Groundwork

Market rankings · Nevada

Gyms and studios in Nevada

Every metro area, small-town market and county in Nevada, ranked by the Groundwork market score for gyms and studios, with competitor counts and household spending for each.

Listings
1,682
360 chain locations (21%)
Official establishments
658
+12.5% since 2019
Household spending a year
$1.3B
On memberships, classes and admissions
Listings per 10k households
14.0
6% below the U.S.
Spending per listing
$778K
17% above the U.S.
Rank among states
#2 of 51
Market score 78 · High

A site report maps the gyms and studios on map listings around any address in Nevada by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are 1,682 gyms and studios on map listings in Nevada as of September 2026. Chain locations make up 21% of them, against 20% across the U.S. That comes to 14.0 for every 10,000 households, 6% below the U.S. rate of 14.9.

Households in Nevada spend about $1.3B a year on memberships, classes and admissions, or $1,088 per household, 11% above the U.S. average. That works out to $778K per location, 17% above the U.S. figure of $662K.

In 2023, official counts showed 658 businesses with payroll in Nevada classed as fitness centers and recreation instruction, up 12.5% from 2019. That is one for every 1,828 households, against one for every 1,641 across the U.S. Across the U.S., the count rose 8.2% over the same years. Since fiscal 2022, 77 SBA-backed loans worth $34.3M have gone to businesses classed as fitness centers and recreation instruction in Nevada.

Among the 50 states and DC, Nevada ranks #2 for gyms and studios, with a Groundwork market score of 78 (high). Of the 3 scored metro areas in or partly in Nevada, the Las Vegas-Henderson-North Las Vegas metro area scores highest (75). Of the 5 scored small-town markets in or partly in Nevada, the Pahrump area scores highest (89).

Every market in Nevada for gyms and studios

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Nevada, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Nevada, ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Las Vegas-Henderson-North Las Vegas, NV751,15113.3$801K+5.8%#19 of 387
2Reno, NV6436416.2$740K+5.0%#68 of 387
3Carson City, NV494619.4$510K−0.2%#203 of 387

Small-town markets

Small-town markets reaching Nevada, ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pahrump, NV89229.9$861K+10.3%#3 of 535
2Elko, NV802512.3$866K+2.1%#15 of 535
3Gardnerville Ranchos, NV-CA593817.5$733K+0.9%#160 of 535
4Fallon, NV551414.7$688K+1.1%#206 of 535
5Winnemucca, NV511115.9$605K0.0%#273 of 535

Counties

Counties in Nevada, ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lyon County, NV91198.0$1.3M+9.5%#9 of 2,088
2Nye County, NV85229.9$861K+10.3%#30 of 2,088
3Elko County, NV772512.7$846K+2.1%#112 of 2,088
4Clark County, NV701,15113.3$801K+5.8%#257 of 2,088
5Washoe County, NV6034317.2$709K+4.4%#594 of 2,088
6Douglas County, NV553817.8$717K+1.2%#804 of 2,088
7Humboldt County, NV501115.9$605K0.0%#1,060 of 2,088
8Churchill County, NV491414.7$688K+1.1%#1,092 of 2,088
9Carson City, NV494619.4$510K−0.2%#1,129 of 2,088
White Pine County, NVNot scored617.9$452K−4.5%
Pershing County, NVNot scored15.8$1.5M−3.2%
Lander County, NVNot scored29.4$1.1M+2.6%
Mineral County, NVNot scored15.5$1.3M−3.2%
Lincoln County, NVNot scored15.8$1.7M−2.6%
Storey County, NVNot scored210.6$1.2M+3.7%
Eureka County, NVNot scored00.0n/a+0.8%
Esmeralda County, NVNot scored00.0n/a−0.8%

Markets with fewer than 5 gyms and studios on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many gyms and studios are in Nevada?

As of September 2026, map listings count 1,682 gyms and studios in Nevada. 360 of them (21%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 658 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 12.5% from 2019.

How much do households in Nevada spend on memberships, classes and admissions?

About $1.3B a year, or $1,088 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 1,682 gyms and studios on map listings, it comes to $778K per location. It is estimated from the incomes of the 1,202,593 households in Nevada and national spending patterns by income.

How does Nevada compare with the U.S. for gyms and studios?

Nevada has 14.0 gyms and studios per 10,000 households, 6% below the U.S. rate of 14.9. Spending per location is $778K, 17% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Nevada would have about 1,976, against 1,682 on map listings. There is one business with payroll in the industry for every 1,828 households, against one for every 1,641 across the U.S. The official count rose 12.5% from 2019 to 2023, against +8.2% for the U.S.

Which market in Nevada has the highest market score for gyms and studios?

Among 3 scored metro areas in or partly in Nevada, the Las Vegas-Henderson-North Las Vegas metro area scores highest, at 75 (high). Among 5 scored small-town markets in or partly in Nevada, the Pahrump area scores highest, at 89 (high). Among 9 scored counties in Nevada, Lyon County scores highest, at 91 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nevada scores 78 for gyms and studios (high), #2 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nevada. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Gyms, studios and classes in other states

All 51 states

Top markets for gyms and studios across the U.S. · All business types in Nevada

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.