County profile · Alabama
Lauderdale County, AL market data
Population, household spending and competition for 56 business types in Lauderdale County, each scored against other counties.
- Population, 2025
- 97,135
- +3.3% since 2020
- Households
- 39,258
- Median household income
- $62,649
- +30.3% vs. 2015–2019, before inflation
- Median home value
- $200,300
- Jobs located here
- 30,814
- Highest market score
- 77
- Lawn, cleaning and pest control, #97 of 1,771 scored counties
A site report maps the competitors on map listings around any address in Lauderdale County by name and distance, and the households and spending within reach. Or open the report at the center of Lauderdale County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 97,135 people live in Lauderdale County, in 39,258 households. Between 2020 and 2025, the population of Lauderdale County grew 3.3%, in step with the U.S. (+3.1%). The median household income in Lauderdale County is $62,649 a year, 22% below the U.S. median of $80,734. That rose 30.3% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Lauderdale County spend the most on vehicle insurance (an index of 135, where 100 is the U.S. average) and the least on memberships, classes and admissions (63).
The highest Groundwork market scores in Lauderdale County are for lawn care, cleaning and pest control companies (77); landscaping and lawn care companies (76); and veterinarians (69). Lauderdale County ranks #97 of 1,771 scored counties for lawn care, cleaning and pest control companies.
Lauderdale County is part of the Florence-Muscle Shoals metro area. For its number of households, Lauderdale County has the most map listings, relative to the U.S., for convenience stores (59% above the U.S. rate) and the fewest for bakeries and dessert shops (43% below the U.S. rate).
All 56 business types in Lauderdale County
Highest Groundwork market score first. Each score compares Lauderdale County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 77 | #97 of 1,771 | 23 | 5.9 | $2.3M | 139 | 36 |
| Landscaping and lawn care | 76 | #117 of 1,493 | 13 | 3.3 | $4.1M | 141 | 25 |
| Veterinarians | 69 | #307 of 1,485 | 13 | 3.3 | $2.5M | 90 | 6 |
| Gas stations | 66 | #523 of 2,358 | 47 | 12.0 | $2.6M | 108 | 48 |
| Bakeries and dessert shops | 63 | #443 of 1,889 | 22 | 5.6 | $6.1M | 148 | 20 |
| Mortgage brokers and lenders | 59 | #266 of 887 | 11 | 2.8 | Index only | 130 | 4 |
| Roofing and gutters | 59 | #390 of 1,177 | 14 | 3.6 | $7.4M | 88 | 5 |
| Pet businesses | 59 | #701 of 2,200 | 45 | 11.5 | $711K | 81 | 18 |
| Pest control | 58 | #252 of 699 | 6 | 1.5 | $9M | 88 | 4 |
| Collision repair and body shops | 58 | #473 of 1,327 | 9 | 2.3 | $4.1M | 134 | 13 |
| Grocery and convenience stores | 56 | #956 of 2,402 | 94 | 23.9 | $2.4M | 70 | 18 |
| Funeral homes | 55 | #578 of 1,472 | 10 | 2.5 | $586K | 86 | 8 |
| Pet grooming and boarding | 55 | #608 of 1,461 | 16 | 4.1 | $2M | 79 | 8 |
| Pet stores | 53 | #421 of 974 | 7 | 1.8 | $4.6M | 101 | 4 |
| Pizza | 53 | #891 of 2,090 | 24 | 6.1 | $5.6M | 111 | 86 |
| Grocery stores | 53 | #916 of 2,070 | 27 | 6.9 | $8.3M | 89 | 16 |
| Electricians | 52 | #542 of 1,160 | 11 | 2.8 | $9.5M | 79 | 22 |
| HVAC and plumbing | 50 | #871 of 1,707 | 28 | 7.1 | $3.7M | 78 | 31 |
| Property management | 49 | #461 of 910 | 11 | 2.8 | Index only | 91 | 14 |
| Home repair trades | 49 | #1,085 of 2,057 | 53 | 13.5 | $2M | 81 | 58 |
| Insurance agencies | 49 | #1,154 of 2,272 | 79 | 20.1 | $1.3M | 104 | 50 |
| Auto repair shops | 48 | #1,306 of 2,378 | 94 | 23.9 | $396K | 89 | 38 |
| Gyms, studios and classes | 47 | #1,235 of 2,088 | 50 | 12.7 | $489K | 74 | 8 |
| Optometrists and eye care | 46 | #765 of 1,302 | 13 | 3.3 | $3.1M | 100 | 8 |
| Child care and preschools | 46 | #932 of 1,611 | 21 | 5.3 | $723K | 72 | 22 |
| Real estate agents and brokers | 46 | #1,296 of 2,176 | 114 | 29.0 | Index only | 89 | 21 |
| Coffee shops and cafes | 45 | #1,213 of 2,063 | 41 | 10.4 | $3.3M | 89 | 20 |
| Restaurants and cafes | 45 | #1,396 of 2,405 | 353 | 89.9 | $382K | 103 | 179 |
| Sit-down restaurants | 45 | #1,430 of 2,405 | 207 | 52.7 | $652K | 98 | 69 |
| Gyms | 44 | #1,146 of 1,792 | 29 | 7.4 | $843K | 65 | 8 |
| Convenience stores | 44 | #1,340 of 2,261 | 50 | 12.7 | $4.5M | 57 | Under 3 |
| Real estate | 43 | #1,480 of 2,229 | 138 | 35.2 | Index only | 93 | 45 |
| Barbershops | 41 | #912 of 1,356 | 19 | 4.8 | $1.7M | 90 | Under 3 |
| Nail salons | 41 | #937 of 1,328 | 26 | 6.6 | $1.2M | 74 | 6 |
| Hair salons | 41 | #1,622 of 2,339 | 111 | 28.3 | $291K | 68 | 12 |
| Auto repair and car care | 41 | #1,625 of 2,401 | 169 | 43.0 | $220K | 82 | 60 |
| Chiropractors | 40 | #1,020 of 1,490 | 24 | 6.1 | $1.7M | 71 | 11 |
| Tire shops | 38 | #1,081 of 1,530 | 22 | 5.6 | $1.7M | 68 | 10 |
| Primary care and pediatrics | 36 | #1,254 of 1,656 | 28 | 7.1 | $1.4M | 81 | 69 |
| Dentists and orthodontists | 36 | #1,456 of 1,886 | 45 | 11.5 | $902K | 92 | 32 |
| Fast food and sandwich shops | 36 | #1,642 of 2,222 | 60 | 15.3 | $2.2M | 74 | 86 |
| Physical therapy | 34 | #1,127 of 1,422 | 23 | 5.9 | $1.8M | 73 | 17 |
| Doctors, dentists and clinics | 33 | #1,984 of 2,394 | 278 | 70.8 | $146K | 96 | 137 |
| Salons, barbers and spas | 33 | #2,038 of 2,385 | 204 | 52.0 | $159K | 75 | 32 |
| Laundromats | 32 | #591 of 785 | 7 | 1.8 | $9.8M | 78 | 6 |
| Martial arts and dance studios | 32 | #1,102 of 1,334 | 17 | 4.3 | $1.4M | 71 | Under 3 |
| Car washes and detailing | 32 | #1,175 of 1,451 | 23 | 5.9 | $1.6M | 64 | 9 |
| Clothing and shoe stores | 31 | #1,683 of 2,087 | 79 | 20.1 | $865K | 68 | 40 |
| Clothing, shoes and laundry | 31 | #1,825 of 2,210 | 102 | 26.0 | $670K | 76 | 46 |
| Spas and skin care | 29 | #1,555 of 1,769 | 46 | 11.7 | $703K | 80 | 12 |
| Dry cleaners | Not scored | Not scored | 4 | 1.0 | $17.1M | 109 | Under 3 |
| House cleaning | Not scored | Not scored | 4 | 1.0 | $13.4M | 210 | 7 |
| Oil change and quick lube | Not scored | Not scored | 4 | 1.0 | $9.3M | 68 | 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 1.0 | $6.1M | 150 | 8 |
| Home inspectors | Not scored | Not scored | 2 | 0.5 | Index only | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.3 | $40.6M | Too few | Under 3 |
Household spending in Lauderdale County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $37.2M | $948 | 99 |
| Gasoline and other fuels | $120.9M | $3,080 | 119 |
| Food away from home | $135M | $3,438 | 84 |
| Groceries | $224.3M | $5,713 | 90 |
| Personal care products and services | $32.3M | $824 | 82 |
| Child care and other personal services | $15.2M | $387 | 67 |
| Memberships, classes and admissions | $24.4M | $622 | 63 |
| Medical and dental services | $40.6M | $1,034 | 80 |
| Pets | $32M | $815 | 90 |
| Clothing, shoes and related services | $68.3M | $1,740 | 85 |
| Vehicle insurance | $103.6M | $2,639 | 135 |
| Home repairs, maintenance and insurance | $104.1M | $2,652 | 88 |
| Lawn care, cleaning and other household services | $53.8M | $1,370 | 97 |
| Rent and homeowner costs | $555.9M | $14,160 | 85 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Lauderdale County
- Population, 2025 estimate
- 97,135+3.3% since 2020
- Households
- 39,258
- Median age
- 41.0
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.0
- Land area
- 668 sq. mi.
- People per square mile
- 143
- Median household income
- $62,649+30.3% vs. 2015–2019, before inflation
- Average household income
- $84,306
- Median home value
- $200,300
- Jobs located here
- 30,814
- Daytime population
- 90,942Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Lauderdale County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Lauderdale County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Alabama 8
- Colbert County, AL58,022 people
- Franklin County, AL31,966 people
- Lawrence County, AL33,276 people
- Limestone County, AL111,233 people
- Morgan County, AL124,471 people
- Winston County, AL23,682 people
- Marion County, AL29,184 people
- Madison County, AL405,718 people
Questions
How fast is Lauderdale County, AL growing?
Population estimates put Lauderdale County at 97,135 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 39,258 households. Against the 2015–2019 survey, median household income rose 30.3%, before inflation.
How much do households in Lauderdale County, AL spend?
Households in Lauderdale County spend about $555.9M a year on rent and homeowner costs, $224.3M on groceries and $135M on food away from home. Relative to the U.S., household spending in Lauderdale County runs highest on vehicle insurance (an index of 135, where 100 is the U.S. average) and lowest on memberships, classes and admissions (63).
Which business types have the highest market scores in Lauderdale County, AL?
Of the business types scored in Lauderdale County, lawn care, cleaning and pest control companies (77); landscaping and lawn care companies (76); and veterinarians (69) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #97 of 1,771 scored counties.
How does Lauderdale County, AL compare with the U.S.?
Median household income in Lauderdale County is $62,649, 22% below the U.S. median of $80,734. The population rose 3.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $200,300, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (59% above the U.S. rate) and lowest for bakeries and dessert shops (43% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 50 of the 56 business types have a score in Lauderdale County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Lauderdale County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Lauderdale County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Lauderdale County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.