Groundwork

Market rankings · Minnesota

Gyms in Minnesota

Markets across Minnesota ranked by the Groundwork market score for gyms, with competitor counts and household spending for each.

Listings
1,948
773 chain locations (40%)
Official establishments
748
All fitness and recreational sports centers · −0.1% since 2019
Household spending a year
$2.5B
On memberships, classes and admissions
Listings per 10k households
8.4
11% above the U.S.
Spending per listing
$1.3M
In line with the U.S.
Rank among states
#19 of 51
Market score 54 · Upper middle

A site report maps the gyms on map listings around any address in Minnesota by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1,948 gyms in Minnesota. 773 of them (40%) are chain locations, against 28% across the U.S. That comes to 8.4 for every 10,000 households, 11% above the U.S. rate of 7.6.

Households in Minnesota spend about $2.5B a year on memberships, classes and admissions, or $1,085 per household, 10% above the U.S. average. That works out to $1.3M per gym, in line with the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

In 2023, official counts showed 748 businesses with payroll in Minnesota classed as fitness and recreational sports centers, down 0.1% from 2019. That is one for every 3,086 households, against one for every 3,109 across the U.S. Across the U.S., the count rose 5.8% over the same years. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 154 SBA-backed loans worth $67.5M have gone to businesses classed as fitness and recreational sports centers in Minnesota.

Among the 50 states and DC, Minnesota ranks #19 for gyms, with a Groundwork market score of 54 (upper middle). Of the 9 scored metro areas in or partly in Minnesota, the Rochester metro area scores highest (68). Of the 19 scored small-town markets in or partly in Minnesota, the Brainerd area scores highest (72).

Every market in Minnesota for gyms

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Minnesota, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Minnesota, ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rochester, MN68677.2$1.5M+2.0%#45 of 387
2Minneapolis-St. Paul-Bloomington, MN-WI601,2588.5$1.4M+2.6%#101 of 387
Fargo, ND-MN53877.9$1.2M+7.7%#160 of 387
Grand Forks, ND-MN47337.6$1.1M+0.8%#227 of 387
Sioux Falls, SD-MN431219.9$977K+9.5%#262 of 387
3Duluth, MN-WI421018.4$1M+0.2%#266 of 387
4Mankato, MN41317.6$1.2M+1.2%#268 of 387
5St. Cloud, MN417810.0$890K+3.0%#273 of 387
La Crosse-Onalaska, WI-MN29659.0$964K+0.4%#351 of 387

Small-town markets

Small-town markets reaching Minnesota, ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brainerd, MN72296.9$1.2M+4.3%#39 of 506
2Austin, MN69117.0$1.2M+2.3%#55 of 506
3Fergus Falls, MN66228.7$969K+1.6%#82 of 506
4Grand Rapids, MN64126.5$1.2M+0.9%#104 of 506
5Owatonna, MN59106.6$1.4M+0.2%#157 of 506
6Worthington, MN5567.8$1M+0.6%#204 of 506
Wahpeton, ND-MN5588.4$1M0.0%#206 of 506
7Faribault-Northfield, MN54229.4$1M+4.2%#222 of 506
8Willmar, MN481810.2$846K+2.3%#282 of 506
9Winona, MN47167.9$1.1M+1.8%#285 of 506
10Albert Lea, MN47107.8$1M−1.5%#286 of 506
11Detroit Lakes, MN461913.2$652K+0.9%#305 of 506
12Marshall, MN441110.9$806K+1.0%#327 of 506
13Red Wing, MN432613.2$715K+1.3%#339 of 506
14Fairmont, MN4255.7$1.3M−2.8%#340 of 506
15Bemidji, MN40189.9$830K+1.8%#362 of 506
16Alexandria, MN402313.1$696K+2.6%#365 of 506
17Hutchinson, MN391711.2$812K−0.3%#373 of 506
18New Ulm, MN221311.8$658K−1.5%#476 of 506

Counties

Counties in Minnesota, ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Scott County, MN84346.2$2.3M+5.1%#39 of 1,792
2Isanti County, MN8495.5$1.7M+7.3%#43 of 1,792
3Cass County, MN7864.7$1.8M+4.2%#89 of 1,792
4Anoka County, MN77997.2$1.6M+4.7%#104 of 1,792
5Chisago County, MN72209.4$1.2M+4.3%#196 of 1,792
6Olmsted County, MN71446.6$1.8M+2.3%#200 of 1,792
7Nicollet County, MN6886.2$1.6M−0.7%#268 of 1,792
8Washington County, MN68928.7$1.6M+6.9%#269 of 1,792
9Carver County, MN684110.0$1.5M+6.6%#271 of 1,792
10Wabasha County, MN6766.6$1.4M+0.7%#291 of 1,792
11Dakota County, MN671518.7$1.4M+3.9%#292 of 1,792
12Sherburne County, MN66298.2$1.4M+6.8%#319 of 1,792
13Morrison County, MN6475.0$1.6M+1.9%#386 of 1,792
14Clay County, MN64186.8$1.4M+3.6%#400 of 1,792
15Mower County, MN63117.0$1.2M+2.3%#435 of 1,792
16Benton County, MN6195.4$1.6M+0.9%#481 of 1,792
17Todd County, MN5965.9$1.3M+3.0%#567 of 1,792
18Ramsey County, MN581637.4$1.4M−1.8%#603 of 1,792
19Meeker County, MN5866.4$1.3M+0.7%#611 of 1,792
20Otter Tail County, MN58228.7$969K+1.6%#629 of 1,792
21Wright County, MN576211.5$1M+11.1%#668 of 1,792
22Hennepin County, MN564758.8$1.4M+0.2%#682 of 1,792
23Carlton County, MN55117.8$1.1M+1.4%#733 of 1,792
24Crow Wing County, MN55237.8$1.1M+4.3%#736 of 1,792
25Steele County, MN53106.6$1.4M+0.2%#790 of 1,792
Show all 87 counties
Counties in Minnesota, ranked for gyms by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Houston County, MN5367.4$1.3M−2.3%#799 of 1,792
27Itasca County, MN53126.5$1.2M+0.9%#801 of 1,792
28Dodge County, MN5089.9$1.1M+2.3%#926 of 1,792
29Rice County, MN48229.4$1M+4.2%#997 of 1,792
30Polk County, MN4697.3$1.2M−1.8%#1,050 of 1,792
31St. Louis County, MN46789.0$932K+0.2%#1,069 of 1,792
32Nobles County, MN4567.8$1M+0.6%#1,096 of 1,792
33Stearns County, MN456911.2$802K+3.6%#1,115 of 1,792
34Sibley County, MN45711.8$769K+3.6%#1,116 of 1,792
35Kandiyohi County, MN441810.2$846K+2.3%#1,145 of 1,792
36Le Sueur County, MN441512.9$803K+2.9%#1,148 of 1,792
37Mille Lacs County, MN431110.3$788K+4.8%#1,178 of 1,792
38Becker County, MN421913.2$652K+0.9%#1,209 of 1,792
39Winona County, MN40167.9$1.1M+1.8%#1,233 of 1,792
40Lyon County, MN401110.9$806K+1.0%#1,251 of 1,792
41Freeborn County, MN39107.8$1M−1.5%#1,259 of 1,792
42Blue Earth County, MN39238.3$1M+2.1%#1,261 of 1,792
43Fillmore County, MN39910.3$824K+1.4%#1,278 of 1,792
44Goodhue County, MN392613.2$715K+1.3%#1,284 of 1,792
45Martin County, MN3755.7$1.3M−2.8%#1,315 of 1,792
46Faribault County, MN3758.2$941K−0.1%#1,323 of 1,792
47McLeod County, MN361711.2$812K−0.3%#1,359 of 1,792
48Beltrami County, MN35189.9$830K+1.8%#1,393 of 1,792
49Douglas County, MN352313.1$696K+2.6%#1,398 of 1,792
50Cottonwood County, MN29510.8$764K−1.0%#1,517 of 1,792
51Lake County, MN27510.1$792K−1.6%#1,566 of 1,792
52Pennington County, MN26711.3$735K−1.8%#1,578 of 1,792
53Renville County, MN23711.6$696K−2.3%#1,627 of 1,792
54Waseca County, MN23912.0$676K−1.5%#1,630 of 1,792
55Koochiching County, MN20711.9$672K−3.7%#1,666 of 1,792
56Chippewa County, MN20713.7$568K−1.6%#1,667 of 1,792
57Brown County, MN181311.8$658K−1.5%#1,688 of 1,792
Pine County, MNNot scored43.2$2.4M+5.5%
Hubbard County, MNNot scored22.2$3.7M+4.6%
Kanabec County, MNNot scored34.6$1.7M+3.6%
Aitkin County, MNNot scored34.2$1.7M+3.5%
Redwood County, MNNot scored46.4$1.2M−1.0%
Roseau County, MNNot scored34.8$1.7M−0.3%
Wadena County, MNNot scored23.3$2.1M+1.9%
Pope County, MNNot scored36.1$1.4M+0.8%
Watonwan County, MNNot scored24.7$1.8M+2.0%
Jackson County, MNNot scored49.1$941K−1.3%
Swift County, MNNot scored512.1$634K−0.4%
Stevens County, MNNot scored512.9$714K+0.8%
Rock County, MNNot scored819.8$435K−1.7%
Yellow Medicine County, MNNot scored24.9$1.7M−0.2%
Pipestone County, MNNot scored12.5$3.2M−1.7%
Marshall County, MNNot scored513.2$579K−2.5%
Clearwater County, MNNot scored26.0$1.3M+1.0%
Murray County, MNNot scored25.5$1.5M−2.9%
Lac qui Parle County, MNNot scored13.4$2.6M+0.2%
Wilkin County, MNNot scored27.5$1M−2.9%
Norman County, MNNot scored00.0n/a−1.6%
Grant County, MNNot scored624.1$352K−0.1%
Cook County, MNNot scored414.8$591K−1.4%
Lincoln County, MNNot scored28.2$993K−0.7%
Mahnomen County, MNNot scored210.6$654K−4.1%
Big Stone County, MNNot scored314.0$602K−2.0%
Kittson County, MNNot scored316.9$525K−3.7%
Red Lake County, MNNot scored00.0n/a+0.1%
Lake of the Woods County, MNNot scored00.0n/a0.0%
Traverse County, MNNot scored00.0n/a−6.8%

Markets with fewer than 5 gyms on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many gyms are in Minnesota?

Minnesota has 1,948 gyms on map listings as of September 2026. 773 of them (40%) are chain locations. The listings count gyms and fitness centers. Official counts show 748 businesses with payroll classed as fitness and recreational sports centers in 2023, down 0.1% from 2019. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Minnesota spend on memberships, classes and admissions?

About $2.5B a year, or $1,085 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 1,948 gyms on map listings, it comes to $1.3M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 2,307,955 households in Minnesota and national spending patterns by income.

How does Minnesota compare with the U.S. for gyms?

Minnesota has 8.4 gyms per 10,000 households, 11% above the U.S. rate of 7.6. Spending per gym is $1.3M, in line with the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Minnesota would have about 1,925, against 1,948 on map listings. There is one business with payroll in the industry for every 3,086 households, against one for every 3,109 across the U.S. The official count fell 0.1% from 2019 to 2023, against +5.8% for the U.S.

Which market in Minnesota has the highest market score for gyms?

Among 9 scored metro areas in or partly in Minnesota, the Rochester metro area scores highest, at 68 (upper middle). Among 19 scored small-town markets in or partly in Minnesota, the Brainerd area scores highest, at 72 (upper middle). Among 57 scored counties in Minnesota, Scott County scores highest, at 84 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Minnesota scores 54 for gyms (upper middle), #19 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Minnesota. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Gyms in other states

All 51 states

Top markets for gyms across the U.S. · All business types in Minnesota

Screening a site or an acquisition in Minnesota?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.