County profile · Ohio
Fayette County, OH market data
Population, household spending and competition for 56 business types in Fayette County, each scored against other counties.
- Population, 2025
- 28,552
- −1.4% since 2020
- Households
- 11,582
- Median household income
- $63,275
- +33.8% vs. 2015–2019, before inflation
- Median home value
- $170,700
- Jobs located here
- 10,143
- Highest market score
- 64
- Home repair trades, #387 of 2,057 scored counties
A site report maps the competitors on map listings around any address in Fayette County by name and distance, and the households and spending within reach. Or open the report at the center of Fayette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 28,552 people live in Fayette County, in 11,582 households. Population estimates show Fayette County declined 1.4% from 2020 to 2025, against +3.1% for the U.S. The median household income in Fayette County is $63,275 a year, 22% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Fayette County spend the most on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and the least on child care and other personal services (62).
The highest Groundwork market scores in Fayette County are for home repair companies (64), medical and dental practices (61) and chiropractors (59). Fayette County ranks #387 of 2,057 scored counties for home repair companies.
Fayette County is part of the Washington Court House area. For its number of households, Fayette County has the most map listings, relative to the U.S., for clothing and shoe stores (3.6 times the U.S. rate) and the fewest for real estate businesses (57% below the U.S. rate).
All 56 business types in Fayette County
Highest Groundwork market score first. Each score compares Fayette County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Home repair trades | 64 | #387 of 2,057 | 8 | 6.9 | $3.6M | 150 | 8 |
| Doctors, dentists and clinics | 61 | #703 of 2,394 | 54 | 46.6 | $282K | 185 | 20 |
| Chiropractors | 59 | #476 of 1,490 | 5 | 4.3 | $3M | 127 | 3 |
| Primary care and pediatrics | 59 | #545 of 1,656 | 8 | 6.9 | $1.9M | 107 | 8 |
| Auto repair shops | 57 | #870 of 2,378 | 28 | 24.2 | $449K | 101 | 8 |
| HVAC and plumbing | 55 | #678 of 1,707 | 6 | 5.2 | $4.8M | 102 | 4 |
| Real estate | 55 | #820 of 2,229 | 19 | 16.4 | Index only | 186 | 3 |
| Auto repair and car care | 55 | #1,002 of 2,401 | 49 | 42.3 | $257K | 96 | 12 |
| Real estate agents and brokers | 52 | #934 of 2,176 | 17 | 14.7 | Index only | 165 | 3 |
| Pet businesses | 52 | #1,003 of 2,200 | 13 | 11.2 | $684K | 78 | 3 |
| Grocery stores | 51 | #962 of 2,070 | 6 | 5.2 | $11.1M | 119 | 5 |
| Sit-down restaurants | 49 | #1,233 of 2,405 | 60 | 51.8 | $686K | 103 | 14 |
| Nail salons | 48 | #749 of 1,328 | 5 | 4.3 | $2.1M | 127 | Under 3 |
| Dentists and orthodontists | 45 | #1,125 of 1,886 | 13 | 11.2 | $1.2M | 119 | 9 |
| Coffee shops and cafes | 45 | #1,192 of 2,063 | 8 | 6.9 | $5.1M | 139 | 9 |
| Collision repair and body shops | 44 | #799 of 1,327 | 5 | 4.3 | $2.5M | 82 | 3 |
| Barbershops | 43 | #875 of 1,356 | 5 | 4.3 | $2.1M | 112 | Under 3 |
| Grocery and convenience stores | 43 | #1,478 of 2,402 | 26 | 22.4 | $2.6M | 75 | 7 |
| Gyms, studios and classes | 42 | #1,433 of 2,088 | 16 | 13.8 | $563K | 85 | 4 |
| Hair salons | 41 | #1,585 of 2,339 | 25 | 21.6 | $423K | 98 | 6 |
| Lawn, cleaning and pest control | 40 | #1,256 of 1,771 | 9 | 7.8 | $1.5M | 88 | 12 |
| Salons, barbers and spas | 39 | #1,772 of 2,385 | 46 | 39.7 | $230K | 108 | 10 |
| Insurance agencies | 37 | #1,560 of 2,272 | 11 | 9.5 | $1.8M | 141 | 14 |
| Spas and skin care | 36 | #1,386 of 1,769 | 11 | 9.5 | $961K | 110 | Under 3 |
| Restaurants and cafes | 34 | #1,860 of 2,405 | 111 | 95.8 | $371K | 100 | 58 |
| Tire shops | 32 | #1,208 of 1,530 | 9 | 7.8 | $1.4M | 56 | Under 3 |
| Gyms | 31 | #1,469 of 1,792 | 10 | 8.6 | $900K | 69 | 4 |
| Pet grooming and boarding | 27 | #1,246 of 1,461 | 6 | 5.2 | $1.5M | 58 | 3 |
| Bakeries and dessert shops | 27 | #1,688 of 1,889 | 12 | 10.4 | $3.4M | 83 | 9 |
| Convenience stores | 26 | #1,909 of 2,261 | 18 | 15.5 | $3.7M | 47 | Under 3 |
| Funeral homes | 21 | #1,384 of 1,472 | 5 | 4.3 | $317K | 47 | 5 |
| Pizza | 21 | #1,984 of 2,090 | 14 | 12.1 | $2.9M | 58 | 35 |
| Fast food and sandwich shops | 18 | #2,089 of 2,222 | 23 | 19.9 | $1.8M | 59 | 35 |
| Clothing, shoes and laundry | 15 | #2,160 of 2,210 | 76 | 65.6 | $279K | 32 | 41 |
| Gas stations | 15 | #2,283 of 2,358 | 33 | 28.5 | $972K | 41 | 24 |
| Clothing and shoe stores | 14 | #2,044 of 2,087 | 67 | 57.8 | $316K | 25 | 41 |
| Car washes and detailing | Not scored | Not scored | 4 | 3.5 | $3.1M | 125 | Under 3 |
| Child care and preschools | Not scored | Not scored | 4 | 3.5 | $1M | 104 | Under 3 |
| House cleaning | Not scored | Not scored | 4 | 3.5 | $3.3M | 52 | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 4 | 3.5 | $3.3M | 113 | 12 |
| Optometrists and eye care | Not scored | Not scored | 4 | 3.5 | $3.8M | 122 | Under 3 |
| Veterinarians | Not scored | Not scored | 4 | 3.5 | $2.2M | 82 | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 3.5 | $2.3M | 55 | 4 |
| Physical therapy | Not scored | Not scored | 3 | 2.6 | $5.1M | 211 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 2 | 1.7 | $4.5M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 2 | 1.7 | $6.3M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 0.9 | $29.1M | Too few | 4 |
| Laundromats | Not scored | Not scored | 1 | 0.9 | $21.2M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.9 | $13.3M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 0.9 | $8.9M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 1 | 0.9 | $29.1M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.9 | $15.2M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Fayette County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $12.6M | $1,086 | 113 |
| Gasoline and other fuels | $32.1M | $2,768 | 107 |
| Food away from home | $41.1M | $3,552 | 87 |
| Groceries | $66.3M | $5,727 | 91 |
| Personal care products and services | $10.6M | $913 | 91 |
| Child care and other personal services | $4.2M | $359 | 62 |
| Memberships, classes and admissions | $9M | $777 | 79 |
| Medical and dental services | $15.2M | $1,315 | 102 |
| Pets | $8.9M | $767 | 84 |
| Clothing, shoes and related services | $21.2M | $1,829 | 89 |
| Vehicle insurance | $19.5M | $1,680 | 86 |
| Home repairs, maintenance and insurance | $29.1M | $2,512 | 83 |
| Lawn care, cleaning and other household services | $13.3M | $1,146 | 81 |
| Rent and homeowner costs | $152.7M | $13,188 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Fayette County
- Population, 2025 estimate
- 28,552−1.4% since 2020
- Households
- 11,582
- Median age
- 40.5
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.9
- Land area
- 406 sq. mi.
- People per square mile
- 71
- Median household income
- $63,275+33.8% vs. 2015–2019, before inflation
- Average household income
- $81,611
- Median home value
- $170,700
- Jobs located here
- 10,143
- Daytime population
- 27,287Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Fayette County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Fayette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Fayette County, OH growing?
Population estimates put Fayette County at 28,552 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 11,582 households. Against the 2015–2019 survey, median household income rose 33.8%, before inflation.
How much do households in Fayette County, OH spend?
Households in Fayette County spend about $152.7M a year on rent and homeowner costs, $66.3M on groceries and $41.1M on food away from home. Relative to the U.S., household spending in Fayette County runs highest on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and lowest on child care and other personal services (62).
Which business types have the highest market scores in Fayette County, OH?
Of the business types scored in Fayette County, home repair companies (64), medical and dental practices (61) and chiropractors (59) have the highest Groundwork market scores. For home repair companies, that ranks #387 of 2,057 scored counties.
How does Fayette County, OH compare with the U.S.?
Median household income in Fayette County is $63,275, 22% below the U.S. median of $80,734. The population fell 1.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $170,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for clothing and shoe stores (3.6 times the U.S. rate) and lowest for real estate businesses (57% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 36 of the 56 business types have a score in Fayette County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Fayette County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Fayette County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Fayette County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.