Beauty and personal care · County · Kentucky
Nail salons in Kenton County, KY
The nail salons in Kenton County, KY, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 78 out of 100: High
Ranked #59 of 1,328 scored counties
#2 of 32 scored counties in Kentucky
- Listings
- 24
- 12 chain locations (50%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $63.4M
- On personal care products and services · $941 a household
- Spending per listing
- $2.6M
- 58% above the U.S.
- Listings per 10k households
- 3.6
- 40% below the U.S.
- Population, 2025
- 175,779
- +3.9% since 2020
See the nail salons around any address in Kenton County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kenton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For nail salons, Kenton County has a Groundwork market score of 78 (high): #59 of 1,328 scored counties and #2 of 32 scored counties in Kentucky. That puts it in the top 10% of counties for nail salons.
At $941 per household (6% below the U.S. average), households in Kenton County spend about $63.4M a year on personal care products and services. Spread across 24 nail salons, that is $2.6M per salon, 58% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.
Kenton County has 24 nail salons on map listings as of September 2026. Of those, 12 are chain locations, or 50%, against 27% across the U.S. Per 10,000 households, that is 3.6, 40% below the U.S. rate of 6.0.
The official count of businesses with payroll classed as nail salons in Kenton County was 4 in 2023. That is one for every 16,842 households, against one for every 3,754 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $60K have gone to businesses classed as nail salons in Kenton County. Population estimates show Kenton County grew 3.9% from 2020 to 2025, faster than the U.S. (+3.1%).
How Kenton County compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kenton County | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.6 | 3.9 | 6.0 |
| Spending per listing | $2.6M | $2.1M | $1.7M |
| Households per official establishment | 16,842 | 15,508 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +46.3% | +23.2% |
| Population growth, 2020–2025 | +3.9% | +2.2% | +3.1% |
| Spending per household on personal care products and services | $941 | $833 | $1,005 |
| Median household income | $80,548 | $63,726 | $80,734 |
| Groundwork market score | 78 | 56 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4
- Employees, 2023
- 9
- Annual payroll, 2023
- $303K
- One-person businesses, 2023
- 86Businesses with no payroll
- Map listings, September 2026
- 2412 chain locations
- Listings at the U.S. rate for this spending
- 38The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $60K
SBA-backed loans to businesses classed as nail salons in Kenton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Kenton County
- Population, 2025 estimate
- 175,779+3.9% since 2020
- Households
- 67,367
- Median age
- 38.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.8
- Land area
- 160 sq. mi.
- People per square mile
- 1,068
- Median household income
- $80,548+25.2% vs. 2015–2019, before inflation
- Average household income
- $108,303
- Median home value
- $244,400
- Jobs located here
- 69,403
- Daytime population
- 152,560Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Kenton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of Kenton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Kentucky
Every Kentucky market ranked →The highest-scoring counties in Kentucky for nail salons, numbered among those based in Kentucky, with Kenton County marked.
Top counties in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Oldham County, KY | 90 | 6 | 2.6 | $4.4M | +4.9% | #3 of 1,328 |
| 2Kenton County, KY | 78 | 24 | 3.6 | $2.6M | +3.9% | #59 of 1,328 |
| 3Campbell County, KY | 74 | 9 | 2.3 | $4.1M | +2.5% | #96 of 1,328 |
| 4Jessamine County, KY | 72 | 5 | 2.5 | $3.6M | +7.8% | #119 of 1,328 |
| 5Madison County, KY | 70 | 11 | 3.0 | $2.8M | +9.4% | #147 of 1,328 |
| 6Bullitt County, KY | 66 | 13 | 4.1 | $2.3M | +5.0% | #247 of 1,328 |
| 7Nelson County, KY | 62 | 7 | 3.7 | $2.3M | +4.8% | #342 of 1,328 |
| 8Shelby County, KY | 62 | 9 | 4.9 | $1.9M | +6.2% | #351 of 1,328 |
| 9Scott County, KY | 60 | 13 | 5.7 | $1.7M | +8.2% | #406 of 1,328 |
| 10Daviess County, KY | 59 | 12 | 2.9 | $2.9M | +1.5% | #413 of 1,328 |
Other business types in Kenton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas64
- Hair salons69
- Barbershops68
- Nail salons78
- Spas and skin care62
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in Kenton County, KY?
Map listings as of September 2026 show 24 nail salons in Kenton County. 12 of them (50%) are chain locations. The listings count nail salons. Official counts show 4 businesses with payroll classed as nail salons in 2023. Official counts also show 86 one-person businesses without payroll.
How much do households in Kenton County, KY spend on personal care products and services?
About $63.4M a year, or $941 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 24 nail salons on map listings, it comes to $2.6M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 67,367 households in Kenton County and national spending patterns by income.
How does Kenton County, KY compare with the U.S. for nail salons?
Kenton County has 3.6 nail salons per 10,000 households, 40% below the U.S. rate of 6.0. Spending per salon is $2.6M, 58% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Kenton County would have about 38, against 24 on map listings. There is one business with payroll in the industry for every 16,842 households, against one for every 3,754 across the U.S.
How fast is Kenton County, KY growing?
Population estimates put Kenton County at 175,779 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 67,367 households. Median household income in Kenton County is $80,548, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kenton County scores 78 for nail salons (high), #59 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kenton County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in Kenton County
Screening a site or an acquisition in Kenton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Kenton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.