Groundwork

Beauty and personal care · County · Utah

Nail salons in Washington County, UT

How Washington County, UT compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #254 of 1,328 scored counties
#7 of 11 scored counties in Utah

Listings
49
11 chain locations (22%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$70.9M
On personal care products and services · $1,016 a household
Spending per listing
$1.4M
13% below the U.S.
Listings per 10k households
7.0
17% above the U.S.
Population, 2025
213,670
+17.4% since 2020

See the nail salons around any address in Washington County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 49 nail salons in Washington County. 11 of them (22%) are chain locations, against 27% across the U.S. That is 7.0 per 10,000 households, 17% above the U.S. rate of 6.0.

At $1,016 per household (in line with the U.S. average), households in Washington County spend about $70.9M a year on personal care products and services. That is about $1.4M of household spending for each salon on map listings, 13% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 8 businesses with payroll in Washington County classed as nail salons. That is one for every 8,723 households, against one for every 3,754 across the U.S. Another 161 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $600K have gone to businesses classed as nail salons in Washington County.

Between 2020 and 2025, the population of Washington County grew 17.4%, faster than the U.S. (+3.1%). The Groundwork market score for nail salons in Washington County is 66 (upper middle), #254 of 1,328 scored counties and #7 of 11 scored counties in Utah. That puts it in the top quarter of counties.

How Washington County compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Washington County, UT compared with Utah and the U.S.
MeasureWashington CountyUtahU.S.
Listings per 10k households7.05.36.0
Spending per listing$1.4M$2.1M$1.7M
Households per official establishment8,7234,3263,754
Official establishment growth, 2019–2023n/a+106.4%+23.2%
Population growth, 2020–2025+17.4%+7.8%+3.1%
Spending per household on personal care products and services$1,016$1,100$1,005
Median household income$80,632$95,166$80,734
Groundwork market score6661

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 8
Employees, 2023
26
Annual payroll, 2023
$728K
One-person businesses, 2023
161Businesses with no payroll
Map listings, September 2026
4911 chain locations
Listings at the U.S. rate for this spending
42The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$600K

SBA-backed loans to businesses classed as nail salons in Washington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Washington County

Population, 2025 estimate
213,670+17.4% since 2020
Households
69,786
Median age
40.7
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
2,428 sq. mi.
People per square mile
81
Median household income
$80,632+34.8% vs. 2015–2019, before inflation
Average household income
$107,780
Median home value
$510,700
Jobs located here
87,513
Daytime population
200,923Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Washington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Utah

Every Utah market ranked →

The highest-scoring counties in Utah for nail salons, numbered among those based in Utah, with Washington County marked.

Top counties in Utah

Counties in Utah ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Box Elder County, UT8863.1$3.3M+12.7%#6 of 1,328
2Weber County, UT82404.2$2.5M+5.8%#31 of 1,328
3Cache County, UT79143.2$3.2M+8.5%#53 of 1,328
4Tooele County, UT78114.6$2.5M+19.2%#61 of 1,328
5Davis County, UT70564.8$2.4M+4.8%#151 of 1,328
6Utah County, UT681095.4$2.1M+14.5%#193 of 1,328
7Washington County, UT66497.0$1.4M+17.4%#254 of 1,328
8Salt Lake County, UT542666.2$1.8M+2.9%#565 of 1,328
9Summit County, UT54127.6$1.8M+1.6%#566 of 1,328
10Iron County, UT52126.0$1.6M+16.4%#632 of 1,328

Other business types in Washington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Washington County, UT?

There are 49 nail salons on map listings in Washington County as of September 2026. 11 of them (22%) are chain locations. The listings count nail salons. Official counts show 8 businesses with payroll classed as nail salons in 2023. Official counts list 161 one-person businesses without payroll.

How much do households in Washington County, UT spend on personal care products and services?

About $70.9M a year, or $1,016 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 49 nail salons on map listings, it comes to $1.4M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 69,786 households in Washington County and national spending patterns by income.

How does Washington County, UT compare with the U.S. for nail salons?

Washington County has 7.0 nail salons per 10,000 households, 17% above the U.S. rate of 6.0. Spending per salon is $1.4M, 13% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Washington County would have about 42, against 49 on map listings. There is one business with payroll in the industry for every 8,723 households, against one for every 3,754 across the U.S.

How fast is Washington County, UT growing?

Population estimates put Washington County at 213,670 people in 2025, up 17.4% since 2020, faster than the U.S. (+3.1%). It has 69,786 households. The median household income in Washington County is $80,632 a year, in line with the U.S. median of $80,734. That rose 34.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Washington County scores 66 for nail salons (upper middle), #254 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washington County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Washington County

Screening a site or an acquisition in Washington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.