Groundwork

Beauty and personal care · Metro area · Pennsylvania

Salons, barbers and spas in the Johnstown, PA metro area

The salons, barbers and spas in the Johnstown, PA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #232 of 387 scored metro areas
#12 of 16 scored metro areas based in Pennsylvania

Listings
171
16 chain locations (9%)
Official establishments
63
+5.0% since 2019
Household spending a year
$47.7M
On personal care products and services · $852 a household
Spending per listing
$279K
31% above the U.S.
Listings per 10k households
30.6
35% below the U.S.
Population, 2025
128,968
−3.2% since 2020

See the salons, barbers and spas around any address in the Johnstown metro area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Johnstown metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Johnstown metro area spend about $47.7M a year on personal care products and services, or $852 per household, 15% below the U.S. average. That is about $279K of household spending for each business on map listings, 31% above the U.S. figure of $213K.

There are 171 salons, barbers and spas on map listings in the Johnstown metro area as of September 2026. Chain locations make up 9% of them, against 15% across the U.S. That is 30.6 per 10,000 households, 35% below the U.S. rate of 47.2.

The official count of businesses with payroll classed as personal care services in the Johnstown metro area was 63 in 2023, up 5.0% from 2019. That is one for every 888 households, against one for every 804 across the U.S. Official counts also show 247 one-person businesses without payroll.

Between 2020 and 2025, the population of the Johnstown metro area declined 3.2%, against +3.1% for the U.S. For salons, barbers and spas, the Johnstown metro area has a Groundwork market score of 46 (lower middle): #232 of 387 scored metro areas and #12 of 16 scored metro areas based in Pennsylvania.

How the Johnstown metro area compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Johnstown, PA metro area compared with Pennsylvania and the U.S.
MeasureJohnstown metro areaPennsylvaniaU.S.
Listings per 10k households30.640.347.2
Spending per listing$279K$249K$213K
Households per official establishment888643804
Official establishment growth, 2019–2023+5.0%+7.3%+14.1%
Population growth, 2020–2025−3.2%+0.5%+3.1%
Spending per household on personal care products and services$852$1,004$1,005
Median household income$58,418$77,971$80,734
Groundwork market score4645

Official counts and lending

Businesses

Official establishments, 2019 to 2023
63+5.0% over the period
Employees, 2023
334
Annual payroll, 2023
$7.9M
One-person businesses, 2023
247Businesses with no payroll
Map listings, September 2026
17116 chain locations
Listings at the U.S. rate for this spending
224The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in the Johnstown metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Johnstown metro area

Population, 2025 estimate
128,968−3.2% since 2020
Households
55,973
Median age
45.0
Homes lived in by their owners
76%
Vehicles per household
1.7
Land area
688 sq. mi.
People per square mile
191
Median household income
$58,418+25.2% vs. 2015–2019, before inflation
Average household income
$79,237
Median home value
$121,000
Jobs located here
48,495
Daytime population
125,354Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Johnstown metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Johnstown metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring metro areas in Pennsylvania for salons, barbers and spas, numbered among those based in Pennsylvania, with the Johnstown metro area marked.

Top metro areas in Pennsylvania

Metro areas in Pennsylvania ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Gettysburg, PA7911528.2$360K+3.6%#6 of 387
2York-Hanover, PA6567337.1$275K+3.6%#46 of 387
3Chambersburg, PA6121333.5$291K+3.0%#71 of 387
4Lebanon, PA5818232.1$306K+2.2%#100 of 387
5Lancaster, PA5884139.5$264K+1.9%#105 of 387
6State College, PA5717129.0$338K−0.4%#115 of 387
7Reading, PA5464139.3$254K+2.7%#148 of 387
8Williamsport, PA5214731.4$283K−1.3%#165 of 387
9Philadelphia-Camden-Wilmington, PA-NJ-DE-MD5210,66843.2$250K+1.4%#169 of 387
10Allentown-Bethlehem-Easton, PA-NJ511,48443.7$238K+3.0%#177 of 387
12Johnstown, PA4617130.6$279K−3.2%#232 of 387

Other business types in the Johnstown metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Johnstown, PA metro area?

As of September 2026, map listings count 171 salons, barbers and spas in the Johnstown metro area. 16 of them (9%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 63 businesses with payroll classed as personal care services in 2023, up 5.0% from 2019. Another 247 one-person businesses have no payroll, by official counts.

How much do households in the Johnstown, PA metro area spend on personal care products and services?

About $47.7M a year, or $852 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 171 salons, barbers and spas on map listings, it comes to $279K per business. It is estimated from the incomes of the 55,973 households in the Johnstown metro area and national spending patterns by income.

How does the Johnstown, PA metro area compare with the U.S. for salons, barbers and spas?

The Johnstown metro area has 30.6 salons, barbers and spas per 10,000 households, 35% below the U.S. rate of 47.2. Spending per business is $279K, 31% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Johnstown metro area would have about 224, against 171 on map listings. There is one business with payroll in the industry for every 888 households, against one for every 804 across the U.S. The official count rose 5.0% from 2019 to 2023, against +14.1% for the U.S.

How fast is the Johnstown, PA metro area growing?

Population estimates put the Johnstown metro area at 128,968 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 55,973 households. The median household income in the Johnstown metro area is $58,418 a year, 28% below the U.S. median of $80,734. That rose 25.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Johnstown metro area scores 46 for salons, barbers and spas (lower middle), #232 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Johnstown metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Johnstown metro area

Screening a site or an acquisition in the Johnstown metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Johnstown metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.