County profile · Ohio
Union County, OH market data
Population, household spending and competition for 56 business types in Union County, each scored against other counties.
- Population, 2025
- 73,446
- +16.5% since 2020
- Households
- 24,232
- Median household income
- $112,322
- +29.5% vs. 2015–2019, before inflation
- Median home value
- $344,900
- Jobs located here
- 37,111
- Highest market score
- 99
- Physical therapy, #1 of 1,422 scored counties
A site report maps the competitors on map listings around any address in Union County by name and distance, and the households and spending within reach. Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 73,446 people live in Union County, in 24,232 households. Population estimates show Union County grew 16.5% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Union County is $112,322 a year, 39% above the U.S. median of $80,734. That rose 29.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Union County spend the most on vehicle maintenance and repairs (an index of 136, where 100 is the U.S. average) and the least on vehicle insurance (97).
The highest Groundwork market scores in Union County are for physical therapy clinics (99); nail salons (97); and clothing, shoe and laundry businesses (97). Union County ranks #1 of 1,422 scored counties for physical therapy clinics.
Union County is part of the Columbus metro area. For its number of households, Union County has the most map listings, relative to the U.S., for landscaping and lawn care companies (2.1 times the U.S. rate) and the fewest for clothing and shoe stores (72% below the U.S. rate).
All 56 business types in Union County
Highest Groundwork market score first. Each score compares Union County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Physical therapy | 99 | #1 of 1,422 | 5 | 2.1 | $8.2M | 341 | Under 3 |
| Clothing, shoes and laundry | 97 | #1 of 2,210 | 19 | 7.8 | $3.1M | 347 | 5 |
| Nail salons | 97 | #1 of 1,328 | 7 | 2.9 | $4.2M | 249 | Under 3 |
| Clothing and shoe stores | 96 | #2 of 2,087 | 11 | 4.5 | $5.3M | 415 | 5 |
| Sit-down restaurants | 95 | #5 of 2,405 | 83 | 34.3 | $1.4M | 212 | 25 |
| Grocery stores | 94 | #23 of 2,070 | 11 | 4.5 | $15.1M | 162 | 6 |
| Grocery and convenience stores | 93 | #25 of 2,402 | 35 | 14.4 | $4.7M | 140 | 10 |
| Spas and skin care | 92 | #3 of 1,769 | 9 | 3.7 | $3.2M | 369 | 4 |
| Restaurants and cafes | 92 | #17 of 2,405 | 178 | 73.5 | $655K | 177 | 72 |
| Primary care and pediatrics | 89 | #19 of 1,656 | 11 | 4.5 | $3.7M | 209 | 21 |
| Convenience stores | 89 | #51 of 2,261 | 18 | 7.4 | $9.2M | 117 | 4 |
| Hair salons | 88 | #19 of 2,339 | 27 | 11.1 | $1.1M | 251 | 11 |
| Child care and preschools | 88 | #24 of 1,611 | 11 | 4.5 | $1.3M | 128 | 8 |
| Coffee shops and cafes | 87 | #43 of 2,063 | 19 | 7.8 | $6.1M | 166 | 10 |
| Salons, barbers and spas | 86 | #27 of 2,385 | 50 | 20.6 | $582K | 274 | 18 |
| Bakeries and dessert shops | 86 | #39 of 1,889 | 19 | 7.8 | $6.1M | 148 | 10 |
| Fast food and sandwich shops | 86 | #47 of 2,222 | 30 | 12.4 | $3.9M | 127 | 36 |
| Martial arts and dance studios | 85 | #12 of 1,334 | 6 | 2.5 | $5.1M | 253 | 6 |
| Gas stations | 85 | #77 of 2,358 | 27 | 11.1 | $2.8M | 119 | 18 |
| Chiropractors | 83 | #39 of 1,490 | 13 | 5.4 | $3.2M | 132 | 6 |
| HVAC and plumbing | 83 | #43 of 1,707 | 17 | 7.0 | $4.7M | 98 | 11 |
| Yoga, Pilates and fitness studios | 81 | #18 of 777 | 5 | 2.1 | $6.1M | 151 | 7 |
| Electricians | 81 | #46 of 1,160 | 7 | 2.9 | $11.3M | 94 | 10 |
| Dentists and orthodontists | 80 | #78 of 1,886 | 32 | 13.2 | $1.3M | 130 | 11 |
| Gyms, studios and classes | 78 | #94 of 2,088 | 33 | 13.6 | $928K | 140 | 13 |
| Pizza | 78 | #127 of 2,090 | 25 | 10.3 | $4.7M | 92 | 36 |
| Optometrists and eye care | 77 | #105 of 1,302 | 12 | 5.0 | $3.4M | 109 | 4 |
| Gyms | 76 | #127 of 1,792 | 22 | 9.1 | $1.4M | 107 | 7 |
| Doctors, dentists and clinics | 76 | #188 of 2,394 | 187 | 77.2 | $219K | 144 | 42 |
| Barbershops | 75 | #131 of 1,356 | 7 | 2.9 | $4.2M | 221 | 3 |
| Home repair trades | 73 | #151 of 2,057 | 38 | 15.7 | $2.1M | 86 | 25 |
| Veterinarians | 70 | #286 of 1,485 | 9 | 3.7 | $2.9M | 105 | 10 |
| Auto repair shops | 70 | #340 of 2,378 | 55 | 22.7 | $573K | 129 | 39 |
| Auto repair and car care | 69 | #391 of 2,401 | 100 | 41.3 | $315K | 117 | 49 |
| Tire shops | 68 | #339 of 1,530 | 16 | 6.6 | $2M | 79 | 4 |
| Car washes and detailing | 67 | #312 of 1,451 | 18 | 7.4 | $1.7M | 69 | 3 |
| Pet businesses | 66 | #438 of 2,200 | 31 | 12.8 | $830K | 95 | 20 |
| Real estate | 64 | #426 of 2,229 | 61 | 25.2 | Index only | 150 | 32 |
| Roofing and gutters | 63 | #314 of 1,177 | 14 | 5.8 | $5.7M | 67 | 4 |
| Pet grooming and boarding | 61 | #459 of 1,461 | 12 | 5.0 | $2.1M | 84 | 10 |
| Real estate agents and brokers | 60 | #571 of 2,176 | 54 | 22.3 | Index only | 135 | 23 |
| Collision repair and body shops | 56 | #527 of 1,327 | 12 | 5.0 | $2.6M | 85 | 11 |
| Funeral homes | 53 | #637 of 1,472 | 6 | 2.5 | $493K | 73 | 4 |
| Insurance agencies | 51 | #1,098 of 2,272 | 42 | 17.3 | $1.1M | 87 | 20 |
| Lawn, cleaning and pest control | 49 | #914 of 1,771 | 28 | 11.6 | $1.3M | 76 | 56 |
| Landscaping and lawn care | 41 | #989 of 1,493 | 24 | 9.9 | $1.5M | 51 | 45 |
| Home inspectors | Not scored | Not scored | 4 | 1.7 | Index only | 38 | Under 3 |
| Pet stores | Not scored | Not scored | 4 | 1.7 | $6.4M | 142 | Under 3 |
| House cleaning | Not scored | Not scored | 3 | 1.2 | $11.9M | 186 | 11 |
| Laundromats | Not scored | Not scored | 3 | 1.2 | $19.3M | 155 | Under 3 |
| Dry cleaners | Not scored | Not scored | 2 | 0.8 | $29M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 0.8 | $15.7M | Too few | 3 |
| Property management | Not scored | Not scored | 2 | 0.8 | Index only | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.4 | Index only | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.4 | $35.7M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.4 | $41M | Too few | Under 3 |
Household spending in Union County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $31.5M | $1,300 | 136 |
| Gasoline and other fuels | $76.6M | $3,159 | 122 |
| Food away from home | $116.6M | $4,810 | 118 |
| Groceries | $165.9M | $6,847 | 108 |
| Personal care products and services | $29.1M | $1,201 | 120 |
| Child care and other personal services | $14.1M | $581 | 100 |
| Memberships, classes and admissions | $30.6M | $1,264 | 129 |
| Medical and dental services | $41M | $1,692 | 131 |
| Pets | $25.7M | $1,062 | 117 |
| Clothing, shoes and related services | $58M | $2,393 | 116 |
| Vehicle insurance | $46M | $1,897 | 97 |
| Home repairs, maintenance and insurance | $79.3M | $3,273 | 108 |
| Lawn care, cleaning and other household services | $35.7M | $1,475 | 104 |
| Rent and homeowner costs | $396.4M | $16,357 | 98 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Union County
- Population, 2025 estimate
- 73,446+16.5% since 2020
- Households
- 24,232
- Median age
- 39.5
- Homes lived in by their owners
- 79%
- Vehicles per household
- 2.1
- Land area
- 432 sq. mi.
- People per square mile
- 156
- Median household income
- $112,322+29.5% vs. 2015–2019, before inflation
- Average household income
- $137,663
- Median home value
- $344,900
- Jobs located here
- 37,111
- Daytime population
- 68,956Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Union County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Ohio 8
- Delaware County, OH226,834 people
- Madison County, OH44,423 people
- Champaign County, OH38,804 people
- Franklin County, OH1,333,048 people
- Logan County, OH46,089 people
- Marion County, OH65,020 people
- Clark County, OH135,158 people
- Morrow County, OH35,404 people
Questions
How fast is Union County, OH growing?
Population estimates put Union County at 73,446 people in 2025, up 16.5% since 2020, faster than the U.S. (+3.1%). It has 24,232 households. Against the 2015–2019 survey, median household income rose 29.5%, before inflation.
How much do households in Union County, OH spend?
Households in Union County spend about $396.4M a year on rent and homeowner costs, $165.9M on groceries and $116.6M on food away from home. Relative to the U.S., household spending in Union County runs highest on vehicle maintenance and repairs (an index of 136, where 100 is the U.S. average) and lowest on vehicle insurance (97).
Which business types have the highest market scores in Union County, OH?
Of the business types scored in Union County, physical therapy clinics (99); nail salons (97); and clothing, shoe and laundry businesses (97) have the highest Groundwork market scores. For physical therapy clinics, that ranks #1 of 1,422 scored counties.
How does Union County, OH compare with the U.S.?
Median household income in Union County is $112,322, 39% above the U.S. median of $80,734. The population rose 16.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $344,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for landscaping and lawn care companies (2.1 times the U.S. rate) and lowest for clothing and shoe stores (72% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 46 of the 56 business types have a score in Union County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Union County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Union County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.