Groundwork

Market rankings · Pennsylvania

Salons, barbers and spas in Pennsylvania

Markets across Pennsylvania ranked by the Groundwork market score for salons, barbers and spas, with competitor counts and household spending for each.

Listings
21,257
3,119 chain locations (15%)
Official establishments
8,198
+7.3% since 2019
Household spending a year
$5.3B
On personal care products and services
Listings per 10k households
40.3
15% below the U.S.
Spending per listing
$249K
17% above the U.S.
Rank among states
#35 of 51
Market score 45 · Lower middle

A site report maps the salons, barbers and spas on map listings around any address in Pennsylvania by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 21,257 salons, barbers and spas in Pennsylvania. Of those, 3,119 are chain locations, or 15%, against 15% across the U.S. That comes to 40.3 for every 10,000 households, 15% below the U.S. rate of 47.2.

Household spending on personal care products and services in Pennsylvania comes to about $5.3B a year: $1,004 per household, in line with the U.S. average. That works out to $249K per business, 17% above the U.S. figure of $213K.

In 2023, official counts showed 8,198 businesses with payroll in Pennsylvania classed as personal care services, up 7.3% from 2019. That is one for every 643 households, against one for every 804 across the U.S. Across the U.S., the count rose 14.1% over the same years. Since fiscal 2022, 351 SBA-backed loans worth $78.9M have gone to businesses classed as personal care services in Pennsylvania.

Among the 50 states and DC, Pennsylvania ranks #35 for salons, barbers and spas, with a Groundwork market score of 45 (lower middle). Of the 16 scored metro areas in or partly in Pennsylvania, the Gettysburg metro area scores highest (79). Of the 20 scored small-town markets in or partly in Pennsylvania, the Hemlock Farms area scores highest (75).

Every market in Pennsylvania for salons, barbers and spas

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Numbered by Groundwork market score among the markets based in Pennsylvania, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Pennsylvania, ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Gettysburg, PA7911528.2$360K+3.6%#6 of 387
2York-Hanover, PA6567337.1$275K+3.6%#46 of 387
3Chambersburg, PA6121333.5$291K+3.0%#71 of 387
4Lebanon, PA5818232.1$306K+2.2%#100 of 387
5Lancaster, PA5884139.5$264K+1.9%#105 of 387
6State College, PA5717129.0$338K−0.4%#115 of 387
7Reading, PA5464139.3$254K+2.7%#148 of 387
8Williamsport, PA5214731.4$283K−1.3%#165 of 387
9Philadelphia-Camden-Wilmington, PA-NJ-DE-MD5210,66843.2$250K+1.4%#169 of 387
10Allentown-Bethlehem-Easton, PA-NJ511,48443.7$238K+3.0%#177 of 387
11Harrisburg-Carlisle, PA511,06243.2$235K+4.2%#178 of 387
12Johnstown, PA4617130.6$279K−3.2%#232 of 387
13Pittsburgh, PA434,22239.8$248K−1.3%#268 of 387
14Erie, PA3938134.5$260K−1.8%#302 of 387
15Scranton–Wilkes-Barre, PA341,03144.0$206K+1.4%#340 of 387
16Altoona, PA2420640.7$216K−2.5%#379 of 387

Small-town markets

Small-town markets reaching Pennsylvania, ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hemlock Farms, PA756326.0$389K+7.2%#23 of 538
2Pottsville, PA5618031.0$291K+1.5%#197 of 538
3Huntingdon, PA553923.9$375K−2.4%#208 of 538
4Sunbury, PA5114732.1$278K−1.7%#253 of 538
5Indiana, PA508827.1$316K−0.3%#265 of 538
6Lewistown, PA505529.7$289K0.0%#266 of 538
7Oil City, PA484621.5$396K−2.0%#297 of 538
8Lock Haven, PA485032.4$269K+1.3%#298 of 538
9Sayre, PA468333.7$266K−0.6%#321 of 538
10Bloomsburg-Berwick, PA459937.6$235K+2.3%#330 of 538
11Warren, PA414729.2$294K−3.8%#374 of 538
12East Stroudsburg, PA4127645.1$224K−0.7%#377 of 538
13DuBois, PA409529.2$295K−2.9%#386 of 538
14St. Marys, PA404130.8$285K−3.3%#387 of 538
15Meadville, PA4010129.8$284K−2.4%#388 of 538
16Hermitage, PA3715332.9$263K−2.4%#410 of 538
17Selinsgrove, PA376141.8$218K−0.2%#411 of 538
18Lewisburg, PA376544.7$217K−0.8%#412 of 538
19Bradford, PA365332.4$268K−3.5%#429 of 538
20Somerset, PA3310836.8$234K−2.7%#458 of 538

Counties

Counties in Pennsylvania, ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Perry County, PA774122.4$438K+2.1%#116 of 2,385
2Pike County, PA736326.0$389K+7.2%#210 of 2,385
3Susquehanna County, PA723321.3$438K−0.3%#224 of 2,385
4Adams County, PA7111528.2$360K+3.6%#257 of 2,385
5Carbon County, PA627025.7$354K+1.7%#555 of 2,385
6Fulton County, PA611523.7$380K−0.6%#595 of 2,385
7Chester County, PA6183840.9$314K+4.2%#607 of 2,385
8Wyoming County, PA572724.7$379K−0.9%#770 of 2,385
9Juniata County, PA572224.4$372K−0.3%#771 of 2,385
10Potter County, PA561318.6$456K−3.0%#821 of 2,385
11York County, PA5667337.1$275K+3.6%#841 of 2,385
12Montour County, PA552228.0$357K−1.4%#874 of 2,385
13Franklin County, PA5521333.5$291K+3.0%#882 of 2,385
14Butler County, PA5530637.9$281K+3.2%#887 of 2,385
15Huntingdon County, PA543923.9$375K−2.4%#920 of 2,385
16Lebanon County, PA5418232.1$306K+2.2%#928 of 2,385
17Centre County, PA5317129.0$338K−0.4%#966 of 2,385
18Schuylkill County, PA5218031.0$291K+1.5%#1,038 of 2,385
19Tioga County, PA514024.0$370K−1.3%#1,082 of 2,385
20Lancaster County, PA5184139.5$264K+1.9%#1,099 of 2,385
21Beaver County, PA5022631.3$302K−1.1%#1,153 of 2,385
22Washington County, PA4931535.6$283K+0.7%#1,208 of 2,385
23Berks County, PA4964139.3$254K+2.7%#1,216 of 2,385
24Indiana County, PA488827.1$316K−0.3%#1,255 of 2,385
25Mifflin County, PA485529.7$289K0.0%#1,256 of 2,385
Show all 67 counties
Counties in Pennsylvania, ranked for salons, barbers and spas by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Delaware County, PA4888840.9$267K+0.8%#1,261 of 2,385
27Northumberland County, PA4812533.0$264K−1.8%#1,264 of 2,385
28Venango County, PA474621.5$396K−2.0%#1,307 of 2,385
29Wayne County, PA476732.1$279K+1.1%#1,317 of 2,385
30Montgomery County, PA471,70850.9$240K+2.4%#1,339 of 2,385
31Armstrong County, PA467526.8$333K−2.7%#1,378 of 2,385
32Northampton County, PA4657647.0$226K+3.7%#1,414 of 2,385
33Cumberland County, PA4652949.7$212K+6.5%#1,420 of 2,385
34Greene County, PA454229.3$307K−5.5%#1,437 of 2,385
35Clinton County, PA455032.4$269K+1.3%#1,441 of 2,385
36Lycoming County, PA4414731.4$283K−1.3%#1,505 of 2,385
37Bradford County, PA448333.7$266K−0.6%#1,509 of 2,385
38Dauphin County, PA4449240.5$241K+2.3%#1,516 of 2,385
39Bucks County, PA411,29051.8$235K+0.3%#1,667 of 2,385
40Columbia County, PA419937.6$235K+2.3%#1,668 of 2,385
41Lehigh County, PA4169548.1$213K+2.7%#1,682 of 2,385
42Crawford County, PA4010129.8$284K−2.4%#1,702 of 2,385
43Westmoreland County, PA4058137.5$258K−1.4%#1,709 of 2,385
44Warren County, PA394729.2$294K−3.8%#1,760 of 2,385
45Bedford County, PA396733.9$253K−0.2%#1,763 of 2,385
46Elk County, PA384130.8$285K−3.3%#1,802 of 2,385
47Clearfield County, PA379529.2$295K−2.9%#1,841 of 2,385
48Cambria County, PA3717130.6$279K−3.2%#1,843 of 2,385
49Luzerne County, PA3756742.0$215K+2.1%#1,856 of 2,385
50McKean County, PA355332.4$268K−3.5%#1,932 of 2,385
51Mercer County, PA3515332.9$263K−2.4%#1,933 of 2,385
52Erie County, PA3538134.5$260K−1.8%#1,934 of 2,385
53Allegheny County, PA352,39043.8$231K−2.0%#1,941 of 2,385
54Monroe County, PA3527645.1$224K−0.7%#1,943 of 2,385
55Snyder County, PA356141.8$218K−0.2%#1,945 of 2,385
56Jefferson County, PA346233.8$250K−2.8%#1,980 of 2,385
57Somerset County, PA3310836.8$234K−2.7%#2,024 of 2,385
58Fayette County, PA3219335.0$241K−4.3%#2,055 of 2,385
59Union County, PA326544.7$217K−0.8%#2,060 of 2,385
60Lawrence County, PA3013637.7$233K−2.4%#2,123 of 2,385
61Philadelphia County, PA282,84841.9$216K−1.6%#2,174 of 2,385
62Lackawanna County, PA2843749.5$184K+0.5%#2,179 of 2,385
63Blair County, PA2420640.7$216K−2.5%#2,241 of 2,385
64Clarion County, PA246744.5$195K−1.4%#2,243 of 2,385
Forest County, PANot scored420.8$378K−5.1%
Sullivan County, PANot scored415.7$587K+0.6%
Cameron County, PANot scored29.0$857K−7.0%

Markets with fewer than 5 salons, barbers and spas on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many salons, barbers and spas are in Pennsylvania?

There are 21,257 salons, barbers and spas on map listings in Pennsylvania as of September 2026. 3,119 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 8,198 businesses with payroll classed as personal care services in 2023, up 7.3% from 2019. Official counts also show 30,408 one-person businesses without payroll.

How much do households in Pennsylvania spend on personal care products and services?

About $5.3B a year, or $1,004 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 21,257 salons, barbers and spas on map listings, it comes to $249K per business. It is estimated from the incomes of the 5,274,853 households in Pennsylvania and national spending patterns by income.

How does Pennsylvania compare with the U.S. for salons, barbers and spas?

Pennsylvania has 40.3 salons, barbers and spas per 10,000 households, 15% below the U.S. rate of 47.2. Spending per business is $249K, 17% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Pennsylvania would have about 24,905, against 21,257 on map listings. There is one business with payroll in the industry for every 643 households, against one for every 804 across the U.S. The official count rose 7.3% from 2019 to 2023, against +14.1% for the U.S.

Which market in Pennsylvania has the highest market score for salons, barbers and spas?

Among 16 scored metro areas in or partly in Pennsylvania, the Gettysburg metro area scores highest, at 79 (high). Among 20 scored small-town markets in or partly in Pennsylvania, the Hemlock Farms area scores highest, at 75 (high). Among 64 scored counties in Pennsylvania, Perry County scores highest, at 77 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pennsylvania scores 45 for salons, barbers and spas (lower middle), #35 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pennsylvania. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Salons, barbers and spas in other states

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Top markets for salons, barbers and spas across the U.S. · All business types in Pennsylvania

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.