Groundwork

Market rankings · Wyoming

Hair salons in Wyoming

Markets across Wyoming ranked by the Groundwork market score for hair salons, with competitor counts and household spending for each.

Listings
557
89 chain locations (16%)
Official establishments
127
−3.0% since 2019
Household spending a year
$237.7M
On personal care products and services
Listings per 10k households
22.9
2% below the U.S.
Spending per listing
$427K
In line with the U.S.
Rank among states
#31 of 51
Market score 46 · Lower middle

A site report maps the hair salons on map listings around any address in Wyoming by name and distance, and the spending within reach.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 557 hair salons in Wyoming. Of those, 89 are chain locations, or 16%, against 14% across the U.S. That comes to 22.9 for every 10,000 households, 2% below the U.S. rate of 23.4.

Households in Wyoming spend about $237.7M a year on personal care products and services, or $977 per household, 3% below the U.S. average. That works out to $427K per salon, in line with the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 127 businesses with payroll classed as beauty salons in Wyoming in 2023, down 3.0% from 2019. That is one for every 1,916 households, against one for every 1,535 across the U.S. Across the U.S., the count rose 6.0% over the same years. Since fiscal 2022, 2 SBA-backed loans worth $165K have gone to businesses classed as beauty salons in Wyoming.

Among the 50 states and DC, Wyoming ranks #31 for hair salons, with a Groundwork market score of 46 (lower middle). Of the 2 scored metro areas in or partly in Wyoming, the Casper metro area scores highest (45). Of the 8 scored small-town markets in or partly in Wyoming, the Rock Springs area scores highest (69).

Every market in Wyoming for hair salons

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Numbered by Groundwork market score among the markets based in Wyoming, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Wyoming, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Casper, WY459227.1$355K+0.3%#242 of 387
2Cheyenne, WY4210624.5$404K+2.2%#266 of 387

Small-town markets

Small-town markets reaching Wyoming, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rock Springs, WY693017.1$566K−2.2%#61 of 538
2Gillette, WY684323.9$436K+2.1%#75 of 538
3Riverton, WY652919.3$467K+0.7%#95 of 538
4Laramie, WY642514.6$613K+3.9%#104 of 538
5Cody, WY643224.0$397K+5.1%#114 of 538
6Jackson, WY-ID604027.6$459K+4.2%#152 of 538
7Evanston, WY-UT522023.2$422K+2.0%#255 of 538
8Sheridan, WY384431.8$294K+7.2%#410 of 538

Counties

Counties in Wyoming, ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sweetwater County, WY653017.1$566K−2.2%#447 of 2,339
2Campbell County, WY634323.9$436K+2.1%#558 of 2,339
3Goshen County, WY62713.5$638K+1.0%#571 of 2,339
4Carbon County, WY61914.7$646K−3.4%#622 of 2,339
5Park County, WY613224.0$397K+5.1%#660 of 2,339
6Albany County, WY602514.6$613K+3.9%#668 of 2,339
7Big Horn County, WY60817.9$487K+4.7%#686 of 2,339
8Fremont County, WY592919.3$467K+0.7%#746 of 2,339
9Lincoln County, WY532125.2$415K+7.8%#1,026 of 2,339
10Natrona County, WY489227.1$355K+0.3%#1,299 of 2,339
11Teton County, WY462828.5$465K−0.2%#1,368 of 2,339
12Laramie County, WY4510624.5$404K+2.2%#1,434 of 2,339
13Uinta County, WY411924.6$397K+1.3%#1,594 of 2,339
14Converse County, WY391424.3$405K+0.6%#1,681 of 2,339
15Sheridan County, WY374431.8$294K+7.2%#1,809 of 2,339
Sublette County, WYNot scored1027.1$386K+2.2%
Johnson County, WYNot scored1128.0$338K+5.2%
Platte County, WYNot scored820.8$449K0.0%
Washakie County, WYNot scored720.6$439K−0.8%
Crook County, WYNot scored517.2$572K+9.3%
Weston County, WYNot scored517.6$563K+0.3%
Hot Springs County, WYNot scored29.3$912K−0.4%
Niobrara County, WYNot scored216.8$515K−4.5%

Markets with fewer than 5 hair salons on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many hair salons are in Wyoming?

There are 557 hair salons on map listings in Wyoming as of September 2026. 89 of them (16%) are chain locations. The listings count hair and beauty salons. Official counts show 127 businesses with payroll classed as beauty salons in 2023, down 3.0% from 2019. Official counts list 1,395 one-person businesses without payroll.

How much do households in Wyoming spend on personal care products and services?

About $237.7M a year, or $977 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 557 hair salons on map listings, it comes to $427K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 243,318 households in Wyoming and national spending patterns by income.

How does Wyoming compare with the U.S. for hair salons?

Wyoming has 22.9 hair salons per 10,000 households, 2% below the U.S. rate of 23.4. Spending per salon is $427K, in line with the U.S. figure of $430K. At the national ratio of hair salons to household spending, Wyoming would have about 552, against 557 on map listings. There is one business with payroll in the industry for every 1,916 households, against one for every 1,535 across the U.S. The official count fell 3.0% from 2019 to 2023, against +6.0% for the U.S.

Which market in Wyoming has the highest market score for hair salons?

Among 2 scored metro areas in or partly in Wyoming, the Casper metro area scores highest, at 45 (lower middle). Among 8 scored small-town markets in or partly in Wyoming, the Rock Springs area scores highest, at 69 (upper middle). Among 15 scored counties in Wyoming, Sweetwater County scores highest, at 65 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wyoming scores 46 for hair salons (lower middle), #31 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wyoming. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Hair salons in other states

All 51 states

Top markets for hair salons across the U.S. · All business types in Wyoming

Screening a site or an acquisition in Wyoming?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.