Groundwork

Market rankings · Utah

Nail salons in Utah

Markets across Utah ranked by the Groundwork market score for nail salons, with competitor counts and household spending for each.

Listings
598
152 chain locations (25%)
Official establishments
260
+106.4% since 2019
Household spending a year
$1.2B
On personal care products and services
Listings per 10k households
5.3
12% below the U.S.
Spending per listing
$2.1M
24% above the U.S.
Rank among states
#15 of 51
Market score 61 · Upper middle

A site report maps the nail salons on map listings around any address in Utah by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 598 nail salons in Utah. Chain locations make up 25% of them, against 27% across the U.S. Per 10,000 households, that is 5.3, 12% below the U.S. rate of 6.0.

Households in Utah spend about $1.2B a year on personal care products and services, or $1,100 per household, 9% above the U.S. average. Spread across 598 nail salons, that is $2.1M per salon, 24% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

The official count of businesses with payroll classed as nail salons in Utah was 260 in 2023, up 106.4% from 2019. That is one for every 4,326 households, against one for every 3,754 across the U.S. Across the U.S., the count rose 23.2% over the same years. Since fiscal 2022, 14 SBA-backed loans worth $4M have gone to businesses classed as nail salons in Utah.

Among the 50 states and DC, Utah ranks #15 for nail salons, with a Groundwork market score of 61 (upper middle). Of the 5 scored metro areas in or partly in Utah, the Logan metro area scores highest (80). Of the 4 scored small-town markets in or partly in Utah, the Brigham City area scores highest (93).

Every market in Utah for nail salons

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Utah, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Utah, ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Logan, UT-ID80153.0$3.3M+8.8%#8 of 387
2Ogden, UT76964.5$2.5M+5.3%#14 of 387
3Provo-Orem-Lehi, UT671105.3$2.1M+14.5%#59 of 387
4St. George, UT63497.0$1.4M+17.4%#78 of 387
5Salt Lake City-Murray, UT542776.2$1.8M+3.8%#160 of 387

Small-town markets

Small-town markets reaching Utah, ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brigham City, UT-ID9362.8$3.6M+12.6%#2 of 387
2Heber, UT65165.6$2.3M+5.3%#95 of 387
3Cedar City, UT50126.0$1.6M+16.4%#212 of 387
4Price, UT3656.2$1.4M+1.0%#291 of 387
Vernal, UTNot scored43.3$2.9M+7.3%
Evanston, WY-UTNot scored22.3$4.2M+2.0%

Counties

Counties in Utah, ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Box Elder County, UT8863.1$3.3M+12.7%#6 of 1,328
2Weber County, UT82404.2$2.5M+5.8%#31 of 1,328
3Cache County, UT79143.2$3.2M+8.5%#53 of 1,328
4Tooele County, UT78114.6$2.5M+19.2%#61 of 1,328
5Davis County, UT70564.8$2.4M+4.8%#151 of 1,328
6Utah County, UT681095.4$2.1M+14.5%#193 of 1,328
7Washington County, UT66497.0$1.4M+17.4%#254 of 1,328
8Salt Lake County, UT542666.2$1.8M+2.9%#565 of 1,328
9Summit County, UT54127.6$1.8M+1.6%#566 of 1,328
10Iron County, UT52126.0$1.6M+16.4%#632 of 1,328
11Carbon County, UT3056.2$1.4M+1.0%#1,138 of 1,328
Uintah County, UTNot scored43.3$2.9M+7.3%
Wasatch County, UTNot scored43.1$4M+9.9%
Sanpete County, UTNot scored00.0n/a+10.3%
Sevier County, UTNot scored22.7$3.6M+5.9%
Duchesne County, UTNot scored22.9$3.4M+6.3%
San Juan County, UTNot scored24.4$2M+0.1%
Millard County, UTNot scored00.0n/a+7.7%
Morgan County, UTNot scored00.0n/a+8.1%
Juab County, UTNot scored12.6$4.2M+14.8%
Emery County, UTNot scored00.0n/a+3.4%
Grand County, UTNot scored12.2$4.3M+1.1%
Kane County, UTNot scored25.8$1.7M+11.7%
Beaver County, UTNot scored00.0n/a+3.0%
Garfield County, UTNot scored00.0n/a+3.0%
Rich County, UTNot scored00.0n/a+7.4%
Wayne County, UTNot scored00.0n/a+3.3%
Piute County, UTNot scored00.0n/a+4.8%
Daggett County, UTNot scored00.0n/a−1.8%

Markets with fewer than 5 nail salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many nail salons are in Utah?

There are 598 nail salons on map listings in Utah as of September 2026. 152 of them (25%) are chain locations. The listings count nail salons. Official counts show 260 businesses with payroll classed as nail salons in 2023, up 106.4% from 2019. Another 2,678 one-person businesses have no payroll, by official counts.

How much do households in Utah spend on personal care products and services?

About $1.2B a year, or $1,100 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 598 nail salons on map listings, it comes to $2.1M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 1,124,822 households in Utah and national spending patterns by income.

How does Utah compare with the U.S. for nail salons?

Utah has 5.3 nail salons per 10,000 households, 12% below the U.S. rate of 6.0. Spending per salon is $2.1M, 24% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Utah would have about 741, against 598 on map listings. There is one business with payroll in the industry for every 4,326 households, against one for every 3,754 across the U.S. The official count rose 106.4% from 2019 to 2023, against +23.2% for the U.S.

Which market in Utah has the highest market score for nail salons?

Among 5 scored metro areas in or partly in Utah, the Logan metro area scores highest, at 80 (high). Among 4 scored small-town markets in or partly in Utah, the Brigham City area scores highest, at 93 (very high). Among 11 scored counties in Utah, Box Elder County scores highest, at 88 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Utah scores 61 for nail salons (upper middle), #15 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Utah. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Nail salons in other states

All 51 states

Top markets for nail salons across the U.S. · All business types in Utah

Screening a site or an acquisition in Utah?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.