Groundwork

Market rankings · Minnesota

Gyms and studios in Minnesota

Every metro area, small-town market and county in Minnesota, ranked by the Groundwork market score for gyms and studios, with competitor counts and household spending for each.

Listings
3,391
1,003 chain locations (30%)
Official establishments
1,379
+2.1% since 2019
Household spending a year
$2.5B
On memberships, classes and admissions
Listings per 10k households
14.7
In line with the U.S.
Spending per listing
$739K
12% above the U.S.
Rank among states
#10 of 51
Market score 62 · Upper middle

A site report maps the gyms and studios on map listings around any address in Minnesota by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Minnesota has 3,391 gyms and studios on map listings as of September 2026. Chain locations make up 30% of them, against 20% across the U.S. That comes to 14.7 for every 10,000 households, in line with the U.S. rate of 14.9.

Households in Minnesota spend about $2.5B a year on memberships, classes and admissions, or $1,085 per household, 10% above the U.S. average. That is about $739K of household spending for each location on map listings, 12% above the U.S. figure of $662K.

The official count of businesses with payroll classed as fitness centers and recreation instruction in Minnesota was 1,379 in 2023, up 2.1% from 2019. That is one for every 1,674 households, against one for every 1,641 across the U.S. Across the U.S., the count rose 8.2% over the same years. Since fiscal 2022, 218 SBA-backed loans worth $102.4M have gone to businesses classed as fitness centers and recreation instruction in Minnesota.

Among the 50 states and DC, Minnesota ranks #10 for gyms and studios, with a Groundwork market score of 62 (upper middle). Of the 9 scored metro areas in or partly in Minnesota, the Rochester metro area scores highest (67). Of the 19 scored small-town markets in or partly in Minnesota, the Fergus Falls area scores highest (75).

Every market in Minnesota for gyms and studios

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Numbered by Groundwork market score among the markets based in Minnesota, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Minnesota, ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rochester, MN6712213.1$851K+2.0%#50 of 387
Fargo, ND-MN6314713.3$701K+7.7%#81 of 387
2Minneapolis-St. Paul-Bloomington, MN-WI622,30715.6$776K+2.6%#84 of 387
Grand Forks, ND-MN585512.6$662K+0.8%#113 of 387
Sioux Falls, SD-MN5518815.3$629K+9.5%#137 of 387
3St. Cloud, MN4911915.2$583K+3.0%#198 of 387
4Duluth, MN-WI4617014.1$595K+0.2%#230 of 387
5Mankato, MN455814.3$621K+1.2%#241 of 387
La Crosse-Onalaska, WI-MN3511415.8$550K+0.4%#321 of 387

Small-town markets

Small-town markets reaching Minnesota, ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fergus Falls, MN753212.7$667K+1.6%#29 of 535
2Grand Rapids, MN701910.2$775K+0.9%#50 of 535
3Austin, MN702012.7$655K+2.3%#58 of 535
4Owatonna, MN641811.9$779K+0.2%#106 of 535
5Brainerd, MN645112.1$705K+4.3%#110 of 535
6Albert Lea, MN601410.9$743K−1.5%#149 of 535
7Worthington, MN581013.0$626K+0.6%#176 of 535
8Willmar, MN552514.2$609K+2.3%#213 of 535
9Faribault-Northfield, MN543816.2$589K+4.2%#228 of 535
Wahpeton, ND-MN541414.7$588K0.0%#229 of 535
10Detroit Lakes, MN542618.0$477K+0.9%#231 of 535
11Fairmont, MN5277.9$934K−2.8%#243 of 535
12Winona, MN502914.3$581K+1.8%#288 of 535
13Marshall, MN491918.8$467K+1.0%#302 of 535
14Hutchinson, MN482617.1$531K−0.3%#313 of 535
15Alexandria, MN473520.0$457K+2.6%#321 of 535
16Red Wing, MN463517.7$531K+1.3%#327 of 535
17Bemidji, MN393217.6$467K+1.8%#405 of 535
18New Ulm, MN251917.2$450K−1.5%#493 of 535

Counties

Counties in Minnesota, ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Isanti County, MN861710.4$902K+7.3%#24 of 2,088
2Pine County, MN8275.7$1.4M+5.5%#44 of 2,088
3Cass County, MN8286.2$1.3M+4.2%#45 of 2,088
4Clay County, MN78269.8$937K+3.6%#93 of 2,088
5Scott County, MN777513.6$1.1M+5.1%#103 of 2,088
6Kanabec County, MN7757.6$1M+3.6%#104 of 2,088
7Todd County, MN7565.9$1.3M+3.0%#134 of 2,088
8Benton County, MN73127.2$1.2M+0.9%#171 of 2,088
9Morrison County, MN73117.8$1M+1.9%#175 of 2,088
10Anoka County, MN7317012.4$931K+4.7%#182 of 2,088
11Dodge County, MN721012.4$843K+2.3%#205 of 2,088
12Sherburne County, MN714612.9$909K+6.8%#227 of 2,088
13Meeker County, MN7088.6$974K+0.7%#243 of 2,088
14Wabasha County, MN701010.9$869K+0.7%#248 of 2,088
15Washington County, MN6916515.6$885K+6.9%#277 of 2,088
16Chisago County, MN683616.9$658K+4.3%#328 of 2,088
17Pope County, MN67510.1$857K+0.8%#342 of 2,088
18Otter Tail County, MN673212.7$667K+1.6%#355 of 2,088
19Dakota County, MN6625414.6$859K+3.9%#373 of 2,088
20Carver County, MN667418.0$839K+6.6%#375 of 2,088
21Houston County, MN6589.8$944K−2.3%#402 of 2,088
22Olmsted County, MN659013.4$881K+2.3%#405 of 2,088
23Sibley County, MN65813.5$673K+3.6%#425 of 2,088
24Mower County, MN652012.7$655K+2.3%#426 of 2,088
25Steele County, MN621811.9$779K+0.2%#521 of 2,088
Show all 87 counties
Counties in Minnesota, ranked for gyms and studios by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Wright County, MN629918.3$653K+11.1%#539 of 2,088
27Nicollet County, MN611713.1$748K−0.7%#560 of 2,088
28Itasca County, MN601910.2$775K+0.9%#583 of 2,088
29Carlton County, MN601812.8$693K+1.4%#599 of 2,088
30Faribault County, MN5769.9$784K−0.1%#717 of 2,088
31Roseau County, MN57711.1$745K−0.3%#721 of 2,088
32Martin County, MN5477.9$934K−2.8%#838 of 2,088
33Polk County, MN541411.3$743K−1.8%#849 of 2,088
34Le Sueur County, MN541916.3$634K+2.9%#869 of 2,088
35Freeborn County, MN531410.9$743K−1.5%#891 of 2,088
36Hennepin County, MN5390316.7$742K+0.2%#892 of 2,088
37Wadena County, MN5369.9$698K+1.9%#896 of 2,088
38Fillmore County, MN521213.8$618K+1.4%#965 of 2,088
39Kandiyohi County, MN522514.2$609K+2.3%#968 of 2,088
40Crow Wing County, MN514314.6$591K+4.3%#1,018 of 2,088
41Rice County, MN513816.2$589K+4.2%#1,019 of 2,088
42Becker County, MN502618.0$477K+0.9%#1,074 of 2,088
43Ramsey County, MN4933115.0$688K−1.8%#1,091 of 2,088
44Nobles County, MN491013.0$626K+0.6%#1,109 of 2,088
45Renville County, MN48711.6$696K−2.3%#1,149 of 2,088
46Winona County, MN482914.3$581K+1.8%#1,174 of 2,088
47McLeod County, MN472617.1$531K−0.3%#1,230 of 2,088
48Lyon County, MN461918.8$467K+1.0%#1,282 of 2,088
49Douglas County, MN463520.0$457K+2.6%#1,283 of 2,088
50Stearns County, MN4510717.4$517K+3.6%#1,321 of 2,088
51St. Louis County, MN4412714.6$573K+0.2%#1,351 of 2,088
52Goodhue County, MN443517.7$531K+1.3%#1,357 of 2,088
53Mille Lacs County, MN431917.8$456K+4.8%#1,413 of 2,088
54Blue Earth County, MN394114.9$568K+2.1%#1,512 of 2,088
55Redwood County, MN37812.7$588K−1.0%#1,579 of 2,088
56Beltrami County, MN373217.6$467K+1.8%#1,593 of 2,088
57Waseca County, MN351317.4$468K−1.5%#1,658 of 2,088
58Lake County, MN30816.2$495K−1.6%#1,784 of 2,088
59Pennington County, MN291117.7$468K−1.8%#1,821 of 2,088
60Cottonwood County, MN27919.4$425K−1.0%#1,869 of 2,088
61Koochiching County, MN251017.0$470K−3.7%#1,902 of 2,088
62Chippewa County, MN24917.6$442K−1.6%#1,923 of 2,088
63Brown County, MN221917.2$450K−1.5%#1,946 of 2,088
Hubbard County, MNNot scored44.5$1.8M+4.6%
Aitkin County, MNNot scored45.5$1.2M+3.5%
Watonwan County, MNNot scored37.1$1.2M+2.0%
Jackson County, MNNot scored716.0$538K−1.3%
Swift County, MNNot scored717.0$453K−0.4%
Stevens County, MNNot scored923.1$397K+0.8%
Rock County, MNNot scored1024.8$348K−1.7%
Yellow Medicine County, MNNot scored37.4$1.2M−0.2%
Pipestone County, MNNot scored25.0$1.6M−1.7%
Marshall County, MNNot scored513.2$579K−2.5%
Clearwater County, MNNot scored515.0$507K+1.0%
Murray County, MNNot scored25.5$1.5M−2.9%
Lac qui Parle County, MNNot scored26.8$1.3M+0.2%
Wilkin County, MNNot scored518.8$407K−2.9%
Norman County, MNNot scored00.0n/a−1.6%
Grant County, MNNot scored624.1$352K−0.1%
Cook County, MNNot scored414.8$591K−1.4%
Lincoln County, MNNot scored312.3$662K−0.7%
Mahnomen County, MNNot scored210.6$654K−4.1%
Big Stone County, MNNot scored523.4$361K−2.0%
Kittson County, MNNot scored316.9$525K−3.7%
Red Lake County, MNNot scored00.0n/a+0.1%
Lake of the Woods County, MNNot scored00.0n/a0.0%
Traverse County, MNNot scored17.6$1M−6.8%

Markets with fewer than 5 gyms and studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many gyms and studios are in Minnesota?

Map listings as of September 2026 show 3,391 gyms and studios in Minnesota. 1,003 of them (30%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 1,379 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 2.1% from 2019.

How much do households in Minnesota spend on memberships, classes and admissions?

About $2.5B a year, or $1,085 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 3,391 gyms and studios on map listings, it comes to $739K per location. It is estimated from the incomes of the 2,307,955 households in Minnesota and national spending patterns by income.

How does Minnesota compare with the U.S. for gyms and studios?

Minnesota has 14.7 gyms and studios per 10,000 households, in line with the U.S. rate of 14.9. Spending per location is $739K, 12% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Minnesota would have about 3,784, against 3,391 on map listings. There is one business with payroll in the industry for every 1,674 households, against one for every 1,641 across the U.S. The official count rose 2.1% from 2019 to 2023, against +8.2% for the U.S.

Which market in Minnesota has the highest market score for gyms and studios?

Among 9 scored metro areas in or partly in Minnesota, the Rochester metro area scores highest, at 67 (upper middle). Among 19 scored small-town markets in or partly in Minnesota, the Fergus Falls area scores highest, at 75 (high). Among 63 scored counties in Minnesota, Isanti County scores highest, at 86 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Minnesota scores 62 for gyms and studios (upper middle), #10 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Minnesota. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Gyms, studios and classes in other states

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Top markets for gyms and studios across the U.S. · All business types in Minnesota

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.