Market rankings · Oregon
Insurance agencies in Oregon
Markets across Oregon ranked by the Groundwork market score for insurance agencies, with competitor counts and household spending for each.
- Listings
- 2,412
- 495 chain locations (21%)
- Official establishments
- 1,644
- −8.8% since 2019
- Household spending a year
- $3.2B
- On vehicle insurance
- Listings per 10k households
- 14.0
- 10% below the U.S.
- Spending per listing
- $1.3M
- 6% above the U.S.
- Rank among states
- #30 of 51
- Market score 48 · Lower middle
A site report maps the insurance agencies on map listings around any address in Oregon by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 2,412 insurance agencies in Oregon. 495 of them (21%) are chain locations, against 21% across the U.S. That comes to 14.0 for every 10,000 households, 10% below the U.S. rate of 15.6.
Household spending on vehicle insurance in Oregon comes to about $3.2B a year: $1,871 per household, 4% below the U.S. average. That is about $1.3M of household spending for each agency on map listings, 6% above the U.S. figure of $1.3M.
The official count of businesses with payroll classed as insurance agencies and brokerages in Oregon was 1,644 in 2023, down 8.8% from 2019. That is one for every 1,045 households, against one for every 966 across the U.S. Across the U.S., the count fell 1.0% over the same years. Since fiscal 2022, 59 SBA-backed loans worth $18.9M have gone to businesses classed as insurance agencies and brokerages in Oregon.
Among the 50 states and DC, Oregon ranks #30 for insurance agencies, with a Groundwork market score of 48 (lower middle). Of the 8 scored metro areas in or partly in Oregon, the Albany metro area scores highest (69). Of the 12 scored small-town markets in or partly in Oregon, the Newport area scores highest (69).
Every market in Oregon for insurance agencies
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Oregon, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Albany, OR | 69 | 66 | 13.0 | $1.6M | +3.0% | #86 of 387 |
| 2Corvallis, OR | 64 | 51 | 13.2 | $1.4M | +4.4% | #112 of 387 |
| 3Grants Pass, OR | 61 | 46 | 12.5 | $1.7M | −0.4% | #126 of 387 |
| 4Bend, OR | 61 | 150 | 14.4 | $1.5M | +7.0% | #128 of 387 |
| 5Salem, OR | 50 | 212 | 13.3 | $1.5M | +2.7% | #182 of 387 |
| 6Medford, OR | 45 | 120 | 13.0 | $1.5M | −0.9% | #215 of 387 |
| 7Portland-Vancouver-Hillsboro, OR-WA | 39 | 1,534 | 15.2 | $1.2M | +1.0% | #252 of 387 |
| 8Eugene-Springfield, OR | 38 | 224 | 14.0 | $1.3M | −0.7% | #260 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Newport, OR | 69 | 18 | 7.8 | $2.3M | +0.3% | #107 of 537 |
| 2Klamath Falls, OR | 67 | 34 | 11.7 | $1.7M | +0.9% | #128 of 537 |
| 3Hermiston-Pendleton, OR | 66 | 39 | 11.8 | $1.9M | +1.8% | #135 of 537 |
| 4Coos Bay-North Bend, OR | 64 | 24 | 8.4 | $2.2M | −1.5% | #141 of 537 |
| 5Roseburg, OR | 63 | 51 | 10.7 | $1.9M | +0.6% | #152 of 537 |
| 6Brookings, OR | 56 | 8 | 7.2 | $2.7M | −3.8% | #207 of 537 |
| 7Ontario, OR-ID | 56 | 31 | 15.5 | $1.4M | +5.0% | #212 of 537 |
| 8Baker City, OR | 51 | 8 | 10.9 | $1.9M | −0.4% | #252 of 537 |
| 9Astoria, OR | 42 | 26 | 14.5 | $1.2M | −0.6% | #337 of 537 |
| 10La Grande, OR | 40 | 16 | 14.7 | $1.4M | −1.0% | #351 of 537 |
| 11Hood River, OR | 34 | 15 | 16.8 | $1.2M | −0.7% | #405 of 537 |
| 12The Dalles, OR | 31 | 23 | 21.8 | $949K | −1.1% | #430 of 537 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Polk County, OR | 72 | 27 | 8.2 | $2.5M | +2.3% | #409 of 2,272 |
| 2Columbia County, OR | 67 | 25 | 11.9 | $1.9M | +2.6% | #562 of 2,272 |
| 3Lincoln County, OR | 64 | 18 | 7.8 | $2.3M | +0.3% | #649 of 2,272 |
| 4Crook County, OR | 63 | 12 | 11.1 | $2M | +10.6% | #687 of 2,272 |
| 5Linn County, OR | 62 | 66 | 13.0 | $1.6M | +3.0% | #730 of 2,272 |
| 6Klamath County, OR | 61 | 34 | 11.7 | $1.7M | +0.9% | #762 of 2,272 |
| 7Coos County, OR | 58 | 24 | 8.4 | $2.2M | −1.5% | #829 of 2,272 |
| 8Tillamook County, OR | 58 | 11 | 9.2 | $2M | −0.3% | #832 of 2,272 |
| 9Benton County, OR | 57 | 51 | 13.2 | $1.4M | +4.4% | #886 of 2,272 |
| 10Douglas County, OR | 56 | 51 | 10.7 | $1.9M | +0.6% | #903 of 2,272 |
| 11Yamhill County, OR | 55 | 51 | 13.0 | $1.6M | +2.2% | #955 of 2,272 |
| 12Josephine County, OR | 54 | 46 | 12.5 | $1.7M | −0.4% | #986 of 2,272 |
| 13Umatilla County, OR | 53 | 39 | 13.6 | $1.6M | +1.5% | #1,011 of 2,272 |
| 14Curry County, OR | 51 | 8 | 7.2 | $2.7M | −3.8% | #1,056 of 2,272 |
| 15Deschutes County, OR | 50 | 135 | 15.9 | $1.3M | +6.8% | #1,119 of 2,272 |
| 16Baker County, OR | 46 | 8 | 10.9 | $1.9M | −0.4% | #1,238 of 2,272 |
| 17Malheur County, OR | 45 | 17 | 16.5 | $1.3M | +1.9% | #1,294 of 2,272 |
| 18Jackson County, OR | 42 | 120 | 13.0 | $1.5M | −0.9% | #1,389 of 2,272 |
| 19Marion County, OR | 42 | 185 | 14.6 | $1.3M | +2.7% | #1,399 of 2,272 |
| 20Clatsop County, OR | 38 | 26 | 14.5 | $1.2M | −0.6% | #1,535 of 2,272 |
| 21Union County, OR | 36 | 16 | 14.7 | $1.4M | −1.0% | #1,594 of 2,272 |
| 22Lane County, OR | 36 | 224 | 14.0 | $1.3M | −0.7% | #1,602 of 2,272 |
| 23Washington County, OR | 34 | 415 | 17.6 | $1M | +1.8% | #1,689 of 2,272 |
| 24Multnomah County, OR | 32 | 425 | 12.1 | $1.3M | −2.6% | #1,735 of 2,272 |
| 25Hood River County, OR | 32 | 15 | 16.8 | $1.2M | −0.7% | #1,737 of 2,272 |
Show all 36 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Clackamas County, OR | 29 | 325 | 19.8 | $1M | +0.9% | #1,843 of 2,272 |
| 27Wasco County, OR | 27 | 23 | 21.8 | $949K | −1.1% | #1,903 of 2,272 |
| Jefferson County, OR | Not scored | 3 | 3.4 | $6.9M | +4.7% | |
| Morrow County, OR | Not scored | 0 | 0.0 | n/a | +3.1% | |
| Lake County, OR | Not scored | 2 | 5.7 | $3.6M | +0.2% | |
| Wallowa County, OR | Not scored | 4 | 11.8 | $1.9M | +2.6% | |
| Harney County, OR | Not scored | 1 | 3.2 | $6.3M | −1.7% | |
| Grant County, OR | Not scored | 5 | 14.5 | $1.6M | −2.3% | |
| Gilliam County, OR | Not scored | 0 | 0.0 | n/a | −2.1% | |
| Sherman County, OR | Not scored | 0 | 0.0 | n/a | +9.1% | |
| Wheeler County, OR | Not scored | 0 | 0.0 | n/a | +0.8% |
Markets with fewer than 5 insurance agencies on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many insurance agencies are in Oregon?
Oregon has 2,412 insurance agencies on map listings as of September 2026. 495 of them (21%) are chain locations. The listings count insurance agencies. Official counts show 1,644 businesses with payroll classed as insurance agencies and brokerages in 2023, down 8.8% from 2019.
How much do households in Oregon spend on vehicle insurance?
About $3.2B a year, or $1,871 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 2,412 insurance agencies on map listings, it comes to $1.3M per agency. It is estimated from the incomes of the 1,718,422 households in Oregon and national spending patterns by income.
How does Oregon compare with the U.S. for insurance agencies?
Oregon has 14.0 insurance agencies per 10,000 households, 10% below the U.S. rate of 15.6. Spending per agency is $1.3M, 6% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Oregon would have about 2,560, against 2,412 on map listings. There is one business with payroll in the industry for every 1,045 households, against one for every 966 across the U.S. The official count fell 8.8% from 2019 to 2023, against −1.0% for the U.S.
Which market in Oregon has the highest market score for insurance agencies?
Among 8 scored metro areas in or partly in Oregon, the Albany metro area scores highest, at 69 (upper middle). Among 12 scored small-town markets in or partly in Oregon, the Newport area scores highest, at 69 (upper middle). Among 27 scored counties in Oregon, Polk County scores highest, at 72 (upper middle). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oregon scores 48 for insurance agencies (lower middle), #30 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oregon. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Insurance agencies in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for insurance agencies across the U.S. · All business types in Oregon
Related business types in Oregon
- Auto repair and car care5,667 listings
- Auto repair shops3,339 listings
- Collision repair and body shops414 listings
- Car washes and detailing565 listings
- Tire shops486 listings
- Oil change and quick lube126 listings
- Gas stations1,472 listings
Screening a site or an acquisition in Oregon?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.