Market rankings · Nevada
Nail salons in Nevada
Markets across Nevada ranked by the Groundwork market score for nail salons, with competitor counts and household spending for each.
- Listings
- 813
- 202 chain locations (25%)
- Official establishments
- 235
- +75.4% since 2019
- Household spending a year
- $1.2B
- On personal care products and services
- Listings per 10k households
- 6.8
- 13% above the U.S.
- Spending per listing
- $1.5M
- 11% below the U.S.
- Rank among states
- #29 of 51
- Market score 45 · Lower middle
A site report maps the nail salons on map listings around any address in Nevada by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 813 nail salons in Nevada. Chain locations make up 25% of them, against 27% across the U.S. That comes to 6.8 for every 10,000 households, 13% above the U.S. rate of 6.0.
Household spending on personal care products and services in Nevada comes to about $1.2B a year: $1,005 per household, in line with the U.S. average. Spread across 813 nail salons, that is $1.5M per salon, 11% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.
Official counts show 235 businesses with payroll classed as nail salons in Nevada in 2023, up 75.4% from 2019. That is one for every 5,117 households, against one for every 3,754 across the U.S. Across the U.S., the count rose 23.2% over the same years. Since fiscal 2022, 13 SBA-backed loans worth $3.3M have gone to businesses classed as nail salons in Nevada.
Among the 50 states and DC, Nevada ranks #29 for nail salons, with a Groundwork market score of 45 (lower middle). Of the 3 scored metro areas in or partly in Nevada, the Reno metro area scores highest (71). Of the 3 scored small-town markets in or partly in Nevada, the Elko area scores highest (82).
Every market in Nevada for nail salons
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Nevada, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Reno, NV | 71 | 113 | 5.0 | $2.1M | +5.0% | #34 of 387 |
| 2Las Vegas-Henderson-North Las Vegas, NV | 45 | 661 | 7.7 | $1.3M | +5.8% | #242 of 387 |
| 3Carson City, NV | 42 | 13 | 5.5 | $1.8M | −0.2% | #266 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Elko, NV | 82 | 6 | 3.0 | $3.4M | +2.1% | #9 of 387 |
| 2Gardnerville Ranchos, NV-CA | 75 | 9 | 4.1 | $2.6M | +0.9% | #28 of 387 |
| 3Winnemucca, NV | 43 | 5 | 7.2 | $1.3M | 0.0% | #247 of 387 |
| Pahrump, NV | Not scored | 3 | 1.4 | $6.6M | +10.3% | |
| Fallon, NV | Not scored | 3 | 3.2 | $3.1M | +1.1% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lyon County, NV | 87 | 6 | 2.5 | $3.9M | +9.5% | #8 of 1,328 |
| 2Elko County, NV | 76 | 6 | 3.1 | $3.3M | +2.1% | #71 of 1,328 |
| 3Douglas County, NV | 71 | 9 | 4.2 | $2.6M | +1.2% | #136 of 1,328 |
| 4Washoe County, NV | 70 | 107 | 5.4 | $2M | +4.4% | #155 of 1,328 |
| 5Clark County, NV | 48 | 661 | 7.7 | $1.3M | +5.8% | #767 of 1,328 |
| 6Carson City, NV | 46 | 13 | 5.5 | $1.8M | −0.2% | #806 of 1,328 |
| 7Humboldt County, NV | 36 | 5 | 7.2 | $1.3M | 0.0% | #1,029 of 1,328 |
| Nye County, NV | Not scored | 3 | 1.4 | $6.6M | +10.3% | |
| Churchill County, NV | Not scored | 3 | 3.2 | $3.1M | +1.1% | |
| White Pine County, NV | Not scored | 0 | 0.0 | n/a | −4.5% | |
| Pershing County, NV | Not scored | 0 | 0.0 | n/a | −3.2% | |
| Lander County, NV | Not scored | 0 | 0.0 | n/a | +2.6% | |
| Mineral County, NV | Not scored | 0 | 0.0 | n/a | −3.2% | |
| Lincoln County, NV | Not scored | 0 | 0.0 | n/a | −2.6% | |
| Storey County, NV | Not scored | 0 | 0.0 | n/a | +3.7% | |
| Eureka County, NV | Not scored | 0 | 0.0 | n/a | +0.8% | |
| Esmeralda County, NV | Not scored | 0 | 0.0 | n/a | −0.8% |
Markets with fewer than 5 nail salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many nail salons are in Nevada?
Nevada has 813 nail salons on map listings as of September 2026. 202 of them (25%) are chain locations. The listings count nail salons. Official counts show 235 businesses with payroll classed as nail salons in 2023, up 75.4% from 2019. Official counts also show 4,665 one-person businesses without payroll.
How much do households in Nevada spend on personal care products and services?
About $1.2B a year, or $1,005 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 813 nail salons on map listings, it comes to $1.5M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 1,202,593 households in Nevada and national spending patterns by income.
How does Nevada compare with the U.S. for nail salons?
Nevada has 6.8 nail salons per 10,000 households, 13% above the U.S. rate of 6.0. Spending per salon is $1.5M, 11% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Nevada would have about 723, against 813 on map listings. There is one business with payroll in the industry for every 5,117 households, against one for every 3,754 across the U.S. The official count rose 75.4% from 2019 to 2023, against +23.2% for the U.S.
Which market in Nevada has the highest market score for nail salons?
Among 3 scored metro areas in or partly in Nevada, the Reno metro area scores highest, at 71 (upper middle). Among 3 scored small-town markets in or partly in Nevada, the Elko area scores highest, at 82 (high). Among 7 scored counties in Nevada, Lyon County scores highest, at 87 (high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nevada scores 45 for nail salons (lower middle), #29 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Nevada. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Nail salons in other states
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Top markets for nail salons across the U.S. · All business types in Nevada
Related business types in Nevada
- Salons, barbers and spas5,967 listings
- Hair salons2,651 listings
- Barbershops452 listings
- Spas and skin care1,861 listings
Screening a site or an acquisition in Nevada?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.