Groundwork

County profile · Alabama

St. Clair County, AL market data

How St. Clair County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
98,206
+7.1% since 2020
Households
35,107
Median household income
$77,463
+32.9% vs. 2015–2019, before inflation
Median home value
$226,300
Jobs located here
22,156
Highest market score
91
Insurance agencies, #51 of 2,272 scored counties

A site report maps the competitors on map listings around any address in St. Clair County by name and distance, and the households and spending within reach. Or open the report at the center of St. Clair County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

St. Clair County has an estimated 98,206 people and 35,107 households. Population estimates put the population change in St. Clair County from 2020 to 2025 at +7.1%, faster than the U.S. (+3.1%). Median household income in St. Clair County is $77,463, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.9%, before inflation.

Relative to the U.S., household spending in St. Clair County runs highest on vehicle insurance (an index of 147, where 100 is the U.S. average) and lowest on memberships, classes and admissions (68).

Of the business types scored in St. Clair County, insurance agencies (91), coffee shops and cafes (87) and bakeries and dessert shops (86) have the highest Groundwork market scores. For insurance agencies, that ranks #51 of 2,272 scored counties.

St. Clair County is part of the Birmingham metro area. Against the U.S., map listings per household run highest for gas stations (2.2 times the U.S. rate) and lowest for coffee shops and cafes (61% below the U.S. rate).

All 56 business types in St. Clair County

Highest Groundwork market score first. Each score compares St. Clair County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in St. Clair County, AL, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Insurance agencies91#51 of 2,2724111.7$2.5M19712
Coffee shops and cafes87#39 of 2,063154.3$8.6M2326
Bakeries and dessert shops86#37 of 1,889164.6$8.1M1956
Collision repair and body shops82#54 of 1,32782.3$4.5M1476
Physical therapy81#45 of 1,42272.0$5.4M2266
Landscaping and lawn care80#72 of 1,493133.7$3.9M13226
Child care and preschools79#94 of 1,611102.8$1.4M14414
House cleaning78#52 of 84772.0$7.2M1129
Pet stores77#77 of 97451.4$6.1M134Under 3
Lawn, cleaning and pest control77#102 of 1,771246.8$2.1M12540
Spas and skin care75#119 of 1,769174.8$1.8M207Under 3
Chiropractors75#125 of 1,49061.7$6.3M265Under 3
Veterinarians74#199 of 1,485102.8$3M1129
Restaurants and cafes74#278 of 2,40527979.5$463K125111
Grocery stores74#314 of 2,070164.6$13.1M14114
Mortgage brokers and lenders72#94 of 88772.0Index only190Under 3
Martial arts and dance studios72#127 of 1,33482.3$3M146Under 3
Barbershops72#182 of 1,356102.8$3.1M163Under 3
Real estate agents and brokers71#194 of 2,1765916.8Index only16213
Real estate71#196 of 2,2296919.7Index only17423
Sit-down restaurants70#388 of 2,40517449.6$742K11237
Funeral homes69#268 of 1,47282.3$625K923
Hair salons69#330 of 2,3395716.2$540K12613
Clothing, shoes and laundry69#408 of 2,2104713.4$1.4M15415
Clothing and shoe stores69#414 of 2,0873710.5$1.7M13512
Dentists and orthodontists68#321 of 1,886267.4$1.5M14917
Doctors, dentists and clinics68#414 of 2,39413839.3$276K18160
Auto repair shops68#440 of 2,3788022.8$454K10224
Grocery and convenience stores68#511 of 2,4026518.5$3.2M9521
Roofing and gutters67#211 of 1,177113.1$8.9M1056
Primary care and pediatrics67#322 of 1,656164.6$2.4M13434
Salons, barbers and spas67#388 of 2,38510229.1$302K14222
Pizza67#406 of 2,090236.6$5.6M11166
Gyms, studios and classes66#386 of 2,0883610.3$656K996
Auto repair and car care66#517 of 2,40113438.2$271K10142
Car washes and detailing64#365 of 1,451133.7$2.8M1117
Pet businesses64#521 of 2,2004011.4$759K8619
Tire shops63#452 of 1,530154.3$2.4M976
Convenience stores63#665 of 2,2614212.0$5M637
Optometrists and eye care61#405 of 1,302144.0$2.7M873
Nail salons60#403 of 1,328174.8$1.8M1085
Laundromats57#305 of 78551.4$12.7M102Under 3
Fast food and sandwich shops55#961 of 2,2225014.2$2.6M8566
Gyms52#859 of 1,792288.0$844K656
Gas stations50#1,185 of 2,3588423.9$1.4M5957
Pet grooming and boarding44#872 of 1,461216.0$1.4M5710
HVAC and plumbing41#1,184 of 1,707308.5$3.3M6944
Home repair trades39#1,543 of 2,0576017.1$1.6M6787
Electricians34#934 of 1,160195.4$5.1M4337
Oil change and quick lubeNot scoredNot scored41.1$9.1M663
Pest controlNot scoredNot scored41.1$12.6M1235
Dry cleanersNot scoredNot scored30.9$21.2M1353
Home inspectorsNot scoredNot scored20.6Index onlyToo fewUnder 3
Property managementNot scoredNot scored10.3Index onlyToo few5
Urgent care and walk-in clinicsNot scoredNot scored10.3$38.1MToo fewUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listed6

Household spending in St. Clair County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in St. Clair County, AL by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$36.3M$1,035108
Gasoline and other fuels$118.1M$3,364130
Food away from home$129.2M$3,67990
Groceries$209.9M$5,97995
Personal care products and services$30.8M$87787
Child care and other personal services$14.5M$41271
Memberships, classes and admissions$23.6M$67368
Medical and dental services$38.1M$1,08484
Pets$30.4M$86595
Clothing, shoes and related services$63.6M$1,81088
Vehicle insurance$101.3M$2,885147
Home repairs, maintenance and insurance$97.8M$2,78692
Lawn care, cleaning and other household services$50.3M$1,432101
Rent and homeowner costs$520.2M$14,81789

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in St. Clair County

Population, 2025 estimate
98,206+7.1% since 2020
Households
35,107
Median age
41.6
Homes lived in by their owners
83%
Vehicles per household
2.1
Land area
632 sq. mi.
People per square mile
149
Median household income
$77,463+32.9% vs. 2015–2019, before inflation
Average household income
$91,073
Median home value
$226,300
Jobs located here
22,156
Daytime population
72,944Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Clair County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of St. Clair County. Signed out, you see a blurred preview; on an account, each report is one action.

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St. Clair County is part of the Birmingham, AL metro area.

Questions

How fast is St. Clair County, AL growing?

Population estimates put St. Clair County at 98,206 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 35,107 households. Median household income rose 32.9% from the 2015–2019 survey, before inflation.

How much do households in St. Clair County, AL spend?

Households in St. Clair County spend about $520.2M a year on rent and homeowner costs, $209.9M on groceries and $129.2M on food away from home. Set against the U.S., households in St. Clair County spend the most on vehicle insurance (an index of 147, where 100 is the U.S. average) and the least on memberships, classes and admissions (68).

Which business types have the highest market scores in St. Clair County, AL?

The highest Groundwork market scores in St. Clair County are for insurance agencies (91), coffee shops and cafes (87) and bakeries and dessert shops (86). St. Clair County ranks #51 of 2,272 scored counties for insurance agencies.

How does St. Clair County, AL compare with the U.S.?

The median household income in St. Clair County is $77,463 a year, 4% below the U.S. median of $80,734. The population rose 7.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $226,300, against $332,700 for the U.S. For its number of households, St. Clair County has the most map listings, relative to the U.S., for gas stations (2.2 times the U.S. rate) and the fewest for coffee shops and cafes (61% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 49 of the 56 business types have a score in St. Clair County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Clair County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Alabama · Every U.S. market · How we measure

Screening a site or an acquisition in St. Clair County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Clair County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.