Groundwork

Market rankings · Illinois

Spas and skin care studios in Illinois

Markets across Illinois ranked by the Groundwork market score for spas and skin care studios, with competitor counts and household spending for each.

Listings
5,077
610 chain locations (12%)
Official establishments
1,135
+22.0% since 2019
Household spending a year
$5.4B
On personal care products and services
Listings per 10k households
10.1
12% below the U.S.
Spending per listing
$1.1M
20% above the U.S.
Rank among states
#22 of 51
Market score 52 · Upper middle

A site report maps the spas and skin care studios on map listings around any address in Illinois by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5,077 spas and skin care studios in Illinois. Chain locations make up 12% of them, against 10% across the U.S. That comes to 10.1 for every 10,000 households, 12% below the U.S. rate of 11.5.

At $1,063 per household (6% above the U.S. average), households in Illinois spend about $5.4B a year on personal care products and services. That is about $1.1M of household spending for each studio on map listings, 20% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

The official count of businesses with payroll classed as other personal care services in Illinois was 1,135 in 2023, up 22.0% from 2019. That is one for every 4,437 households, against one for every 4,055 across the U.S. Across the U.S., the count rose 29.8% over the same years. Since fiscal 2022, 88 SBA-backed loans worth $39.6M have gone to businesses classed as other personal care services in Illinois.

Among the 50 states and DC, Illinois ranks #22 for spas and skin care studios, with a Groundwork market score of 52 (upper middle). Of the 12 scored metro areas in or partly in Illinois, the Champaign-Urbana metro area scores highest (73). Of the 21 scored small-town markets in or partly in Illinois, the Pontiac area scores highest (72).

Every market in Illinois for spas and skin care studios

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Illinois, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Illinois, ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Champaign-Urbana, IL73616.2$1.5M+1.5%#25 of 387
Davenport-Moline-Rock Island, IA-IL641328.2$1.2M−0.9%#63 of 387
2Springfield, IL62738.1$1.2M−1.2%#76 of 387
3Peoria, IL611298.4$1.2M−1.3%#86 of 387
4Bloomington, IL59628.8$1.2M+0.1%#102 of 387
St. Louis, MO-IL591,0419.0$1.2M−0.2%#103 of 387
5Kankakee, IL58399.5$1M−1.7%#115 of 387
6Decatur, IL52358.1$1.1M−4.3%#165 of 387
7Rockford, IL521178.6$1.1M−0.3%#167 of 387
8Chicago-Naperville-Elgin, IL-IN484,15811.4$973K0.0%#206 of 387
Cape Girardeau, MO-IL334511.7$783K+1.7%#349 of 387
Paducah, KY-IL304911.7$716K−1.2%#363 of 387

Small-town markets

Small-town markets reaching Illinois, ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pontiac, IL7253.4$2.8M−2.1%#41 of 504
2Ottawa, IL72386.1$1.6M−1.6%#50 of 504
3Sterling, IL6993.9$2.4M−2.6%#63 of 504
4Rochelle, IL66125.8$1.7M−0.7%#88 of 504
5Marion-Herrin, IL66217.2$1.3M+0.2%#93 of 504
6Danville, IL60175.7$1.5M−3.7%#143 of 504
7Dixon, IL5696.7$1.4M−3.4%#184 of 504
8Canton, IL5564.3$2M−2.0%#192 of 504
9Galesburg, IL5494.3$2M−4.1%#201 of 504
10Freeport, IL54115.7$1.6M−3.0%#202 of 504
11Quincy, IL-MO50247.7$1.2M−2.0%#245 of 504
12Carbondale, IL50167.0$1.2M−1.5%#246 of 504
13Effingham, IL49189.9$997K−0.9%#263 of 504
14Taylorville, IL48107.4$1.2M−1.5%#269 of 504
15Lincoln, IL4798.0$1.2M−2.5%#282 of 504
16Charleston-Mattoon, IL45157.2$1.2M−1.0%#311 of 504
Burlington, IA-IL43136.5$1.4M−2.5%#328 of 504
17Mount Vernon, IL41128.1$1.1M−2.3%#356 of 504
18Centralia, IL35149.0$969K−3.4%#406 of 504
19Jacksonville, IL351610.6$870K−3.1%#408 of 504
20Macomb, IL3497.6$1.1M−4.5%#416 of 504

Counties

Counties in Illinois, ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boone County, IL7952.6$4.1M+0.4%#67 of 1,769
2Clinton County, IL7853.4$3M+0.6%#84 of 1,769
3Kendall County, IL70449.7$1.2M+9.9%#232 of 1,769
4Champaign County, IL68566.6$1.4M+1.8%#273 of 1,769
5Livingston County, IL6753.4$2.8M−2.1%#284 of 1,769
6Whiteside County, IL6793.9$2.4M−2.6%#289 of 1,769
7Rock Island County, IL66304.9$1.9M−1.7%#318 of 1,769
8Ogle County, IL66125.8$1.7M−0.7%#321 of 1,769
9Tazewell County, IL66397.2$1.4M−0.9%#331 of 1,769
10Henry County, IL65104.9$2M−2.2%#349 of 1,769
11LaSalle County, IL65316.8$1.4M−1.5%#364 of 1,769
12McHenry County, IL641089.2$1.3M+2.5%#393 of 1,769
13Williamson County, IL64217.2$1.3M+0.2%#394 of 1,769
14Bureau County, IL6175.0$1.9M−2.1%#467 of 1,769
15DeKalb County, IL60338.3$1.2M+1.5%#525 of 1,769
16Vermilion County, IL59175.7$1.5M−3.7%#546 of 1,769
17Will County, IL5825210.3$1.2M+2.2%#585 of 1,769
18Franklin County, IL5753.1$2.7M−2.1%#597 of 1,769
19Fulton County, IL5764.3$2M−2.0%#600 of 1,769
20Iroquois County, IL5765.2$1.7M−3.0%#601 of 1,769
21Jersey County, IL5767.5$1.3M−1.5%#608 of 1,769
22Kane County, IL5719310.4$1.1M+1.8%#622 of 1,769
23Lake County, IL5730511.8$1M+0.8%#627 of 1,769
24McLean County, IL56628.8$1.2M+0.1%#666 of 1,769
25St. Clair County, IL56929.1$1.1M−2.5%#667 of 1,769
Show all 102 counties
Counties in Illinois, ranked for spas and skin care studios by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Sangamon County, IL55738.6$1.2M−1.0%#696 of 1,769
27Grundy County, IL552110.2$1.1M+2.9%#702 of 1,769
28Kankakee County, IL55399.5$1M−1.7%#707 of 1,769
29Lee County, IL5496.7$1.4M−3.4%#724 of 1,769
30Randolph County, IL5386.7$1.4M−0.6%#762 of 1,769
31Knox County, IL5294.3$2M−4.1%#792 of 1,769
32Stephenson County, IL52115.7$1.6M−3.0%#795 of 1,769
33Bond County, IL5258.1$1.2M+0.6%#805 of 1,769
34Jackson County, IL50167.0$1.2M−1.5%#876 of 1,769
35Adams County, IL50227.9$1.2M−2.1%#877 of 1,769
36Madison County, IL501009.1$1.1M−1.0%#883 of 1,769
37Perry County, IL4856.3$1.4M−3.5%#945 of 1,769
38Macon County, IL48358.1$1.1M−4.3%#952 of 1,769
39Fayette County, IL4756.4$1.4M−3.2%#980 of 1,769
40Monroe County, IL47139.4$1.2M−0.3%#984 of 1,769
41Christian County, IL45107.4$1.2M−1.5%#1,046 of 1,769
42Cook County, IL452,32211.1$969K−1.3%#1,060 of 1,769
43Logan County, IL4498.0$1.2M−2.5%#1,082 of 1,769
44Jo Daviess County, IL4387.7$1.3M−2.2%#1,118 of 1,769
45Coles County, IL43157.2$1.2M−1.0%#1,124 of 1,769
46Winnebago County, IL421129.7$960K−0.4%#1,184 of 1,769
47Peoria County, IL428210.5$901K−1.6%#1,190 of 1,769
48Carroll County, IL4157.6$1.2M−1.7%#1,209 of 1,769
49Shelby County, IL4189.0$1M−1.6%#1,211 of 1,769
50Jefferson County, IL39128.1$1.1M−2.3%#1,272 of 1,769
51Union County, IL3857.3$1.2M−3.7%#1,310 of 1,769
52Marion County, IL38149.0$969K−3.4%#1,314 of 1,769
53Effingham County, IL371812.9$780K−0.5%#1,364 of 1,769
54Saline County, IL3488.0$1.1M−4.1%#1,432 of 1,769
55Washington County, IL34712.1$804K−1.2%#1,441 of 1,769
56DuPage County, IL3458716.7$738K+0.3%#1,446 of 1,769
57McDonough County, IL3397.6$1.1M−4.5%#1,454 of 1,769
58Lawrence County, IL3259.1$983K−9.7%#1,476 of 1,769
59Clay County, IL2859.4$927K−3.6%#1,563 of 1,769
60Morgan County, IL271511.5$804K−2.9%#1,592 of 1,769
61Clark County, IL25913.7$681K−2.2%#1,639 of 1,769
62Massac County, IL21611.0$792K−4.5%#1,677 of 1,769
Macoupin County, ILNot scored31.7$5.6M−2.6%
Woodford County, ILNot scored42.7$4M−0.8%
Montgomery County, ILNot scored43.5$2.5M−0.6%
Douglas County, ILNot scored11.3$7.6M+0.5%
Crawford County, ILNot scored11.3$7.1M+0.1%
Hancock County, ILNot scored45.3$1.7M−4.4%
Piatt County, ILNot scored34.3$2.5M+0.6%
Edgar County, ILNot scored34.0$2.2M−2.9%
Warren County, ILNot scored22.9$3.2M−3.6%
Wayne County, ILNot scored34.4$1.9M−1.6%
Richland County, ILNot scored46.2$1.4M−3.7%
Mercer County, ILNot scored34.6$2.1M−2.6%
De Witt County, ILNot scored34.5$2.1M−2.1%
Pike County, ILNot scored35.0$1.7M−2.8%
Moultrie County, ILNot scored11.7$5.5M−0.8%
White County, ILNot scored11.8$4.7M−4.0%
Ford County, ILNot scored23.4$2.6M−2.2%
Johnson County, ILNot scored12.4$3.6M+0.4%
Cass County, ILNot scored23.9$2.3M−4.0%
Mason County, ILNot scored35.2$1.7M−4.9%
Menard County, ILNot scored00.0n/a−3.3%
Greene County, ILNot scored24.5$2M−5.1%
Marshall County, ILNot scored23.9$2.4M−2.0%
Wabash County, ILNot scored36.3$1.4M−3.6%
Cumberland County, ILNot scored00.0n/a−2.1%
Jasper County, ILNot scored25.3$1.8M−2.4%
Hamilton County, ILNot scored25.9$1.6M−1.7%
Schuyler County, ILNot scored13.7$2.4M−3.0%
Brown County, ILNot scored14.9$1.8M+2.7%
Henderson County, ILNot scored13.7$2.4M−5.6%
Edwards County, ILNot scored311.3$770K−5.0%
Putnam County, ILNot scored00.0n/a−0.1%
Stark County, ILNot scored28.8$1.1M−1.2%
Pulaski County, ILNot scored210.3$730K−6.9%
Scott County, ILNot scored14.9$1.9M−4.0%
Alexander County, ILNot scored315.8$521K−11.6%
Gallatin County, ILNot scored00.0n/a−6.4%
Calhoun County, ILNot scored00.0n/a−2.2%
Pope County, ILNot scored00.0n/a−2.2%
Hardin County, ILNot scored00.0n/a−1.8%

Markets with fewer than 5 spas and skin care studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many spas and skin care studios are in Illinois?

There are 5,077 spas and skin care studios on map listings in Illinois as of September 2026. 610 of them (12%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 1,135 businesses with payroll classed as other personal care services in 2023, up 22.0% from 2019.

How much do households in Illinois spend on personal care products and services?

About $5.4B a year, or $1,063 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 5,077 spas and skin care studios on map listings, it comes to $1.1M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 5,036,449 households in Illinois and national spending patterns by income.

How does Illinois compare with the U.S. for spas and skin care studios?

Illinois has 10.1 spas and skin care studios per 10,000 households, 12% below the U.S. rate of 11.5. Spending per studio is $1.1M, 20% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Illinois would have about 6,113, against 5,077 on map listings. There is one business with payroll in the industry for every 4,437 households, against one for every 4,055 across the U.S. The official count rose 22.0% from 2019 to 2023, against +29.8% for the U.S.

Which market in Illinois has the highest market score for spas and skin care studios?

Among 12 scored metro areas in or partly in Illinois, the Champaign-Urbana metro area scores highest, at 73 (upper middle). Among 21 scored small-town markets in or partly in Illinois, the Pontiac area scores highest, at 72 (upper middle). Among 62 scored counties in Illinois, Boone County scores highest, at 79 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Illinois scores 52 for spas and skin care studios (upper middle), #22 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Illinois. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Spas and skin care in other states

All 51 states

Top markets for spas and skin care studios across the U.S. · All business types in Illinois

Screening a site or an acquisition in Illinois?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.