Market rankings · Kentucky
Nail salons in Kentucky
Markets across Kentucky ranked by the Groundwork market score for nail salons, with competitor counts and household spending for each.
- Listings
- 709
- 297 chain locations (42%)
- Official establishments
- 117
- +46.3% since 2019
- Household spending a year
- $1.5B
- On personal care products and services
- Listings per 10k households
- 3.9
- 35% below the U.S.
- Spending per listing
- $2.1M
- 28% above the U.S.
- Rank among states
- #19 of 51
- Market score 56 · Upper middle
A site report maps the nail salons on map listings around any address in Kentucky by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 709 nail salons in Kentucky. 297 of them (42%) are chain locations, against 27% across the U.S. That comes to 3.9 for every 10,000 households, 35% below the U.S. rate of 6.0.
Household spending on personal care products and services in Kentucky comes to about $1.5B a year: $833 per household, 17% below the U.S. average. Spread across 709 nail salons, that is $2.1M per salon, 28% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.
The official count of businesses with payroll classed as nail salons in Kentucky was 117 in 2023, up 46.3% from 2019. That is one for every 15,508 households, against one for every 3,754 across the U.S. Across the U.S., the count rose 23.2% over the same years. Since fiscal 2022, 15 SBA-backed loans worth $3.7M have gone to businesses classed as nail salons in Kentucky.
Among the 50 states and DC, Kentucky ranks #19 for nail salons, with a Groundwork market score of 56 (upper middle). Of the 9 scored metro areas in or partly in Kentucky, the Cincinnati metro area scores highest (68). Of the 10 scored small-town markets in or partly in Kentucky, the Richmond-Berea area scores highest (74).
Every market in Kentucky for nail salons
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Kentucky, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Cincinnati, OH-KY-IN | 68 | 368 | 4.1 | $2.5M | +2.7% | #49 of 387 |
| 1Owensboro, KY | 59 | 12 | 2.7 | $3.2M | +1.3% | #103 of 387 |
| 2Bowling Green, KY | 59 | 35 | 4.8 | $1.7M | +9.5% | #111 of 387 |
| 3Lexington-Fayette, KY | 57 | 98 | 4.5 | $2M | +3.4% | #131 of 387 |
| 4Louisville/Jefferson County, KY-IN | 56 | 288 | 5.2 | $1.8M | +2.9% | #142 of 387 |
| Clarksville, TN-KY | 48 | 92 | 7.4 | $1.1M | +8.5% | #216 of 387 |
| 5Paducah, KY-IL | 47 | 14 | 3.4 | $2.5M | −1.2% | #217 of 387 |
| Huntington-Ashland, WV-KY-OH | 46 | 65 | 4.3 | $1.9M | −2.6% | #226 of 387 |
| 6Elizabethtown, KY | 36 | 27 | 5.3 | $1.6M | +2.4% | #333 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Richmond-Berea, KY | 74 | 12 | 2.4 | $3.3M | +7.0% | #32 of 387 |
| 2Frankfort, KY | 66 | 11 | 3.4 | $2.5M | +3.1% | #90 of 387 |
| 3Danville, KY | 64 | 6 | 2.8 | $2.8M | +3.6% | #99 of 387 |
| 4Henderson, KY | 58 | 5 | 2.1 | $3.7M | −0.9% | #138 of 387 |
| 5Somerset, KY | 53 | 9 | 3.4 | $2.2M | +3.5% | #180 of 387 |
| 6Murray, KY | 50 | 6 | 3.9 | $1.9M | +4.9% | #208 of 387 |
| 7Glasgow, KY | 48 | 8 | 3.6 | $2.1M | +2.6% | #219 of 387 |
| 8Campbellsville, KY | 41 | 7 | 4.8 | $1.6M | +3.4% | #263 of 387 |
| 9Pikeville, KY | 28 | 13 | 3.3 | $2.1M | −5.4% | #327 of 387 |
| 10Corbin, KY | 28 | 25 | 4.4 | $1.6M | +0.1% | #329 of 387 |
| Mount Sterling, KY | Not scored | 4 | 2.2 | $3.5M | +3.1% | |
| Madisonville, KY | Not scored | 4 | 2.2 | $3.5M | −0.5% | |
| Mayfield, KY | Not scored | 4 | 2.8 | $2.7M | +1.4% | |
| Middlesborough, KY | Not scored | 3 | 3.0 | $2.1M | −4.8% | |
| Franklin, KY | Not scored | 2 | 2.5 | $3.2M | +5.9% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Oldham County, KY | 90 | 6 | 2.6 | $4.4M | +4.9% | #3 of 1,328 |
| 2Kenton County, KY | 78 | 24 | 3.6 | $2.6M | +3.9% | #59 of 1,328 |
| 3Campbell County, KY | 74 | 9 | 2.3 | $4.1M | +2.5% | #96 of 1,328 |
| 4Jessamine County, KY | 72 | 5 | 2.5 | $3.6M | +7.8% | #119 of 1,328 |
| 5Madison County, KY | 70 | 11 | 3.0 | $2.8M | +9.4% | #147 of 1,328 |
| 6Bullitt County, KY | 66 | 13 | 4.1 | $2.3M | +5.0% | #247 of 1,328 |
| 7Nelson County, KY | 62 | 7 | 3.7 | $2.3M | +4.8% | #342 of 1,328 |
| 8Shelby County, KY | 62 | 9 | 4.9 | $1.9M | +6.2% | #351 of 1,328 |
| 9Scott County, KY | 60 | 13 | 5.7 | $1.7M | +8.2% | #406 of 1,328 |
| 10Daviess County, KY | 59 | 12 | 2.9 | $2.9M | +1.5% | #413 of 1,328 |
| 11Warren County, KY | 58 | 32 | 5.8 | $1.5M | +10.6% | #469 of 1,328 |
| 12Clark County, KY | 57 | 5 | 3.3 | $2.5M | +2.3% | #478 of 1,328 |
| 13Franklin County, KY | 56 | 8 | 3.5 | $2.4M | +2.0% | #502 of 1,328 |
| 14Fayette County, KY | 56 | 68 | 4.9 | $1.8M | +2.2% | #514 of 1,328 |
| 15Boone County, KY | 54 | 41 | 8.0 | $1.3M | +6.5% | #576 of 1,328 |
| 16Pulaski County, KY | 51 | 9 | 3.4 | $2.2M | +3.5% | #654 of 1,328 |
| 17Henderson County, KY | 50 | 5 | 2.7 | $2.9M | −0.9% | #687 of 1,328 |
| 18Calloway County, KY | 49 | 6 | 3.9 | $1.9M | +4.9% | #729 of 1,328 |
| 19Jefferson County, KY | 48 | 193 | 5.8 | $1.5M | +1.6% | #763 of 1,328 |
| 20Barren County, KY | 38 | 8 | 4.4 | $1.7M | +2.6% | #984 of 1,328 |
| 21Boyle County, KY | 38 | 6 | 5.0 | $1.6M | +2.9% | #986 of 1,328 |
| 22McCracken County, KY | 37 | 13 | 4.7 | $1.8M | −0.5% | #1,002 of 1,328 |
| 23Hardin County, KY | 37 | 27 | 6.1 | $1.4M | +2.4% | #1,009 of 1,328 |
| 24Taylor County, KY | 29 | 6 | 5.8 | $1.3M | +2.9% | #1,153 of 1,328 |
| 25Laurel County, KY | 25 | 14 | 5.8 | $1.3M | +1.6% | #1,196 of 1,328 |
Show all 120 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Christian County, KY | 22 | 12 | 4.7 | $1.6M | −3.6% | #1,217 of 1,328 |
| 27Rowan County, KY | 22 | 5 | 5.2 | $1.4M | −1.0% | #1,219 of 1,328 |
| 28Perry County, KY | 19 | 5 | 4.5 | $1.6M | −6.4% | #1,240 of 1,328 |
| 29Pike County, KY | 18 | 11 | 4.5 | $1.5M | −6.4% | #1,248 of 1,328 |
| 30Boyd County, KY | 18 | 12 | 6.2 | $1.3M | −0.9% | #1,252 of 1,328 |
| 31Mason County, KY | 12 | 5 | 7.0 | $1.1M | −1.2% | #1,291 of 1,328 |
| 32Knox County, KY | 11 | 6 | 5.1 | $1.2M | −2.2% | #1,294 of 1,328 |
| Hopkins County, KY | Not scored | 4 | 2.2 | $3.5M | −0.5% | |
| Whitley County, KY | Not scored | 4 | 3.0 | $2.4M | +1.6% | |
| Graves County, KY | Not scored | 4 | 2.8 | $2.7M | +1.4% | |
| Greenup County, KY | Not scored | 3 | 2.0 | $3.9M | −1.9% | |
| Floyd County, KY | Not scored | 2 | 1.4 | $5.1M | −3.9% | |
| Marshall County, KY | Not scored | 2 | 1.5 | $5.5M | −0.1% | |
| Muhlenberg County, KY | Not scored | 3 | 2.5 | $3.1M | −0.9% | |
| Meade County, KY | Not scored | 2 | 1.8 | $4.9M | +2.2% | |
| Montgomery County, KY | Not scored | 4 | 3.6 | $2.1M | +2.5% | |
| Logan County, KY | Not scored | 4 | 3.6 | $2.1M | +4.2% | |
| Woodford County, KY | Not scored | 4 | 3.7 | $2.6M | +3.7% | |
| Grayson County, KY | Not scored | 1 | 1.0 | $7.7M | +3.6% | |
| Carter County, KY | Not scored | 3 | 2.8 | $2.7M | −1.7% | |
| Harlan County, KY | Not scored | 2 | 1.9 | $3.6M | −7.6% | |
| Grant County, KY | Not scored | 4 | 4.3 | $1.9M | +4.7% | |
| Lincoln County, KY | Not scored | 0 | 0.0 | n/a | +4.6% | |
| Anderson County, KY | Not scored | 3 | 3.1 | $2.8M | +5.5% | |
| Ohio County, KY | Not scored | 3 | 3.3 | $2.3M | +0.8% | |
| Bell County, KY | Not scored | 3 | 3.0 | $2.1M | −4.8% | |
| Mercer County, KY | Not scored | 2 | 2.2 | $3.8M | +4.8% | |
| Johnson County, KY | Not scored | 4 | 4.4 | $1.6M | −2.6% | |
| Allen County, KY | Not scored | 1 | 1.2 | $6.2M | +9.5% | |
| Breckinridge County, KY | Not scored | 1 | 1.2 | $6.3M | +5.2% | |
| Letcher County, KY | Not scored | 1 | 1.2 | $5.6M | −7.0% | |
| Bourbon County, KY | Not scored | 3 | 3.7 | $2.2M | −0.3% | |
| Spencer County, KY | Not scored | 2 | 2.7 | $3.7M | +7.7% | |
| Simpson County, KY | Not scored | 2 | 2.5 | $3.2M | +5.9% | |
| Clay County, KY | Not scored | 1 | 1.4 | $4.8M | −4.1% | |
| Marion County, KY | Not scored | 2 | 2.6 | $3M | +2.7% | |
| Hart County, KY | Not scored | 1 | 1.4 | $5.4M | +4.3% | |
| Wayne County, KY | Not scored | 2 | 2.5 | $2.7M | +0.3% | |
| Harrison County, KY | Not scored | 0 | 0.0 | n/a | +4.9% | |
| Adair County, KY | Not scored | 2 | 2.8 | $2.6M | +2.9% | |
| Russell County, KY | Not scored | 2 | 2.6 | $2.8M | +3.4% | |
| Garrard County, KY | Not scored | 1 | 1.5 | $5.3M | +7.3% | |
| McCreary County, KY | Not scored | 2 | 3.4 | $1.8M | +1.7% | |
| Rockcastle County, KY | Not scored | 0 | 0.0 | n/a | +0.6% | |
| Lawrence County, KY | Not scored | 1 | 1.6 | $4.5M | −3.3% | |
| Casey County, KY | Not scored | 0 | 0.0 | n/a | +1.8% | |
| Henry County, KY | Not scored | 0 | 0.0 | n/a | +4.8% | |
| Fleming County, KY | Not scored | 0 | 0.0 | n/a | +4.6% | |
| Larue County, KY | Not scored | 0 | 0.0 | n/a | +2.1% | |
| Pendleton County, KY | Not scored | 0 | 0.0 | n/a | +1.1% | |
| Trigg County, KY | Not scored | 1 | 1.7 | $4.8M | +3.1% | |
| Morgan County, KY | Not scored | 0 | 0.0 | n/a | +5.0% | |
| Estill County, KY | Not scored | 1 | 1.7 | $4.2M | −1.4% | |
| Knott County, KY | Not scored | 0 | 0.0 | n/a | −5.9% | |
| Breathitt County, KY | Not scored | 1 | 1.8 | $3.5M | −8.3% | |
| Union County, KY | Not scored | 1 | 1.9 | $3.9M | −5.9% | |
| Jackson County, KY | Not scored | 0 | 0.0 | n/a | +2.8% | |
| Powell County, KY | Not scored | 1 | 2.1 | $3.2M | −2.2% | |
| Lewis County, KY | Not scored | 0 | 0.0 | n/a | −1.4% | |
| Bath County, KY | Not scored | 0 | 0.0 | n/a | +3.6% | |
| Webster County, KY | Not scored | 0 | 0.0 | n/a | −0.7% | |
| Caldwell County, KY | Not scored | 2 | 4.0 | $2M | −0.3% | |
| Todd County, KY | Not scored | 0 | 0.0 | n/a | +5.6% | |
| Butler County, KY | Not scored | 1 | 2.2 | $3.4M | +1.6% | |
| Edmonson County, KY | Not scored | 1 | 2.0 | $3.8M | +5.0% | |
| Washington County, KY | Not scored | 2 | 4.1 | $1.9M | +2.7% | |
| Green County, KY | Not scored | 1 | 2.3 | $3.2M | +4.6% | |
| Magoffin County, KY | Not scored | 0 | 0.0 | n/a | −4.3% | |
| Owen County, KY | Not scored | 0 | 0.0 | n/a | +2.6% | |
| Monroe County, KY | Not scored | 0 | 0.0 | n/a | −1.1% | |
| Martin County, KY | Not scored | 0 | 0.0 | n/a | −4.9% | |
| Carroll County, KY | Not scored | 2 | 4.8 | $1.7M | +2.9% | |
| Metcalfe County, KY | Not scored | 0 | 0.0 | n/a | +2.9% | |
| Leslie County, KY | Not scored | 0 | 0.0 | n/a | −8.0% | |
| Clinton County, KY | Not scored | 2 | 5.2 | $1.3M | −1.0% | |
| McLean County, KY | Not scored | 0 | 0.0 | n/a | −0.8% | |
| Hancock County, KY | Not scored | 0 | 0.0 | n/a | −0.6% | |
| Crittenden County, KY | Not scored | 0 | 0.0 | n/a | −2.2% | |
| Livingston County, KY | Not scored | 0 | 0.0 | n/a | −0.1% | |
| Lyon County, KY | Not scored | 0 | 0.0 | n/a | +5.2% | |
| Gallatin County, KY | Not scored | 0 | 0.0 | n/a | +1.9% | |
| Trimble County, KY | Not scored | 0 | 0.0 | n/a | +2.8% | |
| Bracken County, KY | Not scored | 1 | 3.0 | $2.9M | +1.3% | |
| Nicholas County, KY | Not scored | 0 | 0.0 | n/a | +5.4% | |
| Ballard County, KY | Not scored | 0 | 0.0 | n/a | −1.5% | |
| Lee County, KY | Not scored | 1 | 3.9 | $1.7M | −0.9% | |
| Elliott County, KY | Not scored | 0 | 0.0 | n/a | −0.9% | |
| Wolfe County, KY | Not scored | 0 | 0.0 | n/a | −4.0% | |
| Fulton County, KY | Not scored | 0 | 0.0 | n/a | −4.5% | |
| Menifee County, KY | Not scored | 0 | 0.0 | n/a | +4.8% | |
| Cumberland County, KY | Not scored | 0 | 0.0 | n/a | +2.3% | |
| Carlisle County, KY | Not scored | 0 | 0.0 | n/a | −1.2% | |
| Hickman County, KY | Not scored | 0 | 0.0 | n/a | −3.4% | |
| Owsley County, KY | Not scored | 0 | 0.0 | n/a | −2.5% | |
| Robertson County, KY | Not scored | 0 | 0.0 | n/a | +6.6% |
Markets with fewer than 5 nail salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many nail salons are in Kentucky?
Kentucky has 709 nail salons on map listings as of September 2026. 297 of them (42%) are chain locations. The listings count nail salons. Official counts show 117 businesses with payroll classed as nail salons in 2023, up 46.3% from 2019. Official counts also show 3,179 one-person businesses without payroll.
How much do households in Kentucky spend on personal care products and services?
About $1.5B a year, or $833 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 709 nail salons on map listings, it comes to $2.1M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 1,814,469 households in Kentucky and national spending patterns by income.
How does Kentucky compare with the U.S. for nail salons?
Kentucky has 3.9 nail salons per 10,000 households, 35% below the U.S. rate of 6.0. Spending per salon is $2.1M, 28% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Kentucky would have about 905, against 709 on map listings. There is one business with payroll in the industry for every 15,508 households, against one for every 3,754 across the U.S. The official count rose 46.3% from 2019 to 2023, against +23.2% for the U.S.
Which market in Kentucky has the highest market score for nail salons?
Among 9 scored metro areas in or partly in Kentucky, the Cincinnati metro area scores highest, at 68 (upper middle). Among 10 scored small-town markets in or partly in Kentucky, the Richmond-Berea area scores highest, at 74 (upper middle). Among 32 scored counties in Kentucky, Oldham County scores highest, at 90 (very high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kentucky scores 56 for nail salons (upper middle), #19 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kentucky. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Top markets for nail salons across the U.S. · All business types in Kentucky
Related business types in Kentucky
- Salons, barbers and spas6,928 listings
- Hair salons3,687 listings
- Barbershops918 listings
- Spas and skin care1,508 listings
Screening a site or an acquisition in Kentucky?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.