Groundwork

Market rankings · Nevada

Hair salons in Nevada

Markets across Nevada ranked by the Groundwork market score for hair salons, with competitor counts and household spending for each.

Listings
2,651
436 chain locations (16%)
Official establishments
656
+18.6% since 2019
Household spending a year
$1.2B
On personal care products and services
Listings per 10k households
22.0
6% below the U.S.
Spending per listing
$456K
6% above the U.S.
Rank among states
#15 of 51
Market score 57 · Upper middle

A site report maps the hair salons on map listings around any address in Nevada by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2,651 hair salons in Nevada. Of those, 436 are chain locations, or 16%, against 14% across the U.S. That comes to 22.0 for every 10,000 households, 6% below the U.S. rate of 23.4.

Household spending on personal care products and services in Nevada comes to about $1.2B a year: $1,005 per household, in line with the U.S. average. That works out to $456K per salon, 6% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in Nevada was 656 in 2023, up 18.6% from 2019. That is one for every 1,833 households, against one for every 1,535 across the U.S. Across the U.S., the count rose 6.0% over the same years. Since fiscal 2022, 47 SBA-backed loans worth $13.3M have gone to businesses classed as beauty salons in Nevada.

Among the 50 states and DC, Nevada ranks #15 for hair salons, with a Groundwork market score of 57 (upper middle). Of the 3 scored metro areas in or partly in Nevada, the Reno metro area scores highest (69). Of the 5 scored small-town markets in or partly in Nevada, the Pahrump area scores highest (77).

Every market in Nevada for hair salons

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Nevada, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Nevada, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Reno, NV6950022.2$476K+5.0%#39 of 387
2Las Vegas-Henderson-North Las Vegas, NV631,86821.7$459K+5.8%#75 of 387
3Carson City, NV198033.8$285K−0.2%#385 of 387

Small-town markets

Small-town markets reaching Nevada, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pahrump, NV773917.6$506K+10.3%#22 of 538
2Elko, NV754421.7$464K+2.1%#31 of 538
3Winnemucca, NV711318.8$514K0.0%#52 of 538
4Gardnerville Ranchos, NV-CA615726.2$417K+0.9%#146 of 538
5Fallon, NV482728.4$343K+1.1%#303 of 538

Counties

Counties in Nevada, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lyon County, NV873012.6$778K+9.5%#26 of 2,339
2Nye County, NV733917.6$506K+10.3%#216 of 2,339
3Elko County, NV684321.9$462K+2.1%#376 of 2,339
4Clark County, NV611,86821.7$459K+5.8%#648 of 2,339
5Washoe County, NV6147023.6$452K+4.4%#650 of 2,339
6Humboldt County, NV601318.8$514K0.0%#678 of 2,339
7Douglas County, NV575726.7$408K+1.2%#841 of 2,339
8Churchill County, NV462728.4$343K+1.1%#1,397 of 2,339
9Carson City, NV268033.8$285K−0.2%#2,122 of 2,339
White Pine County, NVNot scored823.8$375K−4.5%
Pershing County, NVNot scored211.5$775K−3.2%
Lander County, NVNot scored732.9$306K+2.6%
Mineral County, NVNot scored316.4$504K−3.2%
Lincoln County, NVNot scored317.5$551K−2.6%
Storey County, NVNot scored00.0n/a+3.7%
Eureka County, NVNot scored116.1$550K+0.8%
Esmeralda County, NVNot scored00.0n/a−0.8%

Markets with fewer than 5 hair salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many hair salons are in Nevada?

Nevada has 2,651 hair salons on map listings as of September 2026. 436 of them (16%) are chain locations. The listings count hair and beauty salons. Official counts show 656 businesses with payroll classed as beauty salons in 2023, up 18.6% from 2019. Another 10,025 one-person businesses have no payroll, by official counts.

How much do households in Nevada spend on personal care products and services?

About $1.2B a year, or $1,005 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 2,651 hair salons on map listings, it comes to $456K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 1,202,593 households in Nevada and national spending patterns by income.

How does Nevada compare with the U.S. for hair salons?

Nevada has 22.0 hair salons per 10,000 households, 6% below the U.S. rate of 23.4. Spending per salon is $456K, 6% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Nevada would have about 2,808, against 2,651 on map listings. There is one business with payroll in the industry for every 1,833 households, against one for every 1,535 across the U.S. The official count rose 18.6% from 2019 to 2023, against +6.0% for the U.S.

Which market in Nevada has the highest market score for hair salons?

Among 3 scored metro areas in or partly in Nevada, the Reno metro area scores highest, at 69 (upper middle). Among 5 scored small-town markets in or partly in Nevada, the Pahrump area scores highest, at 77 (high). Among 9 scored counties in Nevada, Lyon County scores highest, at 87 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nevada scores 57 for hair salons (upper middle), #15 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nevada. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Hair salons in other states

All 51 states

Top markets for hair salons across the U.S. · All business types in Nevada

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.