Groundwork

Market rankings · North Dakota

Nail salons in North Dakota

Markets across North Dakota ranked by the Groundwork market score for nail salons, with competitor counts and household spending for each.

Listings
145
49 chain locations (34%)
Official establishments
61
+90.6% since 2019
Household spending a year
$331.8M
On personal care products and services
Listings per 10k households
4.4
27% below the U.S.
Spending per listing
$2.3M
37% above the U.S.
Rank among states
#17 of 51
Market score 59 · Upper middle

A site report maps the nail salons on map listings around any address in North Dakota by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 145 nail salons in North Dakota. 49 of them (34%) are chain locations, against 27% across the U.S. Per 10,000 households, that is 4.4, 27% below the U.S. rate of 6.0.

At $1,002 per household (in line with the U.S. average), households in North Dakota spend about $331.8M a year on personal care products and services. That works out to $2.3M per salon, 37% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

Official counts show 61 businesses with payroll classed as nail salons in North Dakota in 2023, up 90.6% from 2019. That is one for every 5,427 households, against one for every 3,754 across the U.S. Across the U.S., the count rose 23.2% over the same years. Since fiscal 2022, 3 SBA-backed loans worth $899K have gone to businesses classed as nail salons in North Dakota.

Among the 50 states and DC, North Dakota ranks #17 for nail salons, with a Groundwork market score of 59 (upper middle). Of the 4 scored metro areas in or partly in North Dakota, the Bismarck metro area scores highest (66). Of the 2 scored small-town markets in or partly in North Dakota, the Dickinson area scores highest (52).

Every market in North Dakota for nail salons

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Numbered by Groundwork market score among the markets based in North Dakota, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching North Dakota, ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bismarck, ND66254.5$2.4M+4.5%#65 of 387
2Grand Forks, ND-MN63153.4$2.8M+0.8%#75 of 387
3Fargo, ND-MN58645.8$1.7M+7.7%#121 of 387
4Minot, ND52144.4$2.3M−2.4%#171 of 387

Small-town markets

Small-town markets reaching North Dakota, ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dickinson, ND5274.5$2.3M+0.7%#190 of 387
2Williston, ND4695.9$1.8M+1.4%#224 of 387
Wahpeton, ND-MNNot scored22.1$4.6M0.0%
Jamestown, NDNot scored33.2$2.9M−0.6%

Counties

Counties in North Dakota, ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morton County, ND7053.6$2.8M+3.8%#146 of 1,328
2Burleigh County, ND64204.8$2.2M+4.7%#300 of 1,328
3Grand Forks County, ND56144.5$2.1M+1.9%#504 of 1,328
4Cass County, ND54607.1$1.4M+9.1%#572 of 1,328
5Ward County, ND49144.9$2.1M−2.4%#723 of 1,328
6Stark County, ND4675.2$1.9M+0.5%#797 of 1,328
7Williams County, ND4695.9$1.8M+1.4%#802 of 1,328
Stutsman County, NDNot scored33.2$2.9M−0.6%
Richland County, NDNot scored22.9$3.4M+1.2%
McKenzie County, NDNot scored11.7$6.9M+2.8%
Rolette County, NDNot scored12.7$3.3M−4.1%
Ramsey County, NDNot scored23.7$2.5M−0.4%
Barnes County, NDNot scored12.0$4.5M−2.7%
Walsh County, NDNot scored12.3$4.2M−3.3%
McLean County, NDNot scored12.3$4.5M−0.2%
Mountrail County, NDNot scored25.1$2M−4.2%
Mercer County, NDNot scored00.0n/a+1.1%
Traill County, NDNot scored00.0n/a−0.8%
Pembina County, NDNot scored00.0n/a−3.8%
Bottineau County, NDNot scored00.0n/a−1.6%
Benson County, NDNot scored00.0n/a−3.0%
Ransom County, NDNot scored00.0n/a−1.5%
McHenry County, NDNot scored00.0n/a−3.9%
Dickey County, NDNot scored00.0n/a−1.5%
LaMoure County, NDNot scored00.0n/a+1.0%
Show all 53 counties
Counties in North Dakota, ranked for nail salons by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Dunn County, NDNot scored00.0n/a−0.9%
Pierce County, NDNot scored00.0n/a−3.6%
Wells County, NDNot scored211.2$832K−5.9%
Sargent County, NDNot scored00.0n/a−3.4%
Sioux County, NDNot scored00.0n/a−5.4%
Cavalier County, NDNot scored00.0n/a−5.4%
Foster County, NDNot scored00.0n/a−5.1%
Emmons County, NDNot scored00.0n/a−2.4%
Nelson County, NDNot scored00.0n/a−1.0%
Bowman County, NDNot scored00.0n/a−7.1%
McIntosh County, NDNot scored00.0n/a−2.5%
Hettinger County, NDNot scored00.0n/a+0.4%
Kidder County, NDNot scored00.0n/a+0.5%
Eddy County, NDNot scored00.0n/a+0.1%
Renville County, NDNot scored00.0n/a+2.9%
Grant County, NDNot scored00.0n/a−3.5%
Griggs County, NDNot scored00.0n/a−2.5%
Divide County, NDNot scored00.0n/a−4.2%
Burke County, NDNot scored00.0n/a−2.7%
Adams County, NDNot scored00.0n/a+3.7%
Towner County, NDNot scored00.0n/a−5.0%
Oliver County, NDNot scored00.0n/a+1.7%
Logan County, NDNot scored00.0n/a−1.3%
Steele County, NDNot scored00.0n/a−0.1%
Golden Valley County, NDNot scored00.0n/a+4.8%
Sheridan County, NDNot scored00.0n/a+2.7%
Billings County, NDNot scored00.0n/a+15.2%
Slope County, NDNot scored00.0n/a−9.9%

Markets with fewer than 5 nail salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many nail salons are in North Dakota?

There are 145 nail salons on map listings in North Dakota as of September 2026. 49 of them (34%) are chain locations. The listings count nail salons. Official counts show 61 businesses with payroll classed as nail salons in 2023, up 90.6% from 2019. Official counts list 206 one-person businesses without payroll.

How much do households in North Dakota spend on personal care products and services?

About $331.8M a year, or $1,002 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 145 nail salons on map listings, it comes to $2.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 331,063 households in North Dakota and national spending patterns by income.

How does North Dakota compare with the U.S. for nail salons?

North Dakota has 4.4 nail salons per 10,000 households, 27% below the U.S. rate of 6.0. Spending per salon is $2.3M, 37% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, North Dakota would have about 199, against 145 on map listings. There is one business with payroll in the industry for every 5,427 households, against one for every 3,754 across the U.S. The official count rose 90.6% from 2019 to 2023, against +23.2% for the U.S.

Which market in North Dakota has the highest market score for nail salons?

Among 4 scored metro areas in or partly in North Dakota, the Bismarck metro area scores highest, at 66 (upper middle). Among 2 scored small-town markets in or partly in North Dakota, the Dickinson area scores highest, at 52 (upper middle). Among 7 scored counties in North Dakota, Morton County scores highest, at 70 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. North Dakota scores 59 for nail salons (upper middle), #17 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in North Dakota. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Nail salons in other states

All 51 states

Top markets for nail salons across the U.S. · All business types in North Dakota

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.