Market rankings · Wyoming
Gyms and studios in Wyoming
Every metro area, small-town market and county in Wyoming, ranked by the Groundwork market score for gyms and studios, with competitor counts and household spending for each.
- Listings
- 362
- 38 chain locations (10%)
- Official establishments
- 175
- −0.6% since 2019
- Household spending a year
- $246.9M
- On memberships, classes and admissions
- Listings per 10k households
- 14.9
- In line with the U.S.
- Spending per listing
- $682K
- 3% above the U.S.
- Rank among states
- #28 of 51
- Market score 48 · Lower middle
A site report maps the gyms and studios on map listings around any address in Wyoming by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Wyoming has 362 gyms and studios on map listings as of September 2026. Of those, 38 are chain locations, or 10%, against 20% across the U.S. Per 10,000 households, that is 14.9, in line with the U.S. rate of 14.9.
Household spending on memberships, classes and admissions in Wyoming comes to about $246.9M a year: $1,015 per household, 3% above the U.S. average. That is about $682K of household spending for each location on map listings, 3% above the U.S. figure of $662K.
Official counts show 175 businesses with payroll classed as fitness centers and recreation instruction in Wyoming in 2023, down 0.6% from 2019. That is one for every 1,390 households, against one for every 1,641 across the U.S. Across the U.S., the count rose 8.2% over the same years. Since fiscal 2022, 5 SBA-backed loans worth $1.6M have gone to businesses classed as fitness centers and recreation instruction in Wyoming.
Among the 50 states and DC, Wyoming ranks #28 for gyms and studios, with a Groundwork market score of 48 (lower middle). Of the 2 scored metro areas in or partly in Wyoming, the Cheyenne metro area scores highest (74). Of the 8 scored small-town markets in or partly in Wyoming, the Gillette area scores highest (69).
Every market in Wyoming for gyms and studios
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Wyoming, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Cheyenne, WY | 74 | 49 | 11.3 | $900K | +2.2% | #20 of 387 |
| 2Casper, WY | 52 | 47 | 13.9 | $714K | +0.3% | #161 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gillette, WY | 69 | 23 | 12.8 | $886K | +2.1% | #61 of 535 |
| 2Rock Springs, WY | 60 | 20 | 11.4 | $875K | −2.2% | #146 of 535 |
| 3Laramie, WY | 51 | 26 | 15.2 | $583K | +3.9% | #276 of 535 |
| 4Cody, WY | 51 | 25 | 18.8 | $518K | +5.1% | #279 of 535 |
| 5Sheridan, WY | 49 | 24 | 17.3 | $533K | +7.2% | #299 of 535 |
| 6Evanston, WY-UT | 48 | 21 | 24.3 | $412K | +2.0% | #315 of 535 |
| 7Jackson, WY-ID | 41 | 58 | 40.0 | $419K | +4.2% | #376 of 535 |
| 8Riverton, WY | 30 | 32 | 21.3 | $395K | +0.7% | #474 of 535 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Laramie County, WY | 70 | 49 | 11.3 | $900K | +2.2% | #246 of 2,088 |
| 2Campbell County, WY | 69 | 23 | 12.8 | $886K | +2.1% | #276 of 2,088 |
| 3Lincoln County, WY | 69 | 11 | 13.2 | $861K | +7.8% | #281 of 2,088 |
| 4Goshen County, WY | 65 | 5 | 9.6 | $848K | +1.0% | #409 of 2,088 |
| 5Converse County, WY | 63 | 8 | 13.9 | $722K | +0.6% | #495 of 2,088 |
| 6Sweetwater County, WY | 60 | 20 | 11.4 | $875K | −2.2% | #577 of 2,088 |
| 7Carbon County, WY | 55 | 8 | 13.1 | $731K | −3.4% | #798 of 2,088 |
| 8Natrona County, WY | 52 | 47 | 13.9 | $714K | +0.3% | #944 of 2,088 |
| 9Park County, WY | 50 | 25 | 18.8 | $518K | +5.1% | #1,071 of 2,088 |
| 10Albany County, WY | 46 | 26 | 15.2 | $583K | +3.9% | #1,261 of 2,088 |
| 11Sheridan County, WY | 45 | 24 | 17.3 | $533K | +7.2% | #1,317 of 2,088 |
| 12Uinta County, WY | 38 | 19 | 24.6 | $408K | +1.3% | #1,572 of 2,088 |
| 13Teton County, WY | 34 | 36 | 36.6 | $499K | −0.2% | #1,674 of 2,088 |
| 14Fremont County, WY | 25 | 32 | 21.3 | $395K | +0.7% | #1,908 of 2,088 |
| Big Horn County, WY | Not scored | 2 | 4.5 | $1.8M | +4.7% | |
| Sublette County, WY | Not scored | 6 | 16.2 | $736K | +2.2% | |
| Johnson County, WY | Not scored | 7 | 17.8 | $548K | +5.2% | |
| Platte County, WY | Not scored | 4 | 10.4 | $903K | 0.0% | |
| Washakie County, WY | Not scored | 4 | 11.8 | $740K | −0.8% | |
| Crook County, WY | Not scored | 1 | 3.4 | $2.9M | +9.3% | |
| Weston County, WY | Not scored | 1 | 3.5 | $2.9M | +0.3% | |
| Hot Springs County, WY | Not scored | 4 | 18.7 | $419K | −0.4% | |
| Niobrara County, WY | Not scored | 0 | 0.0 | n/a | −4.5% |
Markets with fewer than 5 gyms and studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many gyms and studios are in Wyoming?
Map listings as of September 2026 show 362 gyms and studios in Wyoming. 38 of them (10%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 175 businesses with payroll classed as fitness centers and recreation instruction in 2023, down 0.6% from 2019.
How much do households in Wyoming spend on memberships, classes and admissions?
About $246.9M a year, or $1,015 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 362 gyms and studios on map listings, it comes to $682K per location. It is estimated from the incomes of the 243,318 households in Wyoming and national spending patterns by income.
How does Wyoming compare with the U.S. for gyms and studios?
Wyoming has 14.9 gyms and studios per 10,000 households, in line with the U.S. rate of 14.9. Spending per location is $682K, 3% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Wyoming would have about 373, against 362 on map listings. There is one business with payroll in the industry for every 1,390 households, against one for every 1,641 across the U.S. The official count fell 0.6% from 2019 to 2023, against +8.2% for the U.S.
Which market in Wyoming has the highest market score for gyms and studios?
Among 2 scored metro areas in or partly in Wyoming, the Cheyenne metro area scores highest, at 74 (upper middle). Among 8 scored small-town markets in or partly in Wyoming, the Gillette area scores highest, at 69 (upper middle). Among 14 scored counties in Wyoming, Laramie County scores highest, at 70 (upper middle). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wyoming scores 48 for gyms and studios (lower middle), #28 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wyoming. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Top markets for gyms and studios across the U.S. · All business types in Wyoming
Related business types in Wyoming
- Gyms209 listings
- Yoga, Pilates and fitness studios52 listings
- Martial arts and dance studios101 listings
Screening a site or an acquisition in Wyoming?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.