Beauty and personal care · County · Nevada
Nail salons in Elko County, NV
How Elko County, NV compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 76 out of 100: High
Ranked #71 of 1,328 scored counties
#2 of 7 scored counties in Nevada
- Listings
- 6
- 2 chain locations (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $19.9M
- On personal care products and services · $1,011 a household
- Spending per listing
- $3.3M
- 98% above the U.S.
- Listings per 10k households
- 3.1
- 48% below the U.S.
- Population, 2025
- 54,815
- +2.1% since 2020
See the nail salons around any address in Elko County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Elko County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for nail salons in Elko County is 76 (high), #71 of 1,328 scored counties and #2 of 7 scored counties in Nevada. That puts it in the top 10% of counties for nail salons.
Household spending on personal care products and services in Elko County comes to about $19.9M a year: $1,011 per household, in line with the U.S. average. Spread across 6 nail salons, that is $3.3M per salon, 98% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.
There are 6 nail salons on map listings in Elko County as of September 2026. Of those, 2 are chain locations, or 33%, against 27% across the U.S. Per 10,000 households, that is 3.1, 48% below the U.S. rate of 6.0.
Official counts don’t publish a figure for nail salons in Elko County, since they leave out counts under 3. Population estimates show Elko County grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%).
How Elko County compares
The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Elko County | Nevada | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.1 | 6.8 | 6.0 |
| Spending per listing | $3.3M | $1.5M | $1.7M |
| Households per official establishment | n/a | 5,117 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +75.4% | +23.2% |
| Population growth, 2020–2025 | +2.1% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $1,011 | $1,005 | $1,005 |
| Median household income | $86,487 | $78,260 | $80,734 |
| Groundwork market score | 76 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 28Businesses with no payroll
- Map listings, September 2026
- 62 chain locations
- Listings at the U.S. rate for this spending
- 12The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as nail salons in Elko County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Elko County
- Population, 2025 estimate
- 54,815+2.1% since 2020
- Households
- 19,627
- Median age
- 36.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.1
- Land area
- 17,173 sq. mi.
- People per square mile
- 3
- Median household income
- $86,487+6.5% vs. 2015–2019, before inflation
- Average household income
- $101,650
- Median home value
- $301,400
- Jobs located here
- 22,857
- Daytime population
- 52,062Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Elko County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of Elko County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Nevada
Every Nevada market ranked →The highest-scoring counties in Nevada for nail salons, numbered among those based in Nevada, with Elko County marked.
Top counties in Nevada
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lyon County, NV | 87 | 6 | 2.5 | $3.9M | +9.5% | #8 of 1,328 |
| 2Elko County, NV | 76 | 6 | 3.1 | $3.3M | +2.1% | #71 of 1,328 |
| 3Douglas County, NV | 71 | 9 | 4.2 | $2.6M | +1.2% | #136 of 1,328 |
| 4Washoe County, NV | 70 | 107 | 5.4 | $2M | +4.4% | #155 of 1,328 |
| 5Clark County, NV | 48 | 661 | 7.7 | $1.3M | +5.8% | #767 of 1,328 |
| 6Carson City, NV | 46 | 13 | 5.5 | $1.8M | −0.2% | #806 of 1,328 |
| 7Humboldt County, NV | 36 | 5 | 7.2 | $1.3M | 0.0% | #1,029 of 1,328 |
Other business types in Elko County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas71
- Hair salons68
- Barbershops
- Nail salons76
- Spas and skin care67
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in Elko County, NV?
As of September 2026, map listings count 6 nail salons in Elko County. 2 of them (33%) are chain locations. The listings count nail salons. No official count is published for nail salons in Elko County: counts under 3 are left out. Official counts also show 28 one-person businesses without payroll.
How much do households in Elko County, NV spend on personal care products and services?
About $19.9M a year, or $1,011 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 6 nail salons on map listings, it comes to $3.3M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 19,627 households in Elko County and national spending patterns by income.
How does Elko County, NV compare with the U.S. for nail salons?
Elko County has 3.1 nail salons per 10,000 households, 48% below the U.S. rate of 6.0. Spending per salon is $3.3M, 98% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Elko County would have about 12, against 6 on map listings.
How fast is Elko County, NV growing?
Population estimates put Elko County at 54,815 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 19,627 households. Median household income in Elko County is $86,487, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 6.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Elko County scores 76 for nail salons (high), #71 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Elko County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in Elko County
Screening a site or an acquisition in Elko County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Elko County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.