Market rankings · Mississippi
Nail salons in Mississippi
Every metro area, small-town market and county in Mississippi, ranked by the Groundwork market score for nail salons, with competitor counts and household spending for each.
- Listings
- 678
- 255 chain locations (38%)
- Official establishments
- 164
- +72.6% since 2019
- Household spending a year
- $902.6M
- On personal care products and services
- Listings per 10k households
- 5.9
- 2% below the U.S.
- Spending per listing
- $1.3M
- 20% below the U.S.
- Rank among states
- #50 of 51
- Market score 22 · Low
A site report maps the nail salons on map listings around any address in Mississippi by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Mississippi has 678 nail salons on map listings as of September 2026. Of those, 255 are chain locations, or 38%, against 27% across the U.S. That comes to 5.9 for every 10,000 households, 2% below the U.S. rate of 6.0.
Households in Mississippi spend about $902.6M a year on personal care products and services, or $788 per household, 22% below the U.S. average. Spread across 678 nail salons, that is $1.3M per salon, 20% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.
The official count of businesses with payroll classed as nail salons in Mississippi was 164 in 2023, up 72.6% from 2019. That is one for every 6,984 households, against one for every 3,754 across the U.S. Across the U.S., the count rose 23.2% over the same years. Since fiscal 2022, 3 SBA-backed loans worth $651K have gone to businesses classed as nail salons in Mississippi.
Among the 50 states and DC, Mississippi ranks #50 for nail salons, with a Groundwork market score of 22 (low). Of the 4 scored metro areas in or partly in Mississippi, the Gulfport-Biloxi metro area scores highest (36). Of the 16 scored small-town markets in or partly in Mississippi, the Picayune area scores highest (54).
Every market in Mississippi for nail salons
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Mississippi, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gulfport-Biloxi, MS | 36 | 123 | 7.3 | $1.1M | +3.5% | #335 of 387 |
| 2Hattiesburg, MS | 33 | 43 | 7.1 | $1.1M | +2.6% | #346 of 387 |
| Memphis, TN-MS-AR | 21 | 416 | 8.0 | $1.1M | −0.3% | #376 of 387 |
| 3Jackson, MS | 13 | 173 | 7.3 | $1.1M | −1.4% | #382 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Picayune, MS | 54 | 9 | 4.1 | $1.9M | +5.6% | #178 of 387 |
| 2Tupelo, MS | 44 | 29 | 5.6 | $1.4M | +0.8% | #241 of 387 |
| 3Brookhaven, MS | 42 | 5 | 3.8 | $2M | +0.5% | #250 of 387 |
| 4Oxford, MS | 37 | 20 | 8.3 | $1M | +5.3% | #287 of 387 |
| 5Laurel, MS | 35 | 12 | 3.8 | $2M | −1.5% | #298 of 387 |
| 6Natchez, MS-LA | 35 | 9 | 4.3 | $1.6M | −0.9% | #299 of 387 |
| 7Starkville, MS | 33 | 13 | 5.0 | $1.5M | +0.8% | #311 of 387 |
| 8Corinth, MS | 27 | 7 | 4.8 | $1.5M | −0.5% | #331 of 387 |
| 9Meridian, MS | 21 | 23 | 6.6 | $1.1M | −3.2% | #352 of 387 |
| 10Vicksburg, MS | 17 | 12 | 7.2 | $1.2M | −6.3% | #361 of 387 |
| 11Greenwood, MS | 15 | 6 | 4.1 | $1.7M | −8.8% | #364 of 387 |
| 12Grenada, MS | 13 | 7 | 5.6 | $1.3M | −3.6% | #373 of 387 |
| 13Cleveland, MS | 12 | 6 | 5.0 | $1.3M | −8.3% | #374 of 387 |
| 14Columbus, MS | 10 | 19 | 7.0 | $1.1M | −2.7% | #379 of 387 |
| 15McComb, MS | 9 | 13 | 6.4 | $1.1M | −2.6% | #380 of 387 |
| 16Greenville, MS | 7 | 10 | 5.8 | $1.2M | −9.4% | #384 of 387 |
| Clarksdale, MS | Not scored | 2 | 2.4 | $2.7M | −6.5% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pearl River County, MS | 51 | 9 | 4.1 | $1.9M | +5.6% | #660 of 1,328 |
| 2Jackson County, MS | 47 | 35 | 6.1 | $1.4M | +3.0% | #788 of 1,328 |
| 3DeSoto County, MS | 45 | 56 | 7.9 | $1.2M | +6.3% | #847 of 1,328 |
| 4Lincoln County, MS | 41 | 5 | 3.8 | $2M | +0.5% | #920 of 1,328 |
| 5Hancock County, MS | 41 | 10 | 4.9 | $1.7M | +1.6% | #926 of 1,328 |
| 6Madison County, MS | 39 | 34 | 7.7 | $1.3M | +6.5% | #972 of 1,328 |
| 7Lamar County, MS | 39 | 21 | 8.3 | $1.1M | +4.7% | #975 of 1,328 |
| 8Harrison County, MS | 39 | 72 | 8.6 | $934K | +4.0% | #977 of 1,328 |
| 9Union County, MS | 34 | 5 | 5.1 | $1.5M | +2.3% | #1,062 of 1,328 |
| 10Lafayette County, MS | 34 | 18 | 9.5 | $928K | +6.6% | #1,077 of 1,328 |
| 11Alcorn County, MS | 30 | 7 | 4.8 | $1.5M | −0.5% | #1,135 of 1,328 |
| 12Lee County, MS | 29 | 23 | 7.1 | $1.2M | +0.5% | #1,154 of 1,328 |
| 13Rankin County, MS | 29 | 56 | 9.3 | $985K | +3.2% | #1,158 of 1,328 |
| 14Oktibbeha County, MS | 28 | 12 | 5.5 | $1.4M | +0.4% | #1,166 of 1,328 |
| 15Pontotoc County, MS | 28 | 7 | 5.9 | $1.3M | +2.9% | #1,167 of 1,328 |
| 16Jones County, MS | 27 | 12 | 4.8 | $1.6M | −1.0% | #1,174 of 1,328 |
| 17Stone County, MS | 27 | 6 | 8.9 | $877K | +7.2% | #1,180 of 1,328 |
| 18Forrest County, MS | 19 | 21 | 7.0 | $1.1M | +1.1% | #1,244 of 1,328 |
| 19Bolivar County, MS | 18 | 6 | 5.0 | $1.3M | −8.3% | #1,250 of 1,328 |
| 20Lauderdale County, MS | 17 | 22 | 7.7 | $976K | −3.2% | #1,258 of 1,328 |
| 21Marion County, MS | 15 | 5 | 5.5 | $1.3M | −1.5% | #1,269 of 1,328 |
| 22Warren County, MS | 14 | 12 | 7.2 | $1.2M | −6.3% | #1,271 of 1,328 |
| 23Washington County, MS | 13 | 10 | 5.8 | $1.2M | −9.4% | #1,282 of 1,328 |
| 24Hinds County, MS | 13 | 70 | 7.8 | $951K | −6.6% | #1,286 of 1,328 |
| 25Leflore County, MS | 12 | 5 | 4.9 | $1.4M | −9.4% | #1,288 of 1,328 |
Show all 82 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Grenada County, MS | 12 | 5 | 5.9 | $1.3M | −3.3% | #1,289 of 1,328 |
| 27Neshoba County, MS | 9 | 10 | 9.7 | $780K | −0.9% | #1,305 of 1,328 |
| 28Lowndes County, MS | 7 | 19 | 8.3 | $924K | −2.4% | #1,313 of 1,328 |
| 29Pike County, MS | 3 | 12 | 8.0 | $849K | −3.7% | #1,323 of 1,328 |
| 30Clay County, MS | 3 | 9 | 11.5 | $596K | −2.0% | #1,326 of 1,328 |
| Marshall County, MS | Not scored | 3 | 2.3 | $3.4M | +2.6% | |
| Monroe County, MS | Not scored | 3 | 2.2 | $3.5M | −2.4% | |
| Panola County, MS | Not scored | 4 | 3.2 | $2.2M | −1.4% | |
| Adams County, MS | Not scored | 4 | 3.5 | $2M | +2.2% | |
| Tate County, MS | Not scored | 3 | 2.7 | $3M | +2.1% | |
| Copiah County, MS | Not scored | 1 | 1.0 | $7.5M | −2.7% | |
| Scott County, MS | Not scored | 3 | 3.1 | $2.3M | +0.4% | |
| Simpson County, MS | Not scored | 4 | 4.2 | $1.9M | −1.5% | |
| Prentiss County, MS | Not scored | 4 | 4.2 | $1.8M | +1.3% | |
| George County, MS | Not scored | 3 | 3.2 | $2.5M | +8.1% | |
| Yazoo County, MS | Not scored | 4 | 4.6 | $1.5M | −14.0% | |
| Sunflower County, MS | Not scored | 2 | 2.5 | $2.7M | −10.9% | |
| Itawamba County, MS | Not scored | 2 | 2.1 | $3.8M | +1.3% | |
| Tippah County, MS | Not scored | 2 | 2.5 | $3M | −1.6% | |
| Leake County, MS | Not scored | 2 | 2.7 | $2.7M | +1.9% | |
| Newton County, MS | Not scored | 3 | 3.9 | $1.9M | −1.4% | |
| Coahoma County, MS | Not scored | 2 | 2.4 | $2.7M | −6.5% | |
| Wayne County, MS | Not scored | 3 | 3.9 | $1.7M | 0.0% | |
| Tishomingo County, MS | Not scored | 3 | 3.4 | $2.2M | −1.1% | |
| Covington County, MS | Not scored | 3 | 4.1 | $1.8M | −2.2% | |
| Winston County, MS | Not scored | 2 | 2.8 | $2.7M | −1.2% | |
| Attala County, MS | Not scored | 1 | 1.5 | $5M | −4.0% | |
| Chickasaw County, MS | Not scored | 2 | 3.0 | $2.2M | −2.0% | |
| Holmes County, MS | Not scored | 1 | 1.6 | $4M | −8.4% | |
| Jasper County, MS | Not scored | 0 | 0.0 | n/a | −3.5% | |
| Clarke County, MS | Not scored | 1 | 1.7 | $4.3M | −2.8% | |
| Smith County, MS | Not scored | 1 | 1.8 | $4.3M | −1.5% | |
| Walthall County, MS | Not scored | 1 | 1.9 | $3.9M | +0.4% | |
| Greene County, MS | Not scored | 1 | 2.4 | $3.1M | +1.3% | |
| Calhoun County, MS | Not scored | 1 | 1.8 | $3.8M | −4.4% | |
| Amite County, MS | Not scored | 0 | 0.0 | n/a | −1.7% | |
| Yalobusha County, MS | Not scored | 2 | 4.0 | $1.8M | −0.5% | |
| Lawrence County, MS | Not scored | 2 | 4.5 | $1.5M | −1.4% | |
| Tallahatchie County, MS | Not scored | 0 | 0.0 | n/a | −14.0% | |
| Perry County, MS | Not scored | 1 | 2.2 | $3.3M | +1.1% | |
| Jefferson Davis County, MS | Not scored | 1 | 2.2 | $3.1M | −2.9% | |
| Noxubee County, MS | Not scored | 0 | 0.0 | n/a | −4.2% | |
| Webster County, MS | Not scored | 1 | 2.5 | $3.1M | +2.6% | |
| Carroll County, MS | Not scored | 1 | 2.3 | $3.2M | −7.2% | |
| Montgomery County, MS | Not scored | 2 | 4.8 | $1.5M | −4.5% | |
| Tunica County, MS | Not scored | 2 | 5.3 | $1.3M | −9.4% | |
| Kemper County, MS | Not scored | 0 | 0.0 | n/a | −4.1% | |
| Claiborne County, MS | Not scored | 1 | 3.3 | $1.8M | −11.4% | |
| Wilkinson County, MS | Not scored | 0 | 0.0 | n/a | −11.0% | |
| Choctaw County, MS | Not scored | 1 | 2.9 | $2.5M | −1.9% | |
| Franklin County, MS | Not scored | 0 | 0.0 | n/a | −2.2% | |
| Benton County, MS | Not scored | 0 | 0.0 | n/a | −2.1% | |
| Humphreys County, MS | Not scored | 0 | 0.0 | n/a | −9.5% | |
| Jefferson County, MS | Not scored | 0 | 0.0 | n/a | −5.8% | |
| Quitman County, MS | Not scored | 1 | 3.8 | $1.7M | −12.9% | |
| Sharkey County, MS | Not scored | 0 | 0.0 | n/a | −17.9% | |
| Issaquena County, MS | Not scored | 0 | 0.0 | n/a | −4.7% |
Markets with fewer than 5 nail salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many nail salons are in Mississippi?
Map listings as of September 2026 show 678 nail salons in Mississippi. 255 of them (38%) are chain locations. The listings count nail salons. Official counts show 164 businesses with payroll classed as nail salons in 2023, up 72.6% from 2019. Official counts list 3,008 one-person businesses without payroll.
How much do households in Mississippi spend on personal care products and services?
About $902.6M a year, or $788 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 678 nail salons on map listings, it comes to $1.3M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 1,145,431 households in Mississippi and national spending patterns by income.
How does Mississippi compare with the U.S. for nail salons?
Mississippi has 5.9 nail salons per 10,000 households, 2% below the U.S. rate of 6.0. Spending per salon is $1.3M, 20% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Mississippi would have about 540, against 678 on map listings. There is one business with payroll in the industry for every 6,984 households, against one for every 3,754 across the U.S. The official count rose 72.6% from 2019 to 2023, against +23.2% for the U.S.
Which market in Mississippi has the highest market score for nail salons?
Among 4 scored metro areas in or partly in Mississippi, the Gulfport-Biloxi metro area scores highest, at 36 (lower middle). Among 16 scored small-town markets in or partly in Mississippi, the Picayune area scores highest, at 54 (upper middle). Among 30 scored counties in Mississippi, Pearl River County scores highest, at 51 (upper middle). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mississippi scores 22 for nail salons (low), #50 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Mississippi. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Nail salons in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for nail salons across the U.S. · All business types in Mississippi
Related business types in Mississippi
- Salons, barbers and spas4,751 listings
- Hair salons2,519 listings
- Barbershops677 listings
- Spas and skin care803 listings
Screening a site or an acquisition in Mississippi?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.