1,217 of 2,057259.2$2.5M10429
Sit-down restaurants45#1,400 of 2,40511442.0$785K11841
Bakeries and dessert shops44#1,136 of 1,889197.0$4.7M11412
Doctors, dentists and clinics43#1,523 of 2,39418166.7$184K12157
Martial arts and dance studios42#893 of 1,334114.1$1.6M813
Landscaping and lawn care39#1,037 of 1,493134.8$2.2M7615
Barbershops37#972 of 1,356114.1$2.1M112Under 3
Child care and preschools36#1,181 of 1,611124.4$695K6910
HVAC and plumbing35#1,358 of 1,707176.3$3.7M7818
Insurance agencies34#1,669 of 2,2723011.1$1.4M11224
House cleaning31#738 of 84762.2$4.8M7611
Lawn, cleaning and pest control31#1,532 of 1,771238.5$1.3M7526
Pizza30#1,797 of 2,0903111.4$2.9M5745
Gas stations30#1,957 of 2,3585118.8$1.4M5728
Pet grooming and boarding29#1,200 of 1,461103.7$1.9M75Under 3
Pet stores28#802 of 97451.8$3.8M85Under 3
Physical therapy28#1,236 of 1,422197.0$1.8M73Under 3
Funeral homes28#1,261 of 1,472197.0$238K359
Gyms26#1,574 of 1,792197.0$946K73Under 3
Nail salonsNot scoredNot scored41.5$5.8M346Under 3
Pest controlNot scoredNot scored41.5$7.3M71Under 3
LaundromatsNot scoredNot scored31.1$15.4M123Under 3
Mortgage brokers and lendersNot scoredNot scored31.1Index only290Under 3
Oil change and quick lubeNot scoredNot scored31.1$8.9M65Under 3
Dry cleanersNot scoredNot scored20.7$23.1MToo fewUnder 3
Home inspectorsNot scoredNot scored20.7Index onlyToo fewUnder 3
Property managementNot scoredNot scored20.7Index onlyToo few3
Roofing and guttersNot scoredNot scored20.7$31.7MToo few4
Yoga, Pilates and fitness studiosNot scoredNot scored10.4$18MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Jefferson County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Jefferson County, OH by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$26.8M$986103
Gasoline and other fuels$69.7M$2,56999
Food away from home$89.5M$3,29981
Groceries$149.5M$5,50887
Personal care products and services$23.2M$85385
Child care and other personal services$8.3M$30753
Memberships, classes and admissions$18M$66267
Medical and dental services$33.3M$1,22695
Pets$19.2M$70778
Clothing, shoes and related services$46.3M$1,70683
Vehicle insurance$42.3M$1,56080
Home repairs, maintenance and insurance$63.4M$2,33477
Lawn care, cleaning and other household services$29.1M$1,07276
Rent and homeowner costs$339.2M$12,49875

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Jefferson County

Population, 2025 estimate
63,597−2.4% since 2020
Households
27,143
Median age
44.4
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
408 sq. mi.
People per square mile
158
Median household income
$59,055+26.8% vs. 2015–2019, before inflation
Average household income
$73,707
Median home value
$127,800
Jobs located here
19,612
Daytime population
58,692Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jefferson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Jefferson County is part of the Weirton-Steubenville, WV-OH metro area.

Questions

How fast is Jefferson County, OH growing?

Population estimates put Jefferson County at 63,597 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 27,143 households. Against the 2015–2019 survey, median household income rose 26.8%, before inflation.

How much do households in Jefferson County, OH spend?

Households in Jefferson County spend about $339.2M a year on rent and homeowner costs, $149.5M on groceries and $89.5M on food away from home. Relative to the U.S., household spending in Jefferson County runs highest on vehicle maintenance and repairs (an index of 103, where 100 is the U.S. average) and lowest on child care and other personal services (53).

Which business types have the highest market scores in Jefferson County, OH?

Of the business types scored in Jefferson County, collision repair and body shops (68), chiropractors (66) and dentists and orthodontists (61) have the highest Groundwork market scores. For collision repair and body shops, that ranks #249 of 1,327 scored counties.

How does Jefferson County, OH compare with the U.S.?

Median household income in Jefferson County is $59,055, 27% below the U.S. median of $80,734. The population fell 2.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $127,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for funeral homes (3.3 times the U.S. rate) and lowest for real estate agents and brokers (72% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 45 of the 56 business types have a score in Jefferson County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jefferson County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Jefferson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.