Groundwork

Beauty and personal care · Metro area · Mississippi

Nail salons in the Jackson, MS metro area

How the Jackson, MS metro area compares with other metro areas and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 13 out of 100: Low

Ranked #382 of 387 scored metro areas
#3 of 3 scored metro areas based in Mississippi

Listings
173
61 chain locations (35%)
Official establishments
66
+55.0% since 2019
Household spending a year
$196.1M
On personal care products and services · $824 a household
Spending per listing
$1.1M
32% below the U.S.
Listings per 10k households
7.3
22% above the U.S.
Population, 2025
609,847
−1.4% since 2020

See the nail salons around any address in the Jackson metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jackson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For nail salons, the Jackson metro area has a Groundwork market score of 13 (low): #382 of 387 scored metro areas and #3 of 3 scored metro areas based in Mississippi. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 173 nail salons in the Jackson metro area. 61 of them (35%) are chain locations, against 27% across the U.S. That comes to 7.3 for every 10,000 households, 22% above the U.S. rate of 6.0.

At $824 per household (18% below the U.S. average), households in the Jackson metro area spend about $196.1M a year on personal care products and services. Spread across 173 nail salons, that is $1.1M per salon, 32% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 66 businesses with payroll in the Jackson metro area classed as nail salons, up 55.0% from 2019. That is one for every 3,604 households, against one for every 3,754 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $576K have gone to businesses classed as nail salons in the Jackson metro area. Population estimates show the Jackson metro area declined 1.4% from 2020 to 2025, against +3.1% for the U.S.

How the Jackson metro area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Jackson, MS metro area compared with Mississippi and the U.S.
MeasureJackson metro areaMississippiU.S.
Listings per 10k households7.35.96.0
Spending per listing$1.1M$1.3M$1.7M
Households per official establishment3,6046,9843,754
Official establishment growth, 2019–2023+55.0%+72.6%+23.2%
Population growth, 2020–2025−1.4%−0.1%+3.1%
Spending per household on personal care products and services$824$788$1,005
Median household income$61,644$56,447$80,734
Groundwork market score1322

Official counts and lending

Businesses

Official establishments, 2019 to 2023
66+55.0% over the period
Employees, 2023
112
Annual payroll, 2023
$4.9M
One-person businesses, 2023
744Businesses with no payroll
Map listings, September 2026
17361 chain locations
Listings at the U.S. rate for this spending
117The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$576K

SBA-backed loans to businesses classed as nail salons in the Jackson metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Jackson metro area

Population, 2025 estimate
609,847−1.4% since 2020
Households
237,841
Median age
39.0
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
6,014 sq. mi.
People per square mile
102
Median household income
$61,644
Average household income
$87,121
Median home value
$200,500
Jobs located here
294,327
Daytime population
642,751Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jackson metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Jackson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Mississippi

Every Mississippi market ranked →

The highest-scoring metro areas in Mississippi for nail salons, numbered among those based in Mississippi (a market based in another state is listed without a number), with the Jackson metro area marked.

Top metro areas in Mississippi

Metro areas in Mississippi ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Gulfport-Biloxi, MS361237.3$1.1M+3.5%#335 of 387
2Hattiesburg, MS33437.1$1.1M+2.6%#346 of 387
Memphis, TN-MS-AR214168.0$1.1M−0.3%#376 of 387
3Jackson, MS131737.3$1.1M−1.4%#382 of 387

Other business types in the Jackson metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Jackson, MS metro area?

There are 173 nail salons on map listings in the Jackson metro area as of September 2026. 61 of them (35%) are chain locations. The listings count nail salons. Official counts show 66 businesses with payroll classed as nail salons in 2023, up 55.0% from 2019. Another 744 one-person businesses have no payroll, by official counts.

How much do households in the Jackson, MS metro area spend on personal care products and services?

About $196.1M a year, or $824 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 173 nail salons on map listings, it comes to $1.1M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 237,841 households in the Jackson metro area and national spending patterns by income.

How does the Jackson, MS metro area compare with the U.S. for nail salons?

The Jackson metro area has 7.3 nail salons per 10,000 households, 22% above the U.S. rate of 6.0. Spending per salon is $1.1M, 32% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Jackson metro area would have about 117, against 173 on map listings. There is one business with payroll in the industry for every 3,604 households, against one for every 3,754 across the U.S. The official count rose 55.0% from 2019 to 2023, against +23.2% for the U.S.

How fast is the Jackson, MS metro area growing?

Population estimates put the Jackson metro area at 609,847 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 237,841 households. The median household income in the Jackson metro area is $61,644 a year, 24% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jackson metro area scores 13 for nail salons (low), #382 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jackson metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Jackson metro area

Screening a site or an acquisition in the Jackson metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jackson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.