Small-town market profile · Alabama
Eufaula, AL-GA area market data
How the Eufaula area compares with other small-town markets for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 26,861
- −1.2% since 2020
- Households
- 10,195
- Median household income
- $44,925
- +39.0% vs. 2015–2019, before inflation
- Median home value
- $111,300
- Jobs located here
- 7,730
- Highest market score
- 65
- Lawn, cleaning and pest control, #98 of 481 scored small-town markets
A site report maps the competitors on map listings around any address in the Eufaula area by name and distance, and the households and spending within reach. Or open the report at the center of the Eufaula area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Eufaula area has an estimated 26,861 people and 10,195 households. Population estimates put the population change in the Eufaula area from 2020 to 2025 at −1.2%, against +3.1% for the U.S. Median household income in the Eufaula area is $44,925, 44% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.0%, before inflation.
Relative to the U.S., household spending in the Eufaula area runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (48).
Of the business types scored in the Eufaula area, lawn care, cleaning and pest control companies (65); home repair companies (63); and auto repair shops (60) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #98 of 481 scored small-town markets.
The Eufaula area takes in 2 counties: Barbour County, AL and Quitman County, GA. Against the U.S., map listings per household run highest for funeral homes (4.7 times the U.S. rate) and lowest for medical and dental practices (63% below the U.S. rate).
All 56 business types in the Eufaula area
Highest Groundwork market score first. Each score compares the Eufaula area with other small-town markets for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among small-town markets | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 65 | #98 of 481 | 5 | 4.9 | $2.4M | 145 | 7 |
| Home repair trades | 63 | #111 of 526 | 6 | 5.9 | $3.9M | 159 | 6 |
| Auto repair shops | 60 | #163 of 538 | 10 | 9.8 | $829K | 186 | 9 |
| Doctors, dentists and clinics | 60 | #164 of 538 | 32 | 31.4 | $283K | 186 | 13 |
| Auto repair and car care | 55 | #215 of 538 | 28 | 27.5 | $296K | 110 | 13 |
| Pet businesses | 53 | #230 of 527 | 7 | 6.9 | $995K | 113 | Under 3 |
| HVAC and plumbing | 49 | #248 of 476 | 5 | 4.9 | $4.6M | 97 | 6 |
| Gyms, studios and classes | 46 | #322 of 535 | 6 | 5.9 | $802K | 121 | Under 3 |
| Insurance agencies | 44 | #316 of 537 | 19 | 18.6 | $1.3M | 100 | 10 |
| Real estate | 43 | #343 of 536 | 15 | 14.7 | Index only | 198 | Under 3 |
| Dentists and orthodontists | 42 | #345 of 526 | 8 | 7.8 | $1.1M | 115 | 4 |
| Real estate agents and brokers | 38 | #411 of 533 | 14 | 13.7 | Index only | 169 | Under 3 |
| Hair salons | 37 | #411 of 538 | 16 | 15.7 | $450K | 104 | Under 3 |
| Pizza | 36 | #395 of 520 | 6 | 5.9 | $5M | 98 | 22 |
| Funeral homes | 31 | #312 of 365 | 10 | 9.8 | $173K | 26 | Under 3 |
| Sit-down restaurants | 31 | #461 of 538 | 70 | 68.7 | $425K | 64 | 12 |
| Restaurants and cafes | 28 | #472 of 538 | 101 | 99.1 | $295K | 79 | 40 |
| Gyms | 26 | #463 of 506 | 5 | 4.9 | $963K | 74 | Under 3 |
| Clothing, shoes and laundry | 23 | #486 of 536 | 24 | 23.5 | $647K | 74 | 7 |
| Clothing and shoe stores | 23 | #486 of 536 | 18 | 17.7 | $863K | 68 | 7 |
| Salons, barbers and spas | 23 | #512 of 538 | 35 | 34.3 | $206K | 97 | Under 3 |
| Grocery stores | 22 | #463 of 506 | 12 | 11.8 | $4.4M | 47 | 4 |
| Convenience stores | 22 | #474 of 529 | 17 | 16.7 | $3.1M | 39 | 3 |
| Spas and skin care | 21 | #482 of 504 | 8 | 7.8 | $899K | 103 | Under 3 |
| Fast food and sandwich shops | 21 | #493 of 537 | 14 | 13.7 | $2.1M | 70 | 22 |
| Grocery and convenience stores | 18 | #506 of 538 | 35 | 34.3 | $1.5M | 45 | 7 |
| Gas stations | 13 | #527 of 536 | 43 | 42.2 | $648K | 27 | 21 |
| Barbershops | 11 | #359 of 377 | 7 | 6.9 | $1M | 55 | Under 3 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 3.9 | $7.4M | 180 | 3 |
| Car washes and detailing | Not scored | Not scored | 4 | 3.9 | $2.1M | 82 | Under 3 |
| Nail salons | Not scored | Not scored | 4 | 3.9 | $1.8M | 108 | Under 3 |
| Physical therapy | Not scored | Not scored | 4 | 3.9 | $2.3M | 94 | 3 |
| Primary care and pediatrics | Not scored | Not scored | 4 | 3.9 | $2.3M | 127 | 6 |
| Veterinarians | Not scored | Not scored | 4 | 3.9 | $1.7M | 64 | Under 3 |
| Coffee shops and cafes | Not scored | Not scored | 3 | 2.9 | $9.9M | 268 | 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 2.9 | $2.8M | 90 | 4 |
| Landscaping and lawn care | Not scored | Not scored | 3 | 2.9 | $4M | 138 | 4 |
| Child care and preschools | Not scored | Not scored | 2 | 2.0 | $1.5M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 2 | 2.0 | $4.5M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 2.0 | $6.1M | Too few | 3 |
| Tire shops | Not scored | Not scored | 2 | 2.0 | $4.1M | Too few | 3 |
| Dry cleaners | Not scored | Not scored | 1 | 1.0 | $15.5M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 1.0 | $23.2M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.0 | $15.5M | Too few | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 1 | 1.0 | $4.8M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 1.0 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 1.0 | $8.3M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 1.0 | $9.1M | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 1 | 1.0 | $7M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 1.0 | $7M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in the Eufaula area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $8.3M | $813 | 85 |
| Gasoline and other fuels | $27.8M | $2,731 | 105 |
| Food away from home | $29.8M | $2,919 | 72 |
| Groceries | $52.8M | $5,184 | 82 |
| Personal care products and services | $7.2M | $706 | 70 |
| Child care and other personal services | $3.1M | $304 | 52 |
| Memberships, classes and admissions | $4.8M | $472 | 48 |
| Medical and dental services | $9.1M | $888 | 69 |
| Pets | $7M | $683 | 75 |
| Clothing, shoes and related services | $15.5M | $1,523 | 74 |
| Vehicle insurance | $23.8M | $2,331 | 119 |
| Home repairs, maintenance and insurance | $23.2M | $2,273 | 75 |
| Lawn care, cleaning and other household services | $12.1M | $1,191 | 84 |
| Rent and homeowner costs | $128.8M | $12,635 | 76 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Eufaula area
- Population, 2025 estimate
- 26,861−1.2% since 2020
- Households
- 10,195
- Median age
- 42.2
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 1,036 sq. mi.
- People per square mile
- 26
- Median household income
- $44,925+39.0% vs. 2015–2019, before inflation
- Average household income
- $65,148
- Median home value
- $111,300
- Jobs located here
- 7,730
- Daytime population
- 24,420Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Eufaula area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Eufaula area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Eufaula area 2
- Barbour County, AL24,643 people
- Quitman County, GA2,264 people
Other markets based in Alabama 12
- Birmingham, AL metro area1,184,613 people
- Huntsville, AL metro area516,951 people
- Mobile, AL metro area412,590 people
- Montgomery, AL metro area386,024 people
- Tuscaloosa, AL metro area278,526 people
- Daphne-Fairhope-Foley, AL metro area246,989 people
- Auburn-Opelika, AL metro area199,825 people
- Decatur, AL metro area157,747 people
- Florence-Muscle Shoals, AL metro area153,852 people
- Dothan, AL metro area152,674 people
- Anniston-Oxford, AL metro area116,090 people
- Gadsden, AL metro area103,105 people
Questions
How fast is the Eufaula, AL-GA area growing?
Population estimates put the Eufaula area at 26,861 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 10,195 households. Median household income rose 39.0% from the 2015–2019 survey, before inflation.
How much do households in the Eufaula, AL-GA area spend?
Households in the Eufaula area spend about $128.8M a year on rent and homeowner costs, $52.8M on groceries and $29.8M on food away from home. Set against the U.S., households in the Eufaula area spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (48).
Which business types have the highest market scores in the Eufaula, AL-GA area?
The highest Groundwork market scores in the Eufaula area are for lawn care, cleaning and pest control companies (65); home repair companies (63); and auto repair shops (60). The Eufaula area ranks #98 of 481 scored small-town markets for lawn care, cleaning and pest control companies.
How does the Eufaula, AL-GA area compare with the U.S.?
The median household income in the Eufaula area is $44,925 a year, 44% below the U.S. median of $80,734. The population fell 1.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $111,300, against $332,700 for the U.S. For its number of households, the Eufaula area has the most map listings, relative to the U.S., for funeral homes (4.7 times the U.S. rate) and the fewest for medical and dental practices (63% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 28 of the 56 business types have a score in the Eufaula area, each ranked against other small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Eufaula area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Alabama · Every U.S. market · How we measure
Screening a site or an acquisition in the Eufaula area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Eufaula area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.