Small-town market profile · Ohio
Gallipolis, OH area market data
How the Gallipolis area compares with other small-town markets for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 29,072
- −0.5% since 2020
- Households
- 11,614
- Median household income
- $56,830
- Median home value
- $155,600
- Jobs located here
- 10,879
- Highest market score
- 76
- Doctors, dentists and clinics, #41 of 538 scored small-town markets
A site report maps the competitors on map listings around any address in the Gallipolis area by name and distance, and the households and spending within reach. Or open the report at the center of the Gallipolis area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Gallipolis area has an estimated 29,072 people and 11,614 households. Between 2020 and 2025, the population of the Gallipolis area declined 0.5%, against +3.1% for the U.S. Median household income in the Gallipolis area is $56,830, 30% below the U.S. median of $80,734.
Relative to the U.S., household spending in the Gallipolis area runs highest on vehicle maintenance and repairs (an index of 112, where 100 is the U.S. average) and lowest on child care and other personal services (55).
Of the business types scored in the Gallipolis area, medical and dental practices (76), dentists and orthodontists (75) and primary care and pediatric clinics (68) have the highest Groundwork market scores. For medical and dental practices, that ranks #41 of 538 scored small-town markets.
The Gallipolis area is made up of one county, Gallia County. Against the U.S., map listings per household run highest for gas stations (2.8 times the U.S. rate) and lowest for real estate agents and brokers (72% below the U.S. rate).
All 56 business types in the Gallipolis area
Highest Groundwork market score first. Each score compares the Gallipolis area with other small-town markets for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among small-town markets | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 76 | #41 of 538 | 47 | 40.5 | $306K | 200 | 12 |
| Dentists and orthodontists | 75 | #49 of 526 | 5 | 4.3 | $2.9M | 292 | 5 |
| Primary care and pediatrics | 68 | #93 of 458 | 6 | 5.2 | $2.4M | 134 | 7 |
| Gyms, studios and classes | 66 | #83 of 535 | 6 | 5.2 | $1.3M | 198 | 3 |
| Real estate | 64 | #91 of 536 | 13 | 11.2 | Index only | 259 | 3 |
| Spas and skin care | 63 | #111 of 504 | 5 | 4.3 | $2M | 227 | Under 3 |
| Sit-down restaurants | 63 | #132 of 538 | 49 | 42.2 | $789K | 119 | 11 |
| Real estate agents and brokers | 61 | #116 of 533 | 10 | 8.6 | Index only | 267 | 3 |
| Lawn, cleaning and pest control | 60 | #135 of 481 | 5 | 4.3 | $2.5M | 149 | 6 |
| Clothing and shoe stores | 59 | #188 of 536 | 10 | 8.6 | $2M | 157 | Under 3 |
| Home repair trades | 58 | #162 of 526 | 9 | 7.7 | $3M | 125 | 12 |
| Coffee shops and cafes | 58 | #180 of 529 | 9 | 7.7 | $4.3M | 116 | 3 |
| Salons, barbers and spas | 56 | #196 of 538 | 34 | 29.3 | $293K | 138 | 7 |
| Restaurants and cafes | 55 | #209 of 538 | 92 | 79.2 | $420K | 113 | 46 |
| Clothing, shoes and laundry | 53 | #242 of 536 | 18 | 15.5 | $1.1M | 126 | Under 3 |
| Auto repair and car care | 52 | #247 of 538 | 50 | 43.1 | $249K | 93 | 18 |
| Child care and preschools | 50 | #231 of 454 | 5 | 4.3 | $736K | 73 | 3 |
| Hair salons | 50 | #276 of 538 | 23 | 19.8 | $433K | 101 | 4 |
| Optometrists and eye care | 49 | #216 of 400 | 5 | 4.3 | $2.9M | 92 | Under 3 |
| Auto repair shops | 49 | #292 of 538 | 32 | 27.6 | $389K | 87 | 12 |
| Grocery and convenience stores | 48 | #303 of 538 | 28 | 24.1 | $2.3M | 67 | 5 |
| HVAC and plumbing | 46 | #277 of 476 | 7 | 6.0 | $3.9M | 82 | 6 |
| Grocery stores | 44 | #322 of 506 | 9 | 7.7 | $7.1M | 77 | 4 |
| Convenience stores | 44 | #337 of 529 | 11 | 9.5 | $5.8M | 74 | Under 3 |
| Car washes and detailing | 40 | #306 of 441 | 7 | 6.0 | $1.8M | 71 | Under 3 |
| Pet businesses | 33 | #442 of 527 | 17 | 14.6 | $485K | 55 | 4 |
| Funeral homes | 32 | #298 of 365 | 5 | 4.3 | $350K | 52 | 5 |
| Tire shops | 30 | #356 of 431 | 8 | 6.9 | $1.6M | 62 | 5 |
| Veterinarians | 25 | #358 of 398 | 6 | 5.2 | $1.4M | 51 | 4 |
| Insurance agencies | 24 | #472 of 537 | 21 | 18.1 | $938K | 75 | 14 |
| Pizza | 24 | #489 of 520 | 12 | 10.3 | $3.2M | 63 | 32 |
| Fast food and sandwich shops | 21 | #495 of 537 | 20 | 17.2 | $1.9M | 63 | 32 |
| Pet grooming and boarding | 19 | #368 of 387 | 7 | 6.0 | $1.2M | 46 | Under 3 |
| Gas stations | 19 | #508 of 536 | 36 | 31.0 | $902K | 38 | 22 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 3.4 | $9.7M | 233 | 3 |
| Chiropractors | Not scored | Not scored | 4 | 3.4 | $3.6M | 150 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 4 | 3.4 | $3.1M | 101 | 3 |
| Nail salons | Not scored | Not scored | 4 | 3.4 | $2.5M | 149 | Under 3 |
| Physical therapy | Not scored | Not scored | 4 | 3.4 | $3.6M | 149 | Under 3 |
| Gyms | Not scored | Not scored | 3 | 2.6 | $2.6M | 202 | 3 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 2.6 | $2.6M | 130 | Under 3 |
| Electricians | Not scored | Not scored | 2 | 1.7 | $13.6M | Too few | 6 |
| Landscaping and lawn care | Not scored | Not scored | 2 | 1.7 | $6.3M | Too few | 6 |
| Laundromats | Not scored | Not scored | 2 | 1.7 | $10M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 2 | 1.7 | Index only | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.7 | $6.3M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 1 | 0.9 | $10M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.9 | $20M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 0.9 | $12.5M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.9 | $12.4M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 0.9 | $8.3M | Too few | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 3 |
Household spending in the Gallipolis area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $12.4M | $1,071 | 112 |
| Gasoline and other fuels | $32.5M | $2,795 | 108 |
| Food away from home | $38.7M | $3,330 | 82 |
| Groceries | $64M | $5,512 | 87 |
| Personal care products and services | $10M | $858 | 85 |
| Child care and other personal services | $3.7M | $317 | 55 |
| Memberships, classes and admissions | $7.9M | $678 | 69 |
| Medical and dental services | $14.4M | $1,237 | 96 |
| Pets | $8.3M | $711 | 78 |
| Clothing, shoes and related services | $20M | $1,721 | 84 |
| Vehicle insurance | $19.7M | $1,696 | 87 |
| Home repairs, maintenance and insurance | $27.3M | $2,349 | 78 |
| Lawn care, cleaning and other household services | $12.5M | $1,078 | 76 |
| Rent and homeowner costs | $145.7M | $12,543 | 75 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Gallipolis area
- Population, 2025 estimate
- 29,072−0.5% since 2020
- Households
- 11,614
- Median age
- 40.7
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 467 sq. mi.
- People per square mile
- 62
- Median household income
- $56,830
- Average household income
- $77,972
- Median home value
- $155,600
- Jobs located here
- 10,879
- Daytime population
- 28,500Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Gallipolis area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Gallipolis area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Gallipolis area 1
- Gallia County, OH29,068 people
Other markets based in Ohio 12
- Cincinnati, OH-KY-IN metro area2,270,706 people
- Columbus, OH metro area2,175,788 people
- Cleveland, OH metro area2,171,526 people
- Dayton-Kettering-Beavercreek, OH metro area816,080 people
- Akron, OH metro area699,820 people
- Toledo, OH metro area602,322 people
- Youngstown-Warren, OH metro area427,420 people
- Canton-Massillon, OH metro area400,372 people
- Springfield, OH metro area135,158 people
- Mansfield, OH metro area125,099 people
- Sandusky, OH metro area114,575 people
- Lima, OH metro area101,348 people
Questions
How fast is the Gallipolis, OH area growing?
Population estimates put the Gallipolis area at 29,072 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 11,614 households.
How much do households in the Gallipolis, OH area spend?
Households in the Gallipolis area spend about $145.7M a year on rent and homeowner costs, $64M on groceries and $38.7M on food away from home. Set against the U.S., households in the Gallipolis area spend the most on vehicle maintenance and repairs (an index of 112, where 100 is the U.S. average) and the least on child care and other personal services (55).
Which business types have the highest market scores in the Gallipolis, OH area?
The highest Groundwork market scores in the Gallipolis area are for medical and dental practices (76), dentists and orthodontists (75) and primary care and pediatric clinics (68). The Gallipolis area ranks #41 of 538 scored small-town markets for medical and dental practices.
How does the Gallipolis, OH area compare with the U.S.?
The median household income in the Gallipolis area is $56,830 a year, 30% below the U.S. median of $80,734. The population fell 0.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $155,600, against $332,700 for the U.S. For its number of households, the Gallipolis area has the most map listings, relative to the U.S., for gas stations (2.8 times the U.S. rate) and the fewest for real estate agents and brokers (72% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 34 of the 56 business types have a score in the Gallipolis area, each ranked against other small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Gallipolis area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in the Gallipolis area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Gallipolis area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.