Groundwork

Market rankings · Kentucky

Barbershops in Kentucky

Every metro area, small-town market and county in Kentucky, ranked by the Groundwork market score for barbershops, with competitor counts and household spending for each.

Listings
918
118 chain locations (13%)
Official establishments
47
+17.5% since 2019
Household spending a year
$1.5B
On personal care products and services
Listings per 10k households
5.1
4% below the U.S.
Spending per listing
$1.6M
13% below the U.S.
Rank among states
#38 of 51
Market score 40 · Lower middle

A site report maps the barbershops on map listings around any address in Kentucky by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Kentucky has 918 barbershops on map listings as of September 2026. 118 of them (13%) are chain locations, against 12% across the U.S. That is 5.1 per 10,000 households, 4% below the U.S. rate of 5.3.

At $833 per household (17% below the U.S. average), households in Kentucky spend about $1.5B a year on personal care products and services. Spread across 918 barbershops, that is $1.6M per shop, 13% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The official count of businesses with payroll classed as barber shops in Kentucky was 47 in 2023, up 17.5% from 2019. That is one for every 38,606 households, against one for every 16,589 across the U.S. Across the U.S., the count rose 28.5% over the same years. Since fiscal 2022, 4 SBA-backed loans worth $660K have gone to businesses classed as barber shops in Kentucky.

Among the 50 states and DC, Kentucky ranks #38 for barbershops, with a Groundwork market score of 40 (lower middle). Of the 9 scored metro areas in or partly in Kentucky, the Cincinnati metro area scores highest (69). Of the 13 scored small-town markets in or partly in Kentucky, the Frankfort area scores highest (65).

Every market in Kentucky for barbershops

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Kentucky, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Kentucky, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Cincinnati, OH-KY-IN694004.4$2.3M+2.7%#59 of 387
1Lexington-Fayette, KY541085.0$1.8M+3.4%#162 of 387
2Louisville/Jefferson County, KY-IN473155.6$1.6M+2.9%#226 of 387
Clarksville, TN-KY451068.5$994K+8.5%#253 of 387
3Bowling Green, KY42375.0$1.6M+9.5%#267 of 387
4Owensboro, KY38204.4$1.9M+1.3%#295 of 387
Huntington-Ashland, WV-KY-OH38714.7$1.7M−2.6%#297 of 387
5Paducah, KY-IL21235.5$1.5M−1.2%#366 of 387
6Elizabethtown, KY20377.3$1.2M+2.4%#372 of 387

Small-town markets

Small-town markets reaching Kentucky, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Frankfort, KY65113.4$2.5M+3.1%#99 of 377
2Richmond-Berea, KY50234.6$1.7M+7.0%#201 of 377
3Mount Sterling, KY4873.9$2M+3.1%#211 of 377
4Mayfield, KY3864.2$1.8M+1.4%#263 of 377
5Franklin, KY3567.5$1.1M+5.9%#285 of 377
6Pikeville, KY33112.8$2.5M−5.4%#291 of 377
7Somerset, KY32155.7$1.3M+3.5%#302 of 377
8Corbin, KY29234.1$1.7M+0.1%#310 of 377
9Danville, KY29198.7$886K+3.6%#313 of 377
10Glasgow, KY28146.3$1.2M+2.6%#316 of 377
11Henderson, KY27125.1$1.5M−0.9%#319 of 377
12Campbellsville, KY25149.5$794K+3.4%#328 of 377
13Madisonville, KY19126.5$1.2M−0.5%#342 of 377
Murray, KYNot scored32.0$3.8M+4.9%
Middlesborough, KYNot scored44.0$1.5M−4.8%

Counties

Counties in Kentucky, ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Oldham County, KY8393.9$3M+4.9%#51 of 1,356
2Scott County, KY8073.1$3.1M+8.2%#75 of 1,356
3Boone County, KY77203.9$2.6M+6.5%#111 of 1,356
4Jessamine County, KY6973.5$2.6M+7.8%#264 of 1,356
5Kenton County, KY68243.6$2.6M+3.9%#279 of 1,356
6Campbell County, KY64143.6$2.6M+2.5%#362 of 1,356
7Shelby County, KY6384.3$2.2M+6.2%#389 of 1,356
8Bullitt County, KY62134.1$2.3M+5.0%#407 of 1,356
9Clark County, KY5353.3$2.5M+2.3%#614 of 1,356
10Madison County, KY53164.3$1.9M+9.4%#628 of 1,356
11Warren County, KY48285.0$1.7M+10.6%#753 of 1,356
12Franklin County, KY4794.0$2.1M+2.0%#772 of 1,356
13Fayette County, KY45805.7$1.6M+2.2%#836 of 1,356
14Laurel County, KY4483.3$2.3M+1.6%#846 of 1,356
15Pike County, KY4352.1$3.4M−6.4%#869 of 1,356
16Jefferson County, KY432246.8$1.3M+1.6%#885 of 1,356
17Daviess County, KY40194.6$1.8M+1.5%#927 of 1,356
18Mercer County, KY3955.4$1.5M+4.8%#946 of 1,356
19Nelson County, KY38126.3$1.4M+4.8%#965 of 1,356
20Boyd County, KY3773.6$2.2M−0.9%#971 of 1,356
21Graves County, KY3364.2$1.8M+1.4%#1,044 of 1,356
22Simpson County, KY3067.5$1.1M+5.9%#1,108 of 1,356
23Hardin County, KY29357.8$1.1M+2.4%#1,124 of 1,356
24Pulaski County, KY28155.7$1.3M+3.5%#1,138 of 1,356
25Breckinridge County, KY2867.4$1M+5.2%#1,142 of 1,356
Show all 120 counties
Counties in Kentucky, ranked for barbershops by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Harrison County, KY2879.6$865K+4.9%#1,149 of 1,356
27Henderson County, KY2694.9$1.6M−0.9%#1,161 of 1,356
28Bourbon County, KY2356.1$1.3M−0.3%#1,189 of 1,356
29Boyle County, KY23108.3$958K+2.9%#1,197 of 1,356
30Lincoln County, KY2299.3$807K+4.6%#1,204 of 1,356
31Carter County, KY2154.6$1.6M−1.7%#1,207 of 1,356
32Greenup County, KY2185.4$1.5M−1.9%#1,210 of 1,356
33Barren County, KY21137.2$1M+2.6%#1,215 of 1,356
34Whitley County, KY2085.9$1.2M+1.6%#1,223 of 1,356
35Ohio County, KY2066.6$1.2M+0.8%#1,224 of 1,356
36Floyd County, KY1964.1$1.7M−3.9%#1,229 of 1,356
37Muhlenberg County, KY1975.8$1.3M−0.9%#1,231 of 1,356
38Taylor County, KY191211.7$658K+2.9%#1,238 of 1,356
39McCracken County, KY18228.0$1.1M−0.5%#1,240 of 1,356
40Knox County, KY1554.3$1.5M−2.2%#1,268 of 1,356
41Hopkins County, KY15126.5$1.2M−0.5%#1,270 of 1,356
42Harlan County, KY865.6$1.2M−7.6%#1,316 of 1,356
43Christian County, KY5228.6$873K−3.6%#1,334 of 1,356
Calloway County, KYNot scored32.0$3.8M+4.9%
Marshall County, KYNot scored43.0$2.7M−0.1%
Meade County, KYNot scored32.7$3.3M+2.2%
Montgomery County, KYNot scored43.6$2.1M+2.5%
Logan County, KYNot scored43.6$2.1M+4.2%
Perry County, KYNot scored43.6$2M−6.4%
Woodford County, KYNot scored43.7$2.6M+3.7%
Grayson County, KYNot scored43.9$1.9M+3.6%
Grant County, KYNot scored44.3$1.9M+4.7%
Rowan County, KYNot scored44.2$1.8M−1.0%
Anderson County, KYNot scored22.1$4.2M+5.5%
Bell County, KYNot scored44.0$1.5M−4.8%
Johnson County, KYNot scored33.3$2.1M−2.6%
Allen County, KYNot scored45.0$1.6M+9.5%
Letcher County, KYNot scored44.7$1.4M−7.0%
Spencer County, KYNot scored22.7$3.7M+7.7%
Clay County, KYNot scored22.7$2.4M−4.1%
Marion County, KYNot scored45.2$1.5M+2.7%
Hart County, KYNot scored11.4$5.4M+4.3%
Wayne County, KYNot scored33.7$1.8M+0.3%
Adair County, KYNot scored45.6$1.3M+2.9%
Russell County, KYNot scored34.0$1.9M+3.4%
Garrard County, KYNot scored34.5$1.8M+7.3%
Mason County, KYNot scored11.4$5.4M−1.2%
McCreary County, KYNot scored35.1$1.2M+1.7%
Rockcastle County, KYNot scored46.1$1.2M+0.6%
Lawrence County, KYNot scored23.2$2.3M−3.3%
Casey County, KYNot scored23.1$2.3M+1.8%
Henry County, KYNot scored00.0n/a+4.8%
Fleming County, KYNot scored11.7$4.2M+4.6%
Larue County, KYNot scored23.3$2.4M+2.1%
Pendleton County, KYNot scored00.0n/a+1.1%
Trigg County, KYNot scored46.6$1.2M+3.1%
Morgan County, KYNot scored12.0$3.5M+5.0%
Estill County, KYNot scored35.0$1.4M−1.4%
Knott County, KYNot scored11.8$3.8M−5.9%
Breathitt County, KYNot scored11.8$3.5M−8.3%
Union County, KYNot scored47.7$985K−5.9%
Jackson County, KYNot scored23.9$1.7M+2.8%
Powell County, KYNot scored24.2$1.6M−2.2%
Lewis County, KYNot scored12.0$3.6M−1.4%
Bath County, KYNot scored24.3$1.8M+3.6%
Webster County, KYNot scored36.1$1.3M−0.7%
Caldwell County, KYNot scored36.0$1.3M−0.3%
Todd County, KYNot scored00.0n/a+5.6%
Butler County, KYNot scored36.6$1.1M+1.6%
Edmonson County, KYNot scored23.9$1.9M+5.0%
Washington County, KYNot scored12.1$3.8M+2.7%
Green County, KYNot scored24.5$1.6M+4.6%
Magoffin County, KYNot scored48.4$740K−4.3%
Owen County, KYNot scored00.0n/a+2.6%
Monroe County, KYNot scored24.3$1.7M−1.1%
Martin County, KYNot scored12.6$2.7M−4.9%
Carroll County, KYNot scored24.8$1.7M+2.9%
Metcalfe County, KYNot scored12.4$3M+2.9%
Leslie County, KYNot scored00.0n/a−8.0%
Clinton County, KYNot scored00.0n/a−1.0%
McLean County, KYNot scored12.7$3.1M−0.8%
Hancock County, KYNot scored38.2$959K−0.6%
Crittenden County, KYNot scored12.8$2.6M−2.2%
Livingston County, KYNot scored00.0n/a−0.1%
Lyon County, KYNot scored38.8$963K+5.2%
Gallatin County, KYNot scored26.1$1.3M+1.9%
Trimble County, KYNot scored13.0$2.8M+2.8%
Bracken County, KYNot scored38.9$958K+1.3%
Nicholas County, KYNot scored00.0n/a+5.4%
Ballard County, KYNot scored00.0n/a−1.5%
Lee County, KYNot scored00.0n/a−0.9%
Elliott County, KYNot scored14.1$1.7M−0.9%
Wolfe County, KYNot scored00.0n/a−4.0%
Fulton County, KYNot scored27.8$822K−4.5%
Menifee County, KYNot scored14.0$1.7M+4.8%
Cumberland County, KYNot scored27.6$862K+2.3%
Carlisle County, KYNot scored00.0n/a−1.2%
Hickman County, KYNot scored15.8$1.4M−3.4%
Owsley County, KYNot scored00.0n/a−2.5%
Robertson County, KYNot scored00.0n/a+6.6%

Markets with fewer than 5 barbershops on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many barbershops are in Kentucky?

Map listings as of September 2026 show 918 barbershops in Kentucky. 118 of them (13%) are chain locations. The listings count barbershops. Official counts show 47 businesses with payroll classed as barber shops in 2023, up 17.5% from 2019. Official counts also show 1,546 one-person businesses without payroll.

How much do households in Kentucky spend on personal care products and services?

About $1.5B a year, or $833 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 918 barbershops on map listings, it comes to $1.6M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 1,814,469 households in Kentucky and national spending patterns by income.

How does Kentucky compare with the U.S. for barbershops?

Kentucky has 5.1 barbershops per 10,000 households, 4% below the U.S. rate of 5.3. Spending per shop is $1.6M, 13% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Kentucky would have about 801, against 918 on map listings. There is one business with payroll in the industry for every 38,606 households, against one for every 16,589 across the U.S. The official count rose 17.5% from 2019 to 2023, against +28.5% for the U.S.

Which market in Kentucky has the highest market score for barbershops?

Among 9 scored metro areas in or partly in Kentucky, the Cincinnati metro area scores highest, at 69 (upper middle). Among 13 scored small-town markets in or partly in Kentucky, the Frankfort area scores highest, at 65 (upper middle). Among 43 scored counties in Kentucky, Oldham County scores highest, at 83 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kentucky scores 40 for barbershops (lower middle), #38 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kentucky. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Barbershops in other states

All 51 states

Top markets for barbershops across the U.S. · All business types in Kentucky

Screening a site or an acquisition in Kentucky?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.