Market rankings · Pennsylvania
Insurance agencies in Pennsylvania
Every metro area, small-town market and county in Pennsylvania, ranked by the Groundwork market score for insurance agencies, with competitor counts and household spending for each.
- Listings
- 7,072
- 1,513 chain locations (21%)
- Official establishments
- 4,773
- −5.1% since 2019
- Household spending a year
- $8B
- On vehicle insurance
- Listings per 10k households
- 13.4
- 14% below the U.S.
- Spending per listing
- $1.1M
- 10% below the U.S.
- Rank among states
- #42 of 51
- Market score 31 · Lower middle
A site report maps the insurance agencies on map listings around any address in Pennsylvania by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
There are 7,072 insurance agencies on map listings in Pennsylvania as of September 2026. Of those, 1,513 are chain locations, or 21%, against 21% across the U.S. That is 13.4 per 10,000 households, 14% below the U.S. rate of 15.6.
At $1,514 per household (23% below the U.S. average), households in Pennsylvania spend about $8B a year on vehicle insurance. That works out to $1.1M per agency, 10% below the U.S. figure of $1.3M.
In 2023, official counts showed 4,773 businesses with payroll in Pennsylvania classed as insurance agencies and brokerages, down 5.1% from 2019. That is one for every 1,105 households, against one for every 966 across the U.S. Across the U.S., the count fell 1.0% over the same years. Since fiscal 2022, 96 SBA-backed loans worth $43.9M have gone to businesses classed as insurance agencies and brokerages in Pennsylvania.
Among the 50 states and DC, Pennsylvania ranks #42 for insurance agencies, with a Groundwork market score of 31 (lower middle). Of the 16 scored metro areas in or partly in Pennsylvania, the Gettysburg metro area scores highest (81). Of the 20 scored small-town markets in or partly in Pennsylvania, the Hemlock Farms area scores highest (76).
Every market in Pennsylvania for insurance agencies
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Pennsylvania, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gettysburg, PA | 81 | 23 | 5.6 | $3.4M | +3.6% | #29 of 387 |
| 2Lebanon, PA | 71 | 47 | 8.3 | $2M | +2.2% | #71 of 387 |
| 3Chambersburg, PA | 69 | 67 | 10.5 | $1.8M | +3.0% | #83 of 387 |
| 4York-Hanover, PA | 66 | 193 | 10.6 | $1.7M | +3.6% | #100 of 387 |
| 5Reading, PA | 59 | 193 | 11.8 | $1.4M | +2.7% | #133 of 387 |
| 6Lancaster, PA | 56 | 247 | 11.6 | $1.4M | +1.9% | #153 of 387 |
| 7Allentown-Bethlehem-Easton, PA-NJ | 54 | 426 | 12.5 | $1.3M | +3.0% | #164 of 387 |
| 8Harrisburg-Carlisle, PA | 48 | 320 | 13.0 | $1.2M | +4.2% | #196 of 387 |
| 9State College, PA | 39 | 65 | 11.0 | $1.4M | −0.4% | #250 of 387 |
| 10Scranton–Wilkes-Barre, PA | 38 | 303 | 12.9 | $1.2M | +1.4% | #262 of 387 |
| 11Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | 32 | 3,361 | 13.6 | $1.1M | +1.4% | #298 of 387 |
| 12Williamsport, PA | 27 | 63 | 13.4 | $1.2M | −1.3% | #320 of 387 |
| 13Altoona, PA | 26 | 67 | 13.3 | $1.2M | −2.5% | #328 of 387 |
| 14Pittsburgh, PA | 23 | 1,500 | 14.1 | $1M | −1.3% | #343 of 387 |
| 15Johnstown, PA | 22 | 79 | 14.1 | $1.1M | −3.2% | #350 of 387 |
| 16Erie, PA | 22 | 169 | 15.3 | $935K | −1.8% | #354 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hemlock Farms, PA | 76 | 17 | 7.0 | $2.4M | +7.2% | #67 of 537 |
| 2Pottsville, PA | 63 | 53 | 9.1 | $1.8M | +1.5% | #155 of 537 |
| 3Huntingdon, PA | 57 | 15 | 9.2 | $2M | −2.4% | #204 of 537 |
| 4Lock Haven, PA | 56 | 16 | 10.4 | $1.6M | +1.3% | #210 of 537 |
| 5Bloomsburg-Berwick, PA | 52 | 33 | 12.5 | $1.3M | +2.3% | #249 of 537 |
| 6East Stroudsburg, PA | 50 | 69 | 11.3 | $1.6M | −0.7% | #264 of 537 |
| 7Selinsgrove, PA | 49 | 20 | 13.7 | $1.3M | −0.2% | #273 of 537 |
| 8Sunbury, PA | 47 | 46 | 10.1 | $1.6M | −1.7% | #289 of 537 |
| 9Lewistown, PA | 46 | 20 | 10.8 | $1.5M | 0.0% | #292 of 537 |
| 10DuBois, PA | 45 | 35 | 10.8 | $1.6M | −2.9% | #299 of 537 |
| 11Somerset, PA | 45 | 35 | 11.9 | $1.4M | −2.7% | #301 of 537 |
| 12Oil City, PA | 45 | 25 | 11.7 | $1.4M | −2.0% | #304 of 537 |
| 13Sayre, PA | 43 | 30 | 12.2 | $1.4M | −0.6% | #325 of 537 |
| 14Warren, PA | 42 | 17 | 10.5 | $1.5M | −3.8% | #331 of 537 |
| 15Hermitage, PA | 37 | 51 | 11.0 | $1.4M | −2.4% | #377 of 537 |
| 16Lewisburg, PA | 35 | 19 | 13.1 | $1.3M | −0.8% | #396 of 537 |
| 17Indiana, PA | 32 | 43 | 13.2 | $1.2M | −0.3% | #425 of 537 |
| 18St. Marys, PA | 29 | 17 | 12.8 | $1.3M | −3.3% | #439 of 537 |
| 19Bradford, PA | 22 | 28 | 17.1 | $860K | −3.5% | #477 of 537 |
| 20Meadville, PA | 18 | 57 | 16.8 | $899K | −2.4% | #501 of 537 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Adams County, PA | 80 | 23 | 5.6 | $3.4M | +3.6% | #218 of 2,272 |
| 2Pike County, PA | 71 | 17 | 7.0 | $2.4M | +7.2% | #428 of 2,272 |
| 3Perry County, PA | 66 | 17 | 9.3 | $2.1M | +2.1% | #587 of 2,272 |
| 4Fulton County, PA | 65 | 5 | 7.9 | $2.5M | −0.6% | #611 of 2,272 |
| 5Lebanon County, PA | 64 | 47 | 8.3 | $2M | +2.2% | #653 of 2,272 |
| 6Carbon County, PA | 64 | 24 | 8.8 | $1.9M | +1.7% | #656 of 2,272 |
| 7Franklin County, PA | 63 | 67 | 10.5 | $1.8M | +3.0% | #698 of 2,272 |
| 8York County, PA | 58 | 193 | 10.6 | $1.7M | +3.6% | #846 of 2,272 |
| 9Schuylkill County, PA | 57 | 53 | 9.1 | $1.8M | +1.5% | #870 of 2,272 |
| 10Juniata County, PA | 55 | 10 | 11.1 | $1.7M | −0.3% | #946 of 2,272 |
| 11Susquehanna County, PA | 55 | 16 | 10.3 | $1.7M | −0.3% | #951 of 2,272 |
| 12Huntingdon County, PA | 52 | 15 | 9.2 | $2M | −2.4% | #1,034 of 2,272 |
| 13Berks County, PA | 52 | 193 | 11.8 | $1.4M | +2.7% | #1,049 of 2,272 |
| 14Potter County, PA | 51 | 6 | 8.6 | $1.9M | −3.0% | #1,060 of 2,272 |
| 15Clinton County, PA | 51 | 16 | 10.4 | $1.6M | +1.3% | #1,072 of 2,272 |
| 16Tioga County, PA | 51 | 18 | 10.8 | $1.6M | −1.3% | #1,074 of 2,272 |
| 17Lancaster County, PA | 49 | 247 | 11.6 | $1.4M | +1.9% | #1,142 of 2,272 |
| 18Columbia County, PA | 48 | 33 | 12.5 | $1.3M | +2.3% | #1,194 of 2,272 |
| 19Northumberland County, PA | 47 | 35 | 9.2 | $1.7M | −1.8% | #1,210 of 2,272 |
| 20Northampton County, PA | 47 | 158 | 12.9 | $1.3M | +3.7% | #1,230 of 2,272 |
| 21Fayette County, PA | 45 | 50 | 9.1 | $1.8M | −4.3% | #1,269 of 2,272 |
| 22Greene County, PA | 45 | 15 | 10.5 | $1.6M | −5.5% | #1,271 of 2,272 |
| 23Wayne County, PA | 45 | 26 | 12.5 | $1.4M | +1.1% | #1,289 of 2,272 |
| 24Monroe County, PA | 44 | 69 | 11.3 | $1.6M | −0.7% | #1,310 of 2,272 |
| 25Snyder County, PA | 44 | 20 | 13.7 | $1.3M | −0.2% | #1,321 of 2,272 |
Show all 67 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Luzerne County, PA | 44 | 152 | 11.3 | $1.3M | +2.1% | #1,323 of 2,272 |
| 27Venango County, PA | 43 | 25 | 11.7 | $1.4M | −2.0% | #1,359 of 2,272 |
| 28Bedford County, PA | 43 | 29 | 14.7 | $1.2M | −0.2% | #1,366 of 2,272 |
| 29Clearfield County, PA | 41 | 35 | 10.8 | $1.6M | −2.9% | #1,416 of 2,272 |
| 30Mifflin County, PA | 41 | 20 | 10.8 | $1.5M | 0.0% | #1,417 of 2,272 |
| 31Somerset County, PA | 41 | 35 | 11.9 | $1.4M | −2.7% | #1,419 of 2,272 |
| 32Cumberland County, PA | 41 | 146 | 13.7 | $1.2M | +6.5% | #1,425 of 2,272 |
| 33Philadelphia County, PA | 40 | 507 | 7.5 | $1.3M | −1.6% | #1,458 of 2,272 |
| 34Dauphin County, PA | 40 | 157 | 12.9 | $1.2M | +2.3% | #1,465 of 2,272 |
| 35Clarion County, PA | 40 | 23 | 15.3 | $1.1M | −1.4% | #1,474 of 2,272 |
| 36Warren County, PA | 39 | 17 | 10.5 | $1.5M | −3.8% | #1,487 of 2,272 |
| 37Bradford County, PA | 39 | 30 | 12.2 | $1.4M | −0.6% | #1,493 of 2,272 |
| 38Washington County, PA | 38 | 110 | 12.4 | $1.3M | +0.7% | #1,531 of 2,272 |
| 39Beaver County, PA | 37 | 87 | 12.0 | $1.3M | −1.1% | #1,566 of 2,272 |
| 40Butler County, PA | 36 | 125 | 15.5 | $1.1M | +3.2% | #1,615 of 2,272 |
| 41Lehigh County, PA | 36 | 219 | 15.2 | $1M | +2.7% | #1,619 of 2,272 |
| 42Centre County, PA | 35 | 65 | 11.0 | $1.4M | −0.4% | #1,637 of 2,272 |
| 43Armstrong County, PA | 35 | 37 | 13.2 | $1.3M | −2.7% | #1,639 of 2,272 |
| 44Mercer County, PA | 34 | 51 | 11.0 | $1.4M | −2.4% | #1,670 of 2,272 |
| 45Union County, PA | 32 | 19 | 13.1 | $1.3M | −0.8% | #1,734 of 2,272 |
| 46Montour County, PA | 31 | 11 | 14.0 | $1.2M | −1.4% | #1,770 of 2,272 |
| 47Wyoming County, PA | 29 | 14 | 12.8 | $1.4M | −0.9% | #1,821 of 2,272 |
| 48Indiana County, PA | 29 | 43 | 13.2 | $1.2M | −0.3% | #1,825 of 2,272 |
| 49Lackawanna County, PA | 28 | 137 | 15.5 | $941K | +0.5% | #1,878 of 2,272 |
| 50Chester County, PA | 28 | 388 | 18.9 | $914K | +4.2% | #1,880 of 2,272 |
| 51Elk County, PA | 27 | 17 | 12.8 | $1.3M | −3.3% | #1,887 of 2,272 |
| 52Jefferson County, PA | 26 | 24 | 13.1 | $1.2M | −2.8% | #1,915 of 2,272 |
| 53Lycoming County, PA | 26 | 63 | 13.4 | $1.2M | −1.3% | #1,916 of 2,272 |
| 54Westmoreland County, PA | 26 | 226 | 14.6 | $1.1M | −1.4% | #1,919 of 2,272 |
| 55Blair County, PA | 25 | 67 | 13.3 | $1.2M | −2.5% | #1,939 of 2,272 |
| 56Lawrence County, PA | 24 | 48 | 13.3 | $1.2M | −2.4% | #1,967 of 2,272 |
| 57Erie County, PA | 24 | 169 | 15.3 | $935K | −1.8% | #1,982 of 2,272 |
| 58Cambria County, PA | 23 | 79 | 14.1 | $1.1M | −3.2% | #1,999 of 2,272 |
| 59Delaware County, PA | 23 | 321 | 14.8 | $981K | +0.8% | #2,003 of 2,272 |
| 60McKean County, PA | 20 | 28 | 17.1 | $860K | −3.5% | #2,076 of 2,272 |
| 61Bucks County, PA | 19 | 531 | 21.3 | $819K | +0.3% | #2,101 of 2,272 |
| 62Allegheny County, PA | 18 | 817 | 15.0 | $900K | −2.0% | #2,118 of 2,272 |
| 63Montgomery County, PA | 18 | 762 | 22.7 | $716K | +2.4% | #2,124 of 2,272 |
| 64Crawford County, PA | 16 | 57 | 16.8 | $899K | −2.4% | #2,161 of 2,272 |
| Forest County, PA | Not scored | 0 | 0.0 | n/a | −5.1% | |
| Sullivan County, PA | Not scored | 2 | 7.8 | $2.3M | +0.6% | |
| Cameron County, PA | Not scored | 6 | 27.1 | $537K | −7.0% |
Markets with fewer than 5 insurance agencies on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many insurance agencies are in Pennsylvania?
As of September 2026, map listings count 7,072 insurance agencies in Pennsylvania. 1,513 of them (21%) are chain locations. The listings count insurance agencies. Official counts show 4,773 businesses with payroll classed as insurance agencies and brokerages in 2023, down 5.1% from 2019.
How much do households in Pennsylvania spend on vehicle insurance?
About $8B a year, or $1,514 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 7,072 insurance agencies on map listings, it comes to $1.1M per agency. It is estimated from the incomes of the 5,274,853 households in Pennsylvania and national spending patterns by income.
How does Pennsylvania compare with the U.S. for insurance agencies?
Pennsylvania has 13.4 insurance agencies per 10,000 households, 14% below the U.S. rate of 15.6. Spending per agency is $1.1M, 10% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Pennsylvania would have about 6,362, against 7,072 on map listings. There is one business with payroll in the industry for every 1,105 households, against one for every 966 across the U.S. The official count fell 5.1% from 2019 to 2023, against −1.0% for the U.S.
Which market in Pennsylvania has the highest market score for insurance agencies?
Among 16 scored metro areas in or partly in Pennsylvania, the Gettysburg metro area scores highest, at 81 (high). Among 20 scored small-town markets in or partly in Pennsylvania, the Hemlock Farms area scores highest, at 76 (high). Among 64 scored counties in Pennsylvania, Adams County scores highest, at 80 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pennsylvania scores 31 for insurance agencies (lower middle), #42 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pennsylvania. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Insurance agencies in other states
All 51 states
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- Virginia
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- West Virginia
- Wisconsin
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Top markets for insurance agencies across the U.S. · All business types in Pennsylvania
Related business types in Pennsylvania
- Auto repair and car care19,060 listings
- Auto repair shops12,201 listings
- Collision repair and body shops1,776 listings
- Car washes and detailing1,968 listings
- Tire shops1,775 listings
- Oil change and quick lube208 listings
- Gas stations3,828 listings
Screening a site or an acquisition in Pennsylvania?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.