Market rankings · Arizona
Insurance agencies in Arizona
Every metro area, small-town market and county in Arizona, ranked by the Groundwork market score for insurance agencies, with competitor counts and household spending for each.
- Listings
- 4,558
- 857 chain locations (19%)
- Official establishments
- 2,845
- +0.9% since 2019
- Household spending a year
- $5.3B
- On vehicle insurance
- Listings per 10k households
- 16.0
- 3% above the U.S.
- Spending per listing
- $1.2M
- 7% below the U.S.
- Rank among states
- #27 of 51
- Market score 50 · Upper middle
A site report maps the insurance agencies on map listings around any address in Arizona by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Arizona has 4,558 insurance agencies on map listings as of September 2026. 857 of them (19%) are chain locations, against 21% across the U.S. Per 10,000 households, that is 16.0, 3% above the U.S. rate of 15.6.
Households in Arizona spend about $5.3B a year on vehicle insurance, or $1,858 per household, 5% below the U.S. average. That is about $1.2M of household spending for each agency on map listings, 7% below the U.S. figure of $1.3M.
Official counts show 2,845 businesses with payroll classed as insurance agencies and brokerages in Arizona in 2023, up 0.9% from 2019. That is one for every 1,004 households, against one for every 966 across the U.S. Across the U.S., the count fell 1.0% over the same years. Since fiscal 2022, 68 SBA-backed loans worth $28.5M have gone to businesses classed as insurance agencies and brokerages in Arizona.
Among the 50 states and DC, Arizona ranks #27 for insurance agencies, with a Groundwork market score of 50 (upper middle). Of the 7 scored metro areas in or partly in Arizona, the Lake Havasu City-Kingman metro area scores highest (78). Of the 4 scored small-town markets in or partly in Arizona, the Safford area scores highest (79).
Every market in Arizona for insurance agencies
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Arizona, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lake Havasu City-Kingman, AZ | 78 | 99 | 9.7 | $2M | +6.5% | #46 of 387 |
| 2Prescott Valley-Prescott, AZ | 73 | 123 | 11.1 | $1.8M | +6.5% | #64 of 387 |
| 3Yuma, AZ | 70 | 93 | 11.7 | $1.5M | +9.2% | #80 of 387 |
| 4Sierra Vista-Douglas, AZ | 69 | 54 | 10.6 | $1.9M | +0.6% | #82 of 387 |
| 5Flagstaff, AZ | 62 | 59 | 10.7 | $1.8M | −0.6% | #121 of 387 |
| 6Tucson, AZ | 46 | 620 | 14.2 | $1.2M | +2.8% | #211 of 387 |
| 7Phoenix-Mesa-Chandler, AZ | 40 | 3,386 | 17.9 | $1M | +7.3% | #249 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Safford, AZ | 79 | 12 | 9.4 | $2.4M | +4.0% | #55 of 537 |
| 2Show Low, AZ | 72 | 38 | 9.5 | $1.9M | +3.0% | #90 of 537 |
| 3Nogales, AZ | 59 | 23 | 13.6 | $1.5M | +4.8% | #192 of 537 |
| 4Payson, AZ | 54 | 33 | 14.0 | $1.3M | +0.9% | #228 of 537 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pinal County, AZ | 87 | 92 | 5.7 | $3.5M | +25.4% | #97 of 2,272 |
| 2Graham County, AZ | 72 | 12 | 9.4 | $2.4M | +4.0% | #411 of 2,272 |
| 3Mohave County, AZ | 71 | 99 | 9.7 | $2M | +6.5% | #441 of 2,272 |
| 4La Paz County, AZ | 70 | 6 | 6.7 | $2.8M | +0.9% | #453 of 2,272 |
| 5Apache County, AZ | 68 | 9 | 4.3 | $4.2M | −2.2% | #514 of 2,272 |
| 6Yavapai County, AZ | 65 | 123 | 11.1 | $1.8M | +6.5% | #625 of 2,272 |
| 7Navajo County, AZ | 64 | 38 | 9.5 | $1.9M | +3.0% | #655 of 2,272 |
| 8Cochise County, AZ | 64 | 54 | 10.6 | $1.9M | +0.6% | #663 of 2,272 |
| 9Yuma County, AZ | 62 | 93 | 11.7 | $1.5M | +9.2% | #734 of 2,272 |
| 10Coconino County, AZ | 55 | 59 | 10.7 | $1.8M | −0.6% | #944 of 2,272 |
| 11Santa Cruz County, AZ | 53 | 23 | 13.6 | $1.5M | +4.8% | #1,017 of 2,272 |
| 12Gila County, AZ | 47 | 33 | 14.0 | $1.3M | +0.9% | #1,224 of 2,272 |
| 13Pima County, AZ | 43 | 620 | 14.2 | $1.2M | +2.8% | #1,367 of 2,272 |
| 14Maricopa County, AZ | 36 | 3,294 | 19.0 | $974K | +5.5% | #1,625 of 2,272 |
| Greenlee County, AZ | Not scored | 3 | 8.4 | $3.2M | −2.3% |
Markets with fewer than 5 insurance agencies on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many insurance agencies are in Arizona?
Map listings as of September 2026 show 4,558 insurance agencies in Arizona. 857 of them (19%) are chain locations. The listings count insurance agencies. Official counts show 2,845 businesses with payroll classed as insurance agencies and brokerages in 2023, up 0.9% from 2019.
How much do households in Arizona spend on vehicle insurance?
About $5.3B a year, or $1,858 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 4,558 insurance agencies on map listings, it comes to $1.2M per agency. It is estimated from the incomes of the 2,856,081 households in Arizona and national spending patterns by income.
How does Arizona compare with the U.S. for insurance agencies?
Arizona has 16.0 insurance agencies per 10,000 households, 3% above the U.S. rate of 15.6. Spending per agency is $1.2M, 7% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Arizona would have about 4,228, against 4,558 on map listings. There is one business with payroll in the industry for every 1,004 households, against one for every 966 across the U.S. The official count rose 0.9% from 2019 to 2023, against −1.0% for the U.S.
Which market in Arizona has the highest market score for insurance agencies?
Among 7 scored metro areas in or partly in Arizona, the Lake Havasu City-Kingman metro area scores highest, at 78 (high). Among 4 scored small-town markets in or partly in Arizona, the Safford area scores highest, at 79 (high). Among 14 scored counties in Arizona, Pinal County scores highest, at 87 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Arizona scores 50 for insurance agencies (upper middle), #27 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Arizona. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Insurance agencies in other states
All 51 states
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Top markets for insurance agencies across the U.S. · All business types in Arizona
Related business types in Arizona
- Auto repair and car care10,534 listings
- Auto repair shops6,473 listings
- Collision repair and body shops760 listings
- Car washes and detailing1,139 listings
- Tire shops1,092 listings
- Oil change and quick lube164 listings
- Gas stations1,689 listings
Screening a site or an acquisition in Arizona?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.