Auto · County · Oregon
Insurance agencies in Multnomah County, OR
How Multnomah County, OR compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 32 out of 100: Lower middle
Ranked #1,735 of 2,272 scored counties
#24 of 27 scored counties in Oregon
- Listings
- 425
- 69 chain locations (16%)
- Official establishments
- 279
- −15.2% since 2019
- Household spending a year
- $533.7M
- On vehicle insurance · $1,526 a household
- Spending per listing
- $1.3M
- In line with the U.S.
- Listings per 10k households
- 12.1
- 22% below the U.S.
- Population, 2025
- 795,391
- −2.6% since 2020
See the insurance agencies around any address in Multnomah County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Multnomah County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for insurance agencies in Multnomah County is 32 (lower middle), #1,735 of 2,272 scored counties and #24 of 27 scored counties in Oregon. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 425 insurance agencies in Multnomah County. Chain locations make up 16% of them, against 21% across the U.S. That comes to 12.1 for every 10,000 households, 22% below the U.S. rate of 15.6.
Household spending on vehicle insurance in Multnomah County comes to about $533.7M a year: $1,526 per household, 22% below the U.S. average. That works out to $1.3M per agency, in line with the U.S. figure of $1.3M.
The official count of businesses with payroll classed as insurance agencies and brokerages in Multnomah County was 279 in 2023, down 15.2% from 2019. That is one for every 1,254 households, against one for every 966 across the U.S. Since fiscal 2022, 14 SBA-backed loans worth $8M have gone to businesses classed as insurance agencies and brokerages in Multnomah County. Population estimates show Multnomah County declined 2.6% from 2020 to 2025, against +3.1% for the U.S.
How Multnomah County compares
The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Multnomah County | Oregon | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.1 | 14.0 | 15.6 |
| Spending per listing | $1.3M | $1.3M | $1.3M |
| Households per official establishment | 1,254 | 1,045 | 966 |
| Official establishment growth, 2019–2023 | −15.2% | −8.8% | −1.0% |
| Population growth, 2020–2025 | −2.6% | +0.7% | +3.1% |
| Spending per household on vehicle insurance | $1,526 | $1,871 | $1,957 |
| Median household income | $88,766 | $83,011 | $80,734 |
| Groundwork market score | 32 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 329 → 279−15.2% over the period
- Employees, 2023
- 1,695
- Annual payroll, 2023
- $162.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 42569 chain locations
- Listings at the U.S. rate for this spending
- 425The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 14
- Amount
- $8M
SBA-backed loans to businesses classed as insurance agencies and brokerages in Multnomah County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Multnomah County
- Population, 2025 estimate
- 795,391−2.6% since 2020
- Households
- 349,803
- Median age
- 39.4
- Homes lived in by their owners
- 53%
- Vehicles per household
- 1.5
- Land area
- 431 sq. mi.
- People per square mile
- 1,860
- Median household income
- $88,766+28.3% vs. 2015–2019, before inflation
- Average household income
- $122,099
- Median home value
- $552,700
- Jobs located here
- 522,256
- Daytime population
- 927,649Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Multnomah County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Multnomah County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Oregon
Every Oregon market ranked →The highest-scoring counties in Oregon for insurance agencies, numbered among those based in Oregon, with Multnomah County marked.
Top counties in Oregon
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Polk County, OR | 72 | 27 | 8.2 | $2.5M | +2.3% | #409 of 2,272 |
| 2Columbia County, OR | 67 | 25 | 11.9 | $1.9M | +2.6% | #562 of 2,272 |
| 3Lincoln County, OR | 64 | 18 | 7.8 | $2.3M | +0.3% | #649 of 2,272 |
| 4Crook County, OR | 63 | 12 | 11.1 | $2M | +10.6% | #687 of 2,272 |
| 5Linn County, OR | 62 | 66 | 13.0 | $1.6M | +3.0% | #730 of 2,272 |
| 6Klamath County, OR | 61 | 34 | 11.7 | $1.7M | +0.9% | #762 of 2,272 |
| 7Coos County, OR | 58 | 24 | 8.4 | $2.2M | −1.5% | #829 of 2,272 |
| 8Tillamook County, OR | 58 | 11 | 9.2 | $2M | −0.3% | #832 of 2,272 |
| 9Benton County, OR | 57 | 51 | 13.2 | $1.4M | +4.4% | #886 of 2,272 |
| 10Douglas County, OR | 56 | 51 | 10.7 | $1.9M | +0.6% | #903 of 2,272 |
| 24Multnomah County, OR | 32 | 425 | 12.1 | $1.3M | −2.6% | #1,735 of 2,272 |
Other business types in Multnomah County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Multnomah County, OR?
There are 425 insurance agencies on map listings in Multnomah County as of September 2026. 69 of them (16%) are chain locations. The listings count insurance agencies. Official counts show 279 businesses with payroll classed as insurance agencies and brokerages in 2023, down 15.2% from 2019.
How much do households in Multnomah County, OR spend on vehicle insurance?
About $533.7M a year, or $1,526 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 425 insurance agencies on map listings, it comes to $1.3M per agency. It is estimated from the incomes of the 349,803 households in Multnomah County and national spending patterns by income.
How does Multnomah County, OR compare with the U.S. for insurance agencies?
Multnomah County has 12.1 insurance agencies per 10,000 households, 22% below the U.S. rate of 15.6. Spending per agency is $1.3M, in line with the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of insurance agencies to household spending. There is one business with payroll in the industry for every 1,254 households, against one for every 966 across the U.S. The official count fell 15.2% from 2019 to 2023, against −1.0% for the U.S.
How fast is Multnomah County, OR growing?
Population estimates put Multnomah County at 795,391 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 349,803 households. The median household income in Multnomah County is $88,766 a year, 10% above the U.S. median of $80,734. That rose 28.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Multnomah County scores 32 for insurance agencies (lower middle), #1,735 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Multnomah County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Multnomah County
Screening a site or an acquisition in Multnomah County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Multnomah County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.