Groundwork

Fitness and classes · County · Minnesota

Gyms and studios in Mille Lacs County, MN

The gyms and studios in Mille Lacs County, MN, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,413 of 2,088 scored counties
#53 of 63 scored counties in Minnesota

Listings
19
9 chain locations (47%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.7M
On memberships, classes and admissions · $812 a household
Spending per listing
$456K
31% below the U.S.
Listings per 10k households
17.8
19% above the U.S.
Population, 2025
27,753
+4.8% since 2020

See the gyms and studios around any address in Mille Lacs County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mille Lacs County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $812 per household (17% below the U.S. average), households in Mille Lacs County spend about $8.7M a year on memberships, classes and admissions. Spread across 19 gyms and studios, that is $456K per location, 31% below the U.S. figure of $662K.

There are 19 gyms and studios on map listings in Mille Lacs County as of September 2026. Of those, 9 are chain locations, or 47%, against 20% across the U.S. That is 17.8 per 10,000 households, 19% above the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in Mille Lacs County, since they leave out counts under 3.

Population estimates show Mille Lacs County grew 4.8% from 2020 to 2025, faster than the U.S. (+3.1%). Mille Lacs County scores 43 (lower middle) on the Groundwork market score for gyms and studios, ranking #1,413 of 2,088 scored counties and #53 of 63 scored counties in Minnesota.

How Mille Lacs County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Mille Lacs County, MN compared with Minnesota and the U.S.
MeasureMille Lacs CountyMinnesotaU.S.
Listings per 10k households17.814.714.9
Spending per listing$456K$739K$662K
Households per official establishmentn/a1,6741,641
Official establishment growth, 2019–2023n/a+2.1%+8.2%
Population growth, 2020–2025+4.8%+2.1%+3.1%
Spending per household on memberships, classes and admissions$812$1,085$983
Median household income$72,729$89,062$80,734
Groundwork market score4362

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
199 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Mille Lacs County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mille Lacs County

Population, 2025 estimate
27,753+4.8% since 2020
Households
10,672
Median age
41.8
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
572 sq. mi.
People per square mile
47
Median household income
$72,729+29.6% vs. 2015–2019, before inflation
Average household income
$90,096
Median home value
$258,300
Jobs located here
9,682
Daytime population
24,749Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mille Lacs County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Mille Lacs County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for gyms and studios, numbered among those based in Minnesota, with Mille Lacs County marked.

Top counties in Minnesota

Counties in Minnesota ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Isanti County, MN861710.4$902K+7.3%#24 of 2,088
2Pine County, MN8275.7$1.4M+5.5%#44 of 2,088
3Cass County, MN8286.2$1.3M+4.2%#45 of 2,088
4Clay County, MN78269.8$937K+3.6%#93 of 2,088
5Scott County, MN777513.6$1.1M+5.1%#103 of 2,088
6Kanabec County, MN7757.6$1M+3.6%#104 of 2,088
7Todd County, MN7565.9$1.3M+3.0%#134 of 2,088
8Benton County, MN73127.2$1.2M+0.9%#171 of 2,088
9Morrison County, MN73117.8$1M+1.9%#175 of 2,088
10Anoka County, MN7317012.4$931K+4.7%#182 of 2,088
53Mille Lacs County, MN431917.8$456K+4.8%#1,413 of 2,088

Other business types in Mille Lacs County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Mille Lacs County, MN?

As of September 2026, map listings count 19 gyms and studios in Mille Lacs County. 9 of them (47%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in Mille Lacs County: counts under 3 are left out.

How much do households in Mille Lacs County, MN spend on memberships, classes and admissions?

About $8.7M a year, or $812 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 19 gyms and studios on map listings, it comes to $456K per location. It is estimated from the incomes of the 10,672 households in Mille Lacs County and national spending patterns by income.

How does Mille Lacs County, MN compare with the U.S. for gyms and studios?

Mille Lacs County has 17.8 gyms and studios per 10,000 households, 19% above the U.S. rate of 14.9. Spending per location is $456K, 31% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Mille Lacs County would have about 13, against 19 on map listings.

How fast is Mille Lacs County, MN growing?

Population estimates put Mille Lacs County at 27,753 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 10,672 households. The median household income in Mille Lacs County is $72,729 a year, 10% below the U.S. median of $80,734. That rose 29.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mille Lacs County scores 43 for gyms and studios (lower middle), #1,413 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mille Lacs County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Mille Lacs County

Screening a site or an acquisition in Mille Lacs County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mille Lacs County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.