State profile · 56 business types
Alabama market data
Population, household spending and competition for 56 business types across Alabama, with each type’s rank among the 50 states and DC.
- Population, 2025
- 5,193,088
- +3.2% since 2020
- Households
- 1,997,247
- Median household income
- $63,999
- +26.6% vs. 2015–2019, before inflation
- Median home value
- $209,900
- Jobs located here
- 2,033,056
A site report maps the competitors on map listings around any address in Alabama by name and distance, and the households and spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 5,193,088 people live in Alabama, in 1,997,247 households. Population estimates put the population change in Alabama from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%). The median household income in Alabama is $63,999 a year, 21% below the U.S. median of $80,734. That rose 26.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Alabama spend the most on vehicle insurance (an index of 131, where 100 is the U.S. average) and the least on memberships, classes and admissions (67).
Among the 50 states and DC, Alabama ranks highest for bakeries and dessert shops (#4), property management companies (#5) and insurance agencies (#6) by the Groundwork market score.
For its number of households, Alabama has the most map listings, relative to the U.S., for gas stations (69% above the U.S. rate) and the fewest for yoga, Pilates and fitness studios (50% below the U.S. rate).
All 56 business types in Alabama
Listings per 10,000 households, and the same as an index where 100 is the U.S. rate. Spending per listing is a year of household spending on the type’s whole line over its listings (for the real estate types, an index of housing costs per listing, where 100 is the U.S.). The rank puts the state’s Groundwork market score against the other 50 states and DC.
| Business type | Listings | Per 10k households | Vs. U.S. (100) | Spending per listing | Official establishments | Score | Rank among states |
|---|---|---|---|---|---|---|---|
| Food and drink | |||||||
| Restaurants and cafes | 18,378 | 92.0 | 84 | $382K | 8,126 | 59 | #16 of 51 |
| Sit-down restaurants | 10,602 | 53.1 | 87 | $663K | 2,771 | 52 | #20 of 51 |
| Fast food and sandwich shops | 3,007 | 15.1 | 114 | $2.3M | 4,442 | 20 | #49 of 51 |
| Pizza | 1,143 | 5.7 | 71 | $6.1M | 4,442 | 48 | #29 of 51 |
| Coffee shops and cafes | 1,537 | 7.7 | 70 | $4.6M | 784 | 67 | #10 of 51 |
| Bakeries and dessert shops | 1,346 | 6.7 | 68 | $5.2M | 881 | 70 | #4 of 51 |
| Groceries and convenience | |||||||
| Grocery and convenience stores | 4,251 | 21.3 | 114 | $2.7M | 1,205 | 36 | #43 of 51 |
| Grocery stores | 1,477 | 7.4 | 109 | $7.8M | 782 | 38 | #36 of 51 |
| Convenience stores | 2,102 | 10.5 | 131 | $5.5M | 423 | 34 | #47 of 51 |
| Auto | |||||||
| Auto repair and car care | 7,287 | 36.5 | 102 | $255K | 2,649 | 49 | #26 of 51 |
| Auto repair shops | 4,218 | 21.1 | 98 | $440K | 1,736 | 55 | #24 of 51 |
| Collision repair and body shops | 579 | 2.9 | 94 | $3.2M | 557 | 49 | #27 of 51 |
| Car washes and detailing | 815 | 4.1 | 108 | $2.3M | 279 | 49 | #27 of 51 |
| Tire shops | 1,124 | 5.6 | 147 | $1.7M | 412 | 26 | #47 of 51 |
| Oil change and quick lube | 132 | 0.7 | 100 | $14.1M | 182 | 42 | #36 of 50 |
| Gas stations | 3,668 | 18.4 | 169 | $1.6M | 3,089 | 35 | #43 of 51 |
| Insurance agencies | 3,236 | 16.2 | 104 | $1.6M | 1,737 | 74 | #6 of 51 |
| Beauty and personal care | |||||||
| Salons, barbers and spas | 8,755 | 43.8 | 93 | $191K | 1,386 | 44 | #38 of 51 |
| Hair salons | 4,586 | 23.0 | 98 | $366K | 740 | 45 | #34 of 51 |
| Barbershops | 1,213 | 6.1 | 115 | $1.4M | 55 | 39 | #42 of 51 |
| Nail salons | 1,210 | 6.1 | 102 | $1.4M | 290 | 34 | #47 of 51 |
| Spas and skin care | 1,619 | 8.1 | 70 | $1M | 259 | 61 | #11 of 51 |
| Fitness and classes | |||||||
| Gyms, studios and classes | 2,332 | 11.7 | 79 | $562K | 849 | 46 | #31 of 51 |
| Gyms | 1,399 | 7.0 | 92 | $936K | 495 | 39 | #43 of 51 |
| Yoga, Pilates and fitness studios | 234 | 1.2 | 50 | $5.6M | 495 | 66 | #6 of 51 |
| Martial arts and dance studios | 699 | 3.5 | 71 | $1.9M | 354 | 51 | #26 of 51 |
| Health care | |||||||
| Doctors, dentists and clinics | 12,866 | 64.4 | 76 | $163K | 5,831 | 54 | #17 of 51 |
| Dentists and orthodontists | 2,018 | 10.1 | 77 | $1M | 1,402 | 57 | #15 of 51 |
| Primary care and pediatrics | 1,410 | 7.1 | 99 | $1.5M | 2,783 | 37 | #38 of 51 |
| Urgent care and walk-in clinics | 81 | 0.4 | 80 | $25.9M | 104 | 51 | #24 of 50 |
| Chiropractors | 716 | 3.6 | 67 | $2.9M | 447 | 64 | #11 of 51 |
| Physical therapy | 991 | 5.0 | 93 | $2.1M | 740 | 48 | #29 of 51 |
| Optometrists and eye care | 730 | 3.7 | 90 | $2.9M | 355 | 33 | #42 of 51 |
| Pets | |||||||
| Pet businesses | 1,975 | 9.9 | 95 | $843K | 974 | 61 | #14 of 51 |
| Veterinarians | 733 | 3.7 | 112 | $2.3M | 564 | 39 | #34 of 51 |
| Pet grooming and boarding | 672 | 3.4 | 94 | $2.5M | 309 | 62 | #15 of 51 |
| Pet stores | 289 | 1.4 | 70 | $5.8M | 101 | 74 | #6 of 51 |
| Child care | |||||||
| Child care and preschools | 975 | 4.9 | 84 | $845K | 988 | 54 | #23 of 51 |
| Clothing and laundry | |||||||
| Clothing, shoes and laundry | 4,561 | 22.8 | 98 | $779K | 1,958 | 32 | #43 of 51 |
| Clothing and shoe stores | 3,525 | 17.6 | 109 | $1M | 1,709 | 26 | #47 of 51 |
| Laundromats | 267 | 1.3 | 81 | $13.3M | 77 | 56 | #20 of 51 |
| Dry cleaners | 202 | 1.0 | 77 | $17.6M | 172 | 46 | #30 of 51 |
| Home services | |||||||
| Home repair trades | 2,472 | 12.4 | 100 | $2.2M | 2,965 | 48 | #29 of 51 |
| HVAC and plumbing | 1,317 | 6.6 | 105 | $4.1M | 1,647 | 38 | #39 of 51 |
| Electricians | 429 | 2.1 | 84 | $12.6M | 1,013 | 58 | #18 of 51 |
| Roofing and gutters | 726 | 3.6 | 100 | $7.4M | 305 | 47 | #29 of 51 |
| Lawn, cleaning and pest control | 1,665 | 8.3 | 99 | $1.7M | 2,503 | 66 | #12 of 51 |
| Landscaping and lawn care | 922 | 4.6 | 96 | $3M | 1,359 | 66 | #15 of 51 |
| House cleaning | 400 | 2.0 | 91 | $7M | 806 | 70 | #7 of 51 |
| Pest control | 343 | 1.7 | 121 | $8.1M | 338 | 34 | #43 of 51 |
| Real estate | |||||||
| Real estate | 6,672 | 33.4 | 87 | 99 (index) | 2,991 | 54 | #22 of 51 |
| Real estate agents and brokers | 5,429 | 27.2 | 89 | 97 (index) | 1,582 | 51 | #23 of 51 |
| Property management | 426 | 2.1 | 70 | 121 (index) | 673 | 69 | #5 of 51 |
| Mortgage brokers and lenders | 724 | 3.6 | 84 | 102 (index) | 291 | 50 | #22 of 51 |
| Home inspectors | 93 | 0.5 | 83 | 118 (index) | 81 | 63 | #8 of 50 |
| Funeral services | |||||||
| Funeral homes | 562 | 2.8 | 133 | $496K | 285 | 37 | #35 of 51 |
Markets in Alabama
Each market’s page covers every business type, with its figures against the state and the U.S.
Metro areas 13
- Birmingham, AL metro area1,184,613 people
- Huntsville, AL metro area516,951 people
- Mobile, AL metro area412,590 people
- Montgomery, AL metro area386,024 people
- Columbus, GA-AL metro areaBased in another state · 325,615 people
- Tuscaloosa, AL metro area278,526 people
- Daphne-Fairhope-Foley, AL metro area246,989 people
- Auburn-Opelika, AL metro area199,825 people
- Decatur, AL metro area157,747 people
- Florence-Muscle Shoals, AL metro area153,852 people
- Dothan, AL metro area152,674 people
- Anniston-Oxford, AL metro area116,090 people
- Gadsden, AL metro area103,105 people
Small-town markets 13
- LaGrange, GA-AL areaBased in another state · 104,522 people
- Albertville, AL area99,748 people
- Talladega-Sylacauga, AL area91,321 people
- Cullman, AL area90,566 people
- Fort Payne, AL area72,269 people
- Enterprise, AL area54,920 people
- Scottsboro, AL area53,053 people
- Ozark, AL area49,599 people
- Alexander City, AL area40,938 people
- Selma, AL area36,858 people
- Troy, AL area32,987 people
- Russellville, AL area31,966 people
- Eufaula, AL-GA area26,907 people
Counties 67
- Jefferson County, AL667,755 people
- Mobile County, AL412,590 people
- Madison County, AL405,718 people
- Baldwin County, AL246,989 people
- Tuscaloosa County, AL237,552 people
- Shelby County, AL230,211 people
- Montgomery County, AL226,718 people
- Lee County, AL181,134 people
- Morgan County, AL124,471 people
- Calhoun County, AL116,090 people
- Limestone County, AL111,233 people
- Houston County, AL108,140 people
- Etowah County, AL103,105 people
- Marshall County, AL99,748 people
- Lauderdale County, AL95,830 people
- St. Clair County, AL94,166 people
- Cullman County, AL90,566 people
- Elmore County, AL89,526 people
- Talladega County, AL81,021 people
- DeKalb County, AL72,269 people
- Walker County, AL64,841 people
- Autauga County, AL59,947 people
- Blount County, AL59,518 people
- Russell County, AL58,811 people
- Colbert County, AL58,022 people
- Coffee County, AL54,920 people
- Jackson County, AL53,053 people
- Dale County, AL49,599 people
- Chilton County, AL45,992 people
- Tallapoosa County, AL40,938 people
- Covington County, AL37,628 people
- Dallas County, AL36,858 people
- Escambia County, AL36,629 people
- Chambers County, AL34,192 people
- Lawrence County, AL33,276 people
- Pike County, AL32,987 people
- Franklin County, AL31,966 people
- Marion County, AL29,184 people
- Geneva County, AL26,887 people
- Cherokee County, AL25,443 people
- Barbour County, AL24,643 people
- Winston County, AL23,682 people
- Clarke County, AL22,543 people
- Randolph County, AL22,510 people
- Bibb County, AL22,130 people
- Monroe County, AL19,388 people
- Marengo County, AL18,851 people
- Pickens County, AL18,721 people
- Macon County, AL18,691 people
- Butler County, AL18,630 people
- Henry County, AL17,647 people
- Fayette County, AL16,053 people
- Cleburne County, AL15,426 people
- Washington County, AL15,143 people
- Hale County, AL14,829 people
- Clay County, AL14,192 people
- Lamar County, AL13,693 people
- Crenshaw County, AL13,122 people
- Choctaw County, AL12,380 people
- Sumter County, AL11,878 people
- Conecuh County, AL11,275 people
- Coosa County, AL10,300 people
- Wilcox County, AL10,172 people
- Bullock County, AL10,058 people
- Lowndes County, AL9,833 people
- Perry County, AL8,031 people
- Greene County, AL7,424 people
Questions
How fast is Alabama growing?
Population estimates put Alabama at 5,193,088 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 1,997,247 households. Against the 2015–2019 survey, median household income rose 26.6%, before inflation.
How much do households in Alabama spend?
Households in Alabama spend about $28.7B a year on rent and homeowner costs, $11.5B on groceries and $7B on food away from home. Relative to the U.S., household spending in Alabama runs highest on vehicle insurance (an index of 131, where 100 is the U.S. average) and lowest on memberships, classes and admissions (67).
Which business types rank highest in Alabama?
By the Groundwork market score, Alabama’s highest ranks among the 50 states and DC are for bakeries and dessert shops (#4), property management companies (#5) and insurance agencies (#6).
How does Alabama compare with the U.S.?
Median household income in Alabama is $63,999, 21% below the U.S. median of $80,734. The population rose 3.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $209,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (69% above the U.S. rate) and lowest for yoga, Pilates and fitness studios (50% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Each business type is scored on its own, so a state can rank high for one type and low for another.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Alabama. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Every state and business type · How we measure
Screening a site or an acquisition in Alabama?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.