Groundwork

Auto · County · Arizona

Insurance agencies in Maricopa County, AZ

How Maricopa County, AZ compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,625 of 2,272 scored counties
#14 of 14 scored counties in Arizona

Listings
3,294
591 chain locations (18%)
Official establishments
2,011
+1.2% since 2019
Household spending a year
$3.2B
On vehicle insurance · $1,853 a household
Spending per listing
$974K
22% below the U.S.
Listings per 10k households
19.0
22% above the U.S.
Population, 2025
4,689,558
+5.5% since 2020

See the insurance agencies around any address in Maricopa County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Maricopa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Maricopa County spend about $3.2B a year on vehicle insurance, or $1,853 per household, 5% below the U.S. average. Spread across 3,294 insurance agencies, that is $974K per agency, 22% below the U.S. figure of $1.3M.

There are 3,294 insurance agencies on map listings in Maricopa County as of September 2026. 591 of them (18%) are chain locations, against 21% across the U.S. Per 10,000 households, that is 19.0, 22% above the U.S. rate of 15.6.

The official count of businesses with payroll classed as insurance agencies and brokerages in Maricopa County was 2,011 in 2023, up 1.2% from 2019. That is one for every 861 households, against one for every 966 across the U.S. Since fiscal 2022, 54 SBA-backed loans worth $23.2M have gone to businesses classed as insurance agencies and brokerages in Maricopa County.

Population estimates show Maricopa County grew 5.5% from 2020 to 2025, faster than the U.S. (+3.1%). For insurance agencies, Maricopa County has a Groundwork market score of 36 (lower middle): #1,625 of 2,272 scored counties and #14 of 14 scored counties in Arizona.

How Maricopa County compares

The same measures for Arizona and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Maricopa County, AZ compared with Arizona and the U.S.
MeasureMaricopa CountyArizonaU.S.
Listings per 10k households19.016.015.6
Spending per listing$974K$1.2M$1.3M
Households per official establishment8611,004966
Official establishment growth, 2019–2023+1.2%+0.9%−1.0%
Population growth, 2020–2025+5.5%+6.1%+3.1%
Spending per household on vehicle insurance$1,853$1,858$1,957
Median household income$89,300$79,964$80,734
Groundwork market score3650

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,987 → 2,011+1.2% over the period
Employees, 2023
10,830
Annual payroll, 2023
$925.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3,294591 chain locations
Listings at the U.S. rate for this spending
2,554The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
54
Amount
$23.2M

SBA-backed loans to businesses classed as insurance agencies and brokerages in Maricopa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Maricopa County

Population, 2025 estimate
4,689,558+5.5% since 2020
Households
1,730,696
Median age
39.0
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
9,202 sq. mi.
People per square mile
496
Median household income
$89,300+38.5% vs. 2015–2019, before inflation
Average household income
$120,023
Median home value
$452,800
Jobs located here
2,317,205
Daytime population
4,768,907Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Maricopa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Maricopa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Insurance agencies across Arizona

Every Arizona market ranked →

The highest-scoring counties in Arizona for insurance agencies, numbered among those based in Arizona, with Maricopa County marked.

Top counties in Arizona

Counties in Arizona ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pinal County, AZ87925.7$3.5M+25.4%#97 of 2,272
2Graham County, AZ72129.4$2.4M+4.0%#411 of 2,272
3Mohave County, AZ71999.7$2M+6.5%#441 of 2,272
4La Paz County, AZ7066.7$2.8M+0.9%#453 of 2,272
5Apache County, AZ6894.3$4.2M−2.2%#514 of 2,272
6Yavapai County, AZ6512311.1$1.8M+6.5%#625 of 2,272
7Navajo County, AZ64389.5$1.9M+3.0%#655 of 2,272
8Cochise County, AZ645410.6$1.9M+0.6%#663 of 2,272
9Yuma County, AZ629311.7$1.5M+9.2%#734 of 2,272
10Coconino County, AZ555910.7$1.8M−0.6%#944 of 2,272
14Maricopa County, AZ363,29419.0$974K+5.5%#1,625 of 2,272

Other business types in Maricopa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Maricopa County, AZ?

As of September 2026, map listings count 3,294 insurance agencies in Maricopa County. 591 of them (18%) are chain locations. The listings count insurance agencies. Official counts show 2,011 businesses with payroll classed as insurance agencies and brokerages in 2023, up 1.2% from 2019.

How much do households in Maricopa County, AZ spend on vehicle insurance?

About $3.2B a year, or $1,853 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 3,294 insurance agencies on map listings, it comes to $974K per agency. It is estimated from the incomes of the 1,730,696 households in Maricopa County and national spending patterns by income.

How does Maricopa County, AZ compare with the U.S. for insurance agencies?

Maricopa County has 19.0 insurance agencies per 10,000 households, 22% above the U.S. rate of 15.6. Spending per agency is $974K, 22% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Maricopa County would have about 2,554, against 3,294 on map listings. There is one business with payroll in the industry for every 861 households, against one for every 966 across the U.S. The official count rose 1.2% from 2019 to 2023, against −1.0% for the U.S.

How fast is Maricopa County, AZ growing?

Population estimates put Maricopa County at 4,689,558 people in 2025, up 5.5% since 2020, faster than the U.S. (+3.1%). It has 1,730,696 households. Median household income in Maricopa County is $89,300, 11% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Maricopa County scores 36 for insurance agencies (lower middle), #1,625 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Maricopa County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Maricopa County

Screening a site or an acquisition in Maricopa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Maricopa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.