Groundwork

Beauty and personal care · County · Pennsylvania

Salons, barbers and spas in Cumberland County, PA

How Cumberland County, PA compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,420 of 2,385 scored counties
#33 of 64 scored counties in Pennsylvania

Listings
529
84 chain locations (16%)
Official establishments
215
+21.5% since 2019
Household spending a year
$112.4M
On personal care products and services · $1,056 a household
Spending per listing
$212K
In line with the U.S.
Listings per 10k households
49.7
5% above the U.S.
Population, 2025
277,270
+6.5% since 2020

See the salons, barbers and spas around any address in Cumberland County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,056 per household (5% above the U.S. average), households in Cumberland County spend about $112.4M a year on personal care products and services. That is about $212K of household spending for each business on map listings, in line with the U.S. figure of $213K.

Cumberland County has 529 salons, barbers and spas on map listings as of September 2026. Of those, 84 are chain locations, or 16%, against 15% across the U.S. That comes to 49.7 for every 10,000 households, 5% above the U.S. rate of 47.2.

Official counts show 215 businesses with payroll classed as personal care services in Cumberland County in 2023, up 21.5% from 2019. That is one for every 495 households, against one for every 804 across the U.S. Official counts list 471 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $45K have gone to businesses classed as personal care services in Cumberland County.

Population estimates put the population change in Cumberland County from 2020 to 2025 at +6.5%, faster than the U.S. (+3.1%). The Groundwork market score for salons, barbers and spas in Cumberland County is 46 (lower middle), #1,420 of 2,385 scored counties and #33 of 64 scored counties in Pennsylvania.

How Cumberland County compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Cumberland County, PA compared with Pennsylvania and the U.S.
MeasureCumberland CountyPennsylvaniaU.S.
Listings per 10k households49.740.347.2
Spending per listing$212K$249K$213K
Households per official establishment495643804
Official establishment growth, 2019–2023+21.5%+7.3%+14.1%
Population growth, 2020–2025+6.5%+0.5%+3.1%
Spending per household on personal care products and services$1,056$1,004$1,005
Median household income$87,494$77,971$80,734
Groundwork market score4645

Official counts and lending

Businesses

Official establishments, 2019 to 2023
177 → 215+21.5% over the period
Employees, 2023
1,071
Annual payroll, 2023
$37.2M
One-person businesses, 2023
471Businesses with no payroll
Map listings, September 2026
52984 chain locations
Listings at the U.S. rate for this spending
529The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$45K

SBA-backed loans to businesses classed as personal care services in Cumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cumberland County

Population, 2025 estimate
277,270+6.5% since 2020
Households
106,427
Median age
41.2
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
546 sq. mi.
People per square mile
492
Median household income
$87,494+22.8% vs. 2015–2019, before inflation
Average household income
$112,877
Median home value
$277,600
Jobs located here
138,979
Daytime population
287,576Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cumberland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring counties in Pennsylvania for salons, barbers and spas, numbered among those based in Pennsylvania, with Cumberland County marked.

Top counties in Pennsylvania

Counties in Pennsylvania ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Perry County, PA774122.4$438K+2.1%#116 of 2,385
2Pike County, PA736326.0$389K+7.2%#210 of 2,385
3Susquehanna County, PA723321.3$438K−0.3%#224 of 2,385
4Adams County, PA7111528.2$360K+3.6%#257 of 2,385
5Carbon County, PA627025.7$354K+1.7%#555 of 2,385
6Fulton County, PA611523.7$380K−0.6%#595 of 2,385
7Chester County, PA6183840.9$314K+4.2%#607 of 2,385
8Wyoming County, PA572724.7$379K−0.9%#770 of 2,385
9Juniata County, PA572224.4$372K−0.3%#771 of 2,385
10Potter County, PA561318.6$456K−3.0%#821 of 2,385
33Cumberland County, PA4652949.7$212K+6.5%#1,420 of 2,385

Other business types in Cumberland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Cumberland County, PA?

Map listings as of September 2026 show 529 salons, barbers and spas in Cumberland County. 84 of them (16%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 215 businesses with payroll classed as personal care services in 2023, up 21.5% from 2019. Official counts also show 471 one-person businesses without payroll.

How much do households in Cumberland County, PA spend on personal care products and services?

About $112.4M a year, or $1,056 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 529 salons, barbers and spas on map listings, it comes to $212K per business. It is estimated from the incomes of the 106,427 households in Cumberland County and national spending patterns by income.

How does Cumberland County, PA compare with the U.S. for salons, barbers and spas?

Cumberland County has 49.7 salons, barbers and spas per 10,000 households, 5% above the U.S. rate of 47.2. Spending per business is $212K, in line with the U.S. figure of $213K. The count on map listings matches the U.S. ratio of salons, barbers and spas to household spending. There is one business with payroll in the industry for every 495 households, against one for every 804 across the U.S. The official count rose 21.5% from 2019 to 2023, against +14.1% for the U.S.

How fast is Cumberland County, PA growing?

Population estimates put Cumberland County at 277,270 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 106,427 households. The median household income in Cumberland County is $87,494 a year, 8% above the U.S. median of $80,734. That rose 22.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cumberland County scores 46 for salons, barbers and spas (lower middle), #1,420 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cumberland County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Cumberland County

Screening a site or an acquisition in Cumberland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.