County profile · Alabama
Geneva County, AL market data
How Geneva County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 27,554
- +3.2% since 2020
- Households
- 10,647
- Median household income
- $52,771
- +26.5% vs. 2015–2019, before inflation
- Median home value
- $130,700
- Jobs located here
- 5,518
- Highest market score
- 70
- Doctors, dentists and clinics, #330 of 2,394 scored counties
A site report maps the competitors on map listings around any address in Geneva County by name and distance, and the households and spending within reach. Or open the report at the center of Geneva County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Geneva County has an estimated 27,554 people and 10,647 households. Population estimates show Geneva County grew 3.2% from 2020 to 2025, in step with the U.S. (+3.1%). Median household income in Geneva County is $52,771, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.5%, before inflation.
Relative to the U.S., household spending in Geneva County runs highest on vehicle insurance (an index of 132, where 100 is the U.S. average) and lowest on memberships, classes and admissions (51).
Of the business types scored in Geneva County, medical and dental practices (70); lawn care, cleaning and pest control companies (67); and gas stations (67) have the highest Groundwork market scores. For medical and dental practices, that ranks #330 of 2,394 scored counties.
Geneva County is part of the Dothan metro area. Against the U.S., map listings per household run highest for grocery stores (79% above the U.S. rate) and lowest for medical and dental practices (81% below the U.S. rate).
All 56 business types in Geneva County
Highest Groundwork market score first. Each score compares Geneva County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 70 | #330 of 2,394 | 17 | 16.0 | $585K | 383 | 13 |
| Lawn, cleaning and pest control | 67 | #282 of 1,771 | 6 | 5.6 | $2.2M | 132 | 12 |
| Gas stations | 67 | #485 of 2,358 | 12 | 11.3 | $2.7M | 112 | 12 |
| Insurance agencies | 67 | #549 of 2,272 | 11 | 10.3 | $2.5M | 200 | 12 |
| Auto repair and car care | 66 | #506 of 2,401 | 31 | 29.1 | $311K | 116 | 10 |
| Salons, barbers and spas | 63 | #533 of 2,385 | 25 | 23.5 | $316K | 149 | 4 |
| Auto repair shops | 62 | #648 of 2,378 | 17 | 16.0 | $567K | 127 | 10 |
| Restaurants and cafes | 62 | #677 of 2,405 | 70 | 65.7 | $463K | 125 | 30 |
| Home repair trades | 61 | #525 of 2,057 | 9 | 8.5 | $2.9M | 119 | 13 |
| Sit-down restaurants | 61 | #705 of 2,405 | 38 | 35.7 | $853K | 129 | 12 |
| Bakeries and dessert shops | 57 | #640 of 1,889 | 5 | 4.7 | $6.5M | 156 | 6 |
| Fast food and sandwich shops | 55 | #947 of 2,222 | 11 | 10.3 | $2.9M | 97 | 14 |
| Clothing, shoes and laundry | 54 | #952 of 2,210 | 15 | 14.1 | $1.1M | 127 | 4 |
| Hair salons | 54 | #958 of 2,339 | 16 | 15.0 | $494K | 115 | 4 |
| Coffee shops and cafes | 52 | #948 of 2,063 | 9 | 8.5 | $3.6M | 97 | 3 |
| HVAC and plumbing | 51 | #806 of 1,707 | 5 | 4.7 | $5.2M | 109 | 10 |
| Clothing and shoe stores | 50 | #1,049 of 2,087 | 12 | 11.3 | $1.4M | 110 | 4 |
| Primary care and pediatrics | 48 | #907 of 1,656 | 6 | 5.6 | $1.7M | 93 | 9 |
| Convenience stores | 47 | #1,236 of 2,261 | 10 | 9.4 | $5.7M | 72 | 3 |
| Tire shops | 43 | #957 of 1,530 | 5 | 4.7 | $1.9M | 77 | Under 3 |
| Pet businesses | 39 | #1,576 of 2,200 | 15 | 14.1 | $510K | 58 | 5 |
| Gyms, studios and classes | 38 | #1,548 of 2,088 | 9 | 8.5 | $592K | 89 | Under 3 |
| Funeral homes | 34 | #1,133 of 1,472 | 7 | 6.6 | $242K | 36 | 5 |
| Gyms | 31 | #1,471 of 1,792 | 6 | 5.6 | $888K | 68 | Under 3 |
| Grocery and convenience stores | 24 | #2,129 of 2,402 | 31 | 29.1 | $1.8M | 54 | 13 |
| Veterinarians | 21 | #1,376 of 1,485 | 8 | 7.5 | $955K | 35 | 5 |
| Grocery stores | 20 | #1,886 of 2,070 | 13 | 12.2 | $4.4M | 47 | 10 |
| Barbershops | Not scored | Not scored | 4 | 3.8 | $2M | 105 | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 4 | 3.8 | $3.3M | 114 | 12 |
| Pizza | Not scored | Not scored | 4 | 3.8 | $8.1M | 159 | 14 |
| Real estate | Not scored | Not scored | 4 | 3.8 | Index only | 808 | 6 |
| Real estate agents and brokers | Not scored | Not scored | 4 | 3.8 | Index only | 642 | 6 |
| Spas and skin care | Not scored | Not scored | 4 | 3.8 | $2M | 226 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 3 | 2.8 | $3.2M | 127 | Under 3 |
| Child care and preschools | Not scored | Not scored | 3 | 2.8 | $1.1M | 108 | 5 |
| Collision repair and body shops | Not scored | Not scored | 3 | 2.8 | $3.2M | 104 | 3 |
| Laundromats | Not scored | Not scored | 3 | 2.8 | $5.6M | 45 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 2.8 | $1.8M | 88 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 2.8 | $2.5M | 100 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 3 | 2.8 | $8.7M | 102 | 3 |
| Dentists and orthodontists | Not scored | Not scored | 2 | 1.9 | $5M | Too few | 4 |
| Pest control | Not scored | Not scored | 2 | 1.9 | $6.7M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 1 | 0.9 | $9.9M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 0.9 | $26M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 1 | 0.9 | $7.9M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 0.9 | $9.9M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 0.9 | $9.9M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Geneva County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $9.6M | $905 | 94 |
| Gasoline and other fuels | $32M | $3,005 | 116 |
| Food away from home | $32.4M | $3,045 | 75 |
| Groceries | $57.1M | $5,365 | 85 |
| Personal care products and services | $7.9M | $743 | 74 |
| Child care and other personal services | $3.2M | $304 | 52 |
| Memberships, classes and admissions | $5.3M | $501 | 51 |
| Medical and dental services | $9.9M | $934 | 72 |
| Pets | $7.6M | $718 | 79 |
| Clothing, shoes and related services | $16.8M | $1,575 | 77 |
| Vehicle insurance | $27.6M | $2,591 | 132 |
| Home repairs, maintenance and insurance | $26M | $2,440 | 81 |
| Lawn care, cleaning and other household services | $13.3M | $1,252 | 89 |
| Rent and homeowner costs | $140M | $13,150 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Geneva County
- Population, 2025 estimate
- 27,554+3.2% since 2020
- Households
- 10,647
- Median age
- 44.4
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.0
- Land area
- 575 sq. mi.
- People per square mile
- 47
- Median household income
- $52,771+26.5% vs. 2015–2019, before inflation
- Average household income
- $67,805
- Median home value
- $130,700
- Jobs located here
- 5,518
- Daytime population
- 22,135Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Geneva County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Geneva County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Alabama 8
- Coffee County, AL54,920 people
- Dale County, AL49,599 people
- Houston County, AL108,140 people
- Henry County, AL17,647 people
- Covington County, AL37,628 people
- Pike County, AL32,987 people
- Crenshaw County, AL13,122 people
- Barbour County, AL24,643 people
Questions
How fast is Geneva County, AL growing?
Population estimates put Geneva County at 27,554 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 10,647 households. Median household income rose 26.5% from the 2015–2019 survey, before inflation.
How much do households in Geneva County, AL spend?
Households in Geneva County spend about $140M a year on rent and homeowner costs, $57.1M on groceries and $32.4M on food away from home. Set against the U.S., households in Geneva County spend the most on vehicle insurance (an index of 132, where 100 is the U.S. average) and the least on memberships, classes and admissions (51).
Which business types have the highest market scores in Geneva County, AL?
The highest Groundwork market scores in Geneva County are for medical and dental practices (70); lawn care, cleaning and pest control companies (67); and gas stations (67). Geneva County ranks #330 of 2,394 scored counties for medical and dental practices.
How does Geneva County, AL compare with the U.S.?
The median household income in Geneva County is $52,771 a year, 35% below the U.S. median of $80,734. The population rose 3.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $130,700, against $332,700 for the U.S. For its number of households, Geneva County has the most map listings, relative to the U.S., for grocery stores (79% above the U.S. rate) and the fewest for medical and dental practices (81% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 27 of the 56 business types have a score in Geneva County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Geneva County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Geneva County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Geneva County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.