Market rankings · Maine
Insurance agencies in Maine
Markets across Maine ranked by the Groundwork market score for insurance agencies, with competitor counts and household spending for each.
- Listings
- 586
- 132 chain locations (23%)
- Official establishments
- 459
- +4.3% since 2019
- Household spending a year
- $960.8M
- On vehicle insurance
- Listings per 10k households
- 9.8
- 37% below the U.S.
- Spending per listing
- $1.6M
- 31% above the U.S.
- Rank among states
- #10 of 51
- Market score 68 · Upper middle
A site report maps the insurance agencies on map listings around any address in Maine by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 586 insurance agencies in Maine. Of those, 132 are chain locations, or 23%, against 21% across the U.S. That comes to 9.8 for every 10,000 households, 37% below the U.S. rate of 15.6.
Households in Maine spend about $960.8M a year on vehicle insurance, or $1,609 per household, 18% below the U.S. average. That is about $1.6M of household spending for each agency on map listings, 31% above the U.S. figure of $1.3M.
In 2023, official counts showed 459 businesses with payroll in Maine classed as insurance agencies and brokerages, up 4.3% from 2019. That is one for every 1,301 households, against one for every 966 across the U.S. Across the U.S., the count fell 1.0% over the same years. Since fiscal 2022, 3 SBA-backed loans worth $174K have gone to businesses classed as insurance agencies and brokerages in Maine.
Among the 50 states and DC, Maine ranks #10 for insurance agencies, with a Groundwork market score of 68 (upper middle). Of the 3 scored metro areas in or partly in Maine, the Portland-South Portland metro area scores highest (61). The one scored small-town market in or partly in Maine, the Augusta-Waterville area, scores 53.
Every market in Maine for insurance agencies
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Maine, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Portland-South Portland, ME | 61 | 252 | 10.5 | $1.5M | +4.5% | #127 of 387 |
| 2Lewiston-Auburn, ME | 58 | 47 | 10.0 | $1.5M | +4.8% | #137 of 387 |
| 3Bangor, ME | 56 | 78 | 12.0 | $1.4M | +3.8% | #156 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Augusta-Waterville, ME | 53 | 62 | 11.4 | $1.4M | +3.5% | #236 of 537 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Somerset County, ME | 74 | 8 | 3.4 | $4.8M | +2.3% | #349 of 2,272 |
| 2Waldo County, ME | 74 | 8 | 4.6 | $3.7M | +2.6% | #350 of 2,272 |
| 3Sagadahoc County, ME | 72 | 6 | 3.6 | $4.7M | +3.4% | #404 of 2,272 |
| 4York County, ME | 70 | 66 | 7.2 | $2.4M | +4.8% | #461 of 2,272 |
| 5Washington County, ME | 69 | 5 | 3.5 | $4.5M | +0.8% | #484 of 2,272 |
| 6Lincoln County, ME | 66 | 12 | 7.2 | $2.3M | +3.8% | #582 of 2,272 |
| 7Oxford County, ME | 66 | 21 | 8.7 | $1.9M | +4.2% | #589 of 2,272 |
| 8Hancock County, ME | 63 | 16 | 6.3 | $2.6M | +3.0% | #681 of 2,272 |
| 9Franklin County, ME | 51 | 11 | 8.7 | $1.8M | +4.6% | #1,062 of 2,272 |
| 10Knox County, ME | 51 | 18 | 9.7 | $1.7M | +1.1% | #1,065 of 2,272 |
| 11Androscoggin County, ME | 51 | 47 | 10.0 | $1.5M | +4.8% | #1,076 of 2,272 |
| 12Penobscot County, ME | 49 | 78 | 12.0 | $1.4M | +3.8% | #1,147 of 2,272 |
| 13Piscataquis County, ME | 48 | 9 | 10.7 | $1.6M | +3.5% | #1,177 of 2,272 |
| 14Kennebec County, ME | 48 | 62 | 11.4 | $1.4M | +3.5% | #1,188 of 2,272 |
| 15Cumberland County, ME | 40 | 180 | 13.6 | $1.1M | +4.5% | #1,469 of 2,272 |
| 16Aroostook County, ME | 25 | 39 | 13.0 | $1.2M | −0.7% | #1,938 of 2,272 |
Questions
How many insurance agencies are in Maine?
Maine has 586 insurance agencies on map listings as of September 2026. 132 of them (23%) are chain locations. The listings count insurance agencies. Official counts show 459 businesses with payroll classed as insurance agencies and brokerages in 2023, up 4.3% from 2019.
How much do households in Maine spend on vehicle insurance?
About $960.8M a year, or $1,609 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 586 insurance agencies on map listings, it comes to $1.6M per agency. It is estimated from the incomes of the 597,159 households in Maine and national spending patterns by income.
How does Maine compare with the U.S. for insurance agencies?
Maine has 9.8 insurance agencies per 10,000 households, 37% below the U.S. rate of 15.6. Spending per agency is $1.6M, 31% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Maine would have about 765, against 586 on map listings. There is one business with payroll in the industry for every 1,301 households, against one for every 966 across the U.S. The official count rose 4.3% from 2019 to 2023, against −1.0% for the U.S.
Which market in Maine has the highest market score for insurance agencies?
Among 3 scored metro areas in or partly in Maine, the Portland-South Portland metro area scores highest, at 61 (upper middle). The one scored small-town market in or partly in Maine is the Augusta-Waterville area, at 53 (upper middle). Among 16 scored counties in Maine, Somerset County scores highest, at 74 (upper middle). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Maine scores 68 for insurance agencies (upper middle), #10 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Maine. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Insurance agencies in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for insurance agencies across the U.S. · All business types in Maine
Related business types in Maine
- Auto repair and car care2,518 listings
- Auto repair shops1,602 listings
- Collision repair and body shops163 listings
- Car washes and detailing214 listings
- Tire shops204 listings
- Oil change and quick lube37 listings
- Gas stations633 listings
Screening a site or an acquisition in Maine?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.